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Ethos: the bird is the trusty spokes person who encourages kids or parents to buy their fruit loops cereal.

Pathos: the bird eating cereal at the counter gives an emotional appeal making you want to buy and eat the cereal just like bird. Toucan Sam is the bird that's on every box of Froot Loops who has a colorful beak to match the different colors of the cereal pieces.

I think they are successful getting their message across because they show that your kid or you can be at the table with fruit loops and enjoy it just like the bird in the commercial.

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This and most Coca-Cola commercials expresses pathos. It shows pity and sadness by saying that by opening a simple can of coke you receive happiness. Giving you a happy sad feeling of how a simple can of coke can make you feel.

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Ethos: Shows fans which entertainment app gives you more to watch/binge on, shows credibility that you won't waste your money on the wrong site.
Logos: Shows facts about the sites, maybe was studied by many people so pictures like below can be shown to people everywhere.

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Ethos: Uses reliable sources about what phone company is better than the other.
Pathos: Many people would agree with this chart, almost connecting with it personally.
Logos: Percentages and charting based off of case studies and facts about each phone company.

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Pathos: The poster shows suspense because you really can't see or suspect much on what's going to happen during the season. Makes the fans want to watch it since the poster builds up excitement for them.

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Ethos: Respectful tone is used when telling people about companies that are test on  animals.
Pathos: An emotional connection to the animals that are being tested on, feeling pity or disgust in these companies.
Logos: Pulls out multiple facts about these companies, some will even show graphic pictures inside these companies walls of animals being tested on.

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Ethos: This commercial has trustworthiness that if you buy the cheese, you will enjoy it, finding yourself another "creamy" snack. It has credibility that you won't be wasting your money on a bad quality product while also using a respectful (joking) tone in their ad.
Pathos: The feeling in this commercial is very joyful/laughter with the cheese joking around with the wrestling jokes, etc.
Logos: Says the cheese is good for you and your family, says it's made with 100% milk.

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Mini Babybel Small Boxer, Big Taste 30 tv commercial ad 2015 HD • advert

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Now you can enjoy the best commercial in our new website: http://abancommercials.com Facebook: https://www.facebook.com/abancommercials Mini Babybel Small Boxer, Big Taste 30 tv commercial ad 2015 HD * advert Mini Babybel Snack A Little Bigger 100% Natural Cheese The Super Cheese ‪ #‎MiniBabybel‬ ‪ #‎SuperCheese‬ ‪ #‎Cheese‬ ‪ #‎Snack‬ ‪ #‎Babybel

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Ethos: The bunny on as the company's "spokeperson" encourages people to buy Nesquik.
Logos: It shows you the nutrients and ingredients in the milk, telling people it's good for your body and health, a good source of protein.

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Ethos: The movie shows credibility that you will be spending your money on a quality movie with good acting, This movie shows what (possibly) had happened during the oil spill in 2010 showing reliable sources.
Pathos: The movie shows multiple emotions from the incident of the oil spill. It shows belief or hope that they can survive/fix everything that's happening. Has an emotional connection to the families/friends that lost people they loved from the incident.
Logos: The trailer shows facts and possible studies from the actual incident in 2010, putting it in the movie, showing the audience what happened. The movie is based on a true story, which is recognized in the trailer.

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Deepwater Horizon (2016) Official Movie Trailer – ‘Heroes’

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Ethos: The trailer shows the type of person she (Dory) is in the movie. The movie is made by Pixar, showing credibility that you will be spending your money on a good quality movie for your family and friends and that you'll enjoy it.
Pathos: Dory shows determination when she's finding her family, showing and emotional connection to the audience. The movie shows hope, admiration, joy, etc. and showing her belief or trust in hoping she can find her family.

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You've Found the Latest 'Finding Dory' Trailer