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Dylan Dorotich: Introducing the idea, entertainment and movies

Becky Kilminster: Opening hours, dates, tickets, sled racing and children's show times

Connie Maturana:publicity for event and charity. food & drink and bars

Elyse Simich: Location, key publics and budget

Alise Sciano: Advertising/photography

Adam Goldman: Logo and event branding

Louis Zambotto: Live radio broadcast

Holly Thompson: charity/donations and writing

Reen Curtis: promotion and 3D design

Khizmal Kamaruszaman: competitions and flyers

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Money raised from entry to this event will be donated to the Save The Children Fund

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Costs:

Paying performers

Paying for the ice rink

Paying for the karaoke

Paying for the snow

Paying for the sleighs

Paying for the rights to the films

Paying for posters/flyers

Paying a PR person to monitor social media & to contact these businesses.

We hope our press releases will be printed for free so we won't have paid advertising.

Anticipated Income:

30% of the income from food trucks/bars/vendors

Income from performances

Income from tickets sold

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Primary

Families: parents, grandparents and their children

Children

Teenagers

Young adults

Adults

Performers: circus, music, characters, puppet operators

Vendors

Ice rink coordinators

Karaoke operators

Snow operators

Sleigh operators

Secondary

Media to promote event

Perth Local Government to fund event

Disney: we need the rights to broadcast the films

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Holly and Connie will be our journalists and publicise the event through press releases in the media.

We will use social media, such as Facebook to advertise this event as well.

There will be posters up around Perth City.

We will contact the businesses we want to participate such as birthday party hosts (to dress up as Frozen characters), food trucks, bars, a circus, an ice rink company, a falling snow company, a karaoke company, a puppet show company, musicians and a sleigh company.

These businesses can also advertise this event in community newspapers and through their own social media.

Eventbrite (where the tickets will be sold) promotes the event through search engines like google, their partners and their own site

Promoted in local community newspapers

The event will be promoted through a live radio broadcast on the day. Louis will present the broadcast through Curtin FM, which reaches more than 200,000 listeners each week. The broadcast will go live from the event and will encourage listeners to attend by offering spot prizes, giveaways and special offers.

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$5 entry for people over 6 years of age

Tickets must be purchased to participate in the following activities: ice skating, snow slopes and sleigh rides

Tickets available to purchase online and upon entry

Ticket sales through Eventbrite (link in Facebook page)

Adult ticket: $25

Student discount: $18

Child (under 12) ticket: $14

Family package (2 adults, 2 children): $60

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Watch 4 teams compete in our dog sled racing at 1pm Saturday and Sunday!
The race is from the Cultural Centre to Russell Square

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Event ticket giveaways

Puppet show ticket giveaways

Circus show giveaways

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Kids Week: 9am-7pm
Adults Week: 9am-12am

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Ezra Pound and Mechanics Institute:
Winter themed Cocktails and Food
The Bird: Live Gigs

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Half price cocktails from 5:30pm-7pm every day during 'Adults Week'!

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Ice Rink

Snowman Building Competitions

Ice Sculpture Building Competitions

Disney Karaoke

Circus In Cultural Centre

Pop Up Bar

Puppet Shows

Sleigh Rides

Snow Slopes

Disney Movies Every Night @ 5pm on Kids Week

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Russell Square:

Ice rink with Frozen characters

Falling Snow

Food trucks

Pop-up bars

Hot drinks vans

Disney karaoke

Snowman building competitions

Puppet shows

Snow slopes

Cultural Centre:

Craft stalls

Circus

Music performances

Disney movie screenings

Food trucks

Pop-up bars

Hot drink vans

James Street:

Sleigh rides transporting people from the Cultural Centre to Russell Square

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In Russell Square there will be an ice rink, with food trucks and pop-up bars surrounding it. Russell Square will be covered by a large marquee to protect from the rain and there will be fairy lights scattered through the trees. There will also be falling snow and slopes for sledding.

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Braised Bros

Soul Provider Catering

Guerilla Foods

Jumplings Tasty Dumplings

The Merrywell Food truck

Rancho Sombrero Tex Mex

Wicked Waffles

Eat No Evil

Cocktail Gastronomy

Ben and Jerry's

Wicked Waffles

Hot Donuts

Pash Frozen Yoghurt

Hot drinks van

Snow cones

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Kids Week: Friday 10th July - Sunday 19th July
Adults Week: Monday 20th July - Sunday 26th July

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Traditional cocktails

Wine

Beer

Cider

Mulled wine

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9:30am // 12pm // 5:30pm
20 minute shows everyday during 'Kids Week'

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Friday: The Grinch

Saturday: Elf

Sunday: The Nightmare Before Christmas

Monday - Mulan

Tuesday - The Little Mermaid

Wednesday - Wreck It Ralph

Thursday - Toy Story

Friday - Frozen

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Knitted wears - beanies, scarves
mittens
Snow Globes