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Brooklyn WWII Memorial Defaced With Call to ‘Subscribe’ to Controversial Youtuber PewDiePie (2018)

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Brooklyn WWII Memorial Defaced With Call to ‘Subscribe’ to Controversial Youtuber PewDiePie (2018)

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Not all fans react the same. After this specific incident, Felix told his fans to not cross lines in the campaign and donated to the park. This helps Felix to prove to society that he is both responsible for his and his fans actions,

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A plea to subscribe to a YouTuber known for making controversial and racist comments has been repeatedly scrawled on the World War II memorial in Brooklyn's Cadman Plaza, photos show.

The chalked vandalism reads "Subscribe to PewDiePie," which has become somewhat of an online mantra in the past year for fans of a particular YouTube vlogger. The saying comes from what known as the "Great Subscriber War," in which Felix Kjellberg, aka PewDiePie, continues to rally his fans to defend his spot as the most-subscribed-to channel on YouTube.

Kjellberg, a gaming vlogger, currently has over 88 million subscribers. However, he has faced backlash on multiple occasions for making racist and anti-Semitic jokes. Several of his videos have included Nazi references in the past.

A photo of the vandalism was first posted to Reddit on Sunday by Joe Steer under the user Jahoe. Two instances of the vandalism can be seen scrawled near the memorial message: "This memorial is dedicated to the heroic men and women of the borough of Brooklyn who fought for liberty in the Second World War 1941 - 1945 and especially to those who suffered and died. May their sacrifice inspire future generations and lead to universal peace."

The post has since garnered over 28,000 upvotes - which, if you're not a Reddit user, is a lot.

Many users expressed confusion and anger as to why someone would deface a war memorial for a Youtuber. And while it appears the vandalism could easily be removed, commenters argued the vandalism was still extremely offensive. "Deface a memorial dedicated to people who died in war for a guy who makes YouTube videos?," one user wrote, incredulous.

Local

Even some fans of the vlogger were unimpressed, with one calling the move "disgusting." "As a long term fan of Pewdiepie myself, I wanna say, I'm ashamed as hell of this fan, they're honestly just going too far right now," user Cursed_Toxic added.

The New York City Parks Department said it was aware of the graffiti and it would be removing it as soon as possible on Thursday.

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Brooklyn WWII Memorial Defaced With Call to 'Subscribe' to Controversial Youtuber PewDiePie

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A plea to subscribe to a YouTuber known for making controversial and racist comments has been repeatedly scrawled on the World War II memorial in Brooklyn's Cadman Plaza, photos show. The chalked vandalism reads "Subscribe to PewDiePie," which has become somewhat of an online mantra in the past year for fans of a particular YouTube vlogger.

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Indian Court Reportedly Orders PewDiePie Tracks on T-Series to be Removed (2018)

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Indian Court Reportedly Orders PewDiePie Tracks on T-Series to be Removed (2018)

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T-Series responded to the two songs by PewDiePie by taking him to court. The songs eventually were removed from YouTube in India.

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Asia & Pacific
Get short URL

T-Series has taken the YouTube subscribers race to a whole new level by seeking an order from the Delhi High Court to remove PewDiePie's "B*tch Lasagna" and "Congratulations" diss tracks from the video hosting platform, according to entertainment and law website IPRMENTLAW.

The Delhi Hight Court has ordered Felix Kjellberg, a.k.a PewDiePie, to "remove and disable access" to two viral diss tracks - "B*tch Lasagna" and his latest hit "Congratulations" -that the Swedish YouTuber recorded as part of his ongoing subscriber battle with Indian music label, T-Series, Dexerto reported.
READ MORE: Fans Ecstatic as PewDiePie Makes 'Comeback of Godd*mn Century' With 93 Mln Subs
The alleged court order has ruled in favour of T-Series' complaint, in which the label claimed that Pewds' songs were "defamatory, disparaging, insulting and offensive", and contained "repeated comments which are abusive, vulgar and also racist in nature".

The court likewise ruled that the YouTuber must "ensure that the said videos do not ever get uploaded again on the platform", Dexerto added.

While the order's validity has yet to be confirmed, fans can only speculate whether the news is real or fake.

@TSeries Really? suing for removal? hahaha Butthurt? @pewdiepie 1 man getting sued by a whole country hahaha xD as if youtube takes Indian court serious xD, such a big company, doing nothing but upload music videos (it's not creating content) thats just uploading. PATHETIC
- Igor (@RogiT_T) 10 апреля 2019 г.

Netizens have unleashed a true firestorm on social media, questioning the alleged order's efficacy:

T-series asked the Supreme Court of India to make YouTube remove @pewdiepie 's music videos from the platform.

Does this mean we'll be getting more diss tracks?
- Patches with Matches (@love2tinkle) 11 апреля 2019 г.

Waiting for everyone to wake up and see that @pewdiepie is in massive shit with T-series and Indian Court... man this sucks. I don't know how you're going to survive this next controversy but the community has stuck with you for this long so we'll be with you through all of it X pic.twitter.com/o30MVXKhxP
- Samantha Spurling (@Sam6832) 11 апреля 2019 г.

@TSeries i would recommend dropping the removal of @pewdiepie, it won't stand up in court and whenever legal stuff comes in you are basically saying to the 9 year olds that they should subscribe, because @TSeries can't take jokes.
- Simple Raccoon (@SimpleRaccoonyt) 11 апреля 2019 г.

do they have any actual power to take the video down
- DogBeef (@DogByf) 10 апреля 2019 г.

Many Indians have jumped to Pewds' defence, saying that they didn't think of his diss tracks as defamatory:

As an Indian I feel like I should apologize on their behalf. Gomensai. We are not like those people. Please don't think them as us.
- Crow (@CrowTheCrow1) 10 апреля 2019 г.

I am from India and this news makes me disappointed. But I am sure no video will be deleted cause silly, that's not defamation
- Madhav Vij (@MadHouseKiller1) 10 апреля 2019 г.

The report comes shortly after PewDiePie released his "Congratulations" diss track to sarcastically applaud T-Series for outstripping him in the subscription race. The Swedish vlogger made several jibes at the music giant and its CEO Bhushan Kumar, having accused him of tax evasion, having ties to the mafia and even alluded to sexual harassment allegations against him from October 2018.

Still, the YouTuber emphasised in his song that "for legal reasons, that's a joke". Felix also appeared to refer to a "cease and desist" letter from the label, accusing him of violating the defamation law.

T-Series has managed to outrun Pewds in subscription numbers on a multitude of occasions, but each time the Swede's fans quickly helped him regain his title of the most subscribed YouTuber. PewDiePie had had the most subscribed channel since 2013, while T-Series saw a massive surge in its follower base last year due to the country's recent, widespread procurement of Wi-Fi, thanks to mobile network provider Jio.

This is not the only scandal that Kjellberg has been involved in recent days: a Change.org petition also seeks to ban him from YouTube due to "white supremacist" content he allegedly espouts. He addressed the petition in a 7 April video, stressing that many of the claims were "blatantly misrepresenting and misinforming people".

"A lot of these points are just flat-out lies as well. Honestly, it's surprising how change.org is even letting this be up because there's nothing to back up any of the claims", Felix added.

The petition in question was launched in the aftermath of the Christchurch mosque attacks after the gunman, who livestreamed the carnage on Facebook, encouraged to "subscribe to PewDiePie" moments before going on a shooting rampage that killed 50 people.

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Indian Court Reportedly Orders PewDiePie Tracks on T-Series to be Removed

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Asia & Pacific Get short URL T-Series has taken the YouTube subscribers race to a whole new level by seeking an order from the Delhi High Court to remove PewDiePie's "B*tch Lasagna" and "Congratulations" diss tracks from the video hosting platform, according to entertainment and law website IPRMENTLAW.

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PewDiePie urges his fans to donate to charity as T-Series battle rages on (2018)

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PewDiePie urges his fans to donate to charity as T-Series battle rages on (2018)

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Even during the 'battle', Felix showed his mature side and asked fans to donate to one of the charities to prove that the meme 'Subscribe to PewDiePie' is not in any way racist towards Inida.

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Felix "PewDiePie" Kjellberg will soon be overthrown by Indian music production T-Series as the biggest channel on YouTube, but the controversial creator is using his current spotlight to give back. In a video posted today, Kjellberg announced that he's currently raising funds for Child Rights and You, an organization seeking to help children in India.

In the video, Kjellberg explains that despite the good-natured efforts made to keep him in the lead, there's also been "a part of this that I really, really don't like." Namely, "really distasteful, unnecessary comments" in which commenters declare "fuck Indians," or "fuck you, India." "This is not what I'm about," he says, "and I know this isn't what my fan base is about either."

Kjellberg's fans and fellow creators have been fighting to keep him on top for weeks. YouTuber MrBeast bought out billboard ads in PewDiePie's name across his city, while Justin Roberts opted for an ad in Times Square; fans have slapped posters and ads wherever they can. One person even hacked printers worldwide with a message encouraging people to subscribe to PewDiePie's channel. Just yesterday, as the gap began to rapidly close between T-Series and Kjellberg, Jacksepticeye urged his fans to subscribe; Markiplier ran a Hail Mary stream called "I Literally Won't Shut Up Until You Subscribe to PewDiePie." (And indeed, he does wax on about subscribing to PewDiePie in a most impressive way.)

PewDiePie's inevitable usurping is a notable event in YouTube history, the first time the platform's best-known figure will lose his spot - even if Kjellberg will remain the biggest single personality. Some users have even taken to watching countdown streams live. The push to keep Kjellberg on top has absolutely extended his run, but Kjellberg, for his part, says he doesn't care if T-Series finally passes him. "The amount of attention it's getting, this is absolutely insane," he says. "Everyone seems so caught up, everyone seems so invested to this, subscribe to PewDiePie, blah blah blah. And I honestly feel like I don't deserve it." Still, he says, the whole experience has been a good time for him. "I don't remember the last time I had this much fun on YouTube," he says.

So far, Kjellberg's charity efforts have raised more than £37,000 from over 2,250 donors, including Minecraft creator Markus "Notch" Persson. Kjellberg plans to run a live stream tomorrow between 4PM-7PM GMT, wherein all proceeds will be donated to CRY.

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PewDiePie urges his fans to donate to charity as T-Series battle rages on

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Felix "PewDiePie" Kjellberg will soon be overthrown by Indian music production T-Series as the biggest channel on YouTube, but the controversial creator is using his current spotlight to give back. In a video posted today, Kjellberg announced that he's currently raising funds for Child Rights and You, an organization seeking to help children in India.

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Another song created by Felix and his friends meant to celebrate T-Series finally surpassing his channel. Similarly to 'Bitch Lasagna' it was a fun song that also, to some extent, damaged his reputation.

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In response to the world-wide movement and T-Series catching up, Felix released a song called 'Bitch lasagna' meant to belittle T-Series as a weaker channel. Even though this shows that Felix is invested in what his community is doing for him, to some extent the satire was misunderstood by general public, damaging his image.

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Subscribe to Pewdiepie: Game End - Official Trailer [HD] (2019)

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Subscribe to Pewdiepie: Game End - Official Trailer [HD] (2019)

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A fan-made trailer about the PewDiePie vs. T-Series fight. Again, this meme became an amazing way for fans to show their skills and support PewDiePie.

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Subscribe To Pewdiepie: Endgame - Official Trailer [HD]

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#SubscribeToPewdiepie Ending Celebration Montage (2019) 

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#SubscribeToPewdiepie Ending Celebration Montage (2019) 

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Montage that shows all highlights of the subscription war. This 'meme' became a turning point in how his community was perceived by mainstream media and public.

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What Indians Think Of PewDiePie vs T-Series [Street Interview] | ASIAN BOSS] (2019)

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What Indians Think Of PewDiePie vs T-Series [Street Interview] | ASIAN BOSS] (2019)

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A street interview that depicted the moods in India about the feud. It also allows for us to see how Felix is perceived by a different cultures and how his celebrity status works in a different environment.

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What Indians Think Of PewDiePie vs T-Series [Street Interview] | ASIAN BOSS

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I Bought Every Billboard In My City For This (2018)

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I Bought Every Billboard In My City For This (2018)

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The video by Mr. Beast that started the whole competition. This was first step of support shown to Felix by Youtubers.

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I Bought Every Billboard In My City For This

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PewDiePie just became the first solo YouTuber to reach 100 million subscribers (2019)

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PewDiePie just became the first solo YouTuber to reach 100 million subscribers (2019)

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PewDiePie became the first Independent creator to real 100 million subscribers.  The reached goal proves that Felix is still relevant and has a strong support from the audience.

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Felix "PewDiePie" Kjellberg has reached 100 million subscribers on YouTube, the latest milestone in a legendary career on the streaming video platform.

PewDiePie launched in channel in April 2010 and YouTube commemorated his newest achievement with a brief timeline of his growth into YouTube's most recognizable star.

Married to @marziapie ????
Revived our love of Minecraft ⛏️
Reached 100 million subscribers on YouTube ✔️
What a month to celebrate and congratulate @PewDiePie ???? pic.twitter.com/4rGuNDDwyx

- YouTube (@YouTube) August 25, 2019

PewDiePie dropped out of Chalmers University of Technology in 2011 to focus on building his YouTube channel, and reached his one million subscribers on July 11, 2012. In August 2013, PewDiePie became the most subscribed-to YouTuber ever, surpassing sketch-comedy channel Smosh - PewDiePie then reached 15 million subscribers three months later.

PewDiePie's channel focuses on video game content with a mix of reaction videos, pranks, and irreverent humor. While he's probably best-known for playing "Minecraft," he has expanded his videos to feature a variety of games and news updates based on internet culture.

Read more: YouTube's biggest star PewDiePie just got married to his fiancée Marzia Bisognin- see the photos from their wedding day

PewDiePie is the first solo YouTuber and the second account to reach 100 million subscribers; Indian record label T-Series reached the mark earlier this year. PewDiePie spent months recruiting new fans to try to beat T-Series to 90 million subscribers, but was ultimately overtaken by T-Series' array of musical talent and YouTube's rapidly expanding user base in India.

The race between PewDiePie and T-Series became controversial as fans took sides between supporting Eastern and Western YouTube culture; others saw PewDiePie as an underdog competing against T-Series' company-supported brand. PewDiePie was criticized for using racist language and stereotypes about Indian people in several "diss tracks" targeted towards T-Series on YouTube, and the record label successfully applied for an injunction to force YouTube India to remove those videos.

The phrase "Subscribe to PewDiePie" itself became controversial earlier this year after a man who killed 51 people at two mosques in Christchurch, New Zealand, said it during a livestream of the shooting. PewDiePie asked fans to stop using the phrase and said he felt "absolutely sickened" having his name used during the attack. The phrase was also found chalked across a World War II memorial, flown on a banner across Manhattan, posted to the The Wall Street Journal's website and displayed on more than 100,000 printers during hacking incidents.

PewDiePie has also been separately accused of racism in multiple scandals in past years. In 2017, PewDiePie lost a partnership with Disney after The Wall Street Journal highlighted several instances of the YouTube star making anti-Semitic jokes during his broadcasts. Later that year, he used a racial slur targeted at African-Americans during a rant on a livestream. PewDiePie apologized for his behavior in these incidents and continues to deny that he has any racial bias.

PewDiePie married his long-time partner Marzia Bisognin, a former YouTuber, on August 19 after dating for more than eight years. The YouTuber still uploads videos almost everyday, and reportedly earned $15.5 million last year.

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Kevin Webb, Business Insider US

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PewDiePie just became the first solo YouTuber to reach 100 million subscribers

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Felix "PewDiePie" Kjellberg has reached 100 million subscribers on YouTube, the latest milestone in a legendary career on the streaming video platform. PewDiePie launched in channel in April 2010 and YouTube commemorated his newest achievement with a brief timeline of his growth into YouTube's most recognizable star.

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Felix also enjoys meeting fans in VR and interacting with them. Again and again, Felix proves that even as a celebrity, he really enjoys interacting with people that support him.

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One of his YouTube 'shows' is Book Review where Felix talks about the books he read. This community shows that, even as celebrity, Felix is not afraid to show versatility and interact with fans.

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One of the main places where fans gather. It is also the main place where they share fan art, memes and information with PewDiePie.

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r/PewdiepieSubmissions: This subreddit is based to submit and vote for pewdiepie related submissions and competitions.

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YouTuber PewDiePie to take break from platform as 'very tired' (2019)

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YouTuber PewDiePie to take break from platform as 'very tired' (2019)

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Although the tittle of the article seems neutral, the content is mainly a recap of his controversies. After 2017, Felix a.k.a PewDiePie became some sort of an enemy to the mainstream media,

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YouTuber PewDiePie has announced he will be taking a break from the video-sharing platform, saying he is "very tired".

With 102 million subscribers, the Swedish vlogger and comedian was for many years the platform's most popular star but was overtaken earlier this year by T-Series, an Indian record label which now has around 120 million subscribers.

PewDiePie, whose real name is Felix Kjellberg, is known for his video-game commentary, but has also been the centre of controversy due to accusations of racism and antisemitism.

Sharing his decision in a video, PewDiePie said: "I am taking a break from YouTube next year," he said. "I wanted to say it in advance because I made up my mind. I'm tired. I'm feeling very tired. I don't know if you can tell. Just so you know, early next year I'll be away for a little while. I'll explain that later but I wanted to give a heads-up."

In 2017, he used the n-word against another player during a live gaming stream. He apologised, saying he "didn't mean that in a bad way".

In the same year, Disney ended its joint venture with Kjellberg after antisemitic references were found in several of his videos - including people holding up a sign that read: "Death to all Jews."

He responded by saying he was "trying to show how crazy the modern world is", adding that he had paid two men from India through Fiverr, a freelance marketplace, to make the sign.

The YouTuber has been embraced by the far right, including the Christchurch shooter, who killed 51 people in a New Zealand mosque while livestreaming and telling viewers to "subscribe to PewDiePie".

The 30-year-old said that he felt "absolutely sickened" to be mentioned by the gunman. He removed some of his videos following the shooting, saying he now understood some of his jokes to be "ultimately offensive".

This year, following backlash against his offensive content, the vlogger promised to donate $50,000 (£37,500) to the Anti-Defamation League (ADL), a non-profit that fights antisemitism. However, he then withdrew the pledge after his fans spread conspiracy theories that he had been forced to make the donation.

"I made the mistake of picking a charity that I was advised to instead of picking a charity that I'm personally passionate about," Kjellberg said in a video. "Which is 100% my fault."
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YouTuber PewDiePie to take break from platform as 'very tired'

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YouTuber PewDiePie has announced he will be taking a break from the video-sharing platform, saying he is "very tired". With 102 million subscribers, the Swedish vlogger and comedian was for many years the platform's most popular star but was overtaken earlier this year by T-Series, an Indian record label which now has around 120 million subscribers.

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The video shared by Felix on his channel. It shows his wishes to share a really important moment with the community that supported him.

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The last video before the break in which Felix assures his fans of comeback. The video itself is an example how PewDiePie as a internet celebrity has crafted a connection between him and his fans.

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It's been real, but I'm out! - LWIAY #00106

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PewDiePie and Marzia Bisognin wedding: YouTuber marries longtime girlfriend in romantic ceremony (2019)

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PewDiePie and Marzia Bisognin wedding: YouTuber marries longtime girlfriend in romantic ceremony (2019)

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Felix married his long-time girlfriend Marzia Bisognin in a private ceremony. He did share a video of their wedding with the fans, proving yet again that he, as a celebrity, has not lost his connection to fans.

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The hottest luxury and A List news

YouTube's biggest independent creator, PewDiePie, has tied the knot with entrepreneur and long-term partner Marzia Bisognin. PewDiePie, whose real name is Felix Kjellberg, revealed on Twitter that they were officially married and shared a number of pictures to his personal Twitter account.

The pair, who were married in what appears to be a garden with a striking glass conservatory similar to Kew Gardens, was seen in the photographs laughing and smiling - surrounded by friends and the occasional YouTube star. He wrote, "We are married!!! I'm the happiest I can be. I'm so lucky to share my life with this amazing woman."

Kjellberg wore a monochrome black suit while Marzia opted for a cream lace gown with an unusual peplum detail.

She also went into more detail and shared additional photographs on her Instagram account, which showed the couple kissing beneath her veil and walking out of the venue as their guests clapped and a violinist played.

She revealed that they were married "exactly 8 years since we met" and said, "It was the most beautiful day, which I will treasure forever. I am so thankful for all the people that made time to attend the event and helped us celebrate our marriage. I feel like I'm the luckiest person and I'm so full of love. Incredibly ecstatic to be able to call Felix my husband for the rest of our lives."

The pair have talked at length in the past about how they met one another. Kjellberg and Bisognin first connected online, after Bisognin was shown Kjellberg's videos by her best friend Daizo, and they began emailing one another - after which they eventually embarked on a long distance relationship as she was based in Italy, while he lived in Sweden. After moving in together in Sweden, then moving to Italy, they eventually settled in Brighton.

Many of the pair's high profile YouTube friends also weighed in on the comments. Gaming personality JackSepticEye, whose career was boosted by Kjellberg when he promoted him to his massive fanbase, wrote on Marzia's post, "You guys looked so beautiful! A thousand congratulations."

Filmmaker PJ Liguori, who also vlogs under KickThePJ and is regarded as one of the couple's closest friends, wrote, "congratulazioni!!!"

Musician Roomie, who has collaborated with Kjellberg on music before, wrote, "Best wedding, best people. Love you guys."

Kjellberg formerly ran the most subscribed to channel on YouTube under the handle PewDiePie, however, he was recently edged out of first place by Indian music channel T-Series following a ferocious rivalry. Kjellberg remains the most popular independent creator on the platform with a subscriber count of 99,518,302 at the time of publication. While he initially started as a gaming personality, he has since pivoted to YouTube commentary and now specialises in a video game named Minecraft.

Over the years, his career has seen a number of controversies, including a viral Wall Street Journal article which isolated and cut together Nazi references Kjellberg had made in his videos over the years, racist remarks that Kjellberg made on a livestream and the New Zealand Christchurch shooter referencing him at the start of his massacre. Kjellberg has since apologised for offending people with his comments and said he was " sickened " the gunman had mentioned him.

Bisognin was formerly a popular YouTuber who vlogged under the name MarziaPie, before rebranding as Marzia. She made the difficult decision to end her YouTube channel and lifestyle blog in 2018, explaining that she felt like "a fraud" as that her mental health deteriorated to the point that she was "completely cut off from the world".

In her final video, she said that leaving the platform was about "needing to find my path" and continued, "For a long time, I've felt like I was following someone else's, and I think it's about time that I give myself a chance with something else."

She now primarily focuses her efforts on Instagram and also runs a number of businesses, including a jewellery and homeware line called Mai Accents.

She also runs a unisex fashion brand called Tsuki with Kjellberg and the pair own two pugs named Maya and Edgar.

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World's biggest YouTuber PewDiePie marries girlfriend Marzia Bisognin

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YouTube's biggest independent creator, PewDiePie, has tied the knot with entrepreneur and long-term partner Marzia Bisognin. PewDiePie, whose real name is Felix Kjellberg, revealed on Twitter that they were officially married and shared a number of pictures to his personal Twitter account.

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PewDiePie and Linus Tech Tips: YouTuber Burnout Is Serious (2020)

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PewDiePie and Linus Tech Tips: YouTuber Burnout Is Serious (2020)

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This article mentions Felix as an example of a bigger trend. This article helps to point out how serious the Burnout problem is by using Felix, a massive channel, that also feels the weight of making videos.

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YouTubers are seemingly reluctant to take breaks.

Both PewDiePie and Linus Tech Tips have expressed intentions to take breaks in the past.

This prompts an important conversation about YouTuber burnout and fans' part in it.

It might not be accepted, but being a YouTuber is hard work. At least at higher levels, it is. When you have millions of people waiting on your work there is immense pressure.

That's why people like Julian Smith and Bobby Burns end up taking breaks from their careers. Fans and the community at large are not always supportive of these breaks, or at least the creators are fearful that they won't be.

Working so much, with so much pressure and no break leads to YouTuber burnout, and not enough people are talking about it.

Linus Tech Tips and PewDiePie Show the Scale of the Problem

A few weeks ago PewDiePie posted a video finally announced his much-needed break. He had joked about it for a long time, but when the time came he went for it. Good thing too, since it could have caused him some serious psychological stress.

Recently Linus of Linus Tech Tips posted a Livestream in honor of reaching 10 million subscribers. It was less of a celebration and more of a 30-minute heartbreak.

Linus has very clearly put his heart and soul into his channel. At a time when YouTubers were solo acts, he turned his into a company despite the massive overheads. More than that, he helped a 'Make a Wish' kid, and yet felt like he wasn't making a difference.

Yet he seems unable, or rather unwilling, to do what he really wants and step down.

The Psychological Toll of the Spotlight

It seems for both PewDiePie and Linus, taking a break isn't as easy as it needs to be. Ever since Pewds took a break his subreddit has been full of people wanting him back.

Looking at the Linus Tech Tips' video, its comment section is filled with people asking him not to leave or suggesting he take a 'break' rather than retire completely.

As well-meaning and loving as these posts are, they most certainly take a toll. Being either PewDiePie or Linus and seeing these posts constantly makes staying away difficult.

An Open Letter to Linus and PewDiePie

I want to finish off this piece by saying something. Not only to Linus and PewDiePie but to any YouTuber who feels this sort of pressure on them.

It's okay to walk away. Not just take a break. Not just go on Hiatus. If you feel you need to stop, you should stop. As fans, it might be hard to give up on seeing your content ever again, but your mental health is more important than more free content.

As fans and content consumers, we need to learn to let people go. Especially when they really need to leave.

Disclaimer: The opinions expressed in this article do not necessarily reflect the views fo CCN.com.

This article was edited by Sam Bourgi.

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PewDiePie and Linus Tech Tips: YouTuber Burnout Is Serious

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YouTubers are seemingly reluctant to take breaks. Both PewDiePie and Linus Tech Tips have expressed intentions to take breaks in the past. This prompts an important conversation about YouTuber burnout and fans' part in it. It might not be accepted, but being a YouTuber is hard work.

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Felix showed interest in doing 'react' videos thus You Laugh You Loose series was created. It was well received by the fans and as an independent creator, Felix allowed himself to take a simpler approach. These Series also allows him to interact with his fans.

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Many fans attribute the revival of Minecraft to Felix's series. He started uploading gaming videos again in summer of 2019. For his celebrity status this was away to attract fans that missed his old gaming content.

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The show is based on the content provided to Felix by his subreddit community. This helps for him to stay connected and interact with his community of fans as the fanbase is massive.

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I'm BANNED for life... 📰 PEW NEWS📰 (2019)

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I'm BANNED for life... 📰 PEW NEWS📰 (2019)

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Pew New is another show on the channel where Felix reacts to news as different new anchors (Gloria Borger, Poppy Borger , Poppy Gloria and others). This approach allows Felix to give his opinion in more interesting way.

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Meme Review became a cult show among fans. The show managed to have guest 'judges' like Elon Musk, Dr. Phil, Ben Shapiro and others. This helps Felix to maintain an image of someone who is well connected.

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Reviewing all memes until we find a good one

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PewDiePie calls for an end to the ‘Subscribe to PewDiePie’ meme after New Zealand shooting (2019)

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PewDiePie calls for an end to the ‘Subscribe to PewDiePie’ meme after New Zealand shooting (2019)

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Afte the shooting, PewDiePie made a statement about the situation and ended the 'Subscribe to PewDiePie' campaign. This showed that Felix, again, is a mature and rational person and can learn from his past mistakes.

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In a video on Sunday, Felix "PewDiePie" Kjellberg finally addressed the mass shootings at two mosques in New Zealand that left more than 50 people dead, and drew an uncomfortable association to the popular YouTuber.

The New Zealand attacker live-streamed the shooting, and referenced the "Subscribe to PewDiePie" movement in the livestream. The meme is based on a battle between Kjellberg, YouTube's top individual creator with more than 95 million subscribers, and T-Series, a Bollywood studio in India, who were competing for the most subscribed to channel on YouTube. Kjellberg tweeted about the connection at the time, calling the attack disgusting, but never addressed it at length on his YouTube channel. Kjellberg later made several other jokes about "Subscribe to PewDiePie," in a mostly facetious way, but many other creators backed away from it altogether in wake of the tragedy.

"I didn't want to give the terrorist more attention. I didn't want to make it about me."

Now, Kjellberg is calling for his subscribers to stop the meme entirely, and addressing the uncomfortable implications of the New Zealand attack.

"To have my name associated with something so unspeakably vile has affected me in more ways than I've let shown," Kjellberg says in the video. "I just didn't want to address it right away, and I didn't want to give the terrorist more attention. I didn't want to make it about me, because I don't think it has anything to do with me. To put it plainly, I didn't want hate to win.

"But it's clear to me now the "Subscribe to PewDiePie" movement should have ended then."

After addressing "Subscribe to PewDiePie" and the some of the hateful content that has arisen from the meme - including the defacing of a World War II memorial in New York that Kjellberg condemned - Kjellberg also brought up his battle with T-Series. Kjellberg made two diss tracks about T-Series, a popular staple within the YouTube community, which were celebrated by his subscribers, but condemned by critics. Even though Kjellberg has criticized racist remarks made by his subscribers and fans about T-Series in the past, he made several of his own racist jokes in one video, "Congratulations." Kjellberg also made a joke about genocide in the video, referencing the multiple controversies he's had over anti-Semitic content.

"I don't support any form of racist comments or hate towards anyone."

Kjellberg acknowledged that while he made the tracks "in fun, ironic jest," he has offended and hurt people by his actions. Ultimately, the videos were seen as so offensive that India's High Court moved to block them from being seen within the country.

"They were not meant to be taken seriously," Kjellberg said in the latest video. "This negative rhetoric is something I don't agree with at all, and I want it to stop ... and to make it perfectly clear: no, I'm not racist. I don't support any form of racist comments or hate towards anyone."

Having his name and his community associated with acts of hate and terror is "so disgusting," Kjellberg said. He added that he didn't want "all these hateful acts to overpower all these amazing things" the community was doing, including raising money for charities in India and around the world. Kjellberg ends his video by requesting that when his channel does reach 100 million subscribers, he doesn't want it to be seen as defeating another channel - he wants to keep it positive.

"This movement started out of love and support, so let's end it with that."

"Subscribe to PewDiePie" is one of the most prominent examples of how quickly an initially innocent meme can snowball into something defined by the hateful actions of others. The joke may have started off as commentary on a specific YouTube issue within the community - a David vs Goliath fight between one of the platform's most popular independent creators and a corporation - but that's not what it stands for anymore. Kjelleberg's decision to use YouTube, his most important platform, to deliver a message about ending something he could no longer control, was inevitable.

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PewDiePie calls for an end to the 'Subscribe to PewDiePie' meme after New Zealand shooting

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In a video on Sunday, Felix "PewDiePie" Kjellberg finally addressed the mass shootings at two mosques in New Zealand that left more than 50 people dead, and drew an uncomfortable association to the popular YouTuber. The New Zealand attacker live-streamed the shooting, and referenced the "Subscribe to PewDiePie" movement in the livestream.

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PewDiePie Put in Spotlight After New Zealand Shooting (2019)

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PewDiePie Put in Spotlight After New Zealand Shooting (2019)

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The New Zealand shooter mentioned PewDiePie in his manifesto and told people to subscribe to him before committing the crime. PewDiePie soon renounced and condemned the actions.

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YouTube’s most popular user amplified anti-Semitic rhetoric. Again. (2018)

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YouTube’s most popular user amplified anti-Semitic rhetoric. Again. (2018)

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The article by Vox not only lists the controversies Felix was in, but also touches upon how Felix uses anti-Semitic rhetoric and how the race against T-Series is taking a racist turn. This article drags Felix down as an alt-right supported., creating strains in his public image.

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YouTube's most popular user is once again facing backlash - this time for promoting a highly anti-Semitic channel by recommending a video featuring a racial slur and a white supremacist conspiracy.

With 76 million subscribers, gaming vlogger PewDiePie, a.k.a. Felix Kjellberg, is the most popular individual on YouTube. In a since-edited video posted on December 9, he recommended several YouTube channels he said he'd been enjoying recently. One of those channels is called "E;R," and PewDiePie lauded its "great video essays," including "one on [the Netflix movie] Death Note which I really enjoyed." He also linked to the channel in his video description. (The recommendation has since been edited out of the video.)

To casual observers, PewDiePie's support of E;R may have appeared harmless - one YouTube user supporting another. But a more-than-cursory dive into the channel would have revealed several instances of disturbing imagery, slurs, and white supremacist messaging. E;R's creator even refers to his reputation as a racist in the channel's FAQ.

The outcry against PewDiePie's recommendation of the channel was immediate, with media outlets and other YouTube users citing it as an example of PewDiePie flirting with alt-right culture and sending a dangerous message to his millions of followers, many of whom are teenagers.

In response, PewDiePie released a follow-up video on December 11 in which he described the incident as an "oopsie" and scoffed at the idea that he was promoting anti-Semitism by merely "recommending someone for their anime review."

"All I said was I like this guy's anime review," PewDiePie says in the video. "[The channel creator] apparently likes to have hidden and not-so-hidden Nazi references in his videos and obviously if I noticed that I wouldn't have referenced him in the shoutout."

PewDiePie also referred to several past incidents that sparked a similar outcry: a video in which he performed a Nazi "heil" salute, and one in which he hired a pair of performers from a freelancer website to hold up a sign reading "Death to all Jews." He said these examples were satirical, but many observers condemned them as anti-Semitic.

"I said publicly a year and a half ago that I was going to distance myself from Nazi jokes and that kind of stuff, because I want nothing to do with it," PewDiePie explained. Generally, I've done that. I don't really have a reason to dip into that again - it's just stupid."

But each of the three videos that PewDiePie featured in his since-removed shoutout of the E;R channel featuredfairly obvious examples of the channel's offensive content - in fact, not only did part one of the Death Note review that PewDiePie said he liked directly invoke a racial slur in its video description (the description has since been edited), but the first 15 seconds of part two contain a reference to a 2017 incident in which PewDiePie himself dropped a racial slur, strategically edited but unmissable if you're familiar with the clip in question - which most of PewDiePie's followers would reasonably be.

Should PewDiePie have known better? His critics say yes; though he has been dismissive about the uproar, this is not the first time he has appeared to flirt with alt-right beliefs, and he's previously faced backlash for this type of incident many times.

At this point, I've stopped giving Pewdiepie the benefit of the doubt. Paying poor people to hold up a "Death to all J*ws" sign,saying the n-word on stream,promoting Ben Shapiro and the Ralph Retort,and his recent crap?How many times does this need to happen for people to see it?
- The Violent Pacifist (@Desolate_Dude) December 10, 2018

But PewDiePie and his supporters say his critics are overreacting to a harmless mistake.

How many times can a person explain a fucking joke to multiple people
WHEN WILL PEOPLE UNDERSTAND THAT FELIX IS MAKING SATIRE, HE IS NOT SERIOUS MOST OF THE TIMES AND STOP FUCKING TREATING EVERYTHING HE SAYS SERIOUSLY
I'm goddamn tired of telling people that @pewdiepie is joking pic.twitter.com/w7Y6eP9A3s
- 보라해요 방탄. 한상 (@xNataLeax) December 10, 2018

Regardless of PewDiePie's intent, any anti-Semitic commentary - no matter how "joking" - could have a dangerous effect. PewDiePie's 76 million followers tend to skew young, with the majority of his subscribers younger than 24 and 11 percent of them younger than 17. And they are not passive fans; rather, they known for their aggressive loyalty to PewDiePie, to the point that they've created a YouTube-wide "subscribe to PewDiePie" meme that has pushed his follower count to nearly 80 million.

So what happens if these young, aggressively loyal, highly mobilized PewDiePie fans begin consuming extremist strains of YouTube content because they were exposed to it, either directly or indirectly, through his channel?

As ethnographer Crystal Abidin has written, "millions" of young YouTube users have previously been "seduced into joining camps and participating in global discursive debates in defence of/in opposition to Influencers."

So the idea that PewDiePie is amplifying anti-Semitic and other extremist content to millions of impressionable young viewers is alarming.

The channel that PewDiePie linked to is a hotbed of anti-Semitism, racism, and alt-right rhetoric disguised as pop culture commentary

The E;R YouTube channel has a long history of anti-Semitic imagery and messaging. The channel's anonymous creator, who uses the E;R handle on several online platforms, also habitually links to his accounts on social media sites known to attract members of the alt-right - including Gab, which, as Jane Coaston previously wrote for Vox, "is a focal site for neo-Nazis and others who want to espouse right-wing forms of anti-Semitism."

The Death Note review that PewDiePie cited uses a racial slur to refer to one of the characters in the movie. The video also contains a reference to a false white nationalist conspiracy theory that Heather Heyer, the protester who was murdered at the white supremacist Unite the Right rally in Charlottesville, Virginia, in 2017 - and whose killer was recently convicted and sentenced to life in prison - actually died of a heart attack.

This indirect, dog-whistle form of alt-right messaging is common for the channel, which deliberately uses pop culture imagery, mainly drawn from animated series like Death Note and in particular the Cartoon Network TV series Steven Universe, as a tool for spreading white supremacist propaganda. Some of the many examples littering the channel's videos include frequent references to media creators and other public figures using the historically loaded slur "Jews," and references to anti-Semitic conspiracy phraseology such as "the Jewish question," a frequent alt-right dog whistle that refers to the "Endlösung der Judenfrage"- German for "Final Solution to the Jewish Question" and the official Nazi code language for planning and carrying out the Holocaust.

The channel also refers to black characters from pop culture as "Negroes," and contains mentions of being " redpilled," blatantly racist imagery and stereotypes, homophobic slurs, mocking references to feminism and the idea of rape culture, sexist slurs, and sexist portrayals of women.

In the thumbnail for one video, the channel's creator distorts a black actor's face to exaggerate their features in a blatantly racist fashion. In another video, E;R turns a clip in which Barack Obama repeats the phrase "choose hope" into a deeply anti-Semitic slur referencing a notoriously horrific fact about the Holocaust.

And throughout many videos focused on Steven Universe, E;R presents the show's characters as analogues for Jewish people, coding them with anti-Semitic stereotypes. In one such video, he portrays one character as a deceptive tool for a global Jewish conspiracy, as indicated by a montage of public figures and businessmen, and then ends the video with an altered version of a white supremacist slogan known as the " 14 words."

In other words, there is serious anti-Semitic and white supremacist propaganda underlying the "great video essays" that PewDiePie endorsed.

Since PewDiePie's December 9 video drew greater attention to the E;R channel, YouTube has reportedly suspended one of the creator's videos and issued a strike against the account for violating the site's community guidelines. The suspended video, which according to E;R had 2 million views at the time of its removal from YouTube, was ostensibly about Steven Universe - but it also contained four minutes of unedited footage of Hitler delivering a speech. YouTube did not respond to a request from Vox for comment.

This is not the first time that PewDiePie has used his considerable influence to peddle alt-right messaging

To many YouTube users, the content of the E;R channel itself isn't as concerning as the fact that PewDiePie - who, again, is YouTube's most popular individual user - has endorsed it, and that PewDiePie has what is by now a well-established larger pattern of giving a platform to alt-right ideas and personalities.

That's alarming for multiple reasons - starting with the fact that the alt-right has been rapidly gaining ground on YouTube. The movement encompasses multiple overlapping internet subcultures, but is built atop a foundation of white supremacy, anti-Semitism, and anti-feminist ideology. It is characterized by highly sophisticated messaging and recruitment tactics, frequent harassment campaigns, and an emphasis on irony, plausible deniability, and memetic behavior - all of which have grown out of broader online culture, and which now work as a seductive veneer for its ideology across grassroots internet communities on sites like YouTube, 4chan, Reddit, and other communities.

As Zack Beauchamp has previously written for Vox, "There's a tremendous library of far-right content on [YouTube], as one might expect on a largely unregulated video uploading service, and ... the videos appear to be effective at radicalizing people. A not-insignificant number of people exposed to these videos ... finds them persuasive - and end up joining the alt-right or other far-right movements as a result."

Which brings us back to PewDiePie shouting out a channel full of anti-Semitic rhetoric to his 76 million followers.

In the days since PewDiePie first linked to E;R, the channel has gained 35,000 new followers, while many critics of PewDiePie, on both YouTube and other social media platforms, have spoken out against him.

"The largest fucking YouTuber on the planet made a video that got 7 million views in 7 hours," Hasan Piker, a commentator for the left-wing web series The Young Turks, said on his own YouTube channel. "That seems like a fucking big problem, especially if the majority of his viewers are 14-year-old kids who are going to go over to this fucking channel and start watching this guy's cartoon videos. ... [E;R] has an interest in red-pilling people and turning them over to Naziism or to Fascist ideology. How do you think this will play out when PewDiePie hypes this guy's fucking channel?"

"[P]ewdiepie is, once again, doing exactly what neo-nazis want," Kotaku reporter Nathan Grayson commented on Twitter in response to the incident. "[W]hether he's just memeing or he ascribes to these values, it doesn't matter. [W]hat matters is that he normalizes these ideas as jokes on THE platform where kids increasingly get their first exposure to the world at large."

As Grayson notes, PewDiePie's endorsement of the E;R channel continues a long trend of the vlogger using his influence in a way that helps to normalize white supremacist alt-right rhetoric to an alarming - and, on YouTube, increasingly widespread - degree. He does this by casually incorporating it into his videos under the guise of shock humor, then shrugging off any offense as an "oopsie" when outcry ensues. In 2016 and 2017, for example, PewDiePie faced intense backlash for multiple instances in which he promoted Nazi symbolism and anti-Semitism, including a video where he used a racist slur during a gaming live stream.

But despite having faced consequences for this behavior in the past, including losing a lucrative Disney sponsorship, PewDiePie has still been able to secure new marketing partnerships and grow his following.

Meanwhile, his followers have consistently shown support and love for PewDiePie and disdain for media outlets that have reported on his controversies.

"If your frame of reference is YouTube," Max Read recently wrote in the Intelligencer, one might view an attack on PewDiePie as "an attack on your close friend."

And though the furor around PewDiePie's repeated antics subsided after each new incident, his flirting with alt-right ideas has continued. Though he has never openly identified himself as a member or supporter of the alt-right, he has liked and promote channels run by users with ties to the many overlapping internet movements, communities, and subcultures that loosely define the alt-right.

Earlier this year, he made a video in which he reviewed a controversial self-help book by Jordan Peterson - a right-wing personality who is beloved by many in the alt-right. In the review, PewDiePie endorsed the book, called it a "fun" read, and said he would take some of its advice.

Additionally, in response to PewDiePie's recommendation of the E;R channel, its owner described PewDiePie as producing " redpilled content." (In far-right discourse, "taking the red pill" or having been "redpilled" implies that someone has "woken up" to the alt-right worldview, which includes the belief that feminism is ruining everything and frequently involves white supremacist dog whistling.)

And it's easy to see why. Before declaring in 2017 that he would stop making Nazi jokes, PewDiePie made a whole lot of Nazi jokes. Even since then, he's produced several "satirical" videos and commentary that his alt-right followers have praised as examples of his " dropping redpills " on the rest of his fans.

While PewDiePie only follows a few hundred people on Twitter, many of them have ties to the aforementioned internet movements, communities, and subcultures that loosely define the alt-right, which include Gamergate, Mens' Rights activism, Pick-Up Artist communities, incels, Reddit's r/The_Donald community, some atheists and skeptics subcultures, and other online communities that foster white supremacy and radical right-wing extremism.

These include Peterson, the prominent Gamergate writer Ian Miles Cheong, Infowars editor Paul Joseph Watson, YouTube philosopher Stefan Molyneux, the Canadian blogger Lauren Southern, YouTube sex education vlogger Laci Green (who made headlines last year after posting a controversial video in which she stated that she " took the red pill a long time ago," in reference to a new wish to begin publicly debating members of the alt-right), and leading figures of YouTube's reactionary right-wing community, like Dave Rubin and Ben Shapiro. PewDiePie also followed notorious alt-right YouTuber Sargon of Akkad until the latter's suspension from Twitter last year. (PewDiePie has not responded to a request from Vox for comment.)

It might not seem particularly meaningful that PewDiePie follows this specific group of people on Twitter. But in fact, a recent report from the nonprofit research group Data & Society identified seven of the figures above (Peterson, Rubin, Shapiro, Sargon, Molyneux, Southern, and Watson) as part of an "alternative influencer" network that has developed within YouTube - one that allows far-right extremists to spread their message through frequent social interaction with more mainstream YouTube users.

"Social networking between influencers makes it easy for audience members to be incrementally exposed to, and come to trust, ever more extremist political positions," the report's author, Rebecca Lewis, wrote.

To his defiant followers, PewDiePie has come to represent a larger culture clash over YouTube itself. That makes his alt-right flirtation even more pernicious.

PewDiePie's massive popularity has given him considerable influence over the future of YouTube. In fact, his channel currently sits directly at the center of what seems to be a growing divide between two very different directions for an increasingly polarized platform.

On one side lies many overlapping subcultures that make up huge swaths of the YouTube population: its tremendous gaming communities, including Let's Play-ers, live streamers, machinima-style editors, and vloggers; its prank cultures and their overlap with stunt personalities like Jake and Logan Paul; and its increasingly insidious alt-right presence.

On the other side lie many, many YouTube users who visit the site for other reasons and other forms of entertainment, and who arguably aren't interested in supporting the cult of personalities that might be said to represent "old-school" YouTube. Instead, they come to the site for music, memes, narrative media, instructional videos, and more general forms of content consumption and entertainment.

These two ends of a vast YouTube spectrum have clashed recently over two interesting and arguably related phenomena - both of which directly involve PewDiePie. The first is an ongoing battle that PewDiePie's supporters have been waging in order to prevent his channel from being surpassed as the most popular one on YouTube. To keep this from happening, they've done everything from take out a Times Square billboard to reportedly hacking into 50,000 printers around the world in order to promote their "subscribe to PewDiePie" meme.

The second involves YouTube's annual year-end "Rewind" video. The 2018 video, released on December 6 and described by YouTube as "a who's who of internet culture," omitted a number of popular YouTubers, most notably PewDiePie. (The common theory about why these major players - particularly PewdiePie, Logan Paul, and Jake Paul - were omitted is that they've each become less-than-stellar examples of YouTube's community in recent years.) In response, PewDiePie's followers started a campaign encouraging people to vote down the video, with the result that within a matter of days, YouTube's 2018 Rewind video has rapidly overtaken an eight-year-old Justin Bieber single to become the most disliked video in YouTube history, with more than 10 million dislikes.

The tactics of mass campaigning, meme-ing, and brigading that PewDiePie supporters have deployed during each of these campaigns are hallmarks of classic online trollishness - the kind that can seem purely jovial and harmless right up until it becomes something more. The most notable example of "something more" is Gamergate, the misogynistic movement that began in gaming culture in 2014 and has since expanded into wider, more overtly political harassment campaigns.The movement was born out of the most toxic impulses of gaming culture, and while it is not explicitly linked to PewDiePie or his followers, his deep involvement in gaming culture and Gamergate's overlap with YouTube communities (including the gaming, Pick-Up Artist, atheist/skeptics, and right-wing political spheres) likely exposed many PewDiePie followers to both its tactics and its alt-right politics.

Given PewDiePie's high level of influence over followers who are in turn deeply committed to waging meme wars in his name, and given that those followers are deploying the same tools of memeified, joking harassment and brigading that the alt-right is known to deploy, his appearance of flirting with alt-right ideas and rhetoric becomes concerning.

In essence, as Read proposed in the Intelligencer, YouTube's most influential personality is using his platform in ways that could push millions of his already devoted followers toward online extremism.

"PewDiePie's status as the standard-bearer of True YouTube gives his position in broader political debates an outsize weight," Read wrote. "And if you start from the position that PewDiePie is great and his critics unfair (and possibly disingenuous), you may soon find yourself taking on some unfortunate new political positions."

As Julia Alexander noted in The Verge, the progression that Read describes is already visible; for example, some commenters on the E;R channel have expressed gratitude to the channel for exposing them to Nazi ideology, in some cases "thanking E;R for bringing attention to some of Hitler's speeches."

The frustrating nature of PewDiePie's flirtation with alt-right culture is that by repeatedly dismissing criticism as oversensitivity and insisting he's just being satirical, he maintains the plausible deniability that the alt-right counts on to aid in distilling its messaging throughout mainstream culture.

Members of various alt-right movements, including the owner of the E;R channel, appear to be fully aware of this. On his Gab account, when another user asked him, "What is the best way to red pill people on the (((Jewish Question)))," the owner of the E;R channel responded, "Pretend to joke about it until the punchline /really/ lands."

But as the latest controversy around PewDiePie illustrates, his jokes have failed to land with many, and when examining the reach of PewDiePie's influence alongside his apparent drift toward the far right, it's increasingly difficult to laugh.

Update: This story has been revised and expanded to add greater background context and information about the people and subcultures under discussion.

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YouTube's most popular user amplified anti-Semitic rhetoric. Again.

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YouTube's most popular user is once again facing backlash - this time for promoting a highly anti-Semitic channel by recommending a video featuring a racial slur and a white supremacist conspiracy. With 76 million subscribers, gaming vlogger PewDiePie, a.k.a. Felix Kjellberg, is the most popular individual on YouTube.

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PEWDIEPIE AND ALINITY DRAMA EXPLAINED: WHAT'S A COPY STRIKE? (2018)

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PEWDIEPIE AND ALINITY DRAMA EXPLAINED: WHAT'S A COPY STRIKE? (2018)

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PewDiePie has a controversy with Alinity. Although Felix admitted his mistakes, he was still pressed about Alinity throwing copyright strikes to YouTubers,.By voicing out a trend among Twitch Streamers, Felix becomes a leading voice in the community.

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YouTuber Felix " Pewdiepie " Kjellberg and Twitch streamer Alinity have been caught in an internet drama spiral. Two weeks ago, a post on the Livestreamfails subreddit showing Alinity asking her stream if she should "copy strike" Pewdiepie's channel for calling her a "Twitch thot" went viral. A copyright strike on YouTube is serious business and could lead to lost monetization, a channel getting taken down entirely or even legal action. A later video shows her boasting about the "700 dollars" she made last month working with CollabDRM, a company that copyright strikes videos on YouTube on behalf of content creators.

RELATED: Pewdiepie Isn't Gloria Borger, Or Is He?

With all the YouTube drama bringing Alinity and her unorthodox methods into the spotlight, she was forced to respond. In a statement she later deleted, she blamed the "rampant sexism in online communities" and argued Pewdiepie's comments degraded women. In response to the drama and her statement, Pewdiepie released his own video on Sunday. In "Can we copystrike Pewdiepie," the YouTuber apologizes for insulting Alinity. "I very jokingly said out randomly in the video 'stupid Twitch thots'," Pewds said. "My intention is never to upset people with my videos, and I thought it was easier to just cut her out. But, before we were able to do that, the video did in fact get copy 'striked'".

The drama continued to unfold, with Alinity releasing her own video response. In it, she blamed CollabDRM for taking down the original video. This video was then copyright striked by someone who called themselves "Pewdiepie," causing the livestreamfails subreddit to explode because of the irony of the situation. Kjellberg did not actually strike the video, that would have contradicted his point that falsely taking down videos that fall under "fair use law" is an illegal tactic. When a copyright strike is filed with YouTube, the claimant can use any name they wish. The false strike against Alinity has already been removed.

On Wednesday, Pewdiepie released another video in this long and confusing saga. "BAN PEWDIEPIE" is a 13-minute-long video odyssey, where Kjellberg criticizes Alinity's content and her streaming career, claiming "I didn't say anything until I was forced to defend myself." Kjellberg added, "It was the internet that came after Alinity for her poor choice of action and poor choice of words. Reflecting that back on me and my community is just ridiculous."

Pewdiepie ends the video by pointing to the hypocrisy of Twitch allowing Alinity to persist without ever giving her a 24-hour ban. She claims to have shown nudity on stream, and even drops the n-word in the exact same stream where she apologizes, both bannable offenses and serious violations of the site's terms and services. Anything4views , a risque streamer who's been banned for nudity before, said he couldn't even watch the Alinity apology because he was so upset at the hypocrisy. "She keeps playing the victim, because she keeps getting away with it," Kjellberg said. "Twitch has shown a bias with female streamers for a long time."

Newsweek has reached out to Twitch about the controversy, who declined to comment.

Kjellberg ends the video by saying that he doesn't want Alinity banned, but "it might be good for her."

"Stop streaming for a few days because you're not making the situation better," he said.

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Pewdiepie has released another video about the Alinity drama

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YouTuber Felix " Pewdiepie " Kjellberg and Twitch streamer Alinity have been caught in an internet drama spiral. Two weeks ago, a post on the Livestreamfails subreddit showing Alinity asking her stream if she should "copy strike" Pewdiepie's channel for calling her a "Twitch thot" went viral.

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PewDiePie claims racial slur 'just slipped out' in apology video (2018)

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PewDiePie claims racial slur 'just slipped out' in apology video (2018)

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After the racial slur incident, Felix apologised for his actions, showing remorse. This helped him, as a celebrity, to show a human face and admit his mistakes.

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Earlier this year, popular YouTube person Felix Kjellberg lost a lucrative sponsorship deal with Disney following an anti-Semitic video. This week, the streamer better known as PewDiePie faced criticism for using a racial slur during a livestream-which latterly saw Firewatch developer Campo Santo issuing Kjellberg with DMCA takedown notice.

After two days of silence, Kjellberg has responded via a video posted to his social media channels. Here's his statement in full as transcribed from the video below:
Hello I wanted to make a statement on what I said in my previous livestream. You probably won't believe me when I say this, but whenever I go online and I hear other players use the same kind of language that I did, I always find it extremely immature and stupid, and I hate how I now personally fed into that part of gaming as well. It was something that I said in the heat of the moment, I said the worst word that I could possibly think of and it just sort of slipped out. I'm not going to make any excuses to why it did because there are no excuses for it. I'm disappointed in myself because it seems like I've learned nothing from all these past controversies, and it's not that I think I can say or do whatever I wanted and get away with it, that's not it at all, I'm just an idiot. But that doesn't make what I said or how I said it okay. It was not okay. I'm really sorry if I offended, hurt or disappointed anyone with all of this. Being in the position that I am, I should know better. I know I can't keep messing up like this. I owe to my audience and to myself to do better than this, because I know I'm better than this. I really want to improve myself and better myself-not just for me, but for anyone that looks up to me or anyone that's influenced by me. And that's how I want to move forward away from this. That's all I have to say, thank you for watching. Bye.

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PewDiePie claims racial slur 'just slipped out' in apology video

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Earlier this year, popular YouTube person Felix Kjellberg lost a lucrative sponsorship deal with Disney following an anti-Semitic video. This week, the streamer better known as PewDiePie faced criticism for using a racial slur during a livestream—which latterly saw Firewatch developer Campo Santo issuing Kjellberg with DMCA takedown notice. After two days of silence, Kjellberg has responded via a video posted to his social media channels.

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WATCH: PewDiePie Drops N-Word During PUBG Stream (2018)

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WATCH: PewDiePie Drops N-Word During PUBG Stream (2018)

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in 2018, during a PUBG live-stream, Felix dropped a racial slur. There was a huge backlash from the community and after that live-stream, Felix never returned to streaming on YouTube.

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On a recent stream for PlayerUnknown's Battlegrounds, world-famous (arguably the most famous) YouTuber PewDiePie dropped the traditionally racially charged insult after taking fire from an enemy. He said: "What a f**king n****r...sorry but what the fuck".

After, PewDiePie seemed to indicate he didn't mean anything by the comment (hence the 'sorry'), but quickly trailed off.

PewDiePie was playing the incredibly popular PlayerUnknown's Battlegrounds at the time, which is a heated game to say the least. You're dropped into a dog-eat-dog death match and must scavenge and kill to survive.

In the heat of battle, it's not uncommon to hear any number of offensive words from other players, but when streaming, especially when streaming to an audience as massive as PewDiePie's one should be mindful of the colorful metaphors used in public.

The Internet and Twittersphere were quick to notice, with many questioning why, exactly, PewDiePie is so popular given his controversial history.

WHY does the gaming community constantly defend PewDiePie when he does inexcusable shit like this? This really the hill you want to die on?

- Siobhan (@captain_marvels) September 10, 2017

PewDiePie was the center of a controversy regarding perceived anti-semitic slurs after the Wall Street Journal alleged PewDiePie used anti-jewish terminology or made references to Hitler or Nazis on at least nine occasions, resulting in a brand deal with Disney being terminated and his YouTube Red series being cancelled.

Let's see how people defend PewDiePie this time.

- Jeff Michael 🚫45 (@ZeoVGM) September 10, 2017

In the wake of the Charlottesville, PewDiePie claimed he would lay off Nazi-related jokes.

Some in the gaming-sphere were quick to downplay the controversy:

Hey, can people stop freaking out over Pewdiepie saying the n-word in a heated gaming moment?

Watch, there's gonna be 10 articles about it

- Ian Miles Cheong (@stillgray) September 10, 2017

Time will tell whether this latest controversy causes any long-term harm to PewDiePie's brand, but you can be assured opinions will be plentiful, ranging from outraged, to outrage at the outrage, to arguments regarding free speech versus hate speech.

In the meantime, Sean Vanaman of Idle Thumbs fame (and one of the developers of the acclaimed Firewatch), has issued a takedown for any Firewatch-related content on PewDiePie's channel:

We're filing a DMCA takedown of PewDiePie's Firewatch content and any future Campo Santo games.

- Sean Vanaman (@vanaman) September 10, 2017

Surely the most anticipated release this week will be PewDiePie's official comment on the matter.

For now, we can look to this video regarding Mr. Pie's thoughts on the subject at large.

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WATCH: PewDiePie Drops N-Word During PUBG Stream

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On a recent stream for PlayerUnknown's Battlegrounds, world-famous (arguably the most famous) YouTuber PewDiePie dropped the traditionally racially charged insult after taking fire from an enemy. He said: "What a f**king n****r...sorry but what the fuck". After, PewDiePie seemed to indicate he didn't mean anything by the comment (hence the 'sorry'), but quickly trailed off.

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PewDiePie angrily accuses media of 'out-of-context' reports on antisemitic video (2017)

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PewDiePie angrily accuses media of 'out-of-context' reports on antisemitic video (2017)

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After the Controversy, Felix and other YouTubers called out mainstream media on their reporting and views on creators like him. This strengthens his personality as a celebrity.

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YouTube star PewDiePie has released an impassioned, 10-minute diatribe in which he blames the mainstream media for cherry-picking parts of his videos to make him look like an antisemite.

On Tuesday, the Walt Disney Company and Google severed ties with the 27-year-old YouTuber, whose real name is Felix Kjellberg, after the Wall Street Journal highlighted the fact that he'd posted several videos featuring antisemitic or neo-Nazi "jokes", including one where he paid two men to hold a "Death to All Jews" sign. Another video features a man dressed as Jesus saying: "Hitler did absolutely nothing wrong."

Kjellberg, who rose to internet fame making videos about video games, is angry that the Wall Street Journal referred to his antisemitic "jokes" as "posts".

"They take that and use it out of context to portray me as a Nazi," he said.

"I am sorry for the words I used as I know that offended people, and I admit that the joke itself went too far. I like to push boundaries, but I would consider myself a rookie comedian," he said.

Kjellberg blames the Journal, rather than his comments, for the breakdown of his two biggest brand relationships, saying they took the out-of-context antisemitic "jokes" to Disney and YouTube "obviously cornering them and forcing them to sever their ties with me".

Kjellberg claims that the Wall Street Journal purposefully skewed his words because it and other mainstream media outlets feel threatened by him.

"Old-school media does not like internet personalities because they are scared of us. We have so much influence and such a large voice, and I don't think they understand that," he said.

The story, he said, "was an attack towards me by the media to try and discredit me, decrease my influence".
PewDiePie thinks 'Death to all Jews' is a joke. Are you laughing yet? | Arwa Mahdawi
The videos in question have made PewDiePie popular with neo-Nazi website the Daily Stormer, which has run a series of articles about the YouTuber, describing him as "our guy".

"He could be doing all this only to cause a stir things up and get free publicity," wrote the Daily Stormer.

"Ultimately, it doesn't matter, since the effect is the same; it normalizes Nazism, and marginalizes our enemies."

Responding to the support from neo-Nazis, Kjellberg said: "I do not support the hateful groups in any way."

Kjellberg, who has more than 53 million subscribers on YouTube, explained that his relationship with mainstream media has soured over the years as he has become more successful.

"They blatantly represent people for their personal gain, they even viciously attack people just to further themselves," he said.

He doesn't like the fact that reports focus on how much he earns (estimated to be more than $12m in 2016).

"The money is all I've ever been acknowledged for. I literally raise millions of dollars for charities. That's rarely ever spoken about," he said.

He said that he has started to fight back against the mainstream media but "the more I punch back, the more I get back".

He concluded his video on Thursday with a message to the Wall Street Journal: "I'm still here, I'm still making videos. Nice try, Wall Street Journal. Try again, motherfuckers!"
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PewDiePie angrily accuses media of 'out-of-context' reports on antisemitic video

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YouTube star PewDiePie has released an impassioned, 10-minute diatribe in which he blames the mainstream media for cherry-picking parts of his videos to make him look like an antisemite.

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YouTube's biggest star PewDiePie causes controversy with 'Death to all Jews' video (2017) 

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YouTube's biggest star PewDiePie causes controversy with 'Death to all Jews' video (2017) 

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The Fiverr video caused a huge controversy. It showed a darker side of PewDiePie and created a discussion about jokes and how much context matters. It also gave a chance to Felix to start a new chapter in his YouTube career.

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YouTube's biggest star has caused fresh controversy after encouraging a couple of performers to dance while displaying a banner calling for "DEATH TO ALL JEWS".

PewDiePie, who has more than 52 million subscribers, posted the video on his popular YouTube channel on Wednesday (11 January).

It saw the Swedish web-based comedian, real name Felix Arvid Ulf Kjellberg, pay for two scantily clad performers to engage in a short dance routine featuring a struggle over a rolled scroll that they then unfurl to reveal the hateful message.

PewDiePie, 27, who reportedly made more than $15m last year, had paid the duo to perform the controversial stunt using the website Fiverr, which allows people to sell any service for five dollars.

The performers, who call themselves "funnyguys", advertise that they will paint any message on their body in exchange for money while dancing in the jungle.

While many choose their own name or a funny message, PewDiePie jokingly asked the pair to display: "DEATH TO ALL JEWS".

He published the resulting clip, showing them dancing and laughing while holding the antisemitic message above their heads, on his YouTube channel.

While some fans found the clip funny, others said the star had gone too far.

Despite requesting the hateful message to be displayed, and publishing the resulting video, PewDiePie apologised to fans at the end of the video - but still gave the performers a five-star rating.

He said: "I am sorry. I didn't think they would actually do it. I feel partially responsible. I mean I've got to give them five stars for an outstanding experience because at least they did what I asked."

He added: "I don't feel good. I don't feel too proud of this, I'm not gonna lie. I'm not antisemitic, or whatever it's called, okay so don't get the wrong idea. It was a funny meme, and I didn't think it would work, okay. I swear I love jews, I love 'em.

"I am so sorry. I don't know what else to say."

One YouTube user said: "I find this offensive bc some of my friends are jews."

Another added: "Pewds, I aint jewish, but I do understand they feel really bad now. I know you thought it was just for fun (you are really funny btw) but this went way to far."

It comes just days after PewDiePie caused controversy in a separate video that appeared to show him using the racial slur "n*****".

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YouTube's biggest star PewDiePie causes controversy with 'Death to all Jews' video

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YouTube's biggest star has caused fresh controversy after encouraging a couple of performers to dance while displaying a banner calling for "DEATH TO ALL JEWS". PewDiePie, who has more than 52 million subscribers, posted the video on his popular YouTube channel on Wednesday (11 January).

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Disney Severs Ties With YouTube Star PewDiePie After Anti-Semitic Posts (2017)

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Disney Severs Ties With YouTube Star PewDiePie After Anti-Semitic Posts (2017)

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The article by the WSJ was the trigger that began the controversy. Felix was deemed as a neo-fascist who supported alt-right. This was a major turn for his career and celebrity image.

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Millions of people have watched a Jan. 11 video by YouTube's biggest star that included two men laughing as they held a banner that read, "Death to all Jews."

Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

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Rolfe Winkler,
		
	Jack Nicas and Ben Fritz

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Disney Severs Ties With YouTube Star PewDiePie After Anti-Semitic Posts

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Disney said it was severing ties with Felix Kjellberg, a top star with 53 million subscribers to his "PewDiePie" YouTube channel, after he posted videos in which he makes anti-Semitic jokes or imagery.

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PewDiePie vs T-Series: T-Series head Bhushan Kumar on the fallout (2019)

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PewDiePie vs T-Series: T-Series head Bhushan Kumar on the fallout (2019)

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Interview with the head of T-Series and how he feels about the whole PewDiePie vs. T-series competition. Here Felix is mentioned as just a gamer and someone who does 'weird stuff'.

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Marriage, Youtube Burnout and Break from the platform, 

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Marriage, Youtube Burnout and Break from the platform, 

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Felix is very open about the Burnout that is affecting the creators showing how he understands the smaller channels.  After his marriage to Marzia Bisognin, Felix took a short break from YouTube.  These factors make him, as a star and celebrity, more human and closer to us, they ground and authenticate him.
Felix is currently back to making videos.

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Felix has received huge support from his fan-base. From the way PewDiePie interacts with them, it is visible that there is a very close connection between them. The fandom used to be called bro army or bros, but nowadays it is a shifting tittle, with PewDiePie fans being called 9-Year-olds.

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PewDiePie’s new game “Tuber Simulator” hits the top of the App Store, crashes (2016)

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PewDiePie’s new game “Tuber Simulator” hits the top of the App Store, crashes (2016)

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Article talks about how the game topped the App store and crashed because the servers were overloaded. This adds more to the connection Felix has with his fans and how they support his work.

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What happens when the world's biggest YouTube star Felix " PewDiePie" Kjellberg tells his 48 million YouTube subscribers to download and play his new mobile game? The game promptly shoots up to the top of the App Store, and the servers crash under the load. That's what happened, at least, following the iOS and Android launch of "PewDiePie's Tuber Simulator," the video star's latest game, which parodies the life of a full-time YouTube creator.

The game was published to the App Store and Google Play on Thursday, and hit the charts hard.

It went from the #25 Overall free app on the App Store on launch day to the #2 app today. (It would be #1 if Apple didn't insist on including its iTunes U app in the App Store charts.) The game also became the #1 free iPhone game in just 20 hours, and is the #1 free app in 10 countries. It's also the #1 free game in 29 countries on the App Store, reports app store intelligence firm Sensor Tower.

Such is the power of the YouTube fan base.

"Tuber Simulator" was launched via Revelmode, PewDiePie's joint venture with Maker Studios, and published by Montreal-based Outerminds.

The game crashed shortly after launch, as the servers were overwhelmed by the demand. Users began seeing errors when they tried to set up accounts, and Outerminds has been working to resolve the issue. As of a few hours ago, the game publisher announced on Twitter it was "almost done" fixing the "Error 99" problem people were experiencing.

We are almost done fixing the Error 99 when creating your channel. Thanks for your patience.

- Outerminds (@Outerminds) September 30, 2016

Thanks for your patience guys! We are working as hard as we can to resolve all the server issues.

- Outerminds (@Outerminds) September 29, 2016

"Tuber Simulator" is similar in spirit to the "learn-to-be-famous" hit game "Kim Kardashian:Hollywood," as it has players learning to become a YouTube star by making videos, gaining views and subscribers, and then buying equipment, furniture, clothes and more via in-app purchases, as their fame grows. However, unlike the Kardashian title, "Tuber Simulator" features 8-bit style graphics, giving the game a classic look.

"Tuber Simulator" is also backed by voiceovers from PewDiePie, and includes a minigame called Puggle.

The launch comes alongside news that PewDiePie will be teaming up with one of the designers behind "Goat Simulator," Armin Ibrisagic, to produce multiple games in the future. Ibrisagic's new studio, DoubleMoose, will be working with Revelmode on the future titles. According to the deal terms, Kjellberg will provide creative input on multiple games for iOS, Android and PC, but no further details were revealed.

This is not Kjellberg's first foray into mobile gaming, however. Last year, he released "Legend of the Brofist," which was also published by Outerminds. That title held the number one spot on the App Store for three weeks.

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PewDiePie's new game "Tuber Simulator" hits the top of the App Store, crashes

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What happens when the world's biggest YouTube star Felix "PewDiePie" Kjellberg tells his 48 million YouTube subscribers to download and play his new mobile game? The game promptly shoots up to the top of the App Store, and the servers crash under the load. That's what happen...

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PewDiePie's Tuber Simulator ** FREE DOWNLOAD ** (2016)

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PewDiePie's Tuber Simulator ** FREE DOWNLOAD ** (2016)

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The more recent game under Revelmode is a mobile phone game. It was a huge success and PewDiePie encouraged fans to participate in weekly competitions thus maintaining the sense of fandom .

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PewDiePie's Tuber Simulator ** FREE DOWNLOAD **

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The game is also available on steam and has very positive ratings, proving that PewDiePie always tries to put the best projects out.

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About This Game

Join your favorite YouTubers on an Epic Quest in PewDiePie: Legend of the Brofist.
Enjoy this amazing 2D platformer!

EVERYTHING YOU LIKED ABOUT THE MOBILE VERSION, NOW WITH COOP MODE!!

⋆ COLLECT BROCOINS to buy new CHARACTERS, ATTACKS and DEFENSES!
⋆ UNLOCK ALL THE YOUTUBE STARS and try to beat the game as PewDiePie, Marzia, CinnamonToastKen, JackSepticEye, Cryaotic, Markiplier and more!
⋆ REAL VOICE ACTING by the YouTubers!
⋆ FIGHT EPIC BOSSES to save your fans!
⋆ BEAT ALL DIFFICULTY LEVELS and prove that you are a hardcore gamer!
⋆ CHALLENGE YOUR FRIENDS in the survival arena and brag about your score!
⋆ COLLECT ALL THE SECRETS hidden in the stages.
⋆ AMAZING CHIPTUNE MUSIC by RUSHJET1!

"Legend of the Brofist is one of those rare games attached to a license that will appeal to just as many people who have no link to PewDiePie whatsoever as those who do." 10/10 -Trusted Reviews

"Kickass chiptune soundtrack, colorful levels, and tight touchscreen platforming." 8.5/10 -Destructoid

"PewDiePie: Legend Of The Brofist is a solid game." 4/5 -TouchArcade

"Plenty of potential for replayability using the different characters and power-ups, as well as taking on the higher difficulty levels." 4/5 -The Guardian

FOLLOW US:
facebook.com/OutermindsCreations
Twitter @Outerminds

© 2015 Outerminds Inc. All Rights Reserved.

© 2015 Outerminds Inc. All Rights Reserved.

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PewDiePie: Legend of the Brofist on Steam

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Join your favorite YouTubers on an Epic Quest in PewDiePie: Legend of the Brofist. Enjoy this amazing 2D platformer! EVERYTHING YOU LIKED ABOUT THE MOBILE VERSION, NOW WITH COOP MODE!! ⋆ COLLECT BROCOINS to buy new CHARACTERS, ATTACKS and DEFENSES!

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One of the first works released by PewDiePie was a pixel art game. It was a huge success among fans.

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For more info check out: http://www.twitter.com/outerminds Click Here To Become A Bro! ► http://bit.ly/JoinBroArmy Comments Here! ► http://bit.ly/BroComments Download My App! Apple ► http://bit.ly/AppleBro Android ► http://bit.ly/AndroidBro Check Out My Shop! ► http://bit.ly/ShopBro Get Awesome Games! ► http://www.g2a.com/PewDiePie Get My Headphones! ► http://rzr.to/QhxzU Twitter ► https://twitter.com/pewdiepie Facebook ► http://facebook.com/pewdiepie ----------------------------------------­--- Thanks for being a bro!

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Felix has collaborated and released a few games for phones, spreading his influence from YouTube to different platforms.

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If PewDiePie Is YouTube’s Top Talent, We’re All Doomed (2013)

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If PewDiePie Is YouTube’s Top Talent, We’re All Doomed (2013)

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This article from Variety critiques Felix's humour and approach to entertainment. For mainstream audience Felix, as a rising celebrity, is depicted as someone non-sensical.

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As an entertainment industry professional, you are obligated to check out anything and everything in the media business that's attracting buzz out there. How can you reasonably expect to produce successful content if you aren't familiar with how other people out there are succeeding?

But before getting a glimpse of what is the hottest attraction on YouTube right now, here's a one-word warning: Don't. Not if you want to retain your sanity.

Because if you are over voting age and take a look at PewDiePie, your reaction will be fear - in more ways than one.

PewDiePie (rhymes with 'cutie pie') is the alter ego of Felix Arvid Ulf Kjellberg, a 23-year-old Swede who has 12.6 million subscribers on YouTube. That's more than any other of the pop-culture figures you'd expect would be the frontrunner, from Justin Bieber to Lady Gaga.

And how does someone you've never heard of manage to get 2.6 billion views for his videos, which are part of the vast stable of channels operated by multichannel network Maker Studios? Blathering like a blithering idiot, apparently.

Foul-mouthed PewDiePie jabbers nonsensically to the fans he calls "bros" primarily about videogames in a voice that reminds you of a young Bobcat Goldthwait between hits of nitrous oxide.

Try this test: Sample a PewDiePie video. If a barrage of images and sounds that enthrall so many come across as positively incomprehensible to you, congratulations: You just confronted the cold, stark reality that you are horribly, irrevocably old.

That can be the only explanation as to what separates you from so many others who actually appreciate this content. To look at PewDiePie slack-jawed is to look in a mirror and see your own irrelevancy staring back at you.

Truth be told, he's not all that different stylistically from previous top YouTubers, going back to the Fred Figglehorn character that became one of YouTube's first breakout stars several years ago, or Smosh, the comedy duo that is still going strong at No. 2. But the aggressive stupidity of PewDiePie may finally force a question the world has postponed addressing for far too long: What does the popularity of these dolts say about the generation of kids worldwide that are making them icons?

What's scary is that there is no way to dismiss this as some kind of outlier phenomenon that will come and go. PewDiePie is not some viral one-off where the novelty fades the second the video ends. To the contrary, Kjellberg has methodically built himself a mini-empire by posting videos frequently instead of coasting on a hit or two.

The frenetic aesthetic he's helping shape on YouTube is simply too humongous to remain contained to the platform. Surely the day is nigh when that wild style will make its way on air, i.e., "World News Tonight With PewDiePie."

But how PewDiePie and his ilk will infect the culture at large is an open question: The talent bred on YouTube could make the leap to other media. Or those already on TV will start adopting the aesthetic of YouTube. Perhaps the boundary between YouTube and TV won't exist anymore. Maybe all three of those options will come to pass.

Perhaps we can comfort ourselves that the PewDiePies of the world are just phases teenagers will age out of and mature into more refined programming tastes. Or maybe this is a sign of a coarsening to come.

Call me a codger, but it's worth considering that the democratization of content distribution YouTube is enabling may carry with it a downside: an increasing supply of dumbed-down content. With a little luck, PewDiePie will be offset by more intelligent options that prove just as popular.

Otherwise, we're just left with psycho babble.

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If PewDiePie Is YouTube's Top Talent, We're All Doomed

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As an entertainment industry professional, you are obligated to check out anything and everything in the media business that's attracting buzz out there. How can you reasonably expect to produce successful content if you aren't familiar with how other people out there are succeeding?

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With 50m weekly views, PewDiePie is world's most popular YouTube channel (2013)

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With 50m weekly views, PewDiePie is world's most popular YouTube channel (2013)

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This article talks about how PewDiePie or Felix is beating the view records. He is compared to other celebrities and stars, putting him as their equal.

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Rapper Psy's Gangnam Style video has now been watched more than 1.7bn times on YouTube, and his channel has more than 6m subscribers. But he's still not the king of Google's online video service.

A 23 year-old Swedish gamer named Felix Kjellberg, whose PewDiePie channel is devoted to "sharing gaming moments on YouTube with my bros", is currently the most-viewed channel on the service.

According to online video site Tubefilter's latest Top 50 chart, PewDiePie generated just under 50m views in the week between 27 June and 3 July, putting it ahead of Turkish music videos channel Muyap (45.6m) and another games channel, Sky Does Minecraft (35.5m).

Psy's 27.6m weekly views secure him fourth spot on the chart, with the likes of Samsung Mobile USA (25m), One Direction (22.3m), Arab Idol (21.6m) and Miley Cyrus (19.1m) following in his wake.

It's PewDiePie's success that should startle the entertainment industries. Kjellberg added 349k new subscribers in the week covered by the latest chart, taking him to a total of 9.8m overall.

He's likely to pass the 10m subscribers milestone sometime this month, and is catching up fast with comedy channel Smosh, whose 11.1m subscribers make it the most subscribed-to channel on YouTube.

PewDiePie and SkyDoesMinecraft's popularity is also a reminder of the attention-grabbing growth of games channels on YouTube, with 1.9bn all-time views for the former and 892m for the latter at the time of writing. Both are part of larger "multi-channel networks" (MCNs) on YouTube: Maker Studios in PewDiePie's case and Machinima for SkyDoesMinecraft.

MCNs are driving rapid growth for their stables of YouTubers, with subscriptions becoming an ever-more-important spur for views on the service. YouTube has made a number of changes in the last year to put more emphasis on channels and subscriptions rather than just individual videos.

YouTube now attracts more than 1bn unique users a month, who watch more than 6bn hours of video - with 1m channel creators currently earning money from ads placed around their videos through the YouTube Partner Programme.

Channels like PewDiePie are also appealing strongly to younger viewers, a group Google refers to as "Gen C" for their habits of "creation, curation, connection and community".

In a study published on its Think Insights website in March 2013, Google claimed that Gen C is "twice as likely to be a YouTube viewer than the general population - and 40% more likely to be only a light TV viewer".

The study also suggested that these viewers are increasingly watching on their mobile devices. "YouTube has the same reach with Gen C on smartphones as it does on desktop. In fact, 80% of Gen C with a smartphone watch YouTube."
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With 50m weekly views, PewDiePie is world's most popular YouTube channel

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Rapper Psy's Gangnam Style video has now been watched more than 1.7bn times on YouTube, and his channel has more than 6m subscribers. But he's still not the king of Google's online video service. A 23 year-old Swedish gamer named Felix Kjellberg, whose PewDiePie channel is devoted to "sharing gaming moments on YouTube with my bros", is currently the most-viewed channel on the service.

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One of the videos from 2016 that show a clear shift from gaming videos towards sharing his own interests and experimenting with the channel.

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PewDiePie distances himself from offensive jokes, says he's grown up (2016)

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PewDiePie distances himself from offensive jokes, says he's grown up (2016)

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This article discusses how PewDiePie feels about his old content. Again, this is another proof of his maturity and how he is embracing himself as a person.

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In a new video posted yesterday, YouTube star PewDiePie looked back on his six years releasing gameplay videos and entertaining millions of fans.

Responding to regular fan comments that call for a return to style he left behind some years ago, the Swedish star was highly critical of his early work. PewDiePie, also known as Felix Kjellberg, was 20 years old when he first began his YouTube channel. In the intervening years, he and his work have changed significantly.
"I just thought things were funny just because they were offensive."
One issue he addressed is some of the offensive language he used in past years. In his new video, PewDiePie played a clip in which his younger self says, "It shows how gay you are," in a clearly pejorative manner.

"I really don't like that," he said in yesterday's retrospective. "I still make kinda stupid jokes that I shouldn't make. But I feel like back then I didn't understand. I was so immature and I just thought things were funny just because they were offensive.

"So I would say a lot of stupid shit. I'm not proud of it. I'm really not. But I'm also glad that I've grown past it."

He also spoke about stylistic changes to his work, and how he used to just cut raw video and post it straight to YouTube, whereas now he spends a lot more time editing footage.
"I'm not proud of it. I'm really not."
PewDiePie's YouTube page lists him as joining in the last week of April 2010. At the time, he was a student, working part-time in a store. His channel now has more than 40 million subscribers and almost 12 billion views. His annual earnings are reportedly more than $7 million. Earlier this year, he announced plans to launch an online entertainment network, as well as appearing in a web reality series.

Comparing his past work with his present, he added: "To me, the improvement is clear. I've grown so much as an entertainer, as a comedian, but also as a person. I feel like back then I was very childish and very confused."

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PewDiePie distances himself from offensive jokes, says he's grown up

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In a new video posted yesterday, YouTube star PewDiePie looked back on his six years releasing gameplay videos and entertaining millions of fans. Responding to regular fan comments that call for a return to style he left behind some years ago, the Swedish star was highly critical of his early work.

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Pewdiepie Swears He'll Delete Channel At 50 Million Subs, Fans Unsure If He's Serious [Update] (2016)

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Pewdiepie Swears He'll Delete Channel At 50 Million Subs, Fans Unsure If He's Serious [Update] (2016)

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Felix started to be more of himself from 2016. He started slowly shifting his channel to have content that he is happy to put out, showing personal growth and maturity as YouTubers rarely try to change their content that is safe.

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Felix Kjellberg is a jokester, and that sense of humor has helped him build the biggest empire on YouTube. But at the end of a recent video titled "DELETING MY CHANNEL AT 50 MILLION," the Swedish superstar gets serious.

"I will delete my channel once Pewdiepie hits 50 million," Kjellberg declares, with a completely straight face. "I think it's gonna be pretty fun, I'm excited to delete my channel and start fresh with a new shitty channel probably. I won't quit YouTube, I'll just delete the channel."

The announcement happens at the very end of a 10 minute video where Kjellberg talks about the recent YouTube controversy involving the mysterious loss of subscribers and views, an issue which is affecting many top YouTubers at the moment. (YouTube, for its part, denies that there's anything out of the ordinary going on right now.)

Multiple times, Kjellberg notes that YouTube is "killing" his channel, and that overall, videos which have been historically popular for him are suddenly underperforming for no apparent reason. So, in an effort to beat YouTube to the punch, he says he's going to just get rid of the channel once and for all.

...allegedly. Pewdiepie has claimed that he's going to do this before the video:

Thursday's Best Deals: MacBooks, Thermoworks, REI Co-Op, Huckberry,...

But with Kjellberg, you never can tell. He follows swearing that he's completely serious with screams that fans should "bop" that subscribe button. We reached out to Maker Studios to clarify, and will update if we hear back. For now, Kjellberg's fans don't know what to make of his announcement. Many top comments assume this is nothing but clickbait:

Others, however, are taking Kjellberg's statements at face value:

Kjellberg's proposed stunt doesn't seem completely unbelievable. Recently, Kjellberg made a troll channel called Jack septiceye2, based, obviously, on the green-haired Irish YouTuber. Despite uploading a single video within the last few weeks, the channel has already accrued over 1.4 million subscribers. With proper maintenance and enough promotion, it probably wouldn't be difficult for Kjellberg to build a healthy second channel with millions of subscribers.

Over the last year, the Pewdiepie channel has also had an underlying friction, as Kjellberg slowly distances himself from many of the things that made him famous. He's doing fewer Let's Plays of horror games like Amnesia, and the ones he does play, he doesn't necessarily play up the scare factor. Over and over, comments will tell him that they miss the old Pewdiepie -the childish one, who liked making crass sex jokes and always went for the low-hanging fruit.

The Pewdiepie of 2016 can still be immature, sure, but he's also just as likely to get very real. A defining aspect of recent Pewdiepie videos is existential angst, as he describes the bleak reality of making #content for a machine he cannot fully control or understand.

"I think the thing is that I have a lot of younger audience [members], and I think my humor got drier, and they don't get it," Kjellberg said.

Instead of continually fighting against an audience that no longer understands him, wouldn't it just make more sense to start over? I can picture a Pewdiepie-less world easily, even if it means we lose the biggest channel on YouTube. Plus, Kjellberg has been expanding to other ventures recently, including game development and YouTube Red shows.

Or maybe Kjellberg is just pulling everyone's leg. Guess we're going to find out soon: Pewdiepie is currently sitting on a little over 49 million subscribers.
Update 12/3 9:37 AM:

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Pewdiepie Swears He'll Delete Channel At 50 Million Subs, Fans Unsure If He's Serious [Update]

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Felix Kjellberg is a jokester, and that sense of humor has helped him build the biggest empire on YouTube. But at the end of a recent video titled "DELETING MY CHANNEL AT 50 MILLION," the Swedish superstar gets serious. "I will delete my channel once Pewdiepie hits 50 million," Kjellberg declares, with a completely straight face.

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In this video Felix calls out media's obsession with his net worth . By stating how he sees no purpose behind Net Worth rankings, he again shows that , as a celebrity, he is very grounded and 'normal'.

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PewDiePie Net Worth: Youtuber Earned $13M In 2019 Before Leaving Youtube (2019)

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PewDiePie Net Worth: Youtuber Earned $13M In 2019 Before Leaving Youtube (2019)

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A more recent report but in this case Felix is considered as a celebrity and influencer. This article shows a shift in media towards Felix and his status as a celebrity.

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KEY POINTS

PewDiePie has 10 million subscribers, the most on Youtube

His net worth is around $20 million

He will take a self-imposed hiatus next year

PewDiePie's net worth is around $20 million and this coming 2020, the internet star will take a self-imposed hiatus. It is not the first time he has done this, but will it affect his earnings?

PewDiePie, or Felix Kjellberg in real life, shot to stardom in 2010 when he uploaded a video commentary of Minecraft on his channel. The video has over 12 million views and continues to grow until now. He actually started his channel way back when being Youtuber was not a thing. As one of the pioneers of publishing content on the platform, he was able to establish a strong following over the years.

PewDiePie dropped out of college and when his parents would not support him, he supported himself by selling hot dogs.

Forbes ranks him in the seventh place of the Highest Paid Youtubers in 2019 with $13 million in earnings and is tied with Markiplier (Mark Fischbach). The cash king among Youtube content creators is eight years old Ryan Kaji who had a massive $26 million earnings this year.

Many are saying that had PewDiePie not been involved in some controversies, he could have more followers and fans as some of them unfollowed him. Kjellberg's issues started in 2012 after making jokes about rape and belittling sexual assault. He eventually apologized via Tumblr.

Five years later, he was also involved in a scandal after The Wall Street Journal unearthed his past videos which had "anti-Semitic jokes or Nazi imagery". Disney and YouTube severed ties with him as a result. His series was also cancelled as well as his videos in their advertising program.

The Swedish-born content creator revealed that he will take some time off next year. This was not the first time that PewDiePie took a hiatus due to alleged burnout. This time, after shutting down his Twitter page, it looks like it will be for much longer.

"I'm tired. I'm feeling very tired. I don't know if you can tell ... early next year I'll be away for a little while," he added in a report from Forbes.

PewDiePie has the most number of subscribers on Youtube with 10 million subscribers. Fans are expecting him to be back soon with better content.

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PewDiePie Net Worth: Youtuber Earned $13M In 2019 Before Leaving Youtube

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PewDiePie has 10 million subscribers, the most on Youtube His net worth is around $20 million He will take a self-imposed hiatus next year PewDiePie's net worth is around $20 million and this coming 2020, the internet star will take a self-imposed hiatus.

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YouTube's Biggest Draw Plays Games, Earns $4 Million a Year (2014)

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YouTube's Biggest Draw Plays Games, Earns $4 Million a Year (2014)

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The one of earlier articles that talk about his net worth and how much he earns from YouTube. This article, even if it mentions celebrity-like earnings, still diminishes Felix to a gamer.

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STOCKHOLM-Felix Kjellberg doesn't play a very convincing megastar. The seemingly modest Swede avoids the spotlight, has no entourage and is uncomfortable with success.

But put Mr. Kjellberg in front of a Web-camera and he transforms into PewDiePie, by far YouTube's biggest draw. He has built a base of 27 million subscribers using a decidedly unorthodox approach to playing video and mobile games.

His...

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YouTube's Biggest Draw Plays Games, Earns $4 Million a Year

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STOCKHOLM-Felix Kjellberg doesn't play a very convincing megastar. The seemingly modest Swede avoids the spotlight, has no entourage and is uncomfortable with success. But put Mr. Kjellberg in front of a Web-camera and he transforms into PewDiePie, by far YouTube's biggest draw.

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PewDiePie vs. T-Series or 'Subscribe to PewDiePie' 

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PewDiePie vs. T-Series or 'Subscribe to PewDiePie' 

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The funny meme that soon turned to full out feud. The whole 'campaign' started as a way to keep an independent channel as the most subscribed one. This 'competition' that spread out so fast adds another layer to Felix's celebrity image as he became the face of the whole community.

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Fundraiser for Indian 9 year olds (2018)

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Fundraiser for Indian 9 year olds (2018)

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The gofundme.com page for the charity.

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- 10.13 million child labourers between 5-14 years in India
- 22.87 million working children in India between 15-18 years.

1 in 11 children are working in India (5-18 years)

Let's help change this!

____________________________________________

This campaign is to raise funds to CRY .
CRY works to make sure there's lasting change for children of India.

_____________________________________________

CRY's strategies involves:
Identifying the root causes which force families and communities to allow children to be engaged in labour.

Addressing these underlying issues by interacting with parents, community leaders and children's collective.

Empowering communities to demand for employment schemes, food security and access to all government provisions.

READ MORE and donate directly:
https://www.cry.org/

All the proceeds of this campaign will go to CRY and displayed evidence for it will be on my channel after campaign ends.

THANK YOU FOR DONATING!

Read more

Child Rights and You (CRY)

#1 fundraising platform

People have raised more money on GoFundMe than anywhere else. Learn more

GoFundMe Guarantee

In the rare case that something isn't right, we will refund your donation. Learn more

Expert advice, 24/7

Contact us with your questions and we'll answer, day or night. Learn more

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Fundraiser for Indian 9 year olds - CRY organized by Felix Kjellberg

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10.13 million child labourers between 5-14 years in India - 22.87 million working children in India between 15-18 years. 1 in 11 children are working in India (5-18 years) Let's help change this! ____________________________________________ This campaign is to raise funds to CRY . CRY works to make sure there's lasting change for children of India.

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PewDiePie fans raise more than $200,000 in one day for children’s charity (2018)

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PewDiePie fans raise more than $200,000 in one day for children’s charity (2018)

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Felix and his fans raised $200,000 for CRY INDIA that helps to fight against child labour in India. This campaign was initiated during the 'PewDiePie vs. T-series' 'war' and it showed Felix not as a trouble-making celebrity but as a mature individual.

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PewDiePie has been taking the focus off his battle with T-Series recently, instead putting his energy into fundraising for CRY India.

His fans have raised more than $200,000 (£157,000) for the charity - Child Rights and You - with donations as high as £10,000 on the GoFundMe page.

The Swedish gamer - real name Felix Kjellberg - took to Twitter to thank his followers.

'We raised $239'000 in just a day for @CRYINDIA,' he wrote. 'This will make a big positive impact for children in India! So proud of this community!'

He previously urged fans to donate, tweeting: 'Started a Gofundme page for CRY, a charity that focus on making a lasting change for children of India.

Referring to his viewer demographic, he added: '9 year olds helping 9 year olds, lets go!'

Video game programmer Notch, YouTuber Markiplier and streamer SypherPK are among those donating.

Mr Beast, who's been heading up the campaign to ensure PewDiePie holds onto his YouTube crown, also donated to the fund.

It comes after the battle that's been going on over the past month between Felix and T-Series for the position of most subscribed YouTube channel.

While the record label have been inching closer, Felix has managed to stay ahead, keeping the spot he's held since 2013.

https://t.co/YdHaZWxjWl
Started a Gofundme page for CRY, a charity that focus on making a lasting change for children of India.

9 year olds helping 9 year olds, lets go! ?

- ƿ૯ωძɿ૯ƿɿ૯ (@pewdiepie) December 3, 2018

He currently boasts more than 74 million subscribers, with T-Series about 400,000 behind.

The most recent update in the saga was a bizarre move which saw PewDiePie fans asking Theresa May for help.

One viewer shared a change.org petition, tweeting: 'PewDiePie is set to lose his title as the world's biggest YouTuber to Indian company T-Series.

'Therefore I have made the logical decision to petition Theresa May and Parliament to stop T-Series. Please help us save PewDiePie and sign here!'

Things have clearly gotten desperate.

It comes after Mr Beast bought billboards and newspaper ads to promote Felix's channel, while Team 10 member Justin Roberts (of 'Six figures I was only four' fame), lived up to his reputation by buying a $1 million billboard in Times Square.

Got a showbiz story?

MORE: Pewdiepie supporters call on Prime Minister Theresa May to help him defeat T-Series

MORE: PewDiePie uses attention in T-Series battle for good as he raises £80k to fight child labour in India

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PewDiePie fans raise more than $200,000 in one day for children's charity

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PewDiePie has been taking the focus off his battle with T-Series recently, instead putting his energy into fundraising for CRY India. His fans have raised more than $200,000 (£157,000) for the charity - Child Rights and You - with donations as high as £10,000 on the GoFundMe page.

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Another campaing to help to provide water in African communities. $152,239 were, proving again that as a celebrity, Felix can unify his fans for a good cause.

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Hey! And thank you for visiting my Charity: Water campaign page!

We've all come together to support Charity: Water in the past, and the results have been INCREDIBLE. In our last campaign, we were able to fund over 20 projects. It truly meant so much to me to see all the bros work together for such a meaningful cause. Together we were able to help bring clean water to thousands of people.

Let's do it again! My goal is to raise $100,000 dollars for this drive. It's a lot of money, but I think if we all do what we can do, we can hit it. I will be donating $42,000 and participating in a charity drive sponsored by Best Fiends to raise money for the charity as well.

As some of you may remember from last time, 100% of everything we raise will directly fund water projects. And when those projects are finished, charity: water will send each person who donates proof in pictures and GPS coordinates, so we can see the actual people and communities we all helped out.

**The top 10 donors will receive a special video shoutout!**

Thanks again and happy holidays,

Pewds

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Hey! And thank you for visiting my Charity: Water campaign page! We've all come together to support Charity: Water in the past, and the results have been INCREDIBLE. In our last campaign, we were able to fund over 20 projects. It truly meant so much to me to see all the bros work together for such a meaningful cause.

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PewDiePie Charity: Water Campaign (2013)

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PewDiePie Charity: Water Campaign (2013)

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The charity in 2013 raised $446,462. It was one of the first charities Felix organised and it was a success. This added a humanitarian layer to his gaming persona.

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Hey and thanks for visiting my Charity: Water campaign. Hitting 10,000,000 subscribers means so much to me. In honor of that, I wanted to find something really cool that we could all do to celebrate, and I can't think of any better way to do that than working together to raise money for this awesome cause.

100% of everything we raise will directly fund water projects. And when those projects are finished, charity: water will send each person who donates proof in pictures and GPS coordinates, so we can see the actual people and communities we all helped out.

My goal is to have 10,000 bros donate and to raise at least $250,000. I know that this is a HUGE goal, but that if everyone pitches in even a tiny bit, I really think we can reach it. This will ensure that 12,500 people have clean drinking water for the first time.

I will be donating a dollar for every 500 views my video announcing this campaign gets up to $10,000. My YouTube network, Polaris will be matching every dollar I give too.

UPDATE:

Twitch will also be donating up to $5,000 to the campaign. Make sure to check out our charity: water livestreams at twitch.tv/pewdiepie

PRIZES:

A few very generous companies have also volunteered to sponsor the campaign and give away some awesome prizes to people that donate:

- The first 250 people to donate $20 dollars (drinking water for 1 person) will get a free PewDiePie "Happy Wheels" postcard

-The first 100 people to donate $50 (drinking water for 2.5 people) will get a free PewDiePie shirt and postcard from www.rodeoarcade.com

- The first 10 people to donate $1,000 (drinking water for 50 people) will get signed Razer gaming headphones, and a package of awesome merchandise

- If you can just give a few dollars that's cool too - every bit helps. Anyone who donates more than 5 dollars will get put in a raffle to win a special meet and greet. We will do it in person if possible. If not, we'll figure out the best way to do it virtually. Either way, I am excited to meet you!

Thanks again,

- Pewds

PS. A special thanks to my friends and sponsors:

Maker Studios / Polaris Network
http://www.youtube.com/user/Polaris

Razer
http://www.razerzone.com/gaming-audio/

Rodeo Arcade
http://www.rodeoarcade.com

Humble Bundle
www.humblebundle.com

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Hey and thanks for visiting my Charity: Water campaign. Hitting 10,000,000 subscribers means so much to me. In honor of that, I wanted to find something really cool that we could all do to celebrate, and I can't think of any better way to do that than working together to raise money for this awesome cause.

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PewDiePie's 25 Million Bros Strong Charity Drive for Save the Children (2014) 

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PewDiePie's 25 Million Bros Strong Charity Drive for Save the Children (2014) 

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The campaign both boosted his public image and connected him more with his audience, as some of the 'perks' for donating give a chance to interact with Felix himself.

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PewDiePie's 25 Million Bros Strong Charity Drive for Save the Children

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Let's see what we can do when all 25 million Bros work together to raise money for Save the Children. | Crowdfunding is a democratic way to support the fundraising needs of your community. Make a contribution today!

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Revelmode Raise $1.3 Million in #Cringemas Charity Live Stream (2016)

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Revelmode Raise $1.3 Million in #Cringemas Charity Live Stream (2016)

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Live Stream Charity event #Cringemas raised $1.3 million for AIDS charity called RED. Bill and Melinda Gates foundation supported the campaign, boosting Felix's status again, showing that influential people and organisations are joining his charity.

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Revelmode raised a total of $1.3 million during the #Cringemas charity live stream, which was broadcast on Felix Kjellberg's channel.

On 9 and 10 December, YouTubers from the Revelmode network took part in a charity live stream to raise money for AIDS charity (RED).

The live stream was broadcast on Felix Kjellberg's channel for eight hours across the two days, where he was joined by PJ Liguori, Mark Fischbach, Seán McLoughlin, and Emma Blackery.

The group raised an overall total of $1,303,074 through a number of individual donations from viewers on (RED)'s CrowdRise page.

We've hit our #Cringemas donation goal!! 🎁 thank you @RED, @YouTube, @gatesfoundation, and ALL OF YOU ⭐️ 1.3 million raised to #EndAIDS! pic.twitter.com/ZL8iqNiOyI

- Revelmode (@revelmode) December 10, 2016

The live stream was supported by the Bill and Melinda Gates Foundation, who matched individual donations ten to one, up to $1,000,000. YouTube also contributed $100,000 on Friday evening.

The theme of the live stream was Christmas Cringe, and the group's antics included Cringemas cooking, the Cringemas cringe awards, and various Christmas cracker challenges.

New #Cringemas challenge! 🎁@markiplier gives @pewdiepie a majestic whipped cream santa beard! Donate to @RED https://t.co/rX3ZGbVS3d 🎁 pic.twitter.com/X23Ovk5XL0

- Revelmode (@revelmode) December 10, 2016

Want more?
Niki and Sammy Albon will be hosting backstage at the BBC Music Awards. Alternatively, read about the launch of Alfie Deyes' new online store.

For updates follow @TenEightyUK on Twitter or like TenEighty UK on Facebook.

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Revelmode Raise $1.3 Million in #Cringemas Charity Live Stream

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On 9 and 10 December, YouTubers from the Revelmode network took part in a charity live stream to raise money for AIDS charity (RED). The live stream was broadcast on Felix Kjellberg's channel for eight hours across the two days, where he was joined by PJ Liguori, Mark Fischbach, Seán McLoughlin, and Emma Blackery.

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PewDiePie’s Revelmode Launches First Network-Wide Charity Initiative Benefiting Crisis Text Line (2016)

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PewDiePie’s Revelmode Launches First Network-Wide Charity Initiative Benefiting Crisis Text Line (2016)

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This article goes more in depth about the #Revel4Good charity and helps to establish Felix as more than just a YouTuber.

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, the Maker Studios sub-network helmed by YouTube's most-subscribed star, PewDiePie, has launched its inaugural network-wide charity effort dubbed '#Revel4Good'. Throughout the month of July, prominent Revelmode creators - including PewDiePie, CutiePieMarzia, CinnamonToastKen, JackSepticEye, Emma Blackery, and Markiplier - will host live gaming streams on in order to raise money for Crisis Text Line, a free, 24/7 service that provides counseling to people with mental illnesses via text message.

Revelmode is also partnering with charitable video game storefront Humble Bundle on #Revel4Good. Donors can pay what they want for a bundle of hand-picked games, with donations benefitting the Crisis Text Line. The organization serves people in the U.S. struggling with depression, anxiety, eating disorders, bullying, and homophobia, according to Revelmode, and funds will help it to scale to 3,000 volunteers by year's end as well as to expand internationally.

Streams, which began today, will he hosted every Wednesday, Friday, and Sunday for the next two weeks between 6:00 a.m. and 8:00 a.m. EST. Other participants include Dodger, Jelly, and Kwebbelkop. "An important part of Revelmode is working together to support causes that matter," the network said in its announcement, "helping to make the world a better place."

"I think we can really make a difference in an awesome way," said PewDiePie, who is no stranger to charity - having raised hundreds of thousands of dollars for both Save The Children and Charity Water - in a new video announcing the #Rebel4Good initiative. Check it out below:

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PewDiePie's Revelmode Launches First Network-Wide Charity Initiative Benefiting Crisis Text Line - Tubefilter

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the Maker Studios sub-network helmed by YouTube's most-subscribed star, PewDiePie, has launched its inaugural network-wide charity effort dubbed '#Revel4Good'. Throughout the month of July, prominent Revelmode creators - including PewDiePie, CutiePieMarzia, CinnamonToastKen, JackSepticEye, Emma Blackery, and Markiplier - will host live gaming streams on in order to raise money for Crisis Text Line , a free, 24/7 service that provides counseling to people with mental illnesses via text message.

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Felix launched #revel4good campaign by Revelmode and encouraged his fans to support it. For his celebrity/star status, the charity events  like this present him as socially-concious.

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After the 2017 controversies, Felix once again became an  Independent Creator.  For his public image as a celebrity, this opened a way to create content that would show his versatility and film what he really wants to. The majority of his 'shows' are based on fan content thus authenticating him as a youtuber.

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Felix had his fairs share of controversies, especially in 2017. he controversies, especially in mainstream media, create a trouble-making image of Felix. This creates a narrative for downfall from which the celebrity learns a lesson, betters himself.
From 2017 PewDiePie lost the spot of YouTube's favourite creator, becoming some sort of a 'Bad boy' and going against mainstream media.

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PewDiePie Calls Revelmode Shutdown “Worst” Consequence Of Anti-Semitic Controversy (2017)

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PewDiePie Calls Revelmode Shutdown “Worst” Consequence Of Anti-Semitic Controversy (2017)

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After the neo-Nazi scandal Felix has to shut down Revelmode as it was part of Maker Studios. This showed him, as a celebrity, facing the consequences of his his actions..

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Amid the fallout from a series of anti-Semitic jokes on Felix 'PewDiePie' Kjellberg's channel last month, YouTube's most-subscribed star is now sharing one of the most devastating aspects of the controversy: the shuttering of his company, Revelmode.

"The last piece of the puzzle, sort of, that didn't really come out in the media was Revelmode," Kjellberg says of his joint sub-network venture with Maker Studios, which has been in the works for roughly three or four years and is now "shut down." In a new video uploaded to his channel over the weekend, Kjellberg calls it "probably the worst thing with this whole thing going down." It was previously announced that, as a result of the anti-Semitic jokes, Kjellberg was ejected from Maker and that his YouTube Red show, Scare PewDiePie, had been cancelled.

Revelmode, officially launched last January, was billed as a fleet of creators within Maker focused on original content, game creation, philanthropy, and merchandise. Joining Kjellberg at Revelmode were fellow bold-faced influencers CinnamonToastKen, CutiePieMarzia, Markiplier, and JackSepticEye. Kjellberg says that he never really discussed the venture in depth on his channel because it hadn't gotten to a place where he was proud of the company just yet.

Kjellberg says that despite his disappointment, the shutdown won't ultimately impact his career in the long term, and will give him more time to focus on creating higher quality YouTube videos every day. It is for this reason, he says, that he's looking to hire a production assistant.

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PewDiePie Calls Revelmode Shutdown "Worst" Consequence Of Anti-Semitic Controversy - Tubefilter

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Amid the fallout from a series of anti-Semitic jokes on Felix 'PewDiePie' Kjellberg's channel last month, YouTube's most-subscribed star is now sharing one of the most devastating aspects of the controversy: the shuttering of his company, Revelmode.

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In 2016, Felix shifted his content, concentrating on vlogs and different videos, rather than 'Let's Play', showing growth as a creator. This also leads to drift from his usual personality; usually calm and jolly he started showing his sense of humour more.

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Even though Felix was diminished to a gamer, his Net Worth was and is a hot topic for the media. The constant attention to his Net worth proves that he is relevant and important, it proves his status as a celebrity.

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The announcement of Revelmode. Felix explained what is the purpose of the network and how it will function.

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A sub-network of Maker Studios, created by PewDiePie in 2016 under the Maker Studios, united 12 different YouTubers. It legitimatized PewDiePie as someone very stable and important on the platform with his own network. The network ran Charity events. It was shut down in 2017 after the Controversies.

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Charity work is important for celebrities and stars alike.  Felix is known for his charity work. This makes him more of a star as he has an influence over his community.

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PewDiePie on Stephen Colbert FULL VIDEO (low quality) with VLOG (2019)

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PewDiePie on Stephen Colbert FULL VIDEO (low quality) with VLOG (2019)

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The interview happened in 2015. His appearance on Stephen Colbert show fuels his status as a celebrity and makes him visible in the public eye. Here, similarly to his videos, he also shows a lot of authenticity.

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PewDiePie on Stephen Colbert FULL VIDEO (low quality) with VLOG

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Clueless Gamer: "Far Cry Primal" With PewDiePie - CONAN on TBS (2016)

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Clueless Gamer: "Far Cry Primal" With PewDiePie - CONAN on TBS (2016)

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Felix and Conan play 'Far Cry Primal' together. This segment showcases Felix gaming abilities but here he is more of a secondary participant.

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Clueless Gamer: "Far Cry Primal" With PewDiePie  - CONAN on TBS

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PewDiePie & Conan Announce The Next Clueless Gamer - CONAN on TBS (2016)

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PewDiePie & Conan Announce The Next Clueless Gamer - CONAN on TBS (2016)

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Felix was a guest on Conan where they both played a video game. This interview to some extent diminishes Felix or PewDiePie to a famous gamer on YouTube.

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PewDiePie & Conan Announce The Next Clueless Gamer  - CONAN on TBS

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How PewDiePie, YouTube Star, Made Millions Playing Video Games | ABC News (2015)

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How PewDiePie, YouTube Star, Made Millions Playing Video Games | ABC News (2015)

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This Interview on ABC News introduced Felix to more mainstream audience in America, explaining the trends of 'Let's Plays' and PewDiePie. Here Felix again shares his story and experiences on a personal level.

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How PewDiePie, YouTube Star, Made Millions Playing Video Games | ABC News

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PewDiePie (English Interview) | "I sold hot dogs" | SVT/NRK/Skavlan (2014)

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PewDiePie (English Interview) | "I sold hot dogs" | SVT/NRK/Skavlan (2014)

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This interview by a Swedish show focuses on Felix's success story and his life before YouTube. This allows people to relate to him more and he shares his personal story.

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PewDiePie (English Interview) | "I sold hot dogs" | Skavlan

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Felix Kjellberg (PewDiePie) talks about what he did before the success, his girlfriend and how it is being the worlds most influential youtube star. SUBSCRIBE: http://www.youtube.com/user/skavlantv?sub_confirmation=1 Don't forget to subscribe, like and share. PewDiePies Youtube School: https://www.youtube.com/watch?v=CsOolbO_Qoo PewDiePie's Channel: https://www.youtube.com/user/PewDiePie More Skavlan Twitter: http://twitter.com/skavlantvshow Facebook: http://facebook.com/skavlantalkshow Instagram: http://instagram.com/fredrikskavlan

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Felix did some interviews where he talked about his success and status as a Youtuber.  The range of the shows he participated shows that his status as a celebrity is growing.

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The vlog depicts one of the last book tours and meeting the fans. The vlog also shows the dedicated fanbase that helps to maintain his celebrity status.

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PewDiePie signed a publishing deal in 2015, becoming one of numerous YouTubers  to release his own book,  allowing him to connect with his fan-base, known as 'bro army' at the time.

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This Book Loves You - ANNOUNCEMENT! (2015)

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This Book Loves You - ANNOUNCEMENT! (2015)

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The announcement of the book is quite different, considering that PewDiePie is a growing name. This shows how he still maintains his own image and interacts with fans,

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PewDiePie’s ‘This Book Loves You’ Hits #1 On New York Times Best Sellers List (2015)

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PewDiePie’s ‘This Book Loves You’ Hits #1 On New York Times Best Sellers List (2015)

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The book managed to hit #1 on New York Times Best Sellers List, showing that PewDiePie has a huge following, proving that he is more than just a YouTuber.

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Felix Kjellberg has a new accolade to add to his already-impressive portfolio. The 24-year-old Swedish YouTube star known as PewDiePie (aka the YouTuber who holds the Guinness Book of World Records title for most subscribers of all time at over 40 million) is a #1 New York Times best-selling author for his work This Book Loves You.

Kjellberg, whose channel was the first in the world to hit ten billion all-time video views, initially announced This Book Loves You back in June 2015. Published by Penguin House imprint Razorbill, the illustrated book was originally described in a release as a piece of "indispensable advice and inspirational quotes." Thanks to PewDiePie's hordes of worldwide fans, it's little surprise This Book Loves You helped the YouTube gamer reach #1 on the NYT best sellers list.

But part of the book's sales success and Kjellberg's recent placement in the pantheon of YouTube-stars-turned-best-selling-authors is owed to the This Book Loves You book tour and its accompanying fanfare. The Swedish gamer started his tour across the pond in London, England on October 18, 2015, before stopping in Leeds, Manchester, New York, and Los Angeles. Kjellberg concluded the This Book Loves You tour on November 1 in San Francisco, California.

Fans around the world lined up to meet the YouTube celebrity and have him sign their copies of his book. Business Insider interviewed some of Kjellberg's New York City fans as they waited in a line that wrapped around the corner block and into a nearby park:

Kjellberg is not the only YouTube celebrity to reach top spots on the New York Times bestselling charts. In 2014, Grace Helbig's Grace's Guide hit #1 on the NYT's "Best Sellers Advice, How-To and Miscellaneous" list. More recently, Connor Franta's memoir reached the #8 spot on the Print Paperback Best Sellers listing, beating out the book penned by fellow YouTube star Shane Dawson.

You can purchase Kjellberg's book This Book Loves You through various retailers listed on the book's official website.

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PewDiePie's 'This Book Loves You' Hits #1 On New York Times Best Sellers List

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Felix Kjellberg has a new accolade to add to his already-impressive portfolio. The 24-year-old Swedish YouTube star known as PewDiePie (aka the YouTuber who holds the Guinness Book of World Records title for most subscribers of all time at over 40 million) is a #1 New York Times best-selling author for his work This Book Loves You .

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YouTube star PewDiePie strikes publishing deal for This Book Loves You (2015)

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YouTube star PewDiePie strikes publishing deal for This Book Loves You (2015)

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With more than 37m subscribers, Felix 'PewDiePie' Kjellberg is one of the biggest stars on YouTube. Now he's hoping to take bookshelves by storm too.

The Swedish gamer has signed a publishing deal with Penguin Random House to release This Book Loves You in October. The 250-page book promises "indispensable advice and inspirational quotes".
YouTube backs digital star Stampy's new Minecraft show Wonder Quest
"This book is a great chance for me to reach my audience in a new way," said Kjellberg. "The original idea actually came from my fans via Twitter, so I really think they're going to love it."

The PewDiePie YouTube channel launched in 2010 as a way for Kjellberg to share "Let's Play" videos of himself playing a variety of games. His videos have now been watched more than 9bn times, and in April 2015 alone, the channel notched up nearly 352m views.

"With more subscribers than Taylor Swift and One Direction combined, Felix is without question one of the most influential stars of this generation," said Ben Schrank, president and publisher at Penguin US' Razorbill imprint.

Kjellberg is just the latest YouTube star to release a book. British YouTubers Zoe 'Zoella' Sugg and Alfie 'PointlessBlog' Deyes have both had bestselling books in the UK, although Sugg was criticised after it emerged that she had worked with a ghostwriter on her debut.
Rooster Teeth plays the video game: 'We're competing with Netflix and HBO'
The popularity of these books is just one sign of how the top YouTubers can expand into other forms of entertainment. In the US, the current spin-off of choice is longform films, albeit distributed digitally through stores like iTunes.

Camp Takota, a film released in 2014 starring YouTubers Grace Helbig, Hannah Hart and Mamrie Hart, sold "hundreds of thousands" of copies according to multi-channel network Fullscreen, which produced it.

Other YouTube stars to have topped the digital charts with films include Cameron Dallas and Shane Dawson.
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YouTube star PewDiePie strikes publishing deal for This Book Loves You

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With more than 37m subscribers, Felix 'PewDiePie' Kjellberg is one of the biggest stars on YouTube. Now he's hoping to take bookshelves by storm too. The Swedish gamer has signed a publishing deal with Penguin Random House to release This Book Loves You in October. The 250-page book promises "indispensable advice and inspirational quotes".

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PewDiePie was featured in an episode of South Park called 'Rehash'. This partially furthers Felix's status as celebrity: even though the creators reached out to him and they worked together, Felix is still shown as a guy who films himself playing video games.

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PewDiePie was the king of YouTube with 1.3bn views in the second half of 2013 (2014)

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PewDiePie was the king of YouTube with 1.3bn views in the second half of 2013 (2014)

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This article talks about the views PewDiePie's channel gathered in 2013. The massive amount of views signals a huge audience that, in a way, validates Felix's position as not just a gamer, but a celebrity too.

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Swedish gamer Felix Kjellberg - aka PewDiePie - had the most-watched YouTube channel in the second half of 2013, racking up 1.28bn views on Google's video service.

Kjellberg ended the year with 19.9m subscribers on YouTube, but in the first three weeks of January 2014 that total has increased to 20.8m, according to stats published by online video industry site Tubefilter. His videos were watched more than 224m times in December alone.

The PewDiePie channel launched on YouTube in 2009, but its most rapid growth came between 2012 and 2013. Kjellberg's videos are a mixture of game walkthroughs, humour and enthusiastic swearing. "I'm just a guy from Sweden who likes to laugh and make other people laugh," as his YouTube profile puts it.

Kjellberg is represented by Maker Studios, one of the multi-channel networks (MCNs) that have emerged on YouTube in recent years, running networks of channels, cross-promoting them and signing sponsorship deals with brands. The company claims its network attracts 4.5bn monthly views with more than 340m people subscribing to its channels.

The Guardian's analysis of Tubefilter's monthly charts between July and December reveals that PewDiePie was followed by Turkish music channel MÜ-YAP (1.17bn views) and musician Miley Cyrus (924.5m views) in the overall rankings.

Musicians accounted for seven of the 10 most popular YouTube channels in the second half of 2013, with Katy Perry, One Direction, Rihanna and Thai music channel GMM Grammy joining MÜ-YAP and Miley in the upper reaches of the YouTube rankings.

US chat show The Ellen Show was the seventh most popular channel in the period, while another games channel, Sky Does Minecraft, ranked ninth. These top 10 channels alone accounted for 7.25bn video views in that time.

British broadcaster the BBC ranked 50th for the six-month period with 273.1m views on its official YouTube channel, outgunned by YouTube-born channels including Rooster Teeth (431.5m), Smosh (430m), The Fine Bros (385.6m) and Machinima (367m).

The Guardian's analysis of the monthly Tubefilter charts also reveal a growing wave of popular YouTube channels aimed at children. Five notched up more than 200m views in the second half of 2013, led by Russian animated series Luntik with its 344.8m views.

TuTiTu (274.8m), Kids TV 123 (247.2m) and another Russian channel Fixiki (239.4m) were the others, while Russian channel Masha & Medved generated 213.6m views between October and December alone, although its stats aren't available for the three months before that, when it wasn't on Tubefilter's Top 100 chart.
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PewDiePie was the king of YouTube with 1.3bn views in second half of 2013

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Swedish gamer Felix Kjellberg - aka PewDiePie - had the most-watched YouTube channel in the second half of 2013, racking up 1.28bn views on Google's video service. Kjellberg ended the year with 19.9m subscribers on YouTube, but in the first three weeks of January 2014 that total has increased to 20.8m, according to stats published by online video industry site Tubefilter.

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PewDiePie Captures YouTube No. 1 Channel Spot, Topping Justin Bieber and Taylor Swift (2013)

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PewDiePie Captures YouTube No. 1 Channel Spot, Topping Justin Bieber and Taylor Swift (2013)

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In this article by Variety, PewDiePie is someone who managed to pull better numbers than celebrities like Taylor Swift, One Direction or Rihanna. The article introduces Felix, an unknown gamer, by comparing him to world-wide superstars.

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Swedish videogamer Felix Kjellberg, who goes by the YouTube moniker " PewDiePie," now has the most popular channel on the Google video site with 11.941 million subscribers as of Friday.

PewDiePie may be virtually unknown among mainstream auds - but his YouTube channel has more subscribers than those run by celebs including Rihanna, Justin Bieber, One Direction and Taylor Swift.

The PewDiePie channel has garnered more than 2.2 billion video views to date. Earlier this year, the Swede teamed up with multichannel network company Maker Studios. PewDiePie and his channel are featured as a cornerstone member of the Polaris network (previously called " The Game Station ").

"When I started my YouTube channel in 2010, I never imagined that one day it would be the most subscribed channel in the world and that I would be a part of such a great community," Kjellberg said in a statement.

Previously, the top YouTube channel was Smosh, featuring comedy duo Ian Hecox and Anthony Padilla, which is run by Alloy Digital. Smosh closely trails PewDiePie, with 11.926 million subscribers as of Friday.
SEE ALSO: Top YouTube Channel Smosh Eyes Jump to TV
Kjellberg plays games and records his commentary and reactions, specializing in horror and action genres. He's known for his shrieks of fear and joy, appealing to a global audience he calls "The Bros." The PewDiePie channel also features montages that weave together the best bits from other vids:

According to Maker Studios, PewDiePie - pronounced "pew-dee-pie" - will celebrate his No. 1 slot with a slate of upcoming videos. "I'm just a guy from Sweden who likes to laugh and make other people laugh," Kjellberg says in the description section of his YouTube channel.

In addition to his own content, Kjellberg has created videos with girlfriend Marzia Bisognin (a.k.a CutiePieMarzia), who also is a Maker Studios partner and part of fashion and beauty network The Platform.

PewDiePie "is a great example of how a YouTube content creator can amass a worldwide following due to passion and creativity, and his large subscriber base showcases the loyalty and strong connection he has to his 'bros,'" said Ben Donovan, co-founder and prexy of Maker Studios.

Culver City, Calif.-based Maker Studios' investors include Time Warner Inc.; Greycroft Partners; Robert Downey Jr.; Elisabeth Murdoch; FUEL: M+C, the investment company for Jon Miller and Jimmy Yaffe; Maker chairman Ynon Kreiz; Daher Capital; and Lightstorm's Jon Landau.
SEE ALSO: Maker Studios Founder Danny Zappin Sues Company Over 'Ouster'

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PewDiePie Captures YouTube No. 1 Channel Spot, Topping Justin Bieber and Taylor Swift

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Swedish videogamer Felix Kjellberg, who goes by the YouTube moniker " PewDiePie," now has the most popular channel on the Google video site with 11.941 million subscribers as of Friday. PewDiePie may be virtually unknown among mainstream auds - but his YouTube channel has more subscribers than those run by celebs including Rihanna, Justin Bieber, One Direction and Taylor Swift.

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In 2013 PewDiePie became the most subscribed channel on YouTube. Now a top creator,  Felix's position as a celebrity was strengthened, even though he was considered just as a guy who filmed himself playing video games.  His 'reign' lasted until 2019 when Indian channel T-Series took over.

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A vlog by PewDiePie depicting his day of the premiere and what happened behind the scenes. In this type of vlogs Felix self-validates himself as this fun, quirky guy that fans could connect with. It also helps to create a closer bond, because here we see his own, personal experiences and point of view and not just a shot from red carpet.

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From 2014 until 2017, PewDiePie was in the spotlight. In the period, he released a book, launched web series, signed to Disney and launched his own network Revelmode. This boosted his celebrity status. which influenced his Net Worth and the attention it received.  Throughout this period, Felix became the 'Golden Boy' of Youtube

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PewDiePie 'Felix Kjellberg' and girlfriend Marzia Bisognin at Ender's Game LA premiere (2013)

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PewDiePie 'Felix Kjellberg' and girlfriend Marzia Bisognin at Ender's Game LA premiere (2013)

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PewDiePie and his girlfriend (now wife), Marzia Bisognin, attended 'Ender's Game' premiere. His star image is 'verified' not only by the fact that he is attending the premiere but also by walking the red carpet and getting his pictures taken by photographers.

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PewDiePie 'Felix Kjellberg' and girlfriend Marzia Bisognin at Ender's Game LA premiere

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Just who is YouTube star PewDiePie? (2014)

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Just who is YouTube star PewDiePie? (2014)

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From 2013, media starts focusing attention on YouTube and its creators. Few articles like this introduce the general public about who he is and illustrate Felix as an up-and-coming celebrity of the platform, promising him a great future. This article cements the idea of him becoming 'big' in the future.

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We're all familiar with YouTube, but chances are that you've never heard of the website's biggest star of 2014 - PewDiePie.

You'd probably be amazed to learn that he has more than 30 million subscribers hanging on his every word and that his fame has made him ridiculously rich.

Here's some more facts about the unstoppable YouTube sensation...

Who or what is PewDiePie?

He's pretty much the king of YouTube - although his parents know him better as Felix Kjellberg.

At the age of just 25, the Swede has become a multi-millionaire, achieved only with some basic technology and his personality.

Oh, and the help of his 32 million subscribers around the world.

How much dosh has he made?

He reportedly raked in £2.5m through YouTube partner revenue in 2013 - this year's figure is almost certain to be a lot higher.

What does he do?

PewDiePie started out in 2010, uploading gaming videos, but not the kind of dry, humourless walkthroughs that are all over YouTube.

His videos were as much about his personality as the games he was featuring and he quickly attracted a devoted following.

Here's his latest "Funny Montage" of his greatest moments - be warned, it's NSFW...

Who are his fans?

He doesn't have fans - he has "bros".

PewDiePie has always tried to keep it real and show his followers that he's just the same as they are (only with loads more cash).

He calls them the "Bro Army", but recent evidence suggests that he possibly isn't as keen to interact with them as he used to be.

What happened?

Earlier in the year, he switched off the comments on his YouTube videos, in an attempt to wipe out spammers and put an end to arguments that were breaking out between his fans.

How powerful is PewDiePie?

Very. His videos about the Skate 3 game earlier this year saw the 2010 title rise back into the top 20.

He's also played himself on South Park and has a relationship with Disney's Maker Studios.

What's next for him?

He almost certainly isn't going anywhere any time soon.

Expect to see more tie-ins with traditional media, even though he doesn't really need them in order to continue to increase his income and spread his fame.

A PewDiePie game would probably be the perfect money-making storm, so don't be surprised if that happens sooner rather than later.

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We're all familiar with YouTube, but chances are that you've never heard of the website's biggest star of 2014 - PewDiePie. You'd probably be amazed to learn that he has more than 30 million subscribers hanging on his every word and that his fame has made him ridiculously rich.

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PewDiePie, also known as Felix Kjellberg started his channel in 2010. He started uploading 'Let's Play' type of videos but soon started adding vlogs to the channel. In 2013 PewDiePie joined Maker Studios, a Disney's network, and became the most subscribed channel, putting him on the map.