# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- speed
- being responsive
-trend based

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- Important to be fast: manufacturing can be done within a two weeks
- super responsive supply chain
-intentionally leaves extra capacity during production

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- low cost
- good quality for the price
-

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

- frequent designing but no repeating
- in house
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H&M approach to the design stage:

- regular design
- harder to follow trends as less in house supply chain
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What are the similarities?

- both regularly design new products, but zara more so.
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# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

-
-
-
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H&M approach to the design stage:

-
-
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What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

-
-
-
-

H&M approach to the design stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

- vertical integrated strategy
- fast
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H&M approach to the Distribution stage:

- reliant on external supply chain
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-
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What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

-
-
-
-

H&M approach to the Distribution stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

-
-
-
-

H&M approach to the Distribution stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Manufacturing stage :

- Intentionally leaves extra capacity to be responsive
- vertically integrated production model
- higher input costs than average
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H&M approach to the Manufacturing stage:

- similar differentiation of of fashion basic garments
- own no production facilities
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What are the similarities?

- have been able to systematically integrate supply and demand
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Manufacturing stage :

-
-
-
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H&M approach to the Manufacturing stage:

-
-
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What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the retail stage :

- every collection is different, has to stand out (11,000 distinct items a year, vs normal 4000)
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H&M approach to the retail stage:

- regularly release similar clothes sometimes (i.e. basic pieces that can be worn year round)
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What are the similarities?

- same target audience (young people with little money)
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# data[].attributes.headline
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the retail stage :

-
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H&M approach to the retail stage:

-
-
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What are the similarities?

-
-

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.body
- the vertical integration of zaras supply chain plays big part - allows frequent new designs and fast movement
- More external supply chain of H&M
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-

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.body
- zara is more responsive while h&m is more lean
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-

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?