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RING

REGULAR RM 4

LIMITED RM 6

BRACELET

REGULAR RM 8

LIMITED RM 10

NECKLACE

REGULAR RM13

LIMITED RM 15

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Key Partnes

Products are sourced from:

1. Shopee

2. DIY

3. Ninso

4. H & L

5. ECO

6. Kaison

Online Social Media:

1. Tiktok

2. Instagram

Key Activities

- Manage financial flow (Cashflow)

- Receive customer feedback Manage and ensure stock updates (inventory)

- Free delivery service

Key Resources

- Physical resource: Delivery Service

- Human resources: Video Processing, Poster and Image Editing

Value Proposition

- Ring, Bracle and Necklace have two types which are regular and Limited

- Reasonable prices with quality items

- Existing products that are beautiful and attractive

Customer Relationship

- Customer service

- Get feedback online (Online feedback)

Channels

- Mobile application

- Promotion in person and online

Customer Segments

- UNIMAS students

- Female students

Cost Structure

- Personnel Costs

- Funding of sales/marketing materials

- The cost of sending the product to the seller

Revenue Streams

- Indirect selling: Social Media (Instragram, Tiktok, Whatsapp)

- Direct selling:For Unimas Student (Female Student) at Student Pavilion, Cempaka college, Allamanda college

- Free: Cash On Delivery (COD) for any college

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Franklin Dagang Anak Siba 99012

President

Creating company's logo

Editor

Managing stockholder

Collins Dexter Anak Bial 98558

Vice Secretary

Social Media incharge

Packing product

Elexander Ethiyer Anak Sayeng 98784

Financial manager

Social Media incharge

Packing product

Diana Clarissa Anak Duncan 101631

Promoter

Packing product

Social media incharge

Customer constructer

Kristini Betty Anak Juan 101797

Promoter

Packing product

Social media incharge

Customer constructer

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Reflection 1

Through this project, I have gained a lot of new knowledge from my team members and from the business we did. I am thankful to be given the opportunity to experience making this business a success with my fellow teammates. I am also very thankful that I am granted such cooperative and great teammates that we handle our business without any problem. In the future, I would love to pursue even a bigger opportunity for business with the same teammates again so we can grow even bigger in this field. May there be enough space for the 5 of us to continue growing and start investing in the business world.

Reflection 2
Throughout this project, I have gained valuable skills in digital content creation and promotion. Editing photos, videos, and tutorials to market our online venting service taught me how to engage audiences visually. Improving my photo and video editing abilities helped me produce eye-catching social media posts. Creating posters and video teasers challenged me to communicate our business identity creatively through visual storytelling on our platform which is Instagram. Editing video tutorials also expanded my skills in educational content creation. Explaining our service features in an easy-to-follow format exercised my instructional design capabilities. In summary, this business project built up my digital media toolkit significantly. I now feel more confident in photo editing, videography, and tutorial video creation. I'm grateful for the creative skills I've developed. This experience showed me the power of great visual storytelling and instructional content in digital marketing. I look forward to applying these expanded abilities to future business projects.

Reflection 3
Throughout this project, I have had an insightful and rewarding experience with my teammates working on this business project. When we first came up with the idea of creating an anonymous listening service for people to vent and share their thoughts, I was a bit skeptical about whether we could turn this into a successful business. However, as we progressed through our business service, I realized there was a real demand for this type of listening ear and judgment-free space. Throughout the process of strategizing operations, finances, and marketing, I have gained some valuable skills as well. I am sure that the lessons I have learned about teamwork, critical thinking, and problem-solving will be invaluable as I continue developing my entrepreneurial skills. Besides that, my role as the marketing manager also enabled me to sharpen my copywriting and digital engagement abilities in promoting our business on Instagram. Although bringing Lueur Shop to life felt challenging at times, I still feel a sense of accomplishment from having to work with my passionate teammates to build something meaningful.

Reflection 4
Throughout this Lueur Shop, I have believed that our problem-ranting service has the potential to provide a useful outlet for people to vent their problems in a healthy manner. But to grow, we needed to secure financing and marketing to drive adoption. Working with my teammates to help people brought us closer and strengthened our understanding of one another. I gained knowledge on how to create an environmentally friendly business that improves people's lives. I learned how to create technology through this experience that is concerned with the lives of genuine individuals.

Reflection 5
Through this project, I gained a lot of useful knowledge regarding starting a small business. Although our business had a slow start, we managed to find ways on how to promote more actively and gain more customers. This really taught us not to doubt ourselves and to try hard in everything that we do. Through this business also, I learned how to manage a business together as a team. I am very grateful to be working alongside an amazing group for this project. The rest of my team members really helped each other out whenever there is something that we needed help with. Thanks to this project, I now have the basic knowledge

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Lueur Jewellery Library had been started the business since 24th April 2024 as an accesories seller for project under MPU3222 Foundation of Business and Entrepreneurship. As unique as you was our main tagline which mean purchasing our items make customers feeling different and luxurious. This business selling rings, bracelets and necklaces with affordable prices for students. Our goal is to make people who purchasing this item to feel fashionable and stylish.