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why is are the concepts in agile deemed difficult to grasp?

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why is are the concepts in agile deemed difficult to grasp?

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Improving products incrementally isn't a difficult concept so why is it so difficult to implement?

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being another inefficient management method filled with jargon and waffle

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Understanding how to use it more in transformational work as well as delivery

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Understanding how to use it more in transformational work as well as delivery

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how to work to deadlines when sometime outside influence can bring forward dates to work to 

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how to work to deadlines when sometime outside influence can bring forward dates to work to 

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balancing the smaller product timelines with bigger contracts that demand more development time

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Ensuring the business buys into the Agile process and methodology - How is this achieved when the bottom line is around costs etc. and having ROI

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Ensuring the business buys into the Agile process and methodology - How is this achieved when the bottom line is around costs etc. and having ROI

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Too many meetings and too long meetings (this is a complaint from my colleagues who have gone agile)

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Too many meetings and too long meetings (this is a complaint from my colleagues who have gone agile)

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How to avoid a PRL getting cut down to reduce the scope of the project

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Integration with our project methodologies.

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Integration with our project methodologies.

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How to use prioritisation of features effectively

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How to use prioritisation of features effectively

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Getting the team to buy into it so we get real value from it

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- Agile not being embraced by the whole business

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- Agile not being embraced by the whole business

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Concern: is it just putting old wine into new bottles?

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Concern: is it just putting old wine into new bottles?

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While interesting, because changes do happen, this is a bit scary :)

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integration with other project management methodologies.