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https://kr.burberry.com, From this
source, I have learned that many different kinds of patterns are used in this brand Burberry, and how they pattern play it together with a logo play. So using these information can help me answer my inquiry question in a way that I can think of variety of patterns and logos that is related with my slogan, Accepting my differences with others.

https://www.independent.co.uk/news/business/news/burberry-sales-riccardo-tisci-head-designer-profits-fashion-business-kingdom-a8623476.html, From this source, I have learned that the trendy logos and patterns that I have seen from the brand Burberry, was all made by a new creative designer of Burberry, which shows me that in order to make designs that are young and trendy, I have to try something very new, but still using some patterns that the audience can accept(monograms, check, etc..). This helps me answer my research question because more trendy the design is, the more people there will be who wants to buy my clothes. And this is the importance of "still using some patterns and designs that the audience can accept".

https://kr.louisvuitton.com/kor-kr/homepage, from here, I learned that louis vuitton is using lots of monogram LV pattern with in many designs, such as t-shirts, hoodie, hat, etc... I think this can help me answer my research question in a way that I can effectively use a monogram pattern, that is symbolic to the main theme or the message of my brand, "Accepting my differences with others." Also, I am sure that I will be creating my own monogram pattern, since I knew that monogram pattern is the most trendy pattern that is used nowadays.

https://en.wikipedia.org/wiki/Louis_Vuitton, From here, I learned that Louis Vuitton is made a long time ago, and they have been only making trunk careers for nobles, but now, they are using the monogram design with many other cloth designs. This helps answering my research question in a way that it tells me that keeping the same brand identity for a long time can make the brand itself really cool, and I think I should create a very unique and sustainable brand identity that can be used for years and years.

https://kr.louisvuitton.com/kor-kr/magazine/articles/mens-precoll-fw20#, From here, I got 100% sure that the monogram pattern is a most trendy pattern nowadays, and a good monogram pattern can be changed into many forms that it is able to do many kinds of logo plays. This helps me answer to my inquiry question in a way that I have to make a great monogram pattern that can be transformed in different forms, and still contains the idea of, "Accepting my differences with others".
http://en.adererror.com/category/all/208/?page=2, Ader error has a very unique and occult brand theme mysticism, and they unravel this brand theme by including unisexuality, oversizing and street in their cloth designs. Ader error is created by a group of people formed out of interior designers, fashion designers, constructors, and financial experts, and except for that, there is no other information that can be found about this brand. From here, I knew that keeping and not changing a brand theme can attract people to get more interested in that brand. Also, I learned that brands should not deliver the message of each expert in the team and should deliver their message as a whole or one voice, because the brand theme might get deteriorated. It is very interesting to see them making clothes that are familiar to us, while keeping the concept, “mysticism”, and I also want to make designs that are unique, but still aren’t crossing the line of ‘too much’.

https://rafsimons.com/

Raf Simons: According to Raf Simons’s biography, it says that he was a creative director of the German label Jil Sander (2005–12), artistic director of the French fashion house Christian Dior (2012–15), and chief creative officer of the American brand Calvin Klein (2016–18). Because he wanted to make clothes that can describe himself the best, he made his own brand Raf Simons after then. In fact, he said, “I don't want to show clothes, I want to show my attitude, my past, present and future. I use memories and future visions and try to place them in today's world,” which shows his brand philosophy. So his designs are very artistic, dreamlike and unique. Some of his products are slightly crossing the line of ‘too much’, but still most of his designs are wearable, and familiar that most of the people can wear. I really was impressed by his brand philosophy, describing himself as one form of art, but that art can be enjoyed by many people in the world, not getting too profound. So from here, I learned that describing myself in the brand while including some real world messages can make my brand unique, and I think this can help me create a global response because this is how Raf Simons succeeds with his brand.

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sIs product messaging (simple slogans) on textiles as a communication medium means of conveying meaning to people and create global positive response?(Some messages that I want to make it as a form of slogan and use it in my design: 1)Accepting  differences with others 2) Don’t get caught by worries of your past and future, concentrate on your present days to be happy. 3) Criticism of the world full of pretentious people.)
I chose to use Accepting differences with others. Because I am different with others both physically and my thinkings, so I thought that this message/theme can really show myself and my attitude in my clothes.

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My brand name is J/P Studio. I chose to use this name because as I said before, I wanted to make a brand that can speak for me, and I thought my name is the best thing that represents myself, I decided to use J and P from my name Junhyeok Park, and Jayden Park. Based on my research that I did before, I decided to make my own monogram pattern using Alphabet, numbers and special symbols. Many other brands only use alphabets to create a monogram pattern, such as Burberry and Louis Vuitton. But because I want to create a unique pattern, but not too unique that people can accept and understand it, I decided to stay within the tray of monogram pattern, but kind of editing to it. And I think this is what the modern fashion trends are, copying and re-creating.

My audience: All of the people in the world, who are struggling because they think they are different with others. With my clothing, I want them to be healed and I want them to be able to accept differences with others like the designs of my clothes.

Firstly, I am going to include number 8 in my monogram pattern. I came up with this idea because I was born in 8/16, and 8 and 16 are both multiple of 8. So I feel like number 8 is like what connects me to the real world and I really think it is my lucky number. Also, 1 day before my birthday, 8/15 is korean independence day from Japan. before about 90 years ago, there were people who rebelled to the Japanese colonization and they risked their lives to save the country. In August, because there were people who accepted their differences with others and sacrificed themselves for the country, this makes me to love the number 8 more.

Secondly, I am going to use the flipped exclamation mark(!). Exclamation mark is used when people are shocked or surprised, and there is a meaning that I wanted to surprise people with my clothing, a young student can also make cool clothes like this. Also, in a society(or within my friends), I am the one who creates the mood of the group, and I thought that the exclamation mark represents myself well. But the reason why I am using it flipped is because even though the exclamation mark is flipped, people can know that it is still a exclamation mark, and I thought that it indirectly shows that fact that the people are accepting or understanding the differences with others, in a way that they are looking at the flipped exclamation mark into a normal exclamation mark.

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Change I will make based on Ms.Hayes's feedback

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Change I will make based on Ms.Hayes's feedback

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Because now I know what pattern that I am going to use(monogram pattern with numbers and special symbols) , known from the most trendy and common brands that everybody know(LV and Burberry), I am now going to wonder about my identity. I am going to research about 1 more brands, Ader Error which is a brands that has a very unique theme and somehow real life theme, which I think I am going to be able to think about my brand theme, accepting differences with others while I am researching.

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Change I made based on Ms.Hayes's Feedback

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Change I made based on Ms.Hayes's Feedback

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I have researched about the brand Ader error, and it is very interesting to see them making clothes that are familiar to us, while keeping a very unfamiliar concept, “mysticism”, and I also want to make designs that are unique, but still aren’t crossing the line of ‘too much’. I think researching about this brand Ader error really helped me to know how messages can be spread through the world, and helped me to know that expressing the theme of the brand well can really earn popularity.

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After Ms. Hayes's feedback, changes made on my mom's friend's feedback.

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After Ms. Hayes's feedback, changes made on my mom's friend's feedback.

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I have researched another brand called Raf Simons, and from here,  I could know how specifically the designer 'Raf Simons' created a global response, by describing him self in the brand while including some real world messages. So I am trying to describing myself in the brand while including some real world messages can make my brand unique, and I think this can help me create a global response because this is how Raf Simons succeeds with his brand.

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Researched about different brands, take notes about their special features. I need Docs, different websites and some additional sources like biography of that person.(research notes up in the description part)

Question I have: what should I use for my pattern in my design?

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Using specific features, analyzed what they have in common and decided on what kind of designs(pattern, color) that I am going to use. (Monogram pattern)

I need Docs for it.

Question I have: How should I design my cloth and what kind of cloth do I have to use for the design?(Hoodie, t-shirt, etc...)

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Designed a cloth based on the things that I have decided. I am going to use a t-shirt for my final product and I am going to print a unique monogram pattern in there.

Also, I have tried to include my slogan, accepting differences with others. Used Paper, pencil, eraser for it.

Question I have: Can I get feedback next class?

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Got feedback from Ms.Hayes, and I have researched one more brand called Ader Error to make changes based on her feedback. Used research notes at the description docs for it.

Question I have: Now I improved more, what can I fix more to get even better?

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Got another feedback from my mom's friend, who is an expert of clothes.

Question I have: How can I use her feedback to improve my work?

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I made changes based on my mom's friend's feedback, by researching another brand called Raf Simons in my research notes, and now I decided to make my brand that tells MY story.

Question I have: Will I be able to prototype next class?

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I have finally created my prototype, by adding in my unique monogram pattern in a t-shirt. I decided to use number 8 and flipped exclamation mark(!) to represent my brand, wrote reasons why!
No more questions because it is a last day.

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Feedback I have got out side of class, My mother's friend, who used to run a selection store(store that sells trendy clothes)

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Feedback I have got out side of class, My mother's friend, who used to run a selection store(store that sells trendy clothes)

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https://docs.google.com/presentation/d/1YNY_9w3H-5cn8Dn15d4mMHvXupjRD6FXqC6GP-y_dKA/edit?usp=sharing

Summarized: I love how you researched my favorite brand, ader error, a brand that challenges many different things with their designs! "Stitch details, unique oversizing silhouettes. One thing that you can add is writing down how your product is going to influence the world. (MAIN THING I FOCUSED FOR IMPROVING)