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The country has been represented in a positive way outlining the beauty, heritage, culture and traditions of the Swiss life. For instance: on their Twitter account, there is the Swiss Airline page which shows the national carrier’s website. On the other hand, with regards to the Instagram accounts, these are mostly based on beauty, landscape, mountains and tourism of Switzerland.

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Armingeon, K. The impact of globalization on Swiss policy making: a comment. Retrieved November 24th, 2016. From http://www.iatp.org/files/Impact_of_Globalization_on_Swiss_Policy_Making.htm

Douez, S (2012) Keeping a positive spin on Switzerland’s image. Retrieved November 24th, 2016. From http://www.swissinfo.ch/eng/media-coverage_keeping-a-positive-spin-on-switzerland-s-image/33152434

Europe. Retrieved November 24th, 2016. From http://www.internetworldstats.com/europa2.htm

Geography of Switzerland. Retrieved November 25th, 2016. From http://www.about.ch/geography/index.html

Heidi: in the cinema from Spring 2016 (2016) Retrieved November 25th, 2016. From http://www.myswitzerland.com/en-sg/heidi-in-the-cinema-from-spring-2016.html

Switzerland. Retrieved November 24th, 2016. From http://www.pressreference.com/Sw-Ur/Switzerland.html

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With regards to the image of Switzerland depicted on social media has been positive with the help of Presence Switzerland which has been using state of the art technology. The overall image created of Switzerland is a positive one as noted by Stefan Feiger, the managing director of the marketing agency HTP (Douez, 2012)

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What is trending in your country? And why?

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What is trending in your country? And why?

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In regards to the trending in the U.A.E, as per the latest internet statistics, the U.A.E is one of the largest consumers of social media in the world. It is seen that more than 50% of UAE population is active on social media. There is high demand for social media in the U.A.E, this is mainly applicable in Dubai. For instance: Facebook is seen to rank in the top position social media channel used in the U.A.E with a 46% of internet population. Secondly, Twitter follows Facebook with 30% of the population. Thirdly, Instagram, Google Plus and LinkedIn all collectively occupy the fourth rank in the U.A.E mostly used in social media platforms list with nearly an equal percentage of 25% share of population for each. The National Geographic Abu Dhabi page is seen to have one of the biggest audience in the U.A.E. At present the National Geographic Abu Dhabi Facebook page has more than 56 million fans (Latest social media statistics in the U.A.E for 2016, 2016)

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How is globalization impacting the media in the country?

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How is globalization impacting the media in the country?

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One can observe that globalization is seen the primary reason for the promotion for free trade between the UAE and other countries as it makes it make possible to conduct importing goods in a lower price. Economic process may be a growth that sometimes which could impact a primitive in three primary areas. Within these areas, they consist of economic, social and culture. There is no doubt that the UAE’s economy is very dedicated about their oil resources (Ezzat, 2014)

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Ezzat, S (2014) The effects of globalization in the UAE economy. Retrieved November 27th, 2016. From https://prezi.com/3idbszeaoq7y/the-effects-of-globalization-in-the-uae-economy/
Latest social media statistics in the U.A.E for 2016 (2016) Retrieved November 26th, 2016. From http://uae.cloudsonline.net/blog/latest-social-media-statistics-in-the-uae-for-2016

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The film is about an orphan girl called Heidi and her childhood life, how she goes about spending her time with her grandfather who is shown a weird character. They are living in a remote and mountainous area of Graubunden.
Adventure/Family

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As per the Internet World Stats, Switzerland is said to have 7,302,714 Internet users as of June.30/16, 89.3% penetration, per IWS; where there are 3,700,000 Facebook users on Jun 30/16, 45.2% penetration rate

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There are 7 national TV networks, 3 broadcasting in German, 2 in Italian & 2 in French; private commercial TV stations broadcasting regionally and locally, TV broadcasts from stations in Germany, Italy and France are seen to be broadly available through multi-channel cable and satellite TV services. As for the radio stations, the SRG/SSR functions 18 radio stations supported by private broadcasters who are responsible for providing national to local coverage

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In regards to access to communications, we can note that Switzerland has the following subscriptions:
total subscriptions: 4.14 million
subscriptions per 100 inhabitants: 51 (July 2015 est.)
country comparison to the world: 38
The telephone (mobile system) is accessed by the following:
total: 11.7 million
subscriptions per 100 inhabitants: 144 (July 2015 est.)
country comparison to the world: 79

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Switzerland has made a late entry into adapting globalization in its media arena, this is mainly concerned with the impact of globalization on policy making

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machinery and precision instruments, watchmaking, chemicals, textiles, tourism, banking and insurance.

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chocolate,cheese,skiing,watches, ,bank,alps and lakes.

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Switzerland are mainly hydropower, salt and timber. The use of land is mainly for agricultural use (38.7%), forest (31.5%) and others.

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for its biking, skiing, hiking, snowboarding, climbing along with recreational activities

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8.081 million

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Male 81.3, female 85.3

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Swiss Franc UN, World Bank.

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Roman Catholic 38.2%, Protestant 26.9%, other Christian 5.6%, Muslim 5%, other 1.6%, none 21.4%, unspecified 1.3% (2013 est.)

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a country such as Switzerland can be defined as a modern market economy which is said to have low unemployment with a highly skilled labor force. Also, the per capita GDP is said to be the highest globally. Switzerland is said to take great benefit from its outstanding service sector, followed by the financial sector and a manufacturing industry which focuses on knowledge based production and high technology.

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7.7 million

MAJOR LANGUAGES
German, French, Italian, Romansch

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it’s a landlocked country bordered by Italy in the south, Germany in the north, France in the west, Liechtenstein and Austria in the east. Switzerland is a small country with a total area of 41,277 sq. km.