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Introduction
Our group has decided to choose bakso as our product to sell. The reason why we have chosen this special meal is that we noticed that Malaysians are not well known for this meal. Hence, we want to introduce this menu and let them know how our bakso tastes like. Plus, our bakso can be served during lunch. As we know, bakso consists of noodles which provide glucose to boost energy for the whole day.

Roffo Bakso has been chosen for the name of our company because we think is suitable and attractive to people in Rafflesia College. Our target market is the students in the college and the people around. Our company is a company that sells food products that surely would be beneficence to many students, and we are very dedicated in selling foods within minimum cost especially for students. Students are so busy throughout day and night with lots of assignments, they might not have enough time to go out and prepare the food. Therefore, we come out with an idea to introduce bakso to solve the problems stated above. By merely buying the bakso from us, they can simply have lunch without a need to think about searching for food. It is because we provide free delivery with simple packaging. It helps the students to fill their stomachs in the evening. It is also enough for them to enhance their energy to nighttime.

We are sure that people are going to love our bakso because it comes with special “sambal” that we made with our own recipe which makes them special. We used 40 paddy chilies and 10 red chilies with salt, sugar and limes added to the “sambal” to enhance the flavor. Also, our bakso also comes with meatballs, vegetables and soup which provide a balanced diet to them.

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Chief Executive Officer
Nur Izzah Athirah binti Abu Bakar

Chief Executive Officer Assistant
Muhammad Azamul Aniq bin Salleh

Marketing & Sales Executive
1. Esther Jeffry Jalan
2. Jesserina anak Itam

Consultant
Mohammad Hamizan Hafeez bin Aris

Customer Service Executive
1. Nursyafiqah binti Abdul Muin
2. Fatin Nur Eliya Maisarah binti Ahmad Razali

Financial & Purchasing Executive
1. Nur Syazwani Bt Amanullah
2. Fadzidatul Azwa binti Mohd Hamid Allhalimi

Operation Plan Executive
1. Muhamad Nabil Farhan bin Azman
2. Leanard anak Luang

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Chief Executive Officer
Izzah Athirah binti Abu Bakar
Role description: The highest rank of position in the company and the overall leader of the company. In which, chief executive officer who is leading the company and make a major decision. The vital roles of the chief executive officer are deciding the target client and strategic location to build up the company. This scope is included the roles of deciding the objectives, target sale, budget, and strategy of the overall business. To have a structured business flow, chief executive officer is the ones who is arranging the action and purpose of each of the executives so that the company will have an organized team. Besides, it also involves in review the funding resources and equipment needed to make sure the company work goes well. Other than that, a chief executive officer also needs to ensure all the progression of the company, actions of all the executives and the management are parallel to each other.

Chief Executive Officer Assistant
Muhammad Azamul Aniq bin Salleh
Role description: The task of the CEO Assistant is to provide an opinion for the CEO to finalize the decision for the group. Assistant CEO is also in charge of helping the CEO to make sure all group members' work is smooth and is on track. All the problems that may arise will be passed to the CEO and the assistant will try to help all committees to solve the problem together with other members.

Marketing & Sales Executive
1. Esther Jeffry Jalan
2. Jesserina anak Itam
Role description: As the members in-charged of marketing & sales, we have created social media accounts via Instagram (roffo_bakso) and facebook (ROFFO BAKSO). These accounts allowed our company to advertise our products in a more organized and creative way. It also provided a safe space for our customers to communicate with us. Most of the contents on the accounts were made by us, including the videos (reels). The applications used were Canva and CapCut. Feedbacks from our customers regarding the bakso were also posted on the accounts to pique other followers' or customers' interest. Generally, the feedbacks were very positive. As a marketing & sales executive, we are very aware of the movements on social media accounts handled, and informed on the things appropriate to be posted to ensure no party was harmed, emotionally or mentally.

Consultant
Mohammad Hamizan Hafeez bin Aris
Role description: The consultant functions to help to maximize the growth of company. Besides, I am offering trustworthy advice and expertise to the company to enhance the performance, profitability, strategy marketing and management. The consultant also detect issues in company and critically solve it.

Customer Service Executive
1. Nursyafiqah binti Abdul Muin
2. Fatin Nur Eliya Maisarah binti Ahmad Razali
Role description: The customer service executives are responsible for attending to customer’s needs and complaints to the best of their ability. In an easy word, our primary duty is to ensure maximum customer satisfaction. The customer service executives usually answer calls from the customers if they want to place order or if they have any queries regarding our product which is Roffo Bakso. Next, we also in charge of taking and collecting orders from our customers as well as managing any cancellations from our customers due to unavoidable circumstances. If there any complaint regarding our Roffo Bakso after receiving feedback from the customers, we will find the solution to ensure that our customers are satisfied with our Roffo Bakso in the future.

Financial & Purchasing Executive
1. Nur Syazwani Bt Amanullah
2. Fadzidatul Azwa binti Mohd Hamid Allhalimi
Role description: Financial & purchasing executives oversee an organization's money by monitoring the organization's income, expenses and investments and creating and evaluate financial reports including cash-flow statements.

Operation Plan Executive
1. Muhamad Nabil Farhan bin Azman
2. Leanard anak Luang
Role description: We, the operation plan executives are planning marketing strategies for the company to minimize Roffo Bakso's budget. Besides, we are reviewing the performance of competitors and report it to the CEO‘s assistant. We are ensuring the goal of our company achieve. Last but not least, the operation plan executives are also reviewing the customer complain and communicate the issue to CEO‘s assistant.

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1) Products and Services
We come out with an idea to introduce Bakso as our main product. We are selling our product with the affordable price and suitable with the student’s finance  whereby it only cost for RM6. Roffo Bakso’s food selling will be operated at Rafflesia College, UNIMAS since the target market are the nursing students. Bakso is worth to purchase among students for lunch. We provide noodle, meatball, and soup alongside bean sprout and carrot with affordable price. It is enough to enhance the energy until the dinner.

2) Business Address
Kolej Rafflesia Universiti Malaysia Sarawak,

94300 Kota Samarahan, Sarawak

3) Business Platform

Instagram: https://www.instagram.com/roffo_bakso/
Facebook: https://www.facebook.com/roffobakso

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Price:

Our main target market is students in the college. We have decided to put the convenient price range that can be afforded for the students. Plus, our service also comes with free cash on delivery, so that students do not need to pay extra money. RM 6 per pax served with a complete portion of noodles, meatballs, a lot of vegetables such as carrots and served with special sambal.

Mode of Delivery:

Free cash on delivery

Customer’s right:
-We directly deliver our products to the customers at no cost.
-We provide a 100% guarantee if there is any dissatisfaction.

Packaging components
Each of our bakso consists of noodles, soup, carrot, beansprouts, chillies, meatballs and not to forget or special sambal that makes you lips #PASTIGOYANGBIBIR

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With #PASTIGOYANGBIBIR we successfully create a new hashtag for our online sale platform as it resembles the taste and uniqueness of our special Bakso

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Facebook Link: https://www.facebook.com/roffobakso

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Our priority is to provide the best bakso with a perfect taste and cuisine while keeping the originality of the bakso unique taste. Our group work extremely hard to prepare a meal using a good ingredient, and we also emphasized a good hygiene and neatness while preparing our bakso

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Instagram Link: https://www.instagram.com/roffo_bakso/

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Go e-Commerce Transaction

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This financial record consist of all price for the ingredients of Roffo Bakso. As detail as it was explained, our group has sort out the best interpretation of all money flow and sales generated throughout the sales.