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Josh: This is my favorite brand of beer and my favorite sports franchise. I think the packaging on this can demonstrates a really good partnership between the NFL and Anheiser-Busch. The packaging appeals regionally to sports fanatics like myself who despite 53 years of losing, can't help but to root for my hometown team. In a way, Budlight is piggy backing off my love for the Lions. Brilliant.

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Emily Neumeyer:
This is my favorite brand of yogurt! They are in new glass jars that are the perfect size to store in the fridge and your lunch box. Also the glass jars are the perfect size for reuse.

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Miranda Belanger - Old El Paso is my favorite brand for Mexican style flavor. I use their products at least once a week. The only problem I have with these seasoning packets is you must cut them open with scissors, which causes seasoning to spill out! To fix this problem, all they need to do is add a "tear here" slit in the side. It would be so much better!

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Yvonne Norberg: When I saw this packaging I thought how ingenious. You don't have to read the labeling to know exactly what the Vodka is called.The name is memorable, so you are less likely to forget the brand. The 3D design differs from the normal 2D design it's competitors use. I think packaging is eye catching, and personally I would buy the product just because it intrigues me to see something out of the norm.

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Edlira Marzolo: Here is another picture of the Better Butter product.

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I find this packaging very clever because the lid of the little butter container eliminates the need for a knife.  One disadvantage would be that some people might worry about germs since the exposed part of the knife/lid also touches the butter.

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Kandice- Since I was in middle school I had an iPhone and the packaging on it has always been so plain and I always thought there was room for improvement because although Apple is an amazing company and does very well, I thought it would be better if they added more to the packaging of their products. They just recently started putting an image of the product on the packaging and I think that it is a great idea because now I can actually see that the color and phone I am getting is the right one. I do not just see a plain white box now when I purchase a new iPhone.

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Abby - Growing up, I always saw my mother using Tide. It has resonated with me since I was a child, and because of it's vibrant and unforgettable packaging, I too use it. Not to mention the product itself works extremely well!! The colors stand out, and it has a large handle which makes it easy to carry.