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Find attached the approval from the band to use the song.

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Actor Conset Forum Signed

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as of 12/04/21

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the colour palette I am aiming for is a warm coloured friendly tone. So Reds, Browns and Oranges

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How do you think your target audience feels about your product before they’ve seen your video?

The audience should feel a slight interest to dnd or have heard of the game.

How do you want them to feel after they’ve seen your video?

A want and need to give it a try believing it could be fun

What tone/s or emotion/s will you need to convey to convince your audience of your promotional message?

I want to convey a happy-go-lucky tone and convey the emotions of joy and humour to the audience.

Which colours best represent these emotions? Why?

Reds and Yellows

Which fonts best represent these emotions? Why?

ITC Elan Black byITC (the modern DnD logo font)
A modernised look for an old game that isn't too pandering to the fantasy side of DnD.
DnDC by unknown (the old Dungeons & Dragons logo font)
the classic font that could enhance the feel of old school fun.
Goudy Trajan Pro Bold by CastleType (Critical Role Font)
A popular and iconic font used by a dnd online show.

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This shows an early example of dnd's advertising appealing to humour and video gamers

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This is a good example of what i'm trying to achieve as it is made by the official creators of DnD. I have found that their are not much promotion for DnD.

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Assignment 2: Video Production for Why you should play Dnd.

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Assignment 2: Video Production for Why you should play Dnd.

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An average looking guy named Joe is drinking and hanging out with friends.
They're laughing and chatting before Joe begins to talk about this cool thing him and his friends did on thursday.
It starts of like a normal story of them finding a cave and exploring it but as the story goes on it gets more ridiculous and fantasy like.
Through-out the story a guy named George who is apart of the crowd and was listening in begins questioning the legitamcy of the story and continuously interupts the story the more ridiculous it gets.
At the very end George asks how any of that was possibly and before Joe answers the screen cuts to black with the logo of DnD and a slogan that could say "what adventures will you go on?"

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Find Below the mind map for my idea
https://miro.com/app/board/o9J_lLlEyKw=/

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Adams, AS 2013, 'Needs Met Through Role-Playing Games: A Fantasy Theme Analysis of Dungeons & Dragons,' Kaleidoscope: A Graduate Journal of Qualitative Communication Research, Vol. 12, Article 6, http://opensiuc.lib.siu.edu/kaleidoscope/vol12/iss1/6

Source 1 is a study on the needs that can be met through Dungeons and Dragons which could be useful as it supports my message on the benefits of playing DnD.

Wilson DL 2007, 'An Exploratory Study on the Players of Dungeons and Dragons,' Institue of Transpersonal Psychology, California, Link 2
(the full link is really long)

This source was a study by Wilson DL to find the different types of people that play dnd. This could be helpful in showing the different reason people play dnd to exapnd the idea that all types of people could play the game. However, the flaw of this study is the date of publication as the current (2021) edition of DnD is 5th edition and the time this study was created was when 4th edition was in circulation. This may effect the usefulness of this study as a lot of the game changed between the two versions of the game. the 4th edition is notable for overhalling the entire game as it made DnD very turnbased compared to 5th edition which streamlined and allowed more freedom.

Gooch S 2009, 'Dungeons and Dragons and Learning,' Graduate Couse in Literacy Development at Vanderbilt University, http://www.pathguy.com/simon_gooch_dnd_and_learning.pdf

This article is about the relationship between Dnd and its learning capabilities which can be useful to show the pros of dnd and how it can be used for learning in schools and at home. The flaw is agian that this article was created during 4th edition which may effect the usefullness.

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The target audience for my message are those who are interested, those who want try new things, or have heard of DnD. Another target is also those who want to find an alternative to hang out with friends or find friends.
Preferably those ages 12+ as all ages can enjoy DnD.
For professional status I believe the audience I want to target are those who can spend the money and time for a niche hobby.

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Give dnd a try and play the game.

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Make the audience laugh and take a unique interest in dnd or at least give it a try.

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Funny Memories, and any persons adventure can be different and unique

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Humour as the ad I have in mind shows the ridiculousness and fun that can be found in dnd.

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How is your video ‘creative’ and different to those that already exist? (are you taking a new approach? Focusing on a new perspective? Targeting a new audience?)

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How is your video ‘creative’ and different to those that already exist? (are you taking a new approach? Focusing on a new perspective? Targeting a new audience?)

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There aren't many ads about why you should play dnd or give it a try, many who get influenced to play are usually those who stumble upon the game through videos or word of mouth.
Currently, dnd is expanding in demographic as more and more people are finding out about it due to popular media and giving it a try, some

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What is the message you wish to promote?

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What is the message you wish to promote?

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Dnd is a great alternative to interact and gain friends as it can be played by all ages and can be played for all types of people.

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It begins with a guy at a bar telling this epic adventure he went on with friends while constantly being interrupted by a guy who's very confused about how he went on this adventure.

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Add Refrences and Short Critique of the source

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First 5 Secs

Do you want to make friends?
Dice hitting a table and a bunch of friends having fun
Quick to the point Message.

Different Strategies

Appeal to the emotions:
Happiness of playing, Sadness of being alone.

Last 5 secs

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The internet is fun...

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Slight excitement to whats to come and bracing myself for the future.

Honestly preturbed at the course and slightly preparing myself for whats yet to come. Hoping I don't get stumped by creative block.

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1. A way to use your creativity

2. Learn Communication

3. get out of your Comfort Zone

4. Try new things

5. embrace different popcultures

6. appreciation for other's hobbies

7. inspired to try and do more

8. How to improve

9. Make Friends

10. Bonding through experience

11. Story Telling and Creation

12. Acceptance

13. Confidence building

14. Problem Solving

15. Working with a team

16. Value your time with others

17. Group Learning

18. Adapting to problems.

19. Stepping into another's shoes

20. Learning different perspectives

21. Finding a new passion

22. finding an alternative way to hang out with friends

23. Dnd isn't just for nerds and geeks

24. Play how you want to play

25. Free to express yourself

26. Socialbility

27. the educational value of dnd

28. the usefullness of it in school

29. Good experience for acting

30. Ad libbing lines

31. Therapy

32. Group Therapy

33. Psychology Learning

34. Learn more about yourself

35. Learning Comedy

36. Comedic timing

37. Art ideas

38. inspiration for Art pieces

39. Respecting others

40. Respecting yourself

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Dungeons and Dragons is a tabletop RPG that has become more and more popular with the years that have gone by.

Dnd allows people to strick out of their comfort zone and be something they arent. make friends and go on make believe adventures.

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Idea 1: Why you should use your time wisely

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Idea 1: Why you should use your time wisely

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Time is important