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this shows how a celebrity endorsement since they use Jennifer who is famous to promote the lotion

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this shows a emotional appeal since they show the little kid that looks ill and a little sad to make the viewers feel bad for him

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this shows a natural appeal since it shows the car in the nature and how it can be used there

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this shows the bandwagon since it says over a million have tried which shows everyone else using it

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this shows price appeal or lile free gifts since it shows how it is buy one get one free

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this shows wit and humor since it is trying to make them laugh by the penguin stealing his soda