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The final chosen one for the icon

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As an industrial designer, I've been using the technical drawings,  BOM (bill of material), and parts list a lot. The technical drawing is an essential map that every product designer will use; it is suitable for me to use the tech drawing map as an element of my self map. It can be an adequate representation of a product designer to show my professional identity. Also, I applied another map in my self-mapping, which is the double diamond method map. This map is used to conduct the design process; it is beneficial for a designer to work on their project and thinking, provide incredible ideas.
My self in this map is represented as an illustration icon of myself, which is my style. And I put myself into the tech drawing and the Double diamond maps. There are measurements of my head, font, side and section view of me. Also, there is a material parts list of all the components of my head. The two colours, blue and pink, represents the thinking and creating process in design.

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Best experiments 1: A pictogram or ideogram the events of your day so far

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Best experiments 1: A pictogram or ideogram the events of your day so far

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I chose this experiment and would like to draw the events I have done in the afternoon. I had pizza and milk, Did some homework and used the computer, and I went out to play badminton and used my sport band. Firstly, I draw all of these activities on paper, translate them into digital form, and add a bit of my own minimalistic and creative style.

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Try different colours from the keywords colour palette. Then, experiment with the logo's shape, look, and feel, see which one of these design ideas best suits my branding.

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Design is the process of conveying an idea through proper planning and various forms of feeling. Design is through observation and analysis to create imaginative, unique solutions. It is a creative expression that helps people evolve culturally and socially.

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My name is Mingzhe.  I am a student studying industrial design. My passion is to create more suitable products for people's lives. I really like puzzles and space elements; I also love colour combinations that make me feel comfortable or artistic.

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My purpose as a professional designer is driven by my passion for creating simple, fun, creative ideas to impact the world and fulfil my own happiness. I prefer to combine analytical thinking with art to produce unique and valuable designs.

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The initial plan on paper shows the idea of my self-map, which is the double diamond design map. It is a methodology used by many designers. I think this can reveal my professional identity as a designer. The challenge is how to put me on this map. So I want to put my icon in the middle of the map, the vision and plan area in the double diamond.

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Drawing Experiment: taking a line for a walk

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Drawing Experiment: taking a line for a walk

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minimalistic, fun, abstract, creative, futuristic.   (connection)

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My personal mindmap, it shows what influences me as a designer, what is my interests and show my personality and my values.

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These are my ethos, my values, my vibe. And someting I would like to apply in my style and show as my professional identity.

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keywords to signify my professional identity.

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Experiment with the different colour palettes. The colour palettes come from images I have taken every day—using Adobe colour capture to pick colour combinations. Name these colour palettes with a keyword; Each colour theme can represent a keyword. These colour palettes can help me to think about the colour choice for my branding. However, some of these keywords are not my identity keywords.

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These two ICONS show the two dynamics of the swallow's flight, simplifying the image of the swallow and displaying specific details with colour blocks.

Firstly use hand drawing to get the basic idea of how the icon might look, and then put it into illustrator and transform it into digital form.

Use my colour combinations to add colour to the icon and choose the best outcome.

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Theme colours extracted from my photos, exceptional and interesting colour combinations, align with the abstract theme style. And a very fun colour choice.

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P1 is an abstract theme style of colour choice, P2 is a more futuristic style, P3 is a very creative colour palette, and P4 is a creative or fun style. These colours all came from different photography of mine. These colour choices reflect my keywords and are helpful for the further development of my branding.

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These are all the elements that influenced my style. The mood board include my keywords, colour palette, shapes, style, colours and media that inspired me.

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Above is a video I made to record my daily life, see what I have seen these days. So many things in my life can inspire me, the place I went, scenery, cars, houses, pets. The cat's name is JOJO; he is adorable and can give me a lot of inspiration and help me relieve my mood when I am tired. He is a great friend. And I'm so happy to see him when I come home.

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James Gilleard's style is very futuristic, the colour choice on each illstration photo are very different to each other and the cholour choice was very interesting and inspiring. The furturistic style of illstration align with my keywords.

https://folioart.co.uk/illustrator/james-gilleard/

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Best experiments 1: A pictogram or ideogram the events of your day so far

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Best experiments 1: A pictogram or ideogram the events of your day so far

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Here is the final version of the experiment; try to focus on my style and keep all of them clean and simple.

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Peter Henderson uses a fresh and straightforward painting style. His colour choices are fascinating and have a strong contrast. Make the whole picture look beautiful. The overall tone tends to be a cartoon, concise and expressive. His work inspired me with my graphic design style.

https://folioart.co.uk/illustrator/peter-henderson/

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Treated drawing (on paper test different medium)

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Treated drawing (on paper test different medium)

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At the begining, I used a range of mediums to present a sport band that I use very often in my daily life. And try to translate it in to digital form.

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The treated drawing of the sport band in digital form, the colour choice is made from my colour palette. These colour combinations are related to my keywords. The test forms these colours with the sports band and picks the most suitable colour choice.

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Experiment with more colour combinations, low saturation as well as high saturation, clashing and homochromatic.

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Best experiments  2:   The Icon of a swallow

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Best experiments  2:   The Icon of a swallow

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My aim for this experiment is to create an elementary and clean icon of the bird. Aim to design this icon for a delivery company. The keywords are convenient, simple, sustainable. Plan on paper first and then use minimalistic design style to convert simple shapes together to design the icon of a swallow.

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Finally, the most suitable one was selected, with lines, simple style and creative colour combinations close to the actual product.

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In this experiment, I should apply more simple shapes and lines should use a minimalist design style to create the logo of the bird.

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Mood board of design styles and designers 

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Connection of creative, fun, abstract, minimalistic and futuristic design style to become my style. This mood board shows the style from different designers that inspired me.

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McKinsey & Company China Chinese cultural style with modern graphic design 

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McKinsey & Company China Chinese cultural style with modern graphic design 

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The idea was to use ancient Chinese characters for the four cities, using simple graphical strokes rather than the ancient calligraphy. The text is written on organic shapes to represent chinese writing on stone and the colour was chosen for its meaning in Chinese culture. And combine with modern style of graphic design. This style is Chinese graphical strokes and ancient calligraphy. Use simple and clean design. It correspond to my key words, very creative and minimalistc.

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Style: Psychedelic/Playful

New York magazine co-founder, the designer of the classic 1967 psychedelic Bob Dylan poster, Milton Glaser was undoubtedly one of the most influential and iconic designers in modern history. He changed the design direction with his brightly coloured, extroverted posters, magazines, book covers and record sleeves. I like the playful and exciting style, which influenced my graphic design style; I like the black humanoid outline with a jump-off colour combination.

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Yayoi Kusama is a Japanese artist who is sometimes called 'the princess of polka dots. She made paintings, sculptures, performances and installations and they all in one style. Her artwork uses dots and attractive colours. And the style is very abstract. It inspired me with the abstract type. This image is her self portrait artwork, and it shows her style.
I really like this style and how she expresses her artwork.

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Advertising Typographers Association of America – 1964

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Style: Modernism
Known for: Iconic logos and advertisements
Between his editorial designs, logos, advertisements, and visual identity work, Rand injected avant-garde European ideas into American visual culture, mixing visual art and commercial design. His colourful combinations and typography used to “defamiliarize the ordinary”, and his iconic style is still impacting graphic design to this day.
I love his graphic design; It Is a very avant-garde modern style, simple and eye-catching, letting a person know it is his very recognizable work. It also fits my keywords very well: futuristic, creative, simple, and connected to each of these features.

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Best experiments  2:   The Icon of a swallow

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Best experiments  2:   The Icon of a swallow

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Experiment with colours using the colour palette and possible test colourways. Also, put all of these icons into the golden ratio to see if it works as a well-balanced icon. The second and the third icons are simplified and abstract forms of the swallow, and I feel it's a little hard for people to recognize this is a swallow icon. The first and fourth are better; use a simple graphic combination and a minimalist icon style without losing the identity of the swallow.

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I want to create a very simple and clean icon of the bird. Aim to design this icon for a delivery company. The keywords are convenient, simple, sustainable. Here is the draft and planning on paper.

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This is my self-portrait, I chose to use photograph and combine with a collage compostion, adding some abstract puzzle blocks to show my personal identity. And also this can reflect my style as well and response to my style keywords, creative, abstract, fun, and connection.

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Planning on paper about how to take the photo, the camera angles and light. I used a black background and used photoshop to add more colours or shapes into the image. The initial idea was to express the thoughts and creations that came out of my mind. Using abstract representation. And this can reflect my keywords as well. Just make it simple and creative.

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Test from different shapes and colours, the puzzles are excellent for me to use to represent my design thinking and creative thoughts. For me, it means connection; connection is essential to me.
I am trying to express my values, skills, and ability to design and some of my personality.
It can show my identity and also the professional identity of me as a designer.
I keep experimenting with the style of the photograph, try different colours, trying to present it creatively and exciting and abstract.

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The draft of the self-portrait, add more elements into the photo, the stars. The black background and stars represent the space theme and use the colours from my chosen colour palette to fill all these symbols. Add a filter to my portrait to make it look like it was drawn. This is the abstract or collage style that I am using.

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Try to mimic the bird form and posture using lines and basic geometry shapes, transform some lines and shapes to make them look more natural, and apply the golden ratio to check if the icon is well-balanced.

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Best experiments  2:   The Icon of a swallow

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Best experiments  2:   The Icon of a swallow

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The outcome of the experiment, overall, I am happy with the work from this experiment. The icon well represents my style and is very simple and clean.

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During self-mapping, I realised I could use the BOM or tech-drawing that an industrial designer commonly uses. So I create my icon and try to put it into the tech drawing and parts list. The image is a project I have done in the past, just experimenting with how to put myself into tech-drawing. Should include my measurements, the parts list of me, and a section of the exploded view.

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Use illustrations to create the map and me. The "problem" and "solution" parts of the map are filled with blue and pink.

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Experiment with colours using the colour palette and possible test colourways. Also, put all of these icons into the golden ratio to see if it works as a well-balanced icon.

The second and the third icons are simplified and abstract forms of the swallow, and I feel it's a little hard for people to recognize this is a swallow icon.

The first and fourth are better; use a simple graphic combination and a minimalist icon style without losing the identity of the swallow.

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Best experiment 3: Icon of you (towards self-branding)

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Best experiment 3: Icon of you (towards self-branding)

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In this experiment, I am still using my minimalism illustration style to create a simple icon of myself; the first is the outline of my face, and I fill the icon with colour. Also, test the icon on greyscale. And then try to illustrate some of my special symbols and see how to merge them with my icon.

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https://www.behance.net/gallery/128623621/Online-Presence

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My style is influenced by the bird icon design shown above, the minimalism of the bird.

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Add tech drawings background and my head measurement into the self-map, finish the double diamond map, and then create the thinking&creating part of the map. The blue part in the brain represent thinking and analysis, the pink part represents art and inspiration.

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In creating the logo, I tried many different shapes and colour combinations to see which one suited the best of my style. Finally, I chose the theme colour of blue and pink to represent my design style's thinking and creating process. And choosing the best place to put the star-ring and stars. Thus, the personal brand logo can effectively represent me and my professional identity as a designer.

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planning and draft for personal branding logo

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planning and draft for personal branding logo

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The above shows the process of designing my personal branding logo. First, I used symbols and shapes to represent myself and establish my personal identity, just using a simple graphic of my side face. Then add more elements into the logo to show my personal interest and my design style. For example, I really like space and stars. Also, I chose puzzles as an essential element to establish the connection between creative ideas and the thinking process in design. Also, I transformed the yin-yang symbol into the shape of a star-ring. "Yang" is related to my name in Chinese, So I want to incorporate that into it. Lastly, designed a new font for this logo to represent my name.

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The explanation of all the elements in the logo, the colour choice, the shape I love, and symbols to show my interest.
The logo design is a combination of abstract, creative and fun styles.
The letters L M Z are my name; I designed a new font to fit into my logo's overall look and feel.

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Best experiment 3: Icon of you (towards self-branding )

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Best experiment 3: Icon of you (towards self-branding )

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this is the experiment of designing the icon or pictogram of myself, and I also designed a font for my personal branding, testing the letter's size, style, vibe, and outline thickness.
my icon is coloured and can use as an element in personal branding.