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Work done on a product, especially a film or broadcast program, before full-scale production begins.

The better preproduction, the better the product.

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a symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc.

Apple is represented by a logo of an apple

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A symbol, word, or words legally registered or established by use as representing a company or product.

The company's name was trademarked in 2008

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The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products.

Jimmy branded his innovative new apple juice

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The process by with media is downloaded into a program to be manipulated, edited, and used.

I imported a stale meme into my youtube video edit.

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Adobe Premiere Pro is a timeline-based video editing software application. It is part of the Adobe Creative Cloud, which includes video editing, graphic design, and web development programs.

Premiere pro was used to edit my thesis film.