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peripheral route- this ad claims that if you wear Abercrombie you will be cool and good looking. This is what their bags look like- does not even show the clothes!

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Peripheral Route of Persuasion: People will she chance the rapper and be like, “woah he makes good music, must mean kitkats are good too!!”

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This is foot in the door technique because the advertisement is asking people to just answer the question first, however after they ask them to put in their email to contribute and get daily emails about good in the world. (Marisa Maxwell)

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This is foot in the door technique because the advertisement is asking people to just answer the question first, however after they ask them to put in their email to contribute and get daily emails about good in the world. (Marisa Maxwell)

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This brand uses the door in your face method because they have higher prices they claim to have a sale that makes in cheaper so you think it’s a good idea to buy it . Anna p

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ads like this one target the emotions of people. it envokes a sense of "Oh i don't want that to happen to me" which persuades people to support the movement and ad in front of them

Andrew Schumer

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Kay Jewelers is using images of happy couples, but aren’t really saying much about the jewelry itself -Greta Gary

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These are soccer/football players if you didn’t know , but players like this arent drinking soda , they are running around a field for 90 minutes so this is why its (peripheral route of persuasion)

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This is an example of the door in the face technique. The thing for sale is never actually 200$, but they say that it was because it makes the 10$ it’s being sold at now seem more reasonable. Ethan Hershfeld

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Free Trials and Heavily reduced price for subscriptions

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Free Trials and Heavily reduced price for subscriptions

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This is an example of bait-and-switch technique. The software companies give you a free trial or heavily reduced price on a subscription but then you are stuck with paying the higher price the next month if you want to continue to use the software.

John Paulenich III

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these shoes are good because Chris Joslin skates them.

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They show how happy lady Gaga is just because she’s using their migraine medicine. Peripheral persuasion (Anna Davis)

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Central Route- people are more likely to buy starbuck because they belive there money is going to help people

max gomoljak

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asking someone for $50, they decline, so you ask for $10 instead and they comply

-ava sipagan

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The phone plan uses makes it more expensive to have more time but brings you in with a cheaper offer.

Rin Hodges

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Low ball- pitching an attractive price offer then increasing the price.

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As intense as this is it shows door-in-the-face by offering fighting in war, which is a large request. Or buying bonds, which is far more favorable

-Adrien Roman

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Explaining the safety features of the car to encourage people to buy it. Abby Rogers

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Shaq is a extremely popular person that is used in a ad for gold bond and is used as the face of it to help convince.

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 these two celebrities both say that the product is good, and if someone with credibility says something is good then ppl will believe it more - peytyn parr

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 Elias white central route of persuasion 

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 Elias white central route of persuasion 

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neural scientist logically explains science of products that help you

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Door-in-the-face technique: the site starts big saying that Wikipedia can’t be sold, then goes smaller asking for a small donation to help their site -Sam Beltran

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When buying something online you see the price is really low but when paying they add fees and shipping which doubles the price.

Salma Soto

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Patrick Mahomes in a state farm commercial

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thomas richie

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asking for $50, they decline, asking for $10 they comply

ava sipagan

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Peripheral route- shows how the produce is trusted by moms which wants gives you reasons to get the product. - Maddox H

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Peripheral route- shows how the produce is trusted by moms which wants gives you reasons to get the product. - Maddox H

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people tip mcdonalds workers because some of their money goes to helping children so people think their money goes somewhere useful

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Due to my low self-esteem I don't view myself as highly as others do, so I tend to be more easily persuaded than others regardless of my own ideas or opinions; Making me more susceptible to being peer pressured by those around me to do things that I might not be entirely comfortable with doing. -Bree Davies

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Peripheral route- people will be more influenced to buy this product because they see two popular celebrities advertising this product. "If they use these lighters it must mean that they are the best option" Sammy Long