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Staff should wear nice uniforms to create a cozy atmosphere

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We should display calorie counts on those products in large font on the front of the package

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Ice creams without dairy

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Who can walk past the ice cream with probiotics, protein, or vitamins? Absolutely no one! We can use this to our advantage.

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We should experiment with flavours that are unique, refined, and complex. Some of them might include ethnic flavours, alcohol, tea, or spices.

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We might offer discounts to buyers on their birthdays or a great deal on three ice creams for the price of two.

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The price should be a bit higher than in supermarkets but less expensive than in restaurants

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Our ice cream must be incredibly beautiful and appetizing, not only in real life but also in the photo, so that potential buyers want to try it