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By now, the chances are you're familiar with our obsession with all things "branding". At Fabrik, we believe that a brand, when created properly, can change the world. Though there are many great brands out there, there are only a handful of quintessentially British brands that have fundamentally shaped the evolution of an era.
More than just a footprint on the winding road of fashion history, Dr Martens have helped to forge a range of British subcultures, permeating from the niche, to the mainstream. Introduced to the country more than 50 years ago, Doc Martens have transformed Britain with decades of musical and style-based movements.
Emerging as physical representation of individuality and soul, DM's stayed consistent as fashions came and went, embraced by everyone from skinheads to pop-stars, punks, to policemen. They might only be shoes and boots, but when it comes to British brands, Dr Martens have kicked, scuffed, and danced their way into the worlds of music, style, and politics.

We think that they deserve their very own article, in a celebration of quintessentially British brands, and Dr Marten's history.

Dr Martens history: Where did it all begin?

It's safe to say that Doc Martens have made their mark on British culture. These boots are an essential feature in our collection of quintessentially British brands, but the original doctor actually came from Germany, not England. Of course, it's in Britain where DMs transformed from a standard work boot into an iconic fashion piece - but we'll get to that a little later.

The man behind the signature "air-cushioned" sole, was Dr Klaus Maertens. This German soldier injured his foot in a skiing accident, and decided he was just about sick of wearing the standard-issue WWII army boot. In the search for foot-based comfort, he built his own shoe, and sold the patent on to a British shoe manufacturer (the Griggs company) in 1959. One year later, on the 1st of April, Dr. Martens hit the high-street, now with classic yellow stitching and a trademark "AirWair" tag.

Though they emerged on April Fool's day, these shoes were no joke. In fact, they represented the end of footwear as we knew it. Our little island country was about to be rocked by over half a century of boot-based style.

Of course, the evolution of the boot would probably have been a big surprise to Dr. Maertens, who had built his shoe for function over fashion. Still, by the time the late 1970s rolled around, Dr. Martens history made the shoes a staple for standard police footwear in the UK. The oil-resistant soles made them perfect for handling traffic accidents. Plus, Doc Martens earned a reputation with builders and factory workers too, thanks to their sturdy, practical nature.

As we soon came to learn, Docs were never going to stick to their utilitarian destiny. From Hippies to Punks, everyone in Britain gradually joined the Dr. Marten love affair.

Here's a quick outline of the history of Dr Martens:

1950s-60s: Era of the Mods

Back in the 1950s, the mod movement was in love with clean-cut fashion solutions like polo shirts, Italian mohair suits, and so on. These are the people who hung out constantly in cafes, and rode Vespas covered in mirrors, while listening to bands like "The Who" religiously. When the Who's lead guitarist, Pete Townshend, started to strut his stuff in a pair of docs, the shoes became a must-have for the mod generation.

1960s-70s: The Skinheads

By the mid-1960s, we were starting to see the introduction of "skins", dressed in braces, checkered shirts, and of course, cherry-red Docs. Enthralled by ska music, the movement celebrated an era of multiculturalism, and took inspiration from the Jamaican rude boy. Unfortunately, the look quickly became adopted by right-wing racists, but later evolved when a Two-Tone ska revival began.

1970s-80s: Goths & Punks

A movement that began with Malcolm McLaren and Vivienne Westwood, punk style was provocative, radical, and exciting. It encouraged entire generations to slash their clothes, put safety pins through their ears, and shave their hair into bizarre styles. From punk, emerged the darker alternative, "Goth", A group who also embraced the Dr Martens history, though often in darker colours.

1980s: Grunge

Combining metal with hardcore, the grunge movement actually began in Seattle during the mid-1980s. With the arrival of bands like Alice in Chains, Pearl Jam, and Nirvana, it gradually made its way over to the UK, where designers like Marc Jacobs sent models down the runway wearing flannel shirts and classic DM boots.

1990s-2000s: BritPop

Finally, Britpop was a culmination of sixties music, indie-pop, and punk. These influences not only emerged in the music of the age, but also in the style and attitude too. Bands like Oasis and Blur wore fishtail jackets in a backwards nod to the mods, while Pulp took their cue from an androgynous goth approach. Though the styles varied during the Britpop era, the choice of footwear, whether black work shoes, or burgundy high-tops, remained the same.

History of Dr Martens: From work to fashion

So, what happened to transform Dr Martens from a work boot, to a fashion staple?

For a few years following their appearance in Britain, Doc Martens continued to be a working man's boot, worn by postmen and by factory-workers. According to the author of a " Doctor Martens: The Story of an Icon ", Martin Roach, it wasn't until Pete Townshend, guitar-enthusiast and key member of The Who, started wearing DMs, that they became fashionable.

According to Townshend, he bought DMs because he was tired of the "foppish" clothes popular in the 1960s. He announced that he was sick of "Dressing up as a Christmas tree" in clothes that got in the way of his music. He decided to move onto "utility wear" instead. The air-cushioned soles of his docs let him bounce around naturally on stage, and connected him to his working-class roots.

As the face behind the fashion revolution of Dr Martens in the 60s, Townshend was also fundamental in creating one of the most defining images of 1970s pop culture. The rock opera "Tommy" featured Elton John owning the stage in a pair of stilted DM boots, standing four and a half feet high. Today, those same boots are celebrating British brands in the Northampton museum.

Throughout their rise to fame, Dr Martens have appeared almost everywhere. In fact, they even stepped into the House of Commons, where Tony Benn was photographed wearing a pair in Parliament. The 85-year-old claimed that his sons had told him about Docs back in the 70s, and he'd learned they were very comfortable. Tony had been wearing them ever since.

It says something special about the enduring nature of quintessentially British brands, that with the right outreach, the right image, and the right marketing, companies can truly stand the test of time. As the fashion world constantly evolved, it's difficult to believe that a pair of boots could be worn just as easily by older and younger generations alike.

Today, Docs are a wardrobe must-have for models like Agyness Deyn, and popstars like Miley Cyrus. More than 50 years after their creation, and the enduring appeal of Dr. Martens has remained strong. Throughout their history, Docs have created a brand that remains unshakably, undeniably cool - in the face of all odds.

The ups and downs of Dr Martens

Of course, just like with any brand, Dr Martens history hasn't been all roses.

Companies big and small are always vulnerable to problems in the marketplace, whether they're self-induced, or issues beyond their control. As we mentioned above, by the 70s, Doc Martens had already been embraced by a host of subcultures determined to brandish their individuality with DMs as part of their unique uniform.

Goths, mods, and glam-rockers all adopted the boots, but it was the emerging members of the skinhead movement that lead to issues for the boot brand. While most of the skinheads patrolling the streets in boots and braces weren't actually violent, they came to be regarded with fear as a more dangerous group emerged.

An off-shoot of the skinhead subculture, certain gangs began to appear, identified by racism and aggression. They used their docs as part of their image of fear and hatred, with some believing that the best way to "christen" a new pair of Dr. Martens was with fresh blood. Sadly, the actions of certain skinheads meant that Dr Martens became synonymous with violence.

Interestingly, at the same time, Docs maintained their position as the ideal work boot. Police officers around the UK were still wearing them, meaning that gangs and police would clash against each other, creating a bizarre juxtaposition. While the first wave of "aggressive" skinheads was over by around 1972, the movement had already done its damage.

Racism and anger had wrenched Dr Martens from their position in the workplace, and inserted them firmly into the world of youth subculture. As time passed, Docs regained their footing, showing the flexibility and durability to change with the needs of the time. In the 70s, punk exploded into the UK, and docs surged back to life.

Because, at this time in Dr Martens history, the boots were only available in black or cherry red, punks started customising their own shoes as a badge of individuality. After all, creativity was a significant feature in the world of punk fashion. Gradually, Dr Martens edged their way into the world of alternative thought, and that's something the company continues to champion in its branding today.

When the 80s emerged, musicians like Morrissey and Madness became known for wearing Doc Martens, with members of their fan club imitating their style. At the same time, AirWair started to notice that smaller sizes of DMs were starting to fly off the shelves, as increasing numbers of women grabbed a pair.

As the years went on, Docs finally shed their association with violent subcultures, and began to appeal to a wider audience. This meant that the brand could start to gain popularity among an entirely new generation of wearers. By 1994, over half of Dr Martens wearers were female, with the company producing shoes and boots in a range of styles and patterns.

Of course, that wasn't the only threat the company faced. By its fortieth birthday in 2000, problems were starting to emerge with the brand's marketing. Sales started to decline by 2001, and in 2002, Griggs and Co, and AirWair almost collapsed, closing all but a single factory to avoid bankruptcy.

Fortunately, showing the true determination of quintessentially British brands, the company quickly got back on their feet (no pun intended). By revitalising their branding, and connecting with globally-renowned designers like Vivienne Westwood and Jimmy Choo, the organisation won the " Turnaround of the Year " award.

Since then, Dr Martens history has gotten back on track, with a brand resurgence. In 2010, the brand celebrated its 50th anniversary, and half a century entrenched within the heart of British culture. With their original style more than 5 decades old, the brand continues to combine nostalgia, with individuality, to win the minds of their audience.

The king of British brands in footwear?

It seems that Dr Martens are constantly seeing ever-increasing levels of popularity in the UK. The iconic image of fashion individuality has endured many fading subcultures and trends over the decades, consistently finding new ways to be loved, regardless of the changing eras.

Not so long ago, the announcement of a new " Adventure Time " collection left fans jumping for joy in the knowledge that they could discover another new way to express their passions and interests. Of course, who can forget that time when the whole world was gossiping about Miley Cyrus's video featuring her swinging on a wrecking ball in nothing but a pair of her own cherry-red DMs?

We've even seen cheap imitations of Dr Martens appearing in stores all around the world, as companies and manufacturers desperately try to take advantage of the enduring adoration of this great British brand. These throw-away replicas items aren't built to last anywhere near as long as a pair of authentic Dr. Martens, however, and lack the creativity and style of the original.

It's hard to imagine that a boot born in a war would be able to emerge as one of the most coveted and fashionable boots that money can buy. However, Doc Martens seem to have a unique ability to embrace change and adapt, while maintaining their nostalgic air of tradition.

Part of the beauty that makes the DM brand so appealing, is their versatility, and the fact that they've always been available to a pretty much unlimited audience. Whether you're looking for something smart and refined, or you're hankering for the days of classic punk, there a million ways to wear docs.

How Dr Martens nails its branding

As we outlined above, Dr. Martens didn't always have total control over their branding.

The unfortunate truth is that even if you invest in incredible marketing, iconic logos, and great communication strategies, there's always the chance that something can go awry. What sets great brands apart from others, is their ability to adjust and adapt.

After a host of problems with racist connotations and potential bankruptcy, for instance, Dr. Martens chose to take their brand in a confident, bold, and fundamentally British direction. It wanted to become more than just a work boot, and officially define itself as a fashion item.

By tapping into the long-standing loyalty of their customers, the brand came up with a campaign that would celebrate their heritage and challenge perceptions by encouraging the inherent feature of Doc Marten brand value: self-expression.

The " First and Forever ", campaign asked customers and fans to share the memories of their very first pair of Dr. Martens. A digital engagement platform was designed for the new era, and users could upload their experiences, leading to a reach of over 10 million customers. The campaign was even given a visual design award at the DADI Awards.

The creative branding was based around the idea that everyone remembers their first Doc Martens experience. The creative solution allowed Dr Martens to connect with their audience in a way that deepened their relationship with an already beloved brand. Additionally, the experience allowed Dr Martens history to evolve even further, as the brand associated itself with other common rites of passage responsible for shaping consumer identity.

The branding and marketing solutions that have helped to shape the recent history of Dr Martens have remained incredibly creative through the years. The business began to engage with its customers in new ways, through personalised email newsletters and suggested products based on browser history.

As the world of marketing became more focused and refined, Doc Martens have done what they do best, and adapted to the times, cutting out the batch and blast approach to marketing, and using behavioural data and demographic research to shape their campaigns.

Even the arrival of the #StandForSomething campaign helped to bring the brand into the modern age. Using an integrated marketing strategy that was designed to appeal primarily to a wide target audience, the campaign was all about the customer. Dr Marten define their customer as rebellious, free-thinking individuals - a pattern that has remained true throughout the ages.

The 2014 revamp of the campaign involved the use of films that focused on a range of diverse characters that showed the versatility of DM's target audience. From the old to the young, Dr Martens know that they have a connection with all things British, almost untouched by time. They leveraged their online community to increase results during their 2013 campaign, and teased fans with videos that charted their history over the years.

Perhaps one of the most unique elements of Doc Marten's branding, is that they know how important it is not to focus entirely on themselves, but their audience. Their videos are all about how they connected with their customers throughout the years. Following the visual campaigns, the company even invited fans to get involved and share their own stories and experiences. Overall, the purpose of the campaign was to celebrate diversity, something that's always been connected with DMs.

Now, the "Stand for Something" tour takes place every year, across the world. It unites the brand with customers who share a passion for music. After all, As Dr Martens have said themselves, without music, Docs would have remained a workwear boot. The tribes of music lovers who wear these boots have now become inseparable from the brand itself.

Quintessentially British brands: Doc Martens keep their soul

In the world of British brands, there are a few names that really stand out among the crowd. Dr Martens have managed to adjust their branding throughout the years to appeal to people who cultivate their own unique style, but share the same spirit. Docs have always been the badge of honour for individuals who are proud to show their sense of self-expression.

The simple nature of Dr Martens allows their wearers to create the boot that appeals to them, crafting a unique image that suits their individual style. From a practical perspective, the unbeatable durability and comfort of these incredible shoes make them ideal for everything from pavement pounding every-day wear, to gig style, and street fashion.

On an emotional level, Dr Martens are all about empowerment and attitude. As the world of globalisation and social media emerge, every aspect of subcultural style seems to have changed, except for Docs. Diverse individuals, fans, and celebrities continue to champion the boot of Britain - attracted to its authenticity and alternative appeal.

Grab an Oxford English Dictionary today, and you'll find that the shoe brand has actually made its mark on everyday vernacular: DMs, or Doc Martens are defined as: "a type of heavy lace-up boot or shoe with air-cushioned sole". In our opinion, they should be classed as an icon of branding too.

This simple, but comfortable footwear, originally made for the factory floor, has become a global icon popular among a range of audiences. Let's hope its popularity never dies.
If you enjoyed this article, you might enjoy these too: - Flying the flag for great British brands - How to build your own, personal brand - The craft beer revolution comes of age - Great Danes: Famous Danish brands
More by Stewart Hodgson...

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Dr Martens History: A Brief History Of Dr Martens, Shoes With Soul

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By now, the chances are you're familiar with our obsession with all things "branding". At Fabrik, we believe that a brand, when created properly, can change the world. Though there are many great brands out there, there are only a handful of quintessentially British brands that have fundamentally shaped the evolution of an era.

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EAN: 800090800456

Dr Martens DR MARTENS 2976 CHELSEA BOOT

Dr Martens Mens Chelsea Boots

Back with a bang with their instantly recognisable style, Dr Martens bring us Chelsea boots that give a smart look, without compromising on comfort or durability.

An iconic footwear brand, Dr Martens have been rebelling since the 60s and these Chelsea boots have all the hallmarks you've come to expect - a durable leather upper, patented AirWair sole, a pull-on AirWair tab, an embossed logo to side and sturdy ankle elastic. They're waterproof, warm and made to be worn.

Wear them with jeans and chunky knitwear to capture a classic rugged look.

Useful info:

Chelsea boots by Dr Martens

Leather upper

Pull on AirWair tab

Embossed logo to side

Elasticated ankles

AirWair sole

Colour: Black. Upper: Leather. Lining and sock: Leather/textile. Sole: Other materials.

Material Content: Upper: Leather. Lining and sock: Leather/textile. Sole: Other materials.

Boots Style: Formal

End Use: Formal

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Dr Martens DR MARTENS 2976 CHELSEA BOOT Dr Martens Mens Chelsea BootsBack with a bang with their instantly recognisable style, Dr Martens bring us Chelsea boots that give a smart look, without compromising on comfort or durability.An iconic footwear brand, Dr Martens have been rebelling since the 60s and these Chelsea boots have all the hallmarks you've come to expect - a durable leather upper, patented AirWair sole, a pull-on AirWair tab, an embossed logo to side and sturdy ankle elastic.

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Ever since the Dr. Martens boot, which celebrated its 55th anniversary this year, became a symbol of youthful rebellion, it has never gone out of style. Now major fashion brands have taken cues from the Doc's distinctive features - a chunky sole, welted construction and sturdy leather upper - for durable boots of their own.

The boot's origins have more to do with orthopedic benefits than, say, punk rock. The footwear was the brainchild of Dr. Klaus Märtens, a doctor in the German Army during World War II. After he injured his ankle while skiing, he came up with the notion of an air-cushioned sole as an alternative to the standard army boot.

His idea became a commercial reality in the 1950soon after, the manufacturing rights were sold to a British company, which introduced the popular 1460 model on April 1, 1960.

These were work boots, first and foremost, popular among police officers, postal carriers and laborers. It wasn't until the mid-1960s, when Pete Townshend of he Who wore them on stage, that they began to signify youthful rebellion.

Mr. Townshend was one of the few rockers of the '60s and early '70s to have the respect of the punks, and they made Docs part of their own fashionably unfashionable get-ups. After they became available in the United States in 1984, they became a wardrobe staple for the hard-core punks of the '80s and the grunge rockers of the '90s.

"The boots had that appealing uniformity of look for the average skinhead who craved a gang mentality," Martin Roach wrote in the book " Dr Martens: A History of Rebellious Self-Expression." "Also, their simple utilitarian design was both an anti-fashion statement and a nod to their working-class roots, a badge of power and pride."

But now that major designer labels are getting in on the game, has this anti-fashion statement piece become high fashion?

In Alexander McQueen's fall 2015 collection, the designer Sarah Burton juxtaposed durable boots with clothes that featured military-style pockets and epaulets. Similar boots from Calvin Klein, Dolce & Gabbana and Coach toe the line between militant and punk.

Dr. Martens boots also figure prominently in Chris Killip's 1988 book of photographs, "In Flagrante," which is the basis for a show at the Yossi Milo Gallery in New York next month. Mr. Killip's photographs depict a Northern England in steep decline, and in one arresting image a young punk crouches on a brick wall while wearing a pair of weathered Docs.

It is a look that has inspired men's wear designers over the last year. Whether you go with the original model or its more runway-ready offspring is up to you.

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Ever since the Dr. Martens boot, which celebrated its 55th anniversary this year, became a symbol of youthful rebellion, it has never gone out of style. Now major fashion brands have taken cues from the Doc's distinctive features - a chunky sole, welted construction and sturdy leather upper - for durable boots of their own.

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Six decades of taking on city streets, music festivals, and mosh pits. Still as tough now as they were then.

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An ultra-cool style you'll feel downright unstoppable in. We guarantee you'll grab attention.
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Six decades of taking on city streets, music festivals, and mosh pits. Still as tough now as they were then. An ultra-cool style you'll feel downright unstoppable in. We guarantee you'll grab attention. Shop Oxfords The fierce original, reimagined and fresher than ever. Experience an instant boost in confidence.

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Ive partnered with Dr. Martens @drmartensofficial to get you Fall Ready in style with the classic Originals collec… | Dr martens men, Dr martens style, Mens outfits

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Aug 26, 2018 - 91 Likes, 3 Comments - LEO CHAN 📍 NYC // IGTV (@levitatestyle) on Instagram: “I’ve partnered with Dr. Martens @drmartensofficial to get you Fall Ready in style with the classic…”

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All summer, I find myself eagerly awaiting the cool, crisp weather that signifies the beginning of boot season.

And while I love having a rotation at my disposal, it's also important to have a pair of comfortable, weather-resistant, and stylish boots for daily use.

Now given that this is an article about Dr. Martens, you may be confused by my use of the term "stylish".

I understand your confusion - I myself historically viewed Dr. Martens as reserved for those with a much grittier fashion sense than my own.

As a result, I had never owned a pair.

But recently, I found the boots that made me reconsider my viewpoint on the brand with the cult-like following.

Men at the forefront of fashion can and do wear whatever the hell they want, including Dr. Martens.

But without the expected eclecticism that comes from obsessively following fashion trends, can the average man wear a pair of Dr. Martens and still be considered stylish?

Conventional wisdom says " absolutely not."

The world of traditional menswear views Dr. Martens as best suited for punks, rockers, misfits, and those who aren't concerned with being conventionally well-dressed.

I have to say that until recently, I never really questioned these assumptions.

Although I'd never worn them, I always thought Dr. Martens looked like really comfortable, weatherproof, and durable boots.

But I just couldn't get over the angst-y teenager associations.

That is until I stumbled across a few images on Pinterest that really intrigued me. The guys in the photos were wearing Dr. Martens but they didn't fit the previously noted molds at all.

"Maybe it is possible," I thought.

After becoming temporarily obsessed with researching all things Dr. Martens, I ended up purchasing two pairs of my very own.

I choose the Hadley and Pascal.

Both of which, in my opinion, possess a few qualities that make them more appropriate to use in a grown-up look.

The most popular model, and likely the first that comes to mind, is the Dr. Martens 1460.

These look like a youthful version of work boots, which makes sense because they were originally designed to provide all-day comfort for blue collar workers.

But they soon outgrew their intended purpose and were quickly adopted by those looking to differentiate themselves from the hippie culture of the 1960's.

The Dr Martens 1460 never really appealed to me. Or I should say, although I actually liked them, I never felt like they would fit with the rest of my wardrobe.

So instead of opting for the classic, I chose two rather uncommon models for my first Dr. Martens purchase - the Hadley and the Pascal.

These models are less bulbous in the toe and come without the trademark yellow stitching around the welt.

These qualities, in my opinion, are major factors in helping these two particular Dr. Martens models blend in as functional, rugged gentleman apparel.

Would you look at that leather?!

Seriously, this was what initially caught my attention.

I wasn't interested in owning a pair of Dr. Martens, but I simply couldn't ignore that color.

It has slight variations from one panel to the next. The convex areas of the boots are bright, the concave areas are darker.

The handful of non-stock images I found of these boots made me anxious to see how they would break in.

At first, I wished I could have another pair of boots in this leather. But why?

Was I too cool to wear these cool kid boots?

I quickly realized that preconceived notions were all that were really holding me back.

I liked the way the boots looked, Dr. Martens are notorious for standing up to years and years of daily wear, and on paper, they check all the boxes of what I wanted out of a boot.

So I made my decision and clicked "ship" on the Dr. Martens Pascal (same boot, different color).

My experience wearing the Pascal

It was the aesthetics that sold me on this boot, but how do they wear?

The leather on the Pascal feels thick and durable. It has a very smooth texture, but I wouldn't call it soft.

It isn't excessively stiff, but like most full leather work boots, they took a couple of wears to soften up around the flex points.

And check out the soles:

The idea for the Dr. Marten Air Cushioned Sole came after the founder suffered a foot injury while skiing and couldn't find a comfortable shoe to soothe his aching injury.

Like the original design, the soles are quite thick and made of soft rubber which provides great grip in both wet and dry conditions.

And similar to most work boots, they're also slip-resistant on oily surfaces.

Now, I usually have a problem with boots and shoes being too narrow across the toes and too roomy in the heel and ankle area.

The Pascal isn't much different.

Even with the laces cinched as tight as they'll go, my heel still slips a little when walking.

The extra room around the ankle allows my foot to slide forward into the narrowing region of the boot.

But I've found that with clever lacing I can take up some of the slack for a greatly improved fit.

There's also plenty of room for an insole in case I decide to go that route.

Overall, the shape is very typical of any mass-produced shoe and I can't take any points away because I have a hard-to-fit foot.

Aside from being slightly too roomy in the ankle area and a little too narrow in the toes, these are as the tagline "airwair" suggests - like walking on air.

They're so good at absorbing shock that I had a mild case of shin splints after the first wear due to the heavy heel strike they allowed.

I'm not used to wearing cushioned shoes, so I usually have a constant reminder to keep good biomechanics when I walk.

But these are so forgiving, I was able to walk like a moron without immediate feedback.

I've put over a dozen miles on these over a few wears and haven't had a single blister and, other than the mild shin splints (which were my own fault), no other discomfort.

I find it really hard to define my style.

I gravitate towards functional, rugged items, but I have a soft spot for elegance.

Lucky for me, men's fashion is going in the direction of upscale workwear.

Magazines are packed with images of $5,000 sherling-lined leather jackets and chunky soled dress boots.

Like many of the top designer pieces, I think the Dr. Martens Hadley does an excellent job of bridging the gap between luxury and functionality.

They're sleek with the glossy black leather, unembellished design, and polished hardware.

But they're tall enough to keep the snow out, are just shy of being 100% waterproof, and have one of the most gnarly soles available.

My experience wearing the Hadley

As far as comfort is concerned, almost nothing I've ever owned comes close the the Hadley in that department.

Like all Dr. Martens, the sole is made of thick, gummy rubber with air filled pockets that provide outstanding shock absorption.

The leather uppers feel more like a pair of leather socks than a pair of boots.

Seriously, the uppers are about as soft and flexible as a lambskin jacket!

They require zero break-in and don't interfere with ankle movement, even when completely cinched up.

The shape of these seem to provide a better fit for my foot than the Pascal. When they're laced tight, my ankle is locked in place and the toe area is more comfortable.

I would assume they're made using the same last (foot mold) so maybe it's the superior ankle control that prevents my foot from sliding forward and being pinched by the tapering of the toe.

Either way, these are the most comfortable boots I've ever owned!

I currently have four other pairs of boots that I absolutely love, but they're each a little too specialized to take the crown as king of versatile, daily wear.

Here's how my current boot game compares to my new Docs.

Red Wing 877

My Red Wing 877s are tough as nails, miraculously comfortable despite the hard leather insole, and feature absurdly thick and durable leather uppers.

But style wise, they are unmistakably work boots and there is no blending in with the business crowd on downtown streets.

Unless you're going for a very deliberate rugged/refined look, there isn't much sense trying to pair these with otherwise elegant or dressy attire.

They also have a rather flat sole, making them less than stellar snow boots.

L.L Bean Boots

My L.L. Bean Boots are completely waterproof and guaranteed for life (not that I anticipate using the warranty) and with a thick pair of socks, they make a decent set of snow boots.

But like the Red Wings, they are extremely casual in nature so the ability to dress them up is pretty limited.

Also, due to the waterproof rubber portion, my feet tend to sweat more in these than in other boots, making all day wear less appealing.

Clarks Desert Boots

My Clarks Desert Boots are extremely comfortable, refined enough to be slightly dressed up, and have held up extremely well over the past 4 years or so.

But they are the last boot or shoe I would choose for cold, wet, or snowy weather.

The crepe soles, although very cushy, offer almost zero insulation or traction.

Even if it's just cold and dry, I can feel the bottoms of my feet freezing within a couple minutes while waiting at a bus stop and a sprinkle of rain essentially turns any smooth stone or metal surface into sheet ice.

But hey, they are desert boots so I can't exactly fault them for not performing in adverse weather conditions.

They're still one of my all-time favorite wardrobe staples.

Allen Edmonds Daltons

Now, for my gorgeous Allen Edmons Daltons.

These boots are very comfortable (after I stretched the toe area) and look as good with a suit as they do with a pair of jeans.

But even if they did provide traction, insulation, or waterproofing (they don't have any of these qualities), there is no way in hell I would wear a pair of $425 boots in the salty, slushy mess that accompanies every Midwestern winter.

For those of you who aren't accustom to living with rock salt in the winter, a single stroll around the block can completely destroy a pair of fine leather shoes.

The road and sidewalk salt quickly and irreparably dries, cracks, and blisters leather.

So what I'm left with is a pair of boots that I have to store for the majority of the cold months.

Bottom line: while they excel in the style department and are great when the weather is dry, they fall short when it comes to battling the elements.

Like any other outside-the-box clothing choice, fitting a pair of Dr. Martens into a respectable wardrobe is going to take a little thought.

But there's no denying that there's a certain beauty that comes with functionality, and Dr. Martens excel in the functionality department.

However, just throwing on a pair of distressed jeans and a t-shirt one size too large will make it look like you're on your way to paint the neighbors fence.

But there are things you can do to help elevate these functional boots.

Wear slim fit clothing, particularly tapered pants for an elegant silhouette

Opt for darker colors to heighten the level of sophistication

Choose minimally designed items to keep the overall look sleek

Select luxurious fabrics to tame the rugged nature of the boots

Following these guidelines will have you looking like a sophisticated yet ready-for-anything modern man.

So to answer my own question - yes, I think they can absolutely be a stylish addition to a man's wardrobe as long as the rest of his attire is well considered.

Okay. They are a little chunky, the leather definitely isn't on par with a pair of $700 boots, and the fit is a tad generic.

But that's just me nitpicking.

The soles on these Dr. Martens provide great traction in wet weather and on any surface.

The air pockets inside of the thick sole provide excellent cushion and insulation.

They're roomy enough for thick socks, so I anticipate they'll make decent snow boots.

For all intents and purposes, they're waterproof. I mean, they'll leak if you stand in several inches of water for long periods of time, but I haven't had any issues even in heavy rain.

For the guys out there working in a business casual environment, these can definitely be a passable wardrobe addition. They even blend with some dressier clothing items.

And best of all, at around $150, I won't cry if they get destroyed!

No need to baby these babies. I can actually wear them as boots were intended to be worn - through the muck, mire, slush, and slop!

In my opinion, there isn't another boot that ticks all of these boxes.

So if you've ever thought about owning a pair of Dr. Martens, but weren't sure about the punk rock image, grab a pair of Dr. Martens Hadley or Pascal boots (same boot, different color) and get ready to fall in love.

All the best,

Nate

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Dr. Martens: Not Just for Punks, Rockers, and Misfits

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All summer, I find myself eagerly awaiting the cool, crisp weather that signifies the beginning of boot season. And while I love having a rotation at my disposal, it's also important to have a pair of comfortable, weather-resistant, and stylish boots for daily use.

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Launched in 1960, Dr Martens has become a true British success story and is now famous the world over.

Instantly recognizable by the distinctive yellow welt stitch around the soles, the range of shoes and boots is now available in more designs and colours than ever.
Wondering how to style Doc Martens? Read on for the full guide or use the quick links below to jump directly to each section:
How To Wear Dr Martens With Jeans

Switch up your off-duty style by swapping trainers for a pair of Dr Martens to instantly add attitude to your downtime outfits. Checkout the ideas below to discover how to wear Dr Martens with all the jeans you own.

Wearing Dr Martens With Black Jeans

Dr Martens 1460 boots were the original style launched by the brand in 1960 and add a vintage feel to any outfit. They look especially good in red, teamed up with distressed black jeans and plain tee. Add a black leather biker jacket to complete the look.

Wearing Dr Martens With Blue Jeans

Dr Martens and blue jeans is an easy look just about anyone can pull off, but to elevate your outfit to the next level you should look at the different boot styles on offer. The outfit above features Dr Martens Capper boots, which are more of a work boot style, and when combined with a check shirt create a rough 'n' ready look for downtime days.

Wearing Dr Martens With Cropped Jeans

If you're planning on wearing Doc Martens with cropped jeans, always choose shoes over boots so there's a bit of ankle on display. Distressed detailing on the denim adds further interest to the outfit and the addition of a denim jacket layered over a hoodie results in the perfect street style look.

Wearing Dr Martens With Skinny Jeans

Wearing Doc Marten boots with skinny jeans has become one of the biggest trends in recent years. Opt for red boots with black jeans and black boots with blue jeans to keep the focus on your Dr Martens. Then add oversized cable knit jumpers or longline tees for multiple outfit options.

How To Wear Dr Martens With Shorts

Get inspiration for the warmer months with these outfits for Doc Martens with shorts. These looks aren't easy for everyone to pull off, but if you can they'll see you through this summer and many beyond.

Wearing Dr Martens Boots With Shorts

Shoes are generally easy to style with shorts, but Doc Marten boots can work if you opt for 1470 or 101 styles over the taller 1490 boots. The outfit above works street style trends to the max, but can be pulled back by switching the cropped sweater for a regular fit.

Wearing Dr Martens Shoes With Shorts

Dr Martens shoes look great with tailored chino shorts, instantly giving an edgier look than standard summer loafers or boat shoes. Make sure you ditch the socks and keep the rest of the outfit simple with a simple white t-shirt and plus your favourite sunnies.

How To Wear Dr Martens With Chinos

A favourite off-duty look for A-listers worldwide, the chinos and Dr Martens combo is a classic one that's not going anywhere soon. Bring the look bang up to date by wearing with a denim chambray shirt and layer with a fur-trimmed parka when the temperature drops.

Dr Martens Street Style Outfits

Keep your street style seriously on point with these effortlessly cool Dr Martens outfits. They won't be for everyone but if you want to stand out from the crowd, here's how to do it with your DMs.

Dr Martens Boots Street Style

Featuring the less common Dr Martens 101 boots, the outfit above shows how breaking the rules isn't always a bad thing. The brown mac goes brilliantly well with the black boots and jeans, while the white shirt brings the outfit together.

Dr Martens Shoes Street Style

Refine your street style by swapping your pristine white trainers for a pair of Dr Martens 1461 shoes and you won't be disappointed. This outfit will work for a range of occasions by just changing the t-shirt for a shirt or jumper and the varsity jacket for an overcoat.

Dr Martens Work Outfits

Checkout the outfits below for 9-5 style inspiration, showing how to incorporate Dr Martens shoes into your workwear wardrobe. That's right - the brand doesn't just make boots and there are some seriously smart shoe styles available.

Wearing Dr Martens With A Suit

Dr Martens 3989 brogues have become a firm favourite for wearing with suits. Constructed using the traditional Goodyear welt technique, they'll survive the pounding of your daily commute and keep you looking sharp in the process. The outfit above is deceptively simple, showing just how well a turtleneck can work with a suit instead of a shirt.

Wearing Dr Martens With Cropped Smart Trousers

If you're wearing cropped trousers it's best to go for a statement shoe as the eye is drawn to that area - enter iconic Dr Martens shoes. This look is all about standing out from the office crowd, bringing in the best pieces from your capsule wardrobe for a sophisticated 9-5 outfit.

Wearing Dr Martens With Black Chinos

Black chinos offer a work-friendly alternative to black jeans and will go with all shirts in your wardrobe. Pair with Dr Martens 1461 shoes for a timeless look and layer with a pea coat to keep stylishly warm during your daily commute.

Most Popular Styles of Dr Martens for Men

Looking after your Dr Martens

Protect the heels from unnecessary wear by using a shoehorn to put on your Doc Martens shoes or boots.

Use only a damp cloth to wipe away any dirt and avoid putting detergent on the leather.

Keep the laces clean by regularly washing them in your machine with similar colours.

Condition the leather by using Dr Martens Wonder Balsam or similar to restore colour and shine.

If your Dr Martens get soaked through, allow them to dry naturally away from a direct heat source.

Although Dr Martens were originally designed as a work boot, nobody exactly wants them to look like they've suffered from years of stomping the streets. Follow the tips below to keep your Dr Martens looking good for longer:

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How To Wear Dr Martens - Men's Outfit Tips & Style Advice

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Launched in 1960, Dr Martens has become a true British success story and is now famous the world over. Instantly recognizable by the distinctive yellow welt stitch around the soles, the range of shoes and boots is now available in more designs and colours than ever. Wondering how to style Doc Martens?

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DR MARTENS 1460 MONO SMOOTH LEATHER ANKLE BOOTS

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The 1460 Mono Boot has a solid color sole, welt, stitching, eyelets, laces, heel loops and even linings- for a monochromatic look from the ground up. Made with the durable Dr. Martens Smooth leather, this unisex boot is constructed on our iconic air-cushioned AirWair™ air-cushioned Bouncing Soles for unparalleled comfort.

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390 Black Docs ideas in 2021 | mens outfits, dr martens men, mens fashion

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Feb 6, 2021 - Explore Paul's board "Black Docs" on Pinterest. See more ideas about mens outfits, dr martens men, mens fashion.

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DR MARTENS 1460 MEN'S WATERPROOF LACE UP BOOTS

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Almost exactly 60 years after the first 1460 boot rolled off the production line, we introduce a waterproof edition. Inspired by our industrial range, the boot is built with a revolutionary new twin heat-sealed welt that prevents water from getting into the air-cushioned sole and forms the basis of a waterproof boot.