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I had completed all of my work at this point so my day consisted of consolidating all my work on pad let  and ensuring it is clear what they are. This would have been a fast day but due to the useless ness of the mac computers I spent most of my time logging on and off, for most of the day i was unable to drag documents which made doing my pad let interesting.

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Today was spent finishing my final evaluation and ensuring every thing was on my pad let in preparation for the holiday. Although I have another day I wanted to finish everything incase there is anything I have missed or didn't know I had to do I can do it tomorrow

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The focus of today was acquiring primary feedback on are video and print based adverts. We split into two groups three of use went of with questionnaires and asked people questions about are advert, the other two formed a focus group and recorded there opinion of the advert to acquire some qualitative data. Once I had all the data/feedback required I continued working on the final evaluation.

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Today was the presentation day, we all showed are final videos to the media classes. Seeing the video play on the big screen both made me quite happy with what we had achieved by it also highlighted the flaws. After my groups presentation we were asked a few questions, none of which were too bad or negative and we received a good amount of praise. The afternoon was spent beginning are final evaluation which summarises everything are production groups have done.

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Today we completed a lot of work which I believe is quite good quality considering are lack of experience. April finished are video with the help of Jayne and Kristen and uploaded it to youtube, I completed my print based advert and Sam created a questionnaire for after the viewing. This made us ready for the showing and although I don't know how well we have done I'm happy with are work.

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Are group know had all the footage required to make are video advert, are director and sound director worked with the editor to make produce a complete run-through of the advert without text or effects so we knew how the advert looked and its tone. The second shoot also meant I had the had the silhouette shots required for my print based advert so /i began to work on it. although both my print based advent and the video advert wasn't finished I was fairly happy with the progress.

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Today we did are second day of shooting, the shoots today were almost exclusively silhouettes needed for both the advert and the print based advert. Due to actor availability we didn't start shooting until about 2:30 so I spent the morning making what I believed my print based advert would look like using images from online as a guide. The shoot went quite well and we were able to get everything we needed for both the video and print based adverts.

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Once again the main focus of the group was editing but due to my role I don't have a large input. I spent most of today making some ideas for my print based adverts on photoshop. I found this very useful because it didn't just allow me to discover my favourite ideas it also gave me more practice with the photoshop software. I also updated my padlet, as far as work is concerned.

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Today was focused on editing which I don't have much of a roll in due to my role as producer. Although today we were editing because we have only filmed a few films there isn't that much to do, although it takes a lot of time to upload the footage and sound. Since today was editing I used my extra time to complete my pad lets and onedrive work to ensure all of my work has been noted. I also did some research on child abuse posters to get ideas for my print based advert and thought of some ideas.

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Today was all about filming, are actors were unavailable until later in the day so i spent the morning updating my padlet and onedrive. After lunch we setup the equipment and ensured everything worked while waiting for the actors. Once the actors arrived we shot about half of are scenes (mainly the wide ones). I believe that since it was are first time filming as a group we did fairly well and were able to capture all the scenes needed.

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Today was a very mixed work load because of the filming slot not being till tomorrow afternoon. In the morning we finished the last of the preproduction work including we did intact have every thing we needed and we all knew are role to play. After lunch we had completed all of the preproduction so there was nothing left to do until filming tomorrow.

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Today was focused on paper work to do for all the preproduction arrangements we had made like actors and location. We completed the production schedule, final script and permission papers for cast, location and equipment. Also as a producer I ensured everyone had are team meeting minutes for every day. Today was some what more boring than previous days because of all the paperwork but it did mean we were almost ready to film.

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Today was the second day of preproduction work which included a lot more finalised work than prep. Are group managed to complete the story board, contingence plan and risk assessment, are director and sound operator managed to acquire some time slots for the room were using for shooting and some possible actors for are adverts. Are camera operator tested the camera he wants to use of the shoot and took some test shoots. I believe are production group worked well separately today because of the varied types of work that needed doing.

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Today was the first day working in are production group. Today consisted of creating rough copies of scripts and story boards, we also completed several pieces of paper work relevant to preproduction. During the completion of this work I believe that are group has gained a good understanding of the work were doing and that we are working fairly well together. I believe that for someone with no prior experience as a producer I have done well with leading but also delegating so everyone is happy with the work they will be doing within the group.

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Today was all focused on how to be a sound operator. The morning was spent learning how to use the equipment which was very useful because I had never used it before and it will have to used when making my advert. After lunch my sound group was given a script and we filmed a scene from several angles using the sound and camera equipment. I acted in it since I hadn't  done any of the acting but I still believe I learned some important facts and rules about how to film correctly using sound equipment. Once the video and sound had been captured a member of my group transferred it to there computer and named it.

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Today the focus was on making an argument for the job you want within your group. The results of what jobs we get will deter main the group we are in, once decided I will be emailed with who is in my group. We had to pitch are roles similar to yesterday.

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The entriety of todays work was based on pitching are ideas. We where filmed pitching are idea for a TV advert and print based advert to the class to decide which ones where used. We peer assessed the adverts so it was quite useful to see things I may have forgot so i know to include it next time. I believe my presentation went well even though i forgot to include some facts

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Today was al solo work which made a change but was more rewarding. I spent the morning creating a spider diagram for a 20-30 second social action advert, I believe that I have come up with a adequate idea and have presented it well. After lunch I started working on a spider diagram for a print based advert linked to the other one, I believe this went better because it wasn't as complex as the other. I think I included everything required quite effectively.

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Today was solid work, completing as much work as possible before the holiday. I finished the audience response theories in all aspects, the Vox Pox data analysis, five job roles analysed and uploaded some photos from a lesson a few weeks ago. Due to the hard work I only have to analyse any responses to my survey monkey and produce my finale report over the holiday. Today was very long but I did manage to complete more work today than any other day and I now have less work to complete than I expected.

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Today the focus was on primary research. we worked on Vox Pox and Questionnaires on SurveyMonkey. The morning consisted of going out in groups and asking people questions about print based adverts we printed of. I found this nightmarish due to my dislike of awkward social interactions. This was an ineffective way of researching adverts because it didn't provide the correct information, Vox Pox are better for political based research primarily on recent events. The second half was creating a multiple choice questionnaire on the two adverts I used for the Vox Pox. To create this Questionnaire I used SurveyMonkey and then posted it on Facebook to try and acquire some results.

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Today was spent completing previous work on researchers and audience theories.
Although it was boring it was necessary for the course. I was suppose to be video editing but because the camera was unavailable and I had forgot to save the footage previously I will have to wait to edit.

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The focus of today was on audience theory and researching in media. Before break I was completing my work on audience theory, this was useful because I have been waiting to finish so i could talk about the theories in my deconstructions which should give me a greater understanding of them. The rest of the day was spent researching a researchers role in the media industry. This was boring due to the repetitive and simplistic nature but it will eventually be useful for my other work.

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Today started with Andreas doing work on research. We looked at primary research and the uses of it when making and releasing a movie. we also touched briefly on ethics in marketing and research. This was quite basic and it didn't involve to much information i wasn't already aware of so further development of this subject is necessary. After lunch in pairs we uploaded are filming form last week onto are computers after going through the basics of editing with Dave. I didn't have any experience with editing so this lesson was very educational for me, and some what interesting. Although I do look forward to eventually being able to edit more effectively and correctly.

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The focus of today was on photoshop which i had never actually used before. Although the focus was photoshop my morning was spent recapping and researching types of audience reception theories. This was quite tedious but it did provide me with a greater understanding of the theories which may be useful in the future. The rest of the day was spend learning the basics of basics from contrast to item duplication. By the end I had created what I believe to be a high quality portrait. I found today especially enjoyable because photoshop has always interested me and it was something i desperately needed to learn.

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Today the focus was primary research in the form of questionnaires. I created a set of questions for two social action print based advert and performed several one to one interviews to get a range of answers. Using the answers i have come up with a audiance perseption of the products. Completing primary research is useful because it is a skill i will need in the future as well as secondary research which i did look at marginaly but didn't record any of my research yet. Although this is a bit of a change to the analysis of adverts it was still very theory based and dull.

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Today was focused on contextual awareness within advertisements. Due to the change in time table i was unaware of I had to wait for one and a half hours before first lesson which was learning about contextual awareness. The follow on was analysing the contextual awareness within adverts from two cultures for the same product, I chose pepsi. The information I learned in the fist lesson was simple but I wouldn't have been aware it applied without being told so it was helpful. The actual analysis was more difficult but I think I got as many points from the advertisement as I could have. Although I believe my actual application of the information wasn't as good as it could have been due to vocabulary and layout I believe i could have done better with more experience.

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The main focus today was on the deconstruction and analysis of educational adverts, focusing on moving adverts. I found today useful for improving my analysing because of the range of adverts I looked at. I also did some camera work today focusing on the three types of lighting. This was very interesting because it gave me a my better grasp of how to use the camera and lights. I believe the images my group captured where quite good quality. Although I originally had some dificults using the camera i believe my knowledge of the camera itself has improved and how well i capture an image.

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Today was all about analysing print based and video media. I found several print based adverts and analysed them in detail. I then did the same for some educational prints and a video advert in as much detail as possible. This was fairly useful because it helped improve my analysing ability but compared to by pervious days my progress was slower because of the simplistic nature of the task. although today wasn't as useful it was still entirely necessary for my progress and future.

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Today the focus was on lighting, we looked at the basics of how to light a scene and both what the types oaf lighting are and what they are used for. I had no previous experiance in lighting before so i found today very useful and although it wasn't exactly exciting it was necessary for what i want to do. I believe I understood the types of lighting and why its used quite well but i still have difficulties using some equipment because i don't have much experience. We were also spoken to a possible work experience placement (harlow playhouse). Although I don't know if it is the best placement it is good to know i have a possible option in media if I am unable to attain a placement more suited to what i want to do in the future

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Today the focus was on advertisements and risk assessments. The first task was analyising adverts and labelling print screens from the advert labelling the types of shots used. This was useful because it allowed me to improve my ability to recognise the different types of shots and in what context they are used. My main difficult was having enough to write about each shot because personally I believed it to be self explanatory. the other part of the day was all about risk assessments and camera jobs, i found this quite tedious because it was all simple or just research. i believe i have a good understanding of what i have learn't today.

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The first thing I did today was evaluate the photos that my group took yesterday, this helped me to understand what mistakes I made and what I should do from now on when using a camera. The main task today was to recreate a scene from a movie using a script in groups, in my group I was a actor director. This was my preferred role because it is what I want to advance in and it gave me some more experience using a camera. Before filming are group also made a shot list and basic story board, even though when filming we did stray from it slightly. The main difficulty was not actually with the camera it was the acting aspect because although we did were not use to acting. Today I gained a better understanding of how the equipment works and I got a chance to reinforce the knowledge that I had started to quire yesterday. I believe although we had some difficulties I believe I did as well as I could have without more experience.

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Today i learned about cameras including the basics of how to use them and the correct way to take a photo. Some of the things i learnt where how to change contrast and shade manually to ensure a better image and i learnt how to correctly use the grid attachment to insure the image is conveying what i want it to. Are task today included taking a range of photos out side, the range of options and change in contrast made for what i believe to be good practice.This was useful to me specifically because i had no real previous experience. I focused more on the directing than the camera work because that is the path i want to go down because although i enjoy the creative aspect of filming i also like to ensure it is being carried out the way i pictured it. I would like to learn more about to what extent can a camera have on a scene and how the use of the camera would change how the scene and the actors would work. I believe i need more experience with the camera so i can use it efficiently whiteout having to refer to what i have learnt and so i know how to use all of the options the camera provides.