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Lawrimore Inc. is Leading Marketing Agency in Charlotte

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Lawrimore Inc. is Leading Marketing Agency in Charlotte

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Lawrimore Inc. is the leading marketing agency and business consultant in Charlotte. They provide wide range of services including branding, Search engine optimization & advertising. Visit them today!

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Improve Your Brand Image And Communications

The focus of our communications services is to improve your brand image and marketing tools - online and offline.

Lawrimore provides a full range of branding and communication services including logo design, websites, PR, advertising, brochures and writing-blogging services. We've won many awards for our creative work and helped clients sell millions of dollars in products and services. Budgets are always flexible.

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Charlotte Marketing Agency And Business Consultant | Lawrimore Inc.

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The focus of our communications services is to improve your brand image and marketing tools - online and offline. Lawrimore provides a full range of branding and communication services including logo design, websites, PR, advertising, brochures and writing-blogging services. We've won many awards for our creative work and helped clients sell millions of dollars in products and services.

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Achieve Greater Success with Marketing Agency in Charlotte | Leading Marketing Agency

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Achieve Greater Success with Marketing Agency in Charlotte | Leading Marketing Agency

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If you are in search of marketing agency in Charlotte, NC, nobody does it better than Lawrimore Inc. They offer expert & affordable assistance in growing your business’s income, profits & brand recognition. Visit them today for their expert guidance.

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Charlotte marketing agency Lawrimore Inc. offers you expert, affordable assistance in growing your business's income, profits and brand recognition. You have many options to choose from when it comes to selecting a Charlotte marketing agency, so here's what makes us different:

1. Understanding - We are skilled in understanding how your business works and how to attract more customers. We focus on listening to you and what you want to accomplish. We understand business dynamics and the success secrets of market leading companies. We'll bring all that to the table to give you marketing solutions and services that work for you, the way you want them to.

2. Caring - We genuinely care about each client, not only as business owners but also as human beings. We practice the Golden Rule to the best of our abilities. We only recommend and produce what we genuinely believe is best for you, short term and long term. So you can be confident we "have your back" and are working hard to grow your business just as if we were your partners.

3. Flexible - We serve businesses of all sizes and budget levels. We can adapt to your budget or business income so that together we can sustain an effective marketing program for solid business results sustained over time.

4. Expert - Our team includes some of the best writers, designers and strategists in the business. We have won many awards for the creative concepts and designs of work for our clients. But most importantly we've helped them sell millions of dollars worth of products and serves in many market sectors. The work we do for you will be of the kind of quality you can be proud of.

You might say that our aim is to provide you with the right combination of quality, price and service for your business and your priorities. If you're looking for a Charlotte marketing agency, nobody does it better. Call us today at 704-332-4344 or use the quick contact form on this page. We look forward to meeting you soon!

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Improve Your Business with Leading Marketing Agency in Charlotte, NC | Lawrimore Inc.

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Charlotte marketing agency Lawrimore Inc. offers you expert, affordable assistance in growing your business's income, profits and brand recognition. You have many options to choose from when it comes to selecting a Charlotte marketing agency, so here's what makes us different: Understanding - We are skilled in understanding how your business works and how to attract more customers.

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Bets Marketing Agency and Business Consultant in Charlotte

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Bets Marketing Agency and Business Consultant in Charlotte

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Lawrimore Inc. is one of the leading marketing agency in Charlotte. They are focused on increasing your company’s sales & income and enhancing your organization’s image or brand in the areas you serve. Call now!

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Marketing is a powerful activity that can take your business or organization to the next level in terms of sales, income, image and brand awareness in the competitive marketplace.

Marketing is also widely misunderstood, and many so-called marketing agencies in business today are really advertising agencies or posing as marketing agencies. Do not be deceived. Lawrimore Inc. is a real marketing agency. Let us explain the difference for your benefit.

A real marketing agency is focused on helping increase your company's sales and income, and enhancing your organization's image or brand in the areas you serve. This can involve dozens of strategies, media and actions, carefully considered and selected in terms of what is best for your business, your objectives, and importantly, your budget.

An advertising agency is structured to generate ads in print, TV, radio and other media intended to attract new customers and enhance branding, but first you have to spend a lot of money paying for all those ads, which may or may not work for you. Ad agencies pride themselves on their clever concepts and creative awards. But unless you have a six-figure or higher annual budget, an ad agency may not be right for you. Advertising is an important part of a total marketing program, but it's not all there is.

A public relations firm is structured to get publicity for your company, products or services in the news media, which can also help attract new customers and enhance your brand image, but you have to be doing something new and interesting to get noticed by the media. This is harder than ever today as newspapers have cut down to skeleton crews and TV news departments love to focus on crime news and excitement (rarely on business). And some companies just do not have a lot of new stuff that the media or general public would be interested in. PR is an important part of a total marketing program, but it's not all there is.

Internet marketing, including website design, pay-per-click ads, search engine optimization and content marketing, is structured to drive traffic to your website. If your website is properly structured in terms of design and content, it can convert some visitors to paying customers. But the vast majority of your website visitors are going to be tire-kickers, just passing through, folks secretly looking for information - not really potential customers. And all those pay-per-click ads can get expensive fast. Internet marketing is an important part of a total marketing program, but it's not all there is.

Real marketing is a process that involves a team effort including the agency (Lawrimore) staff and your key staff. First we have to understand how your business or organization creates value for customers, what you are trying to accomplish, your competitive advantages and more. In broad terms, marketing involves product differentiation (how your products or services are different from competitors') and market segmentation (target markets you serve or want to serve - not trying to be all things to all people). If you can provide your target markets with products or services that are superior to your competition, in ways that matter to your customers, your business has an excellent chance of being increasingly successful and profitable.

Real marketing also helps determine what does matter most to your customers, how you and your competition are perceived, and how you can sharpen your focus to hit the bull's-eye more often. This is often called market research, and Lawrimore provides a full range of market research services to suit any budget or need.

At Lawrimore Inc., real marketing also involves taking a genuine interest in your overall business success, caring about you and your customers, and recommending only what we think is in your best interest - not so we can make more money or dazzle you with our cleverness. So that is our competitive advantage, and why our clients tend to say with us for many years. We look forward to learning more about your needs and helping you achieve higher levels of success. Please contact us now to start a beneficial conversation.

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Grow your Business - Lawrimore Marketing Agency and Business Consultant in Charlotte

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Marketing is a powerful activity that can take your business or organization to the next level in terms of sales, income, image and brand awareness in the competitive marketplace. Marketing is also widely misunderstood, and many so-called marketing agencies in business today are really advertising agencies or posing as marketing agencies.

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Get Advantage of Advertising by Advertising Agency in Charlotte

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Get Advantage of Advertising by Advertising Agency in Charlotte

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Looking for advertising agency in Charlotte? Then contact Lawrimore Inc today. They are the most experienced advertising agency in Charlotte.Visit them today to know more.

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Charlotte advertising agency Lawrimore Inc. offers you the unique advantage of advertising: being able to purchase space or time in the media as often and as much as you like. While ads are not "free" as publicity articles are, if they are properly conceived and designed, they can consistently generate sales far more than they cost. Options include:

(1) Online advertising, especially pay-per-click ads on Google and other search engines, are the most inexpensive and cost-effective form of advertising today, especially when paired with search engine optimization. These ads can get you on the front page of Google search results today, and we can fine-tune the ads over time for ever-better return on investment.

(2) Newspaper advertisements using local, state, regional or national media, depending on your target audience. Newspaper ads reach the public at large, so the audience is very diverse. However they offer geographic targeting impossible with national media.

(3) Magazine ads are typically but not always full color, designed to stand out from the crowd. Magazine ads are advantageous in showing beautiful color images and reaching targeted audiences.

(4) Direct mail often combines a publication (see publications) with a customized cover letter and special envelope, but can be stand-alone. Large color postcards are especially cost-effective because respondents almost always see them, at least for a few seconds, as opposed to other media which may be totally ignored. We coordinate all creative, production and mailing.

(5) Radio spots involve voice talent and music, and require professional effort to be both distinctive and effective. They are good at communicating excitement and can be very cost-effective. Generally radio stations target specific demographics, so you can target your audiences accordingly, with our help.

(6) Television commercials vary widely in cost depending on length, quality, market and other variables. These mass-market-area communications can be especially helpful when it is important to show your product or business in action. They generally cost significantly more to produce and run than radio, but in many markets cable advertising is especially cost-effective.

(7) Outdoor (billboards, banners, etc.) include creative development, production management and media/location planning. Billboards are especially effective at reaching potential customers in cars, such as those driving in or toward an area near your business or development.

(8) Other advertising items quoted on request include specialty advertising (clothing, cups and mementos), trade show booths, exhibitions and more. For all your advertising needs, contact Charlotte advertising agency Lawrimore Inc. using our online contact form or call us at 704-332-4344

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Advertising Agency in Charlotte, Lawrimore Inc. offers you Unique Advantages of Advertising

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Charlotte advertising agency Lawrimore Inc. offers you the unique advantage of advertising: being able to purchase space or time in the media as often and as much as you like. While ads are not "free" as publicity articles are, if they are properly conceived and designed, they can consistently generate sales far more than they cost.

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Know How To Choose A Marketing Agency in Charlotte

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Know How To Choose A Marketing Agency in Charlotte

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Know how to find a charlotte marketing agency that’s right for your business at Lawrimore Inc. They are specialized in serving small to mid-size businesses for over 25 years.  Do not miss out visit them today to know more.

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How To Find A Charlotte Marketing Agency That's Right For Your Business
Why It's Important To Choose The Right Charlotte Marketing Agency

Marketing is a skill and expertise that can help any business get more customers, increase sales and improve your brand image

However there are over 50 different kinds of marketing, and deciding which one(s) are right for you and your budget can be a challenge

For the business owner or entrepreneur, choosing the right marketing agency can make a big difference in the financial success of your company

A good marketing-agency relationship can and should last for many years

Just as you need a good CPA firm to help with your finances, you need a good marketing firm to help with your marketing and growth - but how to choose?

First, Understand What Marketing Is

Marketing involves a wide range of internal and external activities designed to help your business promote and sell its products and services to customers or markets

A true marketing agency provides marketing research and strategy, public relations, advertising, graphic design, internet marketing, SEO, consulting services and more

Advertising agencies are more focused on paid advertising in broadcast and print media, and the combination of their services and paid media can be quite expensive

Public relations agencies are more focused on getting publicity for your business in the media, including newspapers, magazines, TV, radio, online, newsletters and more

Internet marketing and web design firms are more focused on creating and maintaining your website, and may offer email marketing or Internet advertising as well

The advantage of a true marketing agency is that it does all these things and more, able to meet your various needs as they arise and evolve over time

How To Choose Your Marketing Agency

There are hundreds of different marketing, advertising, PR and web design agencies in the Charlotte area, ranging from very large to very small

In general it's a good idea to look for a marketing agency whose size is relative to your business size - not the same size as yours, but relative

For example if you have fewer than 100 employees, a marketing agency with 2 to 10 people can probably take care of your needs just fine

However if you have a big company with over 1,000 employees and a large marketing budget, you definitely need a large marketing or advertising agency

For a list of the 25 largest marketing-ad agencies in the Charlotte area, you can purchase the Book of Lists from the Charlotte Business Journal, which updates the list annually

Some Key Questions To Ask
Here are some key questions to ask marketing agency representatives you might meet with:

Does your agency have experience in my industry or field of business?

How long has your agency been in business and what are some accomplishments?

Who would actually work on my account?

Do you have current staff capacity for what I need?

What are your agency's core values?

How do you charge for your services?

What do you do to ensure my satisfaction as a client?

How can you help my business succeed and prosper overall?

How Much Does It Cost?

Marketing is one of those things where you can spend an unlimited amount of money, especially if you get into TV or other media advertising

A good rule of thumb developed by marketing experts is that your total external marketing budget (not including your own staff or overhead) should range between 1% and 10% of your expected annual sales

The lower the cost of your product or service, the higher the percentage, and vice versa

For example if you were projecting annual sales of $300,000, a reasonable annual marketing budget would be in the range of $3,000 to $30,000. Since you can't do much with $3,000 a year, somewhere in the middle would probably be reasonable

Personal Chemistry And Caring

Websites might convey something about the personality of the marketing agencies, but to get a real feel for the people, you need to meet with them

Don't hesitate to call them and ask for an introductory meeting, which should be free

Expect them to ask you some questions about your business, and you might have questions for them too

When you meet in person, tell them about your needs and ideas in terms of marketing services, see how they respond and how you feel about them - is the chemistry good?

A true caring professional will not say "Sure, anything you want" but will ask probing questions to make sure they understand your business and recommend only what is best for you.

Asking for Proposals

Once you've spoken with one or more marketing agency leaders and have narrowed your list down to the ones you feel good about, ask them for a proposal

If you want only one project, a simple proposal should be fine, outlining scope, cost and other parameters

If you want a whole marketing program involving more than one marketing projects or services, a longer proposal will be needed to outline the program elements and costs

But don't settle automatically for the low bidder. Quality services cost more, so you have to use your judgment and intuition to weigh all the factors before deciding

There's an important saying: "Long after the price is forgotten, the quality lingers on."

Customers want to do business with quality companies, and quality marketing is an excellent investment.

A Charlotte Marketing Agency That May Be Right For You

This information has been presented by Lawrimore Inc., a Charlotte marketing agency specializing in serving small to mid-size businesses for over 25 years

We are a true marketing agency, providing all the marketing services you need, now or in the future

We are skilled in understanding how your business works and how to attract more customers, whether your business is basic or technical

We genuinely care about each client and have strong core values

We are flexible in developing cost-effective programs for a wide range of budgets, and will recommend only what we believe is truly best for you

Use the online contact form right on this page, or call 704-332-4344 to start a conversation

We look forward to meeting you and helping you grow your business!

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Know How To Choose A Marketing Agency in Charlotte - Lawrimore Inc.

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Why It's Important To Choose The Right Charlotte Marketing Agency Marketing is a skill and expertise that can help any business get more customers, increase sales and improve your brand image However there are over 50 different kinds of marketing, and deciding which one(s) are right for you and your

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Lawrimore Inc. Provides Cost Effective PR Services by PR Agency in Charlotte NC

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Lawrimore Inc. Provides Cost Effective PR Services by PR Agency in Charlotte NC

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They provide cost-effective PR services in Charlotte. Lawrimore’s principals have over 30 years of experience in public relations and have won national awards. Visit them today!

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If you want to reach large audiences as inexpensively as possible, public relations is the way to go. Public relations includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television and radio.

Because the media do not charge for publishing these articles, but consider them valuable for their readers, PR has the power to reach millions of people for very little money, generating many valuable sales leads.

Public relations is also the core of content marketing, the smart new way to get your information listed in the search engines while communicating directly with target audiences through social media.

Benefits of public relations and PR include:

* The most economical way by far to reach mass audiences
* Stimulates awareness of and demand for your company products or services
* Develops a stronger, more controlled image for your firm
* Creates the perception that the company is active, "on the move"
* Has seven times the credibility of advertising, studies show
* Provides an advantage over competitors who do not use 'P.R.' effectively

More than 30 years experience in public relations

Lawrimore's principals have over 30 years of experience in public relations and have won national awards for their work. Among the thousands of articles they have written are many that have been carried by the Associated Press to news media around the world, reaching literally many millions of readers. Other key "placements" have included numerous multi-page articles in trade publications read by our clients' target prospects.

Public relations (PR) also includes print and email newsletters, social media, information brochures, community relations, speeches, government relations and many other forms of communication in which time and space are not charged by the media. Content produced for public relations programs also provide valuable on-site content for Search Engine Optimization programs and projects.

Photographs or other visuals add to a story's appeal and should be included when possible. Lawrimore staff can take publicity photos in the Charlotte region or subcontract with skilled photographers anywhere in the U.S.

To learn more about cost-effective public relations services from highly experienced professionals, use the quick contact form right on this page or call President Buck Lawrimore at 704-332-4344.

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Get Cost Effective PR Services by Leading PR Agency in Charlotte NC | Lawrimore Inc

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If you want to reach large audiences as inexpensively as possible, public relations is the way to go. Public relations includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television and radio.

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Get Digital Marketing Strategy & Web Design Services in Charlotte, NC

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Get Digital Marketing Strategy & Web Design Services in Charlotte, NC

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Lawrimore Inc. excels at helping businesses and organizations develop internet marketing strategies for the Charlotte Region. They are the one among the best marketing agencies in Charlotte.

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Your Charlotte Internet marketing strategy is the key to getting more business from the local area. And Lawrimore Inc. excels at helping businesses and organizations develop internet marketing strategies for the Charlotte Region.

What exactly is a Charlotte Internet marketing strategy? It's a way not only to make it easy for customers to find you on the Internet, but also to align your website content with what potential customers are looking for.

And with our help, your web pages will rank high in the search engines so that when a potential customer is looking for what you provide, your website comes up on the first page in Google, Yahoo and Bing. Of course this can't be done overnight, but requires a methodical, disciplined approach typically taking several months, depending on how competitive the keywords (search terms) are.

Can your small business or organization actually outrank all the millions of other websites out there? Yes indeed. We use the most powerful tools in existence to make it happen. We have helped many clients rank at or near the top for many keywords (search terms), and yours can too - if you have the right Charlotte internet marketing strategy. And here's an important point:
All other things being equal, most people would much rather deal with a local provider than one far away.
If you have a Charlotte-area business, customers living or working in this area would much rather deal with you than someone out of town. So this is a double advantage of developing a Charlotte internet marketing strategy. People can find you and meet with you in person without paying someone from out of state to fly here on a regular basis.

To learn how to develop and implement a Charlotte internet marketing strategy and program for your business or organization, contact Lawrimore now using our online contact form or call 704-332-4344.

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Charlotte Internet Marketing Strategy, Digital Marketing and Web Design Services

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Your Charlotte Internet marketing strategy is the key to getting more business from the local area. And Lawrimore Inc. excels at helping businesses and organizations develop internet marketing strategies for the Charlotte Region. What exactly is a Charlotte Internet marketing strategy?

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Lawrimore Inc. is Leading  Marketing Consultant in Charlotte, NC

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Lawrimore Inc. is Leading  Marketing Consultant in Charlotte, NC

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A Charlotte marketing consultant is especially important if your business serves customers in the Charlotte, NC market. Contact Lawrimore Inc for personal attention, highly customized services and quick response.

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Charlotte marketing consultant Buck Lawrimore, president of Lawrimore Inc., has worked with businesses and organizations of all sizes, from one person to more than 1,000 employees, for more than 25 years. He helps each client develop a marketing plan or strategy that is just right for them, and he will help you the same way.

A Charlotte marketing consultant is especially important if your business serves customers in the Charlotte market. Knowing the marketplace, the media, the local culture and many other aspects of marketing success can only be achieved with decades of experience. If your business markets outside the area, a Charlotte marketing consultant is still here to help you any time.

A Charlotte marketing consultant is able to meet in your office or other convenient location, saving you time and money without the expense of long-distance calls, air fare or overnight hotels.

Another important factor is personal caring. Lawrimore Inc. is a small agency by choice. We give each client personal attention, highly customized services, and quick response. There is no "B team" or "junior associate" to worry about. You get only the pros, the owners of the business, as your advisors, counselors and sometimes even friends.

We go beyond marketing consulting to do all we can to ensure the success of your business. We are always looking for ways to help you.

We watch for opportunities in the marketplace, the media, people we meet and other avenues to help you any way we can. We can handle all your marketing needs, and will give you different project cost options or alternatives so you always have choices. You are in control.

If you're looking for a Charlotte marketing consultant that has a proven track record of helping businesses and orgaizations increase their income and success, be sure to contact the professionals at Lawrimore Inc. To discuss how our services might benefit you, and to get a free estimate, use the quick contact form on this page or call us at 704-332-4344 for a friendly, informative, no-obligation conversation.

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Lawrimore Inc is the Best Marketing Consultant in Charlotte, NC

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Charlotte marketing consultant Buck Lawrimore, president of Lawrimore Inc., has worked with businesses and organizations of all sizes, from one person to more than 1,000 employees, for more than 25 years. He helps each client develop a marketing plan or strategy that is just right for them, and he will help you the same way.

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Get SEO Services by SEO Company in Charlotte NC | Lawrimore Inc.

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Get SEO Services by SEO Company in Charlotte NC | Lawrimore Inc.

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Lawrimore Inc is the trusted SEO company that provides result orientated, high quality SEO services at best possible prices. Call them at 704-332-4344 to know more about their services.

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The key to getting new customers through your website consistently and inexpensively is not just HAVING a website but getting it ranked high in the search engines like Google, Yahoo and Bing.

This is called Search Engine Optimization (SEO). Your company or organization can use it to attract more local, regional or national customers, depending on how it's used and what you need.

If your website is just sitting on a server somewhere in cyberspace, the search engines may not even know it exists. In fact if your website is not on the first page of search results, chances are slim that any potential customers will find you.

Considering that over 85 percent of people in the U.S. who are looking for a solution to a problem, a provider or resource, start with an Internet search engine - and you get the picture.

If you found this website through a search engine, it was no accident. This website you are on right now is highly search engine optimized for a number of keywords which potential clients use when they are looking for a firm like ours.

Many web designers do not understand or practice search engine optimization. For example, pretty animated splash or flash home pages are often INVISIBLE to search engines. They can even be counter-productive if they don't have the right links to other pages. By contrast, well-optimized pages can attract thousands of dollars in new business, and once they're created, they keep working for free!

So that our SEO services can be high quality and low cost, we partner with two of the top SEO firms in India, where hourly rates are a fraction of U.S. rates. You interface with us so you can be sure we understand your business and communicate in perfect English. We interface with them to keep them laser-focused on what will benefit your website most cost-effectively. By consistently working as a team month after month, we are able to move each client's rankings higher and higher in the search engines.

This requires a combination of changes to your website text, a strategic approach to identifying and emphasizing 15 or more keyword phrases which potential customers might use, consistent content marketing, and getting inbound links from other websites through a variety of methods.

Does it work? One of our clients tracked their results and determined that they were getting over 100 new customers a month because of their search-engine-optimized website. Over time you can expect strong results in your industry or business field - in some cases locally, in some cases nationally, depending on how competitive your keywords are.

We at Lawrimore are very excited about the power of Search Engine Optimization in Charlotte and worldwide, and look forward to helping you achieve high rankings and sales results! Contact us today using the contact form at right or call 704-332-4344.

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Get SEO Services by the Best SEO Company in Charlotte NC - Lawrimore Inc

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The key to getting new customers through your website consistently and inexpensively is not just HAVING a website but getting it ranked high in the search engines like Google, Yahoo and Bing. This is called Search Engine Optimization (SEO).

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Lawrimore Inc. Provides SEO Services in Charlotte

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Lawrimore Inc. Provides SEO Services in Charlotte

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An SEO company in Charlotte, NC can take you to the next level by their expert services. Contact Lawrimore Inc., the most experienced SEO and web design company in Charlotte for your website.

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SEO in Charlotte is an increasingly competitive activity. Any company or individual with a computer can claim to be a top "Charlotte SEO." But what matters for you is, how well are they going to perform for your company or organization?

Search engines like Google and Bing rank companies and websites based on a number of criteria (see below), and those criteria are constantly changing. So be sure to choose a company with lots of experience, one you can trust.

Lawrimore Inc. is one of the most experienced Charlotte SEO and web design companies. Founded in 1979, we were one of the first agencies in the Charlotte area to design websites, and as soon as SEO became feasible, we began providing it for our clients.

Today we have a number of clients ranking #1 on Google not just for one search term (keyword) but for multiples.
- One of them is getting over 100 new customers every month because of their optimized website.
- Another is growing their sales by millions of dollars a year because of their optimized website.
Realistically much depends on how competitive your chosen search terms (keywords) are, and what target market (local, regional, national, global) you are aiming to serve.

What exactly is SEO or search engine optimization, and what is different about doing it in Charlotte? Here are a few answers to that question.

* SEO is the process of optimizing a website for high rankings in search engines like Google, Bing and Yahoo. Optimizing occurs in two areas: on the pages of the website, and on other areas of the worldwide web that link back to the website. The combination of relevant content plus accessible web design on page, and links from high-ranking sites off page, are mainly responsible for high rankings in the search engines.

* Doing SEO in Charlotte is different from SEO any old place, since Charlotte is a fairly big city. Many searchers know to type in not just the type of provider they are looking for, like "plumber," but also the city, as in "Charlotte plumber." Whether you use a city name or not in your search, Google tries to figure out whether you really want a local, national or global result. And you can't always guess correctly whether your search term is considered local by Google even without entering a city name.

The search results for "plumber" and "Charlotte plumber" don't vary much if you enter the search terms using a computer in the Charlotte area.

But let's say you are looking for a new TV. At the time of this writing, the keyword "TV" brings up TV Guide, TV.com, hulu.com, and Best Buy. The term "Charlotte TV" brings up a list of Charlotte TV stations. If you want to buy a TV in Charlotte, you'll need to enter "buy TV Charlotte" or similar, and even then the results show a mix of stores and TV stations.

* The point is, you cannot know in advance if Google will give different results for a search term with "Charlotte" or without, until you test each phrase or word ("keywords" as they are called in SEO). Google is constantly changing the formula (algorithm) by which its computers analyze and rank sites.

Doing SEO in Charlotte or anywhere else well and consistently requires a lot of work. Years ago we realized that if we did all that work at standard U.S. pay rates, our SEO services could be too expensive. And the truth is, some Charlotte SEO companies are pretty darn expensive, especially if you are a small business or entrepreneur. So we conducted an extensive international search and decided to partner with one of the top SEO companies in the world (India), whose hourly rates and fees are comparatively low and whose ethics are very high.

* We serve as your agency contact, writers, web designers and service manager, and our partners do the most time-consuming parts of SEO very cost effectively. The result: You get the best of both worlds. High quality creative work and strategy, combined with low cost SEO. We don't think you'll find a better value anywhere for SEO in Charlotte or any other city or state in the U.S.

To learn more and discuss your SEO needs and questions, contact the Lawrimore team today at 704-332-4344 or use our online contact form. Soon you'll begin reaping the advantages of more traffic to your website, higher rankings in the search engines, and increased income for your company, working with Lawrimore Inc., a Charlotte SEO firm you can trust.

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Best SEO Company in Charlotte, NC - Lawrimore Inc Will Boost Your Search Rankings

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Looking for an SEO Company in Charlotte to take you to the next level? Look no further. We are one of the most experienced Charlotte SEO and web design companies in the region. Contact us today to learn more - 704-332-4344.

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Create Brand Name for Your Company by Branding Agency in Charlotte NC

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Create Brand Name for Your Company by Branding Agency in Charlotte NC

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Creating a new name with one or more words from the dictionary is a risky and counter-productive process. Therefore it is better to take help of professional branding agency. Lawrimore Inc. has helped clients name or rename their companies, products, services & properties for over 25 years. Visit today.

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The brand name you give or use for your company, products or services is in many ways the most important marketing decision you can make.

Why? Because that word or phrase is the "handle" that people will know you and remember you by. The connotations of the brand name - what it means to people both consciously or unconsciously - strongly influence their perceptions of your company, product or service as a whole.

However, changing an existing brand name is something that should be considered very carefully. If your company or product is already known in the marketplace by one name, and you stop using that name, you lose what is known as "brand equity." You lose the accumulated value of people's ability to recognize the existing name and associate it with a business, product or service. We'll help you make that decision.

Lawrimore Inc. has helped clients name or rename their companies, products, services and properties for over 25 years. This is a service that we are highly interested in because we feel it is profoundly important. Over the years we have studied the whole naming process in great detail and learned what works and does not work in today's ever-changing marketplace.

As a general rule, creating a new name with one or more words from the dictionary is a risky and counter-productive process. There is hardly a word in the English language that someone has not already used for a company, product or service name. There are billions of English-speaking people on this planet, and naming things is as old as Adam and Eve. So just about all of the good common names are already taken. And a large number of them have been trademarked, so they are not available for competing uses.

Then we have the challenge of the Internet. Hundreds of millions of names have already been purchased as dot-coms. Our belief is that every new name we create should be available both as a dot-com and as a trademark. That presents tremendous creative challenges and requires a high level of expertise.

To create a new name for your business, product, service or property, we would begin with a discussion of what you hope to accomplish, your target audiences, existing name(s) if any, and ideas if any for new names. Coming up with a new name is very personal and subjective. It's almost like adopting a baby. The first time you see it, you may not love it, even if it is strategically and creatively on target. For many people it takes time to get comfortable with a new name and to come to "love" it as their own.

Sometimes we have a flash of creativity and the ideal new name pops into our heads immediately. It is right and our client agrees.

Other times it takes longer. We start with generating one or more new names, present them to you, you respond, we generate some more, and back and forth it goes for maybe a week or more before the you feel that one of these names is just right for you.

The process works best when there is just one person to make the decision. A name is very personal and reflects personal style and taste, like clothing. If several people or a committee are involved, the naming process can take much longer. You know the story about the horse designed by a committee that looked like a camel. But whatever your internal control or political or management reality is, we will work within it. That's our job.

Depending on the number of approvers involved and the complexity of the challenge, creating a new name that you like can cost from $300 to $3,000 or more. Big companies often pay hundreds of thousands of dollars for new brand names, so this is a real bargain.

Contact us today to discuss your brand name needs at 704-332-4344 or use our convenient online contact form.

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Branding Agency in Charlotte NC Provides Brand Names for Your Business - Lawrimore Inc

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The brand name you give or use for your company, products or services is in many ways the most important marketing decision you can make. Why? Because that word or phrase is the "handle" that people will know you and remember you by.