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Highlighting the ways digital technologies and internet architectures magnify racism, sexism, and harmful stereotypes.

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Internet Studies and Digital Media Scholar, Class of 2021 MacArthur Fellow

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Internet Studies and Digital Media Scholar, Class of 2021 MacArthur Fellow

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Safiya Noble tackles the world of technology and algorithms to expose the predatory and discriminatory practices in place that create inequity in our society.

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Safiya Noble, 2021 MacArthur Fellow (Extended video)

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Safiya Noble, 2021 MacArthur Fellow (Extended video)

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Safiya Noble, Internet Studies and Digital Media Scholar | 2021 MacArthur Fellow (Extended)

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There are three specific criteria that will be discussed

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What is it that makes Safiya Noble a creative person worthy of the MacArthur Fellowship?

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What is it that makes Safiya Noble a creative person worthy of the MacArthur Fellowship?

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Safiya Noble took huge risks in pursuing and addressing a systemic issue in the public and proprietary algorithms that shape our society. Noble's stance and research calls out major corporations and society for allowing and perpetuating the blatantly inappropriate stereotypes that are pervasive in the algorithms that exist today. 

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1) The MacArthur Fellowship encourages risk taking

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1) The MacArthur Fellowship encourages risk taking

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Safiya Noble is actively trying to solve a problem that will take years of research, evidence, lobbying, and policy changes to address. Her continued commitment to such a monumental endeavor that involves taking on global corporation and creating policies at the highest levels of goverment is what made her a candidate for the MacArthur Fellowship.

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2) The MacArthur Fellowship rewards the never ending pursuit

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2) The MacArthur Fellowship rewards the never ending pursuit

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Safiya Noble, while acknowledging and addressing the systemic issues with algorithms and technology, does not want to eliminate them. She is a firm believer that technology can be an equalizer that can allow for more equitable access and representation for everyone. Noble cannot simply advocate to outlaw algorithms or certain technology, she conducts research, works with experts, and finds ways to create systemic change without compromising all the good that can and does come from the current system.

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3) The MacArthur Fellowship appreciates a flexible and open mind

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3) The MacArthur Fellowship appreciates a flexible and open mind