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Page numbers are different, Gabriella and Sophia have different copies of the book.

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Logical Fallacies
During Old Major's speech he spoke of a brighter future after Mr. Jones' leaves, and the tyranny rule of humans, “It is not crystal clear, comrades, that all the evils of this life of ours spring from the tyranny of human beings?” (pg 9) This shows the attempt to create a common enemy (man/humans), also logical fallacies are used - men take away our young, make us work, take away our food, and kill us when we can no longer work, therefore, all men are evil. (6-9)

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Bandwagon
Used when the pigs taught the animals of animalism and tried to convince certain animals that their loyalty lies not to Mr. Jones, but to their comrades, and the growth/prosperity of the farm once man is eliminated. Also had to counteract the lies of Moses. (pg 17)

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Facts and Figures/Fear

Squealer announces that the pigs have been taking the milk and animals for themselves so they can think ahead and prevent Jones' return. Fear is used to persuade the animals that the pigs need the milk and apples and if they don’t have them, their brains won’t function properly and Jones' will return. Pgs (35-36). ”Surely there is no one among you who wants to see Jones come back.” (pg 36) Facts and figures is used when Squealer says “Our sole object in taking these things is to preserve our health. Milk and apples (this has been proven by Science, comrades) contain substances absolutely necessary to the well being of a pig” (pg 36).

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Bandwagon
Used when the Pigs lead the animals into “beasts of England” they all start singing it once one starts. There was also a use of patriotism as the animals felt victory after the battle of Cowshed, declaring to fire the gun on that date each year and bestowing medals to brave fighters (pg 44). This becomes important later in the story as the battle fades into the back of the animals' memories, Napoleon twists their recollection of the event, leading to another use of a propaganda technique.

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Fear
Napoleon was never really against the windmill. Squealer explains that it was a maneuver to get rid of Snowball, who was a dangerous influence. He says that this is called 'tactics', and although the animals don't understand the word, Squealer is so persuasive and the three dogs with him look so threatening(fear) that they accept the explanation. Fear is used again on pg 56, if the animals do not have discipline, Jones will return. There was also a use of name-calling as Squealer announced, “..Snowball, who as we now know, was no better than a criminal?”(pg 55) Created a common enemy and identified Snowball as a criminal. Gaslighting used on pg 55, Napoleon would be more than happy to let the animals make their own decisions, but sometimes they don’t make the right ones.

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Gaslighting
Squealer persuades the animals that their memories are at fault when they think they remember passing a resolution against money and trade at the first meeting after the Rebellion. He suggests that this is imaginary (pg. 57). Also, on page 55, Squealer says that Napoleon would be more than happy to let the animals make their own decisions if they would make the right ones, but they don't always do. Manipulation of language and gaslighting are used when the commandments are altered from “bed” to “bed with sheets”. Squealer convinces the animals anywhere can be a bed, and as the commandments continue changing, assures the animal's memories are at fault. Also uses fear, if the pigs don’t get good sleep Jones will come back (pg 67). There is also usage of scapegoating as Napoleon announces the windmill was destroyed by Snowball. Also shows the effort to make Snowball the common enemy (pg 70).

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Sabotage/Fear
Animals are persuaded to believe that Snowball is responsible for all of their problems, This is an example of sabotage. Animals are executed for being in cahoots with Snowball which creates fear for the other animals.

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Glittering generalities
When the farm song was changed to the "friend of the fatherless", Minimus' song for Napoleon. The positives on the farm are all credited to Napoleon. There was an attempt to elicit patriotism on the animals after the battle of Cowshed from Napoleon. The animals are all rewarded extra rations, and 2 full days of celebration. New decorations (medal), speeches, songs and firing of guns. The animals had barely won and were not feeling as celebratory and patriotic as Napoleon attempted to make them feel. (pg 106)

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Weasel words
Used when Squealer refers to rationing the animal's food as “readjustments” instead of “reductions”. Glittering Generalities is used on pg 112 when Squealer says that equal rations would be against animalism. This shows this technique, because to the animals Animalism is a new outlook on life that they are trying to achieve in the rebellion and new leadership. Animalism is positive (idea), as it refers to all animals equal and the commandments/principles. Animalism is interpreted differently among the pigs, then the rest of the farm. Manipulation of language was used on page 125, as Squealer explains that the van that took Boxer away was previously owned by the slaughterhouse, but now by the hospital, they just didn’t have time to paint it over.

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Patriotism
As the animals have less and less food, Napoleon makes sure they are encouraged more and more to be enthusiastic about Animal Farm and be patriotic

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The term "Comrade" is used throughout the book, especially during the pigs' speeches, and shows plain folk as it refers to everyone being equal when in all actuality the pigs live in luxury off of the other's labor. Clearly, by the end of the story, this term is given a new definition.
The pigs also use manipulation of language as they use all the animal's weaknesses against them, the fact that they're illiterate, hard-working, and willing to do anything to prevent Jone's return. They made the animals dependent on them. Also used each time Squealer alters the commandments and convinces the animals their memories were at fault.