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Discover the full range of luxury fabrics, designer clothing, stylish homewares and sumptuous beauty products from Liberty, London's favourite heritage department store.

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CONTEXTUAL STUDIES ASSIGNMENT  FASHION RETAIL updated 2019 part 2

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Liberty House, 26-30 Strutton Ground, London SW1P 2HR

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Liberty House, 26-30 Strutton Ground, London SW1P 2HR

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Liberty London is located just behing Oxford street, close to Regent street. it has major transport links near such as Oxford Circus, tottenham Court Road and piccadilly circus underground stations.

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When our adventurous founder Arthur Lasenby Liberty laid plans for a London emporium laden with luxuries and fabrics from distant lands, his dream was to metaphorically dock a ship in the city streets. To this day, a voyage of discovery awaits on the good ship Liberty, with history hidden amongst six floors of cutting-edge design, unexpected edits and beautiful wares from the world's greatest craftspeople.

In 1875, Arthur borrowed £2,000 from his future father-in-law and took a building on Regent Street, London with just three dedicated staff and plenty of ambition.

"I was determined not to follow existing fashions but to create new ones"

Arthur Lasenby Liberty

Liberty's collection of ornaments, fabric and objets d'art from around the world proved irresistible to a society intoxicated at the time by Japan and the East and Liberty effected social change in interior design and dress, so much so that the Art Nouveau period in Italy is called 'Liberty Style'. Within eighteen months the loan was repaid.

A realisation of Arthur's original vision, our magnificent Great Marlborough Street shop followed in 1924. Our beautiful building was designed by Edwin T. Hall and his son Edwin S. Hall. In 1922, the builders Messrs Higgs & Hill were given a lump sum of £198,000 to construct it, which they did from the timbers of two ancient 'three-decker' battle ships. Records show more than 24,000 cubic feet of ships timbers were used including their decks now being the shop flooring: The HMS Impregnable - built from 3040 100-year-old oaks from the New Forest - and the HMS Hindustan, which measured the length and height of our Liberty building.

The 1920s was a time of Tudor revival, considered the most crafted and English of architecture, so the shop was engineered around three atriums. Designed to feel like a home, each atrium was surrounded by smaller rooms, complete with fireplaces and furnishings. Ever the purveyor of craftsmanship, Arthur Liberty had a furniture workshop in Archway, London. Run by Lawrence Turner, the workshop produced Liberty Arts and Crafts furniture and the intricately carved panels and pillars found throughout the store. The craftsmen allowed his fantasy, ensuring every ornament was a one-off - paving the way for discovery.

Sadly, Arthur died seven years before the building's completion and so never saw his dream realised. But, his statue stands proudly at our Flower Shop entrance to welcome you warmly into his emporium of wonder.

The building is now a heritage listed London icon and today, Liberty is famed for its directional design, cultural collaborations and inspiring curation. Our dedicated in-house design studio is still at the core of all that we do, hand painting and creating our beautiful prints, and reworking finds from the 45,000-strong archive.

1. Seek out a series of miniature glass paintings in the windows amongst the wood-panelling taken straight from the captain's quarters;

2. Keep a look out for our Shields of Shakespeare and portraits of Henry VIII's six wives;

3. Take a moment to contemplate the carved memorials on the old staircase remembering the Liberty staff who lost their lives in the Second World War

4. Discover Liberty's carved wooden animals hidden around the store but especially on the third floor central atrium;

5. Ponder the wise words beneath our Liberty Clock on Kingly Street depicting St. George & The Dragon erected in 1925, "No minute gone comes ever back again, take heed and see ye nothing do in vain"

6. Take a step back into another world gazing at our glorious gilded copper weathervane of a golden ship; The Mayflower, responsible for transporting pilgrims to the New World in 1620. It is more than 4 feet high and weighs over 112 pounds.

7. Said to be the longest chandelier in Europe, go to the back stairs and admire it from the 4th Floor down, or Lower Ground up to appreciate it fully.

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When our adventurous founder Arthur Lasenby Liberty laid plans for a London emporium laden with luxuries and fabrics from distant lands, his dream was to metaphorically dock a ship in the city streets.

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What were the effects of the Blitz on everyday life in Britain?

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Describe the effects of the Blitz on everyday life in Britain: -Describe what happened during air-raids (include details of disruption, number of people killed etc.) -Which areas of the cities were severely bombed? -How did the Blitz affect rationing and evacuation? THANKS

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Find out more information about Women and the vote including the history of the suffragettes

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GlobalData Intelligence Center - Consumer

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Our privacy policy explains our approach to privacy, including how we use cookies on our site. By continuing to use this site, you consent to our privacy policy and use of cookies.

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Sales at London department store Liberty were up 5% to £74.5m in the year to 28 January, despite a tough trading environment.

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Register now to receive 10% off* your first order with code NEWCUSTOMER10

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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A- Z of Liberty brands available to purchase online. More brands are available in store.

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Exclusive: Liberty London launches silk accessories collection for men (and just in time for spring)

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The department store Liberty London has been put on the market with a potential £350m price tag.

The retail landmark, which was founded by Arthur Lasenby Liberty in 1875 with a £2,000 loan from his future father-in-law, has grown to become an international brand that sells its tana lawn fabrics and luxury leather goods around the world.

The private equity firm BlueGem bought Liberty for £32m in 2010 and refinanced it in 2014, reducing its stake to about 40% and allowing some investors to take cash out but nearly all to reinvest in buying the department store for £165m.

It is understood BlueGem is looking to offload its stake. It is unclear if other investors are willing to sell.

Group sales reached £133m in the year to February 2018, up 8% year on year, while pretax profits more than tripled to nearly £7m. About 60% of the store's profits come from selling own-label merchandise.

The Tudor-revival store on Great Marlborough Street in central London opened in 1924 and has been extensively renovated by its current owners as a home for designer fashion as well as beauty, accessories, homewares and haberdashery.

The company was once listed on the London Stock Exchange but controlled by property company MWB Group. It lost money for years, making sales of about £70m and losses of £4.5m in 2009.

BlueGem had hoped to bring Liberty back to the stock market last year, but has now hired UBS to seek a private buyer, according to Sky News, which first reported the potential sale.

The retailer is on the market during a period of great upheaval for department stores, which face competition from online shopping and a squeeze on consumer spending.

House of Fraser went into administration last summer and was bought out by Mike Ashley's Sports Direct group. He also has his eye on Debenhams, which is struggling for survival after several years of poor trading and rising costs.

But Liberty, the focus of a long-running Channel 4 documentary series, is among a handful of department store brands to retain an international cachet, alongside Harrods, Selfridges and Harvey Nichols.

This is likely to prove attractive to high net worth investors such as the Weston family, the Canadian arm of which owns Selfridges and the Brown Thomas department store in Ireland, while the British arm owns the London food emporium Fortnum & Mason and the Heal's furniture chain.

Liberty's rates bill rose more than 16% to more than £1m in the last financial year, according to the real estate adviser Altus Group.
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Liberty London department store could be sold for £350m

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The department store Liberty London has been put on the market with a potential £350m price tag. The retail landmark, which was founded by Arthur Lasenby Liberty in 1875 with a £2,000 loan from his future father-in-law, has grown to become an international brand that sells its tana lawn fabrics and luxury leather goods around the world.