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10 per cent of Australians live in rural and remote areas, this population is spread across a vast continent with one of the lowest population densities in the world.

The evidence shows there is a consistent link between where Australians live and their educational outcomes at all stages of education, with those living in rural and remote communities doing worse than students in urban areas.

The proportion of very remote students who meet each education milestone is between 19 and 48 percentage points lower than the general population.

https://www.vu.edu.au/mitchell-institute/educational-opportunity/young-people-in-rural-and-remote-communities-frequently-missing-out

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Young people in rural and remote communities frequently missing out

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Australia is yet to overcome the enormous challenge of providing quality education to those outside urban centres.

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Ethan (Entrepreneurship) – Business Expansion & Funding

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Ethan (Entrepreneurship) – Business Expansion & Funding

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Budget Managed: $100K (App Maintenance & User Support)
Focus Areas:

Customer Support Team: Hiring staff for technical & academic queries.

Server Costs & App Updates: Ensuring smooth performance & bug fixes.

Content Expansion: Adding new lessons & localized content for different learning levels.

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Cathy (Marketing) – Brand Strategy & Outreach

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Cathy (Marketing) – Brand Strategy & Outreach

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Key Responsibilities:

Develops the branding, digital marketing, and school outreach strategy.

Manages social media campaigns & influencer partnerships to gain visibility.

Negotiates with government & NGOs to promote BrightLearn as an official education tool.

How Cathy Impacts the Budget:

Allocates $250K marketing budget to maximize outreach.

Focuses on organic marketing strategies to cut ad spending.

Builds school & government partnerships to increase adoption.

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Sherman (Business Analytics) – Data & AI Integration

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Sherman (Business Analytics) – Data & AI Integration

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Key Responsibilities:

Make sure AI-powered learning adjusts to students while you supervise platform development.

Establish data tracking systems to gauge the impact and level of student participation.

Analyze user comments to improve learning modules.

How Sherman Impacts the Budget:

Makes sure the $350,000 spent on platform development is used effectively.

Uses inexpensive cloud storage options to cut down on recurring expenses.

Increases school adoption rates by enhancing engagement through data-driven insights.

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Ali (Accounting) – Financial Management & Profitability

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Ali (Accounting) – Financial Management & Profitability

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Key Responsibilities:

Develop the financial model, ensuring long-term profitability.

Track all expenses & revenues, ensuring a 3%+ return on investment.

Implement cost-cutting measures (e.g., using open-source software for development).

Identify grant & funding opportunities to cover the additional $200K.

How Ali Impacts the Budget:

Justifies and allocates funding for operations ($200K).

Ensures all costs are accounted for while keeping the project sustainable.

Creates financial projections for Year 1-5, ensuring positive cash flow.

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Ali: Accounting

Sherman: Business Analytics

Cathy: Marketing

Ethan: Entrepreneurship

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 $1 million over 0-5 years, aiming for a profitability rate above Australia's GDP growth

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 $1 million over 0-5 years, aiming for a profitability rate above Australia's GDP growth

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Input (I)Research on rural education challenges, funding sources, AI Engineers, Prompt Engineers, Teachers, Business Research + Plan, Financial Forecasting,

Process (P)Develop online tutoring platform, build partnerships, conduct pilot testing, and market the program.

Output (O)A fully functional digital education platform used by at least 10,000 students in remote areas within five years.

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AI-Powered Tutor Partnered with private/catholic schools to provide Remote/Rural communities with increased access to education