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Not every fashion trend is worth paying attention to. Indeed, most are fleeting moments that generate little momentum before fizzling out, making room for the next batch. Some, however, are genuinely interesting, and have the potential to change the way we dress forever.

Take Marlon Brando, who, throughout the 1950s, defied the suit generation and popularised the T-shirt and jeans look, which continues to dominate wardrobes today. Then there was Mary Quant and the miniskirt in the '60s, helping to liberate many women from the confines of hemlines.

But, these may pale in comparison to a current movement in fashion: the decision by some brands to reduce dedicated 'male' and 'female' collections, and make unisex clothing. Clothes that aren't defined by gender; clothes that don't chase a predetermined demographic, but rather aim to be worn by just people. Inclusive clothing for a divided world, then? Or just another marketing fad conceived to sell more units?

What Is Unisex Fashion?

Quite simply, unisex clothes are garments that are designed without a specific gender in mind. Throughout time, society has dictated that men should dress in one way and women in another - it often starts in school, trousers and blue are for boys, skirts and pink for girls - but unisex fashion does away with all this.

For some, it represents more than just clothing. Tanmay Saxena, founder of London-based unisex label LaneFortyfive believes "it's already very hard to break the metaphorical walls and create equality in the times we live in. I feel unisex clothing is a small but effective way to roll out a line of conversation towards a broader dialogue about equality".

Stephen Doig, men's style editor at The Telegraph agrees: "It's a natural progression in a world where, thankfully, there's more acceptance of gender fluidity".

H&M's Denim United campaign

Current affairs editor at leading LGBT website PinkNews, Nick Duffy goes further, stating that unisex fashion is setting a new standard for the industry. "Unisex clothes are absolutely becoming the new normal in high street fashion. We're seeing more and more major brands acknowledge that clothes do not have a gender - whether that's launching specific unisex ranges, or removing gender-specific signage in-store and simply letting their products speak for themselves. This is really what fashion should be about, free from judgement and based on individual self-expression."

How Unisex Fashion Entered The Mainstream

Unisex clothing is not a new concept, although it's one that has only recently made it to the high street. Haute couture brands went first, of course, and more recently department stores and fast fashion chains have dabbled, realising that many of their consumers don't want to be defined by the label on their clothes, or the section of the store in which they shop.

In 2015 Selfridges launched its 'Agender' initiative, merging its menswear and womenswear sections as well as displaying unisex pieces from over 40 brands. A year later Zara put out its 'Ungendered' line - a selection of jeans, hoodies and shirts - and in 2017 H&M released 'Denim United', a collection of workwear staples designed for all. Shortly after, John Lewis removed the gender labels from all of its kids' clothing, in a move that drew plenty of praise (and some criticism, although Piers Morgan shouldn't count).

Alongside this high street action was high fashion, and certain celebrities who helped to drive unisex clothing to the fore. Gucci creative director Alessandro Michele has had a significant impact since introducing pussy bows and lace shirts in his first menswear shows of 2015 and only using svelte, androgynous models to wear his ungendered clothing. Michele transformed Gucci, and the rest of the luxury fashion set followed.

More recently, at his first ever Celine 2018 menswear show, Hedi Slimane announced in the accompanying press release that "the entire wardrobe worn by the male models is unisex, and therefore will also be available for women." Numerous other designers have been showcasing both menswear and womenswear together in recent seasons too, highlighted again this year by big hitters Burberry and Balenciaga.

The Celebrity Effect

Louis Vuitton's SS16 womenswear campaign

The list of public figures adopting unisex fashion is also increasing. Jaden Smith famously wore a skirt in Louis Vuitton's SS16 women's campaign, and has since incorporated traditionally feminine clothing into his personal style. In the world of hip-hop, an overtly masculine genre, American rapper Young Thug wore a floor-length purple dress on the cover of his Jeffrey mixtape in 2016 and Kanye West became known for a while for wearing skirts and oversized T-shirts.

More female actors than ever are choosing suits on the red carpet over gowns too - Rachel Wood out-dressed mostly everyone at the 2017 Golden Globes. Today's stars aren't the first to do it though. There was Prince during the '80s, Kurt Cobain who wore a dress on the cover of The Face in 1993, and of course, David Bowie.

Kurt Cobain on the cover of The Face

"It's hard to underestimate the impact David Bowie had on fashion", says menswear historian and author Josh Sims. "He broke free of the then still powerful norms of gendered dressing - make-up, hair colouring, androgyny; he broke the mould. This, remember, was an era of the three day week, strikes, of rampant nationalism, racism, sexism. It was a pretty grim, dark period. Bowie's dress sense was like switching on a lightbulb."

David Bowie on stage in 1973

Many of the current unisex collections available on the high street aren't as glamorous as a Ziggy Stardust stage outfit. Rather, they're often made up of versatile staples: sweatshirts, straight leg trousers, boxy T-shirts and oversized outerwear. While the high street won't be truly progressive until it offers skirts, dresses and traditionally feminine silhouettes as part of their unisex collections, this can be seen as a step forward.

Why Unisex Clothing Needs To Be On Your Radar

We Shouldn't Be Restricted By Gender

Lacoste SS19

As Saxena says, "a chef does not care for whether the food will be eaten by a person of a specific gender". So why should we care about whether we wear 'male' or 'female' clothing? If you like a piece of clothing and it fits in the way you intended, buy it - gender shouldn't come into it.

It Offers Clothing Options For Everyone

Zara's Ungendered campaign

We should be able to wear what we feel comfortable in and unfortunately for many, the choice of only two styles of clothing - male or female - isn't enough, and it doesn't fully represent the world we inhabit. Unisex bridges the gap somewhat, and "it's provoked an interesting conversation and shifted the goalposts in terms of [people] feeling more at ease" in what they wear, as Doig says.

You Could Be Supporting Slow Fashion

LaneFortyfive

Many brands that make unisex clothing are independent and produce small batches with considered designs. Take LaneFortyfive for example, which almost entirely hand makes its garments, or Community Clothing which only produces in the UK in factories that are operating below capacity.

The Question Of Fit

How clothes fit is highly subjective: one man's ' cropped ' is another man's 'too short'. And for some, the question of whether unisex clothing works boils down to whether it fits them or not.

For Marcus Jaye, founder of style blog The Chic Geek, "Fit in clothing is important and men's and women's bodies are different. It's not unisex if it doesn't fit me, and often it's cut too small to get your shoulders in or just doesn't translate into the full range of sizes.

"It works for more shapeless things like sweatshirts, and as we're moving away from skinny fits unisex styles will work better. Clothes are all about proportions and finding a one-size-fits-all style is difficult".

Ullac

Perhaps a 'one-size-fits-all' style isn't realistic after all, especially when it comes to trousers. Shirts and jackets can be made fairly easily for everyone, yet anatomical differences in men and women's bodies make trousers a harder prospect.

Saxena at LaneFortyfive has a solution. "We make the tops (shirts/overshirts/jackets/coats) with the same cut irrespective of the gender. But for bottoms, we do adjust the cut to fit certain body types for comfort and practicality. The idea is not to force all body shapes and types into one single fit to prove a point. The idea is that everyone can wear every piece of clothing that we make irrespective of gender and that the silhouette that comes out at the end is uniform."

The Key Brands For Unisex Fashion

JW Anderson

Since it was founded ten years ago, JW Anderson has been blurring the lines between traditionally masculine and feminine clothing. Although the London-based brand produces dedicated men's and women's clothing, the designer encourages clients to shop both - its garments tend to be flat-fitting and wear well on a wide range of body shapes.

Rad Hourani

Nobody describes Rad Hourani's clothes better than Mr Hourani himself: "They are genderless, ageless and limitless. They come from no nations, no race, no religion, yet they could be at home anywhere, anytime." Designs range from minimalist rain macs to unisex wrap skirts in muted colourways of black, navy and grey.

Cos

While not strictly a unisex brand, Cos is well known for its boxy silhouettes and versatile designs. What's more, it recently launched its Soma collection - a lineup of contemporary pieces including a /3/4 length belted coat suitable for all body types.

Community Clothing

Founded by Patrick Grant - of E Tautz and Norton & Sons fame - Community Clothing is your new destination for quality basics. All made in UK factories, expect interchangeable wardrobe pieces that won't break the bank: sweatshirts, raincoats and selvedge denim are all available.

LaneFortyfive

A brand passionate about producing ungendered clothing, LaneFortyfive takes inspiration from classic workwear garments - think chore jackets and wide-legged trousers - and renders them in beautiful fabrics such as corduroy and pure linen. Oh, and nearly everything is made by hand in London.

Our Verdict

Unisex clothing isn't going anywhere. This is a good thing. For too long mainstream fashion has pushed only men's and women's collections which, in today's landscape, is a notion that simply doesn't fit.

No, it's not likely to ever entirely replace the traditional fashion formula, but the increasing number of unisex options available is a step towards inclusivity in an industry that's notorious for the opposite. As consumers, we should always welcome choice.

Can it work in terms of fit? In the direction fashion is currently moving - that is, looser cuts and oversized styles - unisex clothing makes more sense than ever.

It's true that certain trouser styles are difficult to offer as a unisex garment, but trousers are notoriously hard to buy anyway, and we'd recommend getting alterations done at your local tailor regardless of where you get them.

Still not sold? Well, you don't really have to be. The rise in mainstream unisex collections has helped further the dialogue of gender and identity in society today and honestly, that's more important than clothes anyway.

Lacoste SS19

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Does The World Really Need Unisex Fashion?

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Not every fashion trend is worth paying attention to. Indeed, most are fleeting moments that generate little momentum before fizzling out, making room for the next batch. Some, however, are genuinely interesting, and have the potential to change the way we dress forever.

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As Fashion Month draws to a close, the industry becomes more introspective.

A new season and a shifting of fashion's tectonic plates presents a marker by which to measure progress, raising questions such as, where were we this time last year? What advancements have we made socially, ethically, politically, and commercially? And (hopefully) most pressingly of all, what more is there to be done?

While advancements in fashion's diversity stakes should be celebrated, it's worth taking them with a healthy dash of salt. Historic firsts, such as Claudia Li's all-Asian model cast for SS19, or Sudanese megastar Anok Yai becoming the first black model to open for Prada in 20 years, are just that - historic firsts to be praised but viewed in the wider context of an industry where BAME and LGBTQ+ communities, along with any body type other than a sample size, are woefully underrepresented.

When we champion brands for increasing the diversity of their runway models by a marginal percentage, we need to interrogate ourselves and examine the bigger picture. In a landscape of buzzword-wielding, how do we differentiate token gestures from meaningful change?

So, what is worth celebrating? Read on for our pick of fashion's diversity-focused news stories as we move into Spring-Summer 19.

Fashion Council Diversity Reports are helping to increase transparency

Self-assessment isn't fool-proof, but increasing acts of self-regulation and enquiry are helping to shine a light on the inner-workings of the industry and highlight areas for improvement. Last month, non-profit organisation Council of Fashion Designers of America - an initiative which assesses, replenishes and promotes the advancement of American fashion - published a comprehensive 'Insider/Outsider' report focused on the creative and ethical case for inclusion and diversity in fashion. Within are stats, industry forum findings and statements from industry leaders.

In a questionnaire sent to approximately 50 executive-level attendees from over 30 fashion companies, results showed that 62% of respondents rated their organisation's commitment (or lack thereof) to an inclusive workplace as a 3 out of 5, when considering the impact to the success of the organisation. Erica Lovett, manager of Inclusion & Community at Condé

Nast called for greater diversity in the commercial realms of fashion.

"Visibility alone is not the solution," she says. "The industry must recognise and prioritise efforts to support greater diversity on the business side: the financiers, the chief executives, the heads of fashion houses, the senior level magazine editors, and business leaders."

From high street to high end, gender-fluid fashion is on the rise

Gender-fluid fashion has never had such a strong footing in the fashion world. Whether it's high street offerings, such as H&M's collaboration with cult footwear brand Eyts or ASOS' own-brand label Collusion, or luxury brands such as Balenciaga (see picture below) playing with gender-neutral symbolism for their Resort SS19 collection, we're seeing increasing efforts to push into a gender-fluid territory.

Concerned about buying into acts of tokenism? Try seeking out and supporting the growing number of independent mid-range brands that are making ungendered fashion their long-term USP, such as New York City minimalist basics brand One DNA, ungendered denim gurus or modern athletic South Korean brand Agender.

Season-on-season, runways are becoming more racially diverse

The SS19 runways were widely reported to be the most racially diverse ever, with New York coming out on top (44.8 percent of models were women of colour, a 7.5 point leap up from AW18's 37.3%), followed by London (36.2%) and Paris (32.4%) of all castings across New York, London, Milan and Paris went to models of colour - that equates to two in every five models being people of colour.

Amsterdam-based fashion platform Fashion United reported that women of colour also dominated the list of most-booked models, with South Korean Yoon Young Bae and Dutch Kiki Willems tied at the top of the list. Based on stats like these, it's likely that we can expect to see another healthy increase in Fashion Month's diversity stakes for AW19.

A plus size retailer kicked off new york fashion week this month

A landmark event for plus-size fashion took place earlier this month when plus-size brand 11 Honoré opened New York Fashion Week night with a show at Spring Studios in TriBeCa. Featuring designs by Ryan Lo, Adam Lippes, Tome, Cushnie and Azeeza among others, the collection was worn by curve models such as Tara Lynn, Marquita Pring and Candice Huffine.

In a landscape of sample size silhouettes, it was a bold and celebratory statement - and a rallying cry for industry leaders and taste-makers to follow suit. Special guest, actress and transgender activist Laverne Cox, commented: "What an incredible honour to close @11honore's first fashion show with these incredible women who represent the size diversity of the women of America."

Emerging brands are taking inspiration from queer culture

Some of the most exciting emerging brands around right now are pioneering fashion inspired by drag and queer culture. One such talent is Cypriot designer Vasilis Loizides, whose SS19 collection (think intricately spliced longline coats, scalloped hem crop tops and cut-out details) draws on drag culture and Lozides' Greek-Cypriot heritage.

Another is rising Georgian designer Akà Prodiàshvili, whose androgynously styled big-cat print cocktail dresses and lacquer-look vinyl bodysuits are both an ode to Tbilisi's young queer community and a bid to tear down conservatism.
Writer: Mary-Jane Wiltsher

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5 ways the fashion industry is more diverse than ever

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As Fashion Month draws to a close, the industry becomes more introspective. A new season and a shifting of fashion's tectonic plates presents a marker by which to measure progress, raising questions such as, where were we this time last year? What advancements have we made socially, ethically, politically, and commercially?

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And this ethos being present within brands has caused a knock-on effect in the shops. Two years ago Selfridges launched Agender, a shopping space where customers could buy clothes which transcend the notion of "his" and "hers". Accessories came in white, unmarked boxes, while customers could also get their hands on unisex Stan Smiths by Adidas, hoodies by Hood By Air. Clothing is logo-free, as to avoid any notion of gender. "We were seeing men shopping on the women's floor and vice versa," explained womenswear buying manager Heather Gramston. And the same thing is happening on the high street. Spring Summer 2016 saw Zara present Ungendered, a line of unisex separates from jeans to hoodies. And just last month ASOS unveiled Collusion, a unisex, coming-of-age brand that has been designed by Gen-Z, for Gen-Z.

But while we aren't necessarily expecting you to don a skirt-cum-sarong a la David Beckham anytime soon, all the signs are pointing towards a more gender-fluid attitude across fashion. And with it, thus far, has come a great deal positivity. For instance, Charles Jeffrey's gender-bending designs have so far seen him win not only GQ's Breakthrough Designer of the Year award, but also British Emerging Talent prize at the 2017 Fashion Awards, as well as a nod in the LVMH Prize.

With the men's Autumn/Winter 2019 shows just under two months away, it'll be interesting to see how far a shift towards womenswear designers dare to make (and how the customer - that's you - will respond). As GQ Style Senior Fashion Editor Gary Armstrong puts it, "Flamboyance and femininity has been intrinsically linked with menswear, from Louis XIV ostentatious frills and armour, to Mick Jagger 's fur and peacocking, to Michele's vision of Gucci. The look has come full circle. Don't be scared - in the words of Shania Twain, 'Man, I Feel Like a Woman!'"
Now read: Are you man enough to wear make-up? What will men wear in 2048?

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Gender fluid fashion is the future. Here's how menswear is changing

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Gender fluid clothing is rising in popularity and the menswear fashion world is becoming increasingly more and more feminine. From Gucci, to Charles Jeffrey, here's why it doesn't look to be stopping anytime soon.

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This was the scene at Dior Men: a vast box, the color of Dior gray flannel on the outside, black on the inside, with almost airport-size moving walkway sunk into it instead of a runway. The models stood stock-still on the conveyor belt, forming a human frieze in which Kim Jones moved menswear to a brilliantly lit place where a vision of classical cut, youth, and modernity finally gelled. "The idea was they became like statues, standing there as they do in the couture salon," Jones said.

Tailoring is, of course, the subject du jour in menswear, but how to place a suit in a context that both honors tradition and convinces a new generation is another matter. Jones cracked the conundrum by bringing together the gendered sides of the capabilities that reside under the roof of this house-the Dior uniform of the corporate businessman and politician's suit, and the draping in 3-D that is the expertise of the women's haute couture.

It was breathtaking to see how he crystallized the two in a single, elegant gesture of integrating a stole into tailored jackets and formal coats. Half-scarf, half-sash, they attached to the inside of a lapel, crossed the body, wrapped like a cummerbund, and spilled the excess nonchalantly to one side. "That idea came from looking at the cut of a 1955 dress in the Dior archive," he said. "But I wanted it to have ease and elegance."

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Dior Men Fall 2019 Menswear Fashion Show

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This was the scene at Dior Men: a vast box, the color of Dior gray flannel on the outside, black on the inside, with almost airport-size moving walkway sunk into it instead of a runway.

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H&M is kick-starting 2019 by removing gender labels from their labels. Say hello to the fast fashion retailer's new gender neutral clothing range that landed both in store and online on January 24th, ranging in price from £14.99 to £149. The collection has been launched in light of H&M's collaboration with Swedish footwear and apparel label, Eytys. It includes unisex clothing, shoes and accessories in tune with Eytys' Scandi-cool aesthetic, for all customers of all ages and budgets.

This gender boundary blurring trend is one that H&M amongst many other big brands have encompassed. By doing so, the fashion label is extending its commercial presence to a social one. Gender categorisation can root from and is reinforced by the way in which children's clothing tends to be starkly divided into binary 'girl' and 'boy' camps. It therefore makes perfect sense that H&M are choosing to target children as well as adults.

"

The fashion label is extending its commercial presence to a social one

Featuring boxy silhouettes suitable for both male and female figures, H&M aim to stay in line with what they described to be Eyty's 'no-fuss...unisex approach'. The high-street brand is also making the most of Eytys' signature chunky-soled shoe style for the collection's footwear. In terms of colour, they employ a neutral palette with pops of colour consisting of bottle green, school bus yellow, beige khaki, dark indigo, black and white. 'Pink to make the boys wink' has finally been replaced by yellow to make gender lines mellow (and blurred!).

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H&M Launches Gender Neutral Line with Eytys | Redbrick

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Life&Style Writer Estelle Dragan reveals how H&M and Eytys are the latest retailers to say goodbye to fashion's male/female division Life&Style Writer Estelle Dragan reveals how H&M and Eytys are the latest retailers to say goodbye to fashion's male/female division

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Hollywood's biggest stars strutted their stuff on the Oscars red carpet Sunday, and a few trends emerged: old-school glamour, metallic gowns, lots of pink ... and one stunning gown on a man.

Here is a look at some of the top looks from Tinseltown's biggest night:
READY FOR THEIR CLOSE-UP
The top nominees on Sunday night arrived on the red carpet looking fierce.

Glenn Close, who has swept the prizes this awards season ahead of Oscars night, was hoping to win her first Best Actress Academy Award for her amazing work in The Wife.

For her possible moment in the sun, Close opted for a glittering gold long-sleeved Carolina Herrera gown and marching cape.

"I always try to keep my expectations low," Close told E! television, revealing that her gown weighs 19kg.

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IN PICTURES | Gender-fluid fashion reigns on the Oscars 2019 red carpet

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Hollywood's biggest stars strutted their stuff on the Oscars red carpet Sunday, and a few trends emerged: old-school glamour, metallic gowns, lots of pink ... and one stunning gown on a man. Here is a look at some of the top looks from Tinseltown's biggest night: READY FOR THEIR CLOSE-UP The top nominees on Sunday night arrived on the red carpet looking fierce.

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The gender-neutral collection launches on 14 January and will include branded oversized tops, velour loungewear co-ords, denim jackets and tiny cropped tops.

The collection was created to champion the "for all" philosophy and allow men to embrace the PrettyLittleThing culture.

Prices range from £15 for a T-shirt to £60 for a green puffer jacket.

The etailer's first collection with 1990s streetwear designer Kani launched in May 2018 and sold out in a week.

Kani launched his eponymous streetwear brand in 1989 in Los Angeles. The brand is currently available in 25 countries across Europe and has 13 stores in Japan.

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First Look: PrettyLittleThing launches unisex range

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The gender-neutral collection launches on 14 January and will include branded oversized tops, velour loungewear co-ords, denim jackets and tiny cropped tops. The collection was created to champion the "for all" philosophy and allow men to embrace the PrettyLittleThing culture. Prices range from £15 for a T-shirt to £60 for a green puffer jacket.

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In case being a singer, songwriter and newlywed weren't keeping him busy enough, Justin Bieber is adding fashion designer to his resume.

On Wednesday, 24-year-old Bieber dropped his new clothing line called Drew House, taken after his full name, Justin Drew Bieber. The 14-piece unisex collection includes tees and hoodies with the "Drew" logo and signature smiley face, as well as corduroy button-ups and pants. It's already sold out.
WATCH BELOW: Justin Bieber and Hailey Baldwin are finally having a wedding!
One of the most notable corduroy styles is a pair of shorts ($138) that have "Drew" embroidered across the crotch.

The clothing, which ranges in price from $48 to $148, is "ethically made in L.A." On the company's "about us" page online, it describes Drew House as "a place where you can be yourself," adding: "wear like you don't care. Come chill. K. Bye."

The anticipated collection comes after Bieber teased the fashion line back in December when he posted an Instagram of hotel-inspired slippers with a smiley face with the word "Drew" on them.

In November, Bieber was caught running in a Drew hoodie.

Many Bieber fans are upset that the clothing is already sold out online. On Twitter, people are sharing their disappointment over not being able to purchase a Drew House item only hours after it went on sale.
READ MORE: Justin and Hailey Bieber's wedding: All the information we know so far
On Instagram, one user commented on Drew House's account: "So y'all really gonna sell out everything before I can even get my credit card out??? Rude but ok."

Others are calling the line out for being too expensive, and saying many fans cannot afford a $68 turtleneck or $128 corduroy pullover.

drew house clothing sold out? damn yall rich

- diana (@fIatslines) January 30, 2019

Other Beliebers just want the Canadian star to make more music, and focus less on clothing.

"Instead of releasing an album, you just selling these ugly clothes," an Instagram user commented on one of Drew House's post.

The Purpose Tour merch looked WAY better than this House of Drew line, it basically looks like the hippie version of Kanye's Yeezy line just without the holes and made of corduroy, then he has the nerve to charge over $100 for it like no sir 💀

- - (@excIusivity) January 29, 2019

It is unclear when Drew House clothing will be back in stock.

Laura.Hensley@globalnews.ca
Follow @lolahensley

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justin bieber clothing collection house of drew

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Justin Bieber's new clothing line is out, and Beliebers both love it and hate it

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In case being a singer, songwriter and newlywed weren't keeping him busy enough, Justin Bieber is adding fashion designer to his resume. On Wednesday, 24-year-old Bieber dropped his new clothing line called Drew House, taken after his full name, Justin Drew Bieber.

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ＪＯＳＥＦ | ＨＡＮＮＡＨ (@joannahstyle) * Instagram photos and videos

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2,693 Followers, 968 Following, 569 Posts - See Instagram photos and videos from ＪＯＳＥＦ | ＨＡＮＮＡＨ (@joannahstyle)

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What are the risks and benefits associated with a Unisex range?

Risks
sizing to fit all market
colours

Benefits

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#unisex hashtag on Instagram * Photos and Videos

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3.6m Posts - See Instagram photos and videos from 'unisex' hashtag

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Who is doing this well and who do you think is doing it badly?
Doing well
Urban Outfitters

Doing badly
Boohoo

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http://www.selfridges.com/GB/en/features/articles/selfridges-loves/selfridges-lovesthenewunisex

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Asos customers

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THE BRANDS CURRENT ONLY UNISEX RANGE CALLED COLLUSION

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THE BRANDS CURRENT ONLY UNISEX RANGE CALLED COLLUSION

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COLLUSION | Shop COLLUSION dresses, denim and knitwear | ASOS

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Discover COLLUSION at ASOS. Free Delivery. Shop our range of COLLUSION dresses, denim and knitwear.

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How does this challenge current retail selling, sizing and fit, information and sign posting on a website?

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Two thousand seventeen was the year that fashion brands got political, using their platforms to support organizations fighting the good fight for equality. ASOS is the latest retailer to offer apparel benefitting a worthy cause-and its efforts go beyond putting a slogan on a T-shirt: It teamed up with GLAAD on a gender-neutral capsule collection, with part of the proceeds from each sale benefiting the LGBTQ+ rights organization's Together campaign.

Every item in the collection includes GLAAD's ampersand logo as a symbol of unity, a value the line lives up to by eliminating restrictive gender labels. (This marks the first time ASOS releases product that's specifically marked as gender-neutral.) To match its inclusive messaging, ASOS and GLAAD cast models across the gender-identity and sexuality spectrum to front its campaign, from Richie Shazam to 13 Reasons Why star Tommy Dorfman.

"It's exciting to be a part of the first GLAAD collaboration with a major brand, especially one with such a big reach, like ASOS," Dorfman tells Glamour. The collection aligns with the actor's vision for fashion, one that's more inviting than what shoppers may already see. "I think fashion should always be open, flexible, gender-nonconforming," he explains. "It's important for people who identify as fluid and nonbinary to also have a place to shop that doesn't force them to pick a gender that doesn't feel right."

Despite the gender-inclusive branding and accessible price point (items start at $13 for a ring or necklace), Dorfman did note one area for further improvement in this collection: In future capsules and collaborations, he'd like to see inclusive options for shoppers that aren't rooted in traditionally "masculine" styles, such as skirts and dresses-feedback that other mass retailers that have released gender-neutral clothing have received in the past. All in all, though, it's progress to see a major brand showing its support for customers beyond the traditional categories we see represented in mainstream retail. "Raising awareness globally for marginalized or at-risk groups, funding organizations, and educating their clients" are important steps Dorfman thinks that ASOS has taken with this collection.

See the ASOS x GLAAD collaboration in the gallery, ahead.

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ASOS Just Dropped Its First Gender-Neutral Clothing Line

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Two thousand seventeen was the year that fashion brands got political, using their platforms to support organizations fighting the good fight for equality. ASOS is the latest retailer to offer apparel benefitting a worthy cause-and its efforts go beyond putting a slogan on a T-shirt: It teamed up with GLAAD on a gender-neutral capsule collection, with part of the proceeds from each sale benefiting the LGBTQ+ rights organization's Together campaign.

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With fashion being one of the most fun, creative forms of self-expression, now more than ever people are choosing not to dress in clothes that denote their assigned gender at birth. People are beginning to question why, when walking into a shop, the girls section has pink frilly dresses and the boys section has blue shirts with superheroes on, from very early years. The fact there are gendered sections whatsoever. Why should our clothes be gendered, why in an industry brimming with amazing designs by amazing designers, must we be restricted to only wearing clothes that encourage society to put us in gender boxes? These unisex, gender-neutral fashion brands are the answer to that question...
Unisex loos may be popping up here and there and understanding and acceptance of people who identify as gender-neutral or gender-fluid may be better than it was in the past, but there's still a long way to go in the journey to equality, diversity, representation and inclusiveness of all humans, no matter how they identify. The following innovative and exemplary fashion brands are the alternatives in a world of strictly male and female. Their clothes are gender-neutral or gender-fluid, meaning they're for everyone and anyone. Discover them, understand them, love them, and shop from them.

All brands come recommended by those who identify as gender-neutral or gender-fluid.

8 Gender-Neutral Fashion Brands to Know and Love

If you identify as a cis-gender hetero woman who loves stealing your boyfriend's clothes, Agender is the ideal brand for you. The pieces are strong, pulling in both typically masculine and feminine traits but overall, are flawlessly genderless. The Check shorts are perfect for a working day, and the shirts from the SS18 collection are great for layering this winter. Inspired by art collages, the 'UNTITLED' uses screen printing silk screen, PVC press and embroidery. The silhouettes are flattering and elude to the authentic craftsmanship of the designers. Simply put: we want it all. Shop via us.wconcept.com or agender.co.kr

https://www.instagram.com/p/Bnqquj_lfK0/?utm_source=ig_web_copy_link

Telfar, a unisex clothing line created in New York in 2005, is 'not for you - it's for everyone'. Sold internationally, Telfar's most recent Spring Summer 19 collection was a hit at New York Fashion Week as excited guests saw an unusual runway show that was an audio-visual experience, something founder Telfar Clemens is excellent at producing. On the website, you can find select pieces from the SS18, FW18 and C21 Capsule Collections, including cosy hoodies perfect for winter and high-quality leather belts and shopping bags.

Gender neutrality was forefront at their recent Spring/Summer 19 show, with bold prints such as red and white stripes and a glorious cowhide design that would work on any and all genders. Found in prestige shopping locations across the globe such as Dover Street Market in New York, Galeries Lafayette in Paris, Opening Ceremony in Tokyo, Matches in London alongside Net-A-Porter and Ssense online, Ekhaus Latta designer Mike Eckhaus explains 'we relate to gender identity a little less aggressively. It's less binary and I think that's something we have always felt attuned to.' eckhauslatta.com

Toogood, a beautifully artistic fashion brand created by sisters Faye and Erica Toogood offers sustainable, gender-neutral garments that are inspired by utilitarian workwear. Each collection has a backstory, for example, Collection 003 which highlights the importance of embracing one's individuality and leaving behind conformity and convention. We have our eyes on the Toogood Denim collection, entirely designed and constructed in Britain, using Britain's only selvedge denim fabric and manufactured in a century-old mill in Lancashire before being completed in a London atelier. Buy directly from their website, which doubles as a sort of online art exhibition in itself, or find them in Selfridges in London amongst department stores worldwide. t-o-o-g-o-o-d.com

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For gender-neutral basics ideal for creating a minimalist and stylish capsule wardrobe, look no further than One DNA. The emerging designer based in New York City creates ready-to-wear apparel that suits a multitude of body shapes and sizes. Getting unisex clothing right is notoriously difficult, but One DNA have hit the nail on the head with their clothes that break down the womenswear/menswear barrier without sacrificing its style DNA. onedna.earth

Artist, photographer, film-maker and designer Rad Hourani celebrates neutrality in the form of genderless fashion and in 2007, started the first gender-neutral unisex collection in fashion history. The website welcomes you with undeniably cool pieces including monochrome shirts and jersey turtlenecks, alongside art prints. Invest in the cosy-looking coats in time for winter and treat yourself to the cotton caps for bad hair days. radhourani.com

https://www.instagram.com/p/BkCvrh5jN2y/?utm_source=ig_web_copy_link

Inspired by fashion, music, art and nature, Africa Fashion International Young Designer of the Year in 2014, Rich Mnisi, is a South African based brand showcasing a genderless, contemporary look. The NWA-MULAMULA: MOTHER '18 collection is particularly striking and unique, featuring bold prints, asymmetric hems and flattering shapes that wouldn't look out of place on a red carpet or equally at the pub. Mnisi's clothes are glamorous and modern and just one piece would infuse anyone's wardrobe with enough style to make a statement on any street. richmnisi.com

https://www.instagram.com/p/BjbuAYDhjTs/?utm_source=ig_web_copy_link

London-based design studio Bethnals are the experts at creating denim that is completely undefined by gender. Inspired by the diverse cultural hub that is London, Bethnals offer comfortable fits that put a contemporary spin on the classic jean staple. Layer on top of the Indigo Max Dungarees, dress up or dress down the Charlie Selvedge jeans and keep warm in the Tommy Borg jacket, all at very reasonable prices. bethnals.com
11 of the Best Sustainable & Ethical Fashion Brands to Know

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8 Gender-Neutral Fashion Brands to Know and Love | Style

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With fashion being one of the most fun, creative forms of self-expression, now more than ever people are choosing not to dress in clothes that denote their assigned gender at birth. People are beginning to question why, when walking into a shop, the girls section has pink frilly dresses and the boys section has blue shirts with superheroes on, from very early years.