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Извинување што подоцна

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Извинување што подоцна го испраќам докуменов, сметав дека е фактички истиот материјал како Насоките за модул 1, ама содржи и неколку дополнителни прашања од презентациите

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Прашања од модул 1

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Прашања и одговори - Модул 2

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Модул_2_ФОРМАТИРАН (1)

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Presentation - Project Management in  Youth Work

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час за повторување - модул 1

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час за повторување - модул 1

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Модул 3 теми

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Агенција за заштита на лични податоци

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Агенција за заштита на лични податоци

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What’s Your DISC Personality Type? Take This Quiz to Find Out

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Dominance, Influence, Steadiness, and Conscientiousness (DISC)—which one best describes you? Take this short, free quiz to find out your DISC personality type.

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Закон за безбедност и здравје при работа

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Закон за безбедност и здравје при работа

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Закон за безбедност и здравје при работа (Пречистен текст)

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dejure.mk не презема одговорност за евентуалните грешки.

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What Is Personal Data? | Privacy & Data Protection | CT Academy

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вежба /со пр. темплејт : Самопроценка на компетенции /по yocomo/ со План за личен развој

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вежба /со пр. темплејт : Самопроценка на компетенции /по yocomo/ со План за личен развој

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Samoprocenka na kompetencii & Plan za LR

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вежба /пр. темплејт : МОЕТО ПОРТФОЛИО

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вежба /пр. темплејт : МОЕТО ПОРТФОЛИО

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СМР публикација: Портфолио на младински работници

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СМР публикација: Портфолио на младински работници

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Закон за заштита на личните податоци

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Закон за заштита на личните податоци

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TED talk: 3 ways to resolve a conflict | Dorothy Walker

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TED talk: 3 ways to resolve a conflict | Dorothy Walker

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3 ways to resolve a conflict | Dorothy Walker | TED Institute

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Od diskusijata za vaznosta na komunikacijata

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TEDxToronto -  Drew Dudley "Leading with Lollipops"

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овој нѝ е на драјв; ќе прикачам и посебно ако прави проблем при форматирањето...

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Организирање и спроведување на работилница / Што е важно? /check list/

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Организирање и спроведување на работилница / Што е важно? /check list/

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2025.07.03 fin PPT Efektivna komunikacija

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Модул 3: Распоред на теми и часови

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Модул 3: Распоред на теми и часови

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Погледнете кои часови и теми треба да ги подготвите и одржите! И спремете се! :)

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2025.07.03 - voved vo modul 3 - pregled.docx

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Pixar  Short Films #7  For the Birds  2000

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Пријава за управување со МЦ - буџет

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Пријава за управување со МЦ - буџет

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Пријава за управување со МЦ - формулар

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Пријава за управување со МЦ - формулар

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Erasmus+: Youth KA1 Application tutorial - Project description, Participants and Preparation

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Erasmus+: Youth KA1 Application tutorial - Project description, Participants and Preparation

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Erasmus+: Youth KA1 Application tutorial -  Project description, Participants and Preparation

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For trainers, youth workers running projects.

This T-Kit should not be seen as a recipe on 'how to run a project' but rather as a proposal of a framework that provides the project manager with a concrete 'step-by-step' approach, including hints and guidelines for monitoring a project.

The T-Kit has been produced for those who want to develop projects and who are able to refer to their own experiences and own project. It is for:

project managers in charge of developing a project,

trainers helping participants to develop their own projects.

This T-Kit is divided into 4 main chapters moving from general reflections on the value of projects to a very concrete step-by-step development of a project. The four sections can be read independently but are of course interconnected.

Chapter 1 is a general reflection on the role of projects in the development of international youth work and the evolution of the value of projects.

Chapter 2 provides a clarification of what is understood by 'project management' in a youth work context as well as presenting a variety of approaches and models of project development.

Chapter 3 proposes a framework to guide the development of youth work projects followed by 'step-by-step' explanations. This chapter includes practical advice and concrete suggestions for trainers using project development as a training tool. In order to help you with the transfer to practice, this chapter includes an example of a project applying the step-by-step project development explanations.

Chapter 4 presents some thoughts on the European dimension of projects.

Download T-kit 3 - Project management >>

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T-Kit 3: Project Management - Youth Partnership - pjp-eu.coe.int

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For trainers, youth workers running projects. This T-Kit should not be seen as a recipe on 'how to run a project' but rather as a proposal of a framework that provides the project manager with a concrete 'step-by-step' approach, including hints and guidelines for monitoring a project.

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МАТЕРИЈАЛ: Насоки за работници со млади /МОДУЛ 1

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МАТЕРИЈАЛ: Насоки за работници со млади /МОДУЛ 1

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0 Nasoki za rabotnici so mladi - del MODUL 1

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МАТЕРИЈАЛ: Насоки за работници со млади /МОДУЛ 2

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МАТЕРИЈАЛ: Насоки за работници со млади /МОДУЛ 2

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0 Nasoki za rabotnici so mladi - del MODUL 2

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логичка рамка - blank (од мцмс)

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логичка рамка - blank (од мцмс)

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Дадено е објаснување на сите делови коишто треба да се пополнуваат.

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пример за логичка рамка

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пример за логичка рамка

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документ: „моја логика“ со примери

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документ: „моја логика“ со примери

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првата колона од логичка рамка во хоризонтала :)

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М&E / Outputs vs Outcomes vs Impact: Finally Explained in Plain English

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М&E / Outputs vs Outcomes vs Impact: Finally Explained in Plain English

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Outputs vs Outcomes vs Impact: Finally Explained in Plain English

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PPT/ Мониторинг и евалуација

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PPT/ Мониторинг и евалуација

# data[].attributes.headline
PPT/ Планирање и пишување проекти

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PPT/ Планирање и пишување проекти

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2025.05.15 - proekten mngm PPT proshirena

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Miro | The Visual Workspace for Innovation

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Miro is a visual workspace for innovation where teams manage projects, design products, and build the future together. Join 60M+ users from around the world.

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Miro | The Visual Workspace for Innovation

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Miro is a visual workspace for innovation where teams manage projects, design products, and build the future together. Join 60M+ users from around the world.

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Mспд&МЛАДИ линк

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Mспд&МЛАДИ линк

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Младинските центри се места каде што се подготвуваат и се спроведуваат програми што ја подобруваат благосостојбата на младите, развојот на личниот, социјалниот и професионалниот живот на младите, информации од важен интерес за младите и други аспекти од животот на младите. Согласно со Законот за младинско учество и младински политики, секоја општина има обврска да формира младински центар во рок од 5 години од денот на влегувањето во сила на законот.

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UX professionals often work hard to convince stakeholders to support UX research and design efforts. Recognizing who your key stakeholders are and how they impact your work is the first step to building fruitful stakeholder relationships.

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As you take on more strategic responsibilities in your career, you'll need tools to help you make smart, informed decisions. And one of the most useful frameworks is the SWOT analysis . But what exactly is it, and how can it benefit you? Read on to discover more, and find some SWOT analysis templates you can put to use.

What is a SWOT analysis?

A SWOT analysis is a strategic planning technique that helps organizations identify their Strengths, Weaknesses, Opportunities, and T hreats. (That's what SWOT analysis stands for!) By examining these four elements, you gain valuable insights into your company's current position - and future potential.

Think of it as a health check-up for an organisation. And like any health check-up, it can reveal important factors that inform your decision-making going forward. It's not a strategy in and of itself, but it provides a shared understanding that can serve as a foundation for your future plans.

The origins of SWOT analysis can be traced back to the 1960s, when management consultants at the Stanford Research Institute developed it as a tool for corporate planning. Since then, it has become a staple in business schools and boardrooms around the world.

So, how do you conduct a SWOT analysis? It's all about asking the right questions.

The components of a SWOT analysis

The classic SWOT analysis template has four sections, illustrated in a matrix diagram:

Laid out in this format, you can see that the strengths and weaknesses on the top level, are both 'internal factors' within the organisation, while below, opportunities and threats represent 'external factors' that can influence the future. Similarly, 'strengths' and 'opportunities' are both in the positive left hemisphere, while 'weaknesses' and 'threats' represent the negative forces at play. Next, let's take a quick look at the four quadrants.

Strengths

What does your company do better than anyone else? What unique resources or capabilities do you have? This could be a strong brand, proprietary technology, or a talented team. It might be experience you've built up over the years. (Conversely, for disruptive challengers, being unencumbered with overheads, lacking a hard-to-change brand perception, and having 'nothing to lose' can all be genuine strengths!)

Weaknesses

Where does your company struggle? What areas need improvement? Be honest with yourself. Maybe you have high employee turnover, or outdated systems holding you back. As you'll see later, these aren't all necessary 'fatal flaws' - they might be a natural part of how your do business. But candour is important while you're taking stock.

Opportunities

What external factors could help your company grow? Is there an untapped market segment or emerging technology you could leverage? Here, you might want to keep an eye on industry trends and consumer behavior.

Threats

What external factors could harm your company? Is there new competition entering the market or regulatory changes on the horizon? Don't stick your head in the sand - face these threats head-on.

How to do a SWOT analysis

A SWOT analysis is a powerful tool for uncovering the key factors that influence your business. At its simplest, it could simply be a brainstorming exercise: gather a few key team members in a room, and collectively fill out the four quadrants of the SWOT matrix, as you understand it.

But you might not want to stop there. The real value of a SWOT analysis will depend entirely in the depth and rigor of your research - and your willingness to take an unsparing self-inventory of where you're really at.

Take the "Strengths" quadrant, for example. You might be tempted to jot down "strong brand recognition" and "high customer satisfaction" based on your general sense of the business. But have you really dug into the data?

A more thorough approach could involve analyzing customer surveys, interviewing clients, and carrying out research. You might discover that while customers do recognize your brand, they associate it more with 'affordability' than quality. Or that while satisfaction remains high, customer retention rates are slowly eroding.

Or perhaps a previously 'unthreatening' challenger is starting to eat into your share of voice.

The point is, the more effort you put into your SWOT analysis, the more valuable the insights you'll glean. Of course, the depth will depend on your available time and resources. But even a small business with limited means stands to benefit from moving beyond surface-level observations, to taking a deeper look at what's really going on.

So, how do you actually conduct a robust SWOT analysis? Here's a step-by-step guide:

Step 1: Assemble your team

SWOT analysis is a collaborative process.

Bring together a cross-functional team with representatives from different departments and levels of your organization. This diversity of perspectives will help you paint a comprehensive picture. Don't forget to have people feed in from all levels - often, people at the front line will have valuable early insights into emerging patterns.

Step 2: Define your scope

Are you conducting a SWOT analysis for your entire organization, a specific department, or a particular product line? Clarity on your scope will keep your analysis focused and manageable.

Step 3: Brainstorm strengths

Ask your team: What do we do well? What resources or capabilities give us an edge? Consider your brand reputation, intellectual property, employee skills, and unique offerings. Be specific and honest.

Step 4: Identify weaknesses

Now, take a hard look in the mirror. Where do you struggle? What do customers complain about? Are there skills or resources you lack? Again, specificity is key. "Weak marketing" is less helpful than "Lack of social media engagement", which is in turn still less tangible than "Our social media engagement is in the bottom-quartile for our competitor set."

Step 5: Spot opportunities

Turn your gaze outward. What trends or changes in your market could you leverage? Are there new customer segments, geographic markets, or partnership opportunities to explore? Brainstorm freely, then prioritize based on potential impact and feasibility.

Step 6: Pinpoint threats

What external factors could derail your plans?

Consider everything from technological disruption to regulatory changes to shifting consumer preferences. Rank threats based on likelihood and potential impact.

Step 7: Synthesize and strategize

Now that you've filled out your SWOT matrix, it's time to connect the dots.

How can you use your strengths to seize opportunities and counter threats? How can you shore up weaknesses or turn them into strengths? Look for patterns and priorities.

Step 8: Communicate and implement

A SWOT analysis is only valuable if it's acted upon. Share your findings with your wider organization and use them to inform your strategic planning. Assign owners to key actions and set timelines for implementation.

Step 9: Rinse and repeat

Markets change, competitors emerge, and your own capabilities evolve. Treat your SWOT analysis as a living document. Revisit and update it regularly - quarterly or annually - to ensure your strategy stays relevant.

Tips for an effective SWOT analysis

Be realistic: It's tempting to gloss over weaknesses or exaggerate strengths. Resist this urge. An honest assessment is essential.

Be specific: Vague statements like "good customer service" or "tough competition" are less useful than specific observations like "24/7 customer support" or "Competitor X's new product launch."

Involve multiple stakeholders: Don't rely solely on the leadership team's perspective. Solicit input from frontline employees, customers, and even external partners for a 360-degree view.

Prioritize: Not all strengths, weaknesses, opportunities, and threats are created equal. Focus on the most impactful and urgent items.

Pair with other tools: SWOT analysis pairs well with other strategic frameworks like PESTEL analysis, Porter's Five Forces, or the Business Model Canvas. Use them together for a robust strategy toolkit.

Move towards action: SWOT analysis is just that - an analysis. You need to take the momentum from this process and develop a coherent strategy that plays to your strengths, motivates others, and provides a clear vision for the future - even if it means taking some dificult decisions.

Remember, a SWOT analysis is not an end in itself - it's a means to an end. The real value lies in the strategic decisions and actions it informs. So roll up your sleeves, gather your team, and get SWOTting! Your future self (and bottom line) will thank you.

SWOT analysis example

Imagine a small video production company that specialises in creating content for SMEs. Their senior team might get together and fill out a SWOT analysis matrix like this:

Strengths

Weaknesses

Agile team that can quickly adapt to client needs

Strong portfolio of work in the SME niche

We're also getting very good at creating funny scripts and concepts (i.e: full creative not 'just production')

Limited budget for marketing and business development

Heavily reliant on a small number of key clients

We struggle to serve clients that want a lot of content over time (vs. big one-off shoots)

Opportunities

Threats

Growing demand for video content across industries - Reels and TikTok still growing fast

Potential partnerships with marketing agencies

Expansion into new geographic markets - developing freelance shooter network in N.Am, Aus/NZ

Increasing competition from freelancers and larger agencies

Bigger clients are bringing video production in-house

Smaller clients are more confident in self-shooting for social

Non-zero chance that TikTok is banned outright

Armed with this analysis, the leadership can start to craft a strategy that plays to their strengths (niche expertise, agility), addresses their weaknesses (diversifying client base, investing in marketing), seizes opportunities (partnerships, new markets), and mitigates threats (differentiating from competition, offering value-add services).

Of course, a SWOT analysis is not a silver bullet.

It has its limitations and disadvantages.

Some argue that it oversimplifies complex issues or encourages a formulaic approach to strategy, while others point out that it's a static snapshot in time that may quickly become outdated.

But despite these drawbacks, a SWOT analysis remains a fundamental concept in the strategic thinking arsenal - after all, it's difficult to get to grips with strategy without understanding one's own strengths and so on. When used in conjunction with other frameworks like PESTEL analysis or Porter's Five Forces, it can provide a comprehensive understanding of your business environment.

So next time you're tasked with developing a strategy, don't overlook the humble SWOT analysis. It might just be the key to unlocking your company's full potential.

This related framework helps you turn your SWOT analysis (of 'where you are') into strategy ('where you'll go next.')

SWOT analysis templates

There's no right or wrong way to put together a SWOT analysis. For a major organisation, the full analysis could run to the size of a seriously-sized novel!

But here are a few example templates to get you started.

SWOT analysis template: PowerPoint / PPT

In this SWOT analysis template, we feature the classic 2x2 matrix early in the deck. Then, we devote slides to each section, as well as 'spotlight' slides that illustrate key factors (such as priority threats or consumer trends) to provoke further discussion. Download it as a Powerpoint .ppt file.

SWOT analysis template: Miro

The collaborative decision-making tool Miro offers a great pre-built SWOT analysis tempate, great for both real-time brainstorming as well as visual decision-making and asynchrous collaboration for remote workers. Check it out.

SWOT analysis template: spreadsheet for Excel or Google Sheets

Dealing with weaknesses in a SWOT analysis

You've identified your company's 'weaknesses' through your SWOT analysis. Now what? It's tempting to sweep them under the rug and hope no one notices. But that's a recipe for stagnation, not success.

At the same time, thougth, it's not always the case that your weaknesses need to be 'fixed.' Sometimes, it's all about crafting a strategy that makes them less relevant - or even turns them into strengths!

A few perspectives on dealing with weaknesses are:

Fix them: The most direct approach is to meet your weaknesses head-on and work to correct them. Is your weakness a lack of social media presence? Hire a social media manager or upskill your marketing team. Struggling with slow product development? Invest in agile methodologies and streamline your processes. This approach requires honest self-reflection, resources, and commitment to change. It's not easy, but it's necessary for growth.

Delegate them: Sometimes, the best way to address a weakness is to acknowledge that others can do it better. If your weakness is a lack of IT expertise, consider outsourcing to a specialist firm rather than trying to build that capability in-house. If you struggle with distribution, look for a logistics partner with an established network. By leveraging others' strengths, you can focus on what you do best.

Reframe them: Your weaknesses are only weaknesses in certain contexts. Can you reframe them as strengths in a different light? For example, if your weakness is a narrow product line, you could reframe it as specialization and use it to differentiate yourself as the go-to expert in your niche. If your small size makes you less competitive on price, emphasize your agility and personalized service instead. By changing the narrative, you can turn perceived weaknesses into unique selling points.

Make them irrelevant: Sometimes, a weakness is a sign that you're playing the wrong game. If your weakness is a lack of brick-and-mortar stores in an increasingly online world, it might be time to pivot your strategy towards e-commerce. If your manual processes can't keep up with demand, it's a signal to adapt and automate. By being willing to pivot and adapt your strategy, you can turn weaknesses into catalysts for transformation.

Compensate with strengths: Every weakness is an opportunity to lean into your strengths. If your weakness is limited brand recognition, double down on your strength in customer service to generate word-of-mouth buzz. If you struggle with cash flow, leverage your strong relationships with suppliers to negotiate better payment terms. By playing to your strengths, you can often compensate for or overshadow your weaknesses.

Accept them: Some weaknesses are inherent to your business model or industry. A luxury brand will always struggle with affordability; a highly regulated industry will always face compliance burdens. In these cases, the best approach is often acceptance and mitigation. Accept that these weaknesses `are merely the flip-side to your strengths, then focus on mitigating their impact. A luxury brand can offer financing options; a regulated company can invest in compliance automation. By accepting and mitigating inevitable weaknesses, you can minimize their drag on your success.

Remember, weaknesses are not permanent states. They are temporary challenges to be met with strategy, creativity, and resilience. By confronting them, reframing them, or using them as springboards for change, you can turn your SWOT weaknesses into sources of strength and opportunity.

Confronting the threats in your SWOT analysis

From aggressive competitors to economic downturns to disruptive technologies, the landscape is fraught with potential perils. But as the old saying goes, "forewarned is forearmed." By identifying and categorizing the threats revealed by your SWOT analysis, you can develop strategies to navigate, mitigate, or even transform them.

Understanding the nature of a threat is the first step in addressing it effectively. Consider this framework of threat-areas and potential responses in your strategy:

Remember, the most effective threat mitigation strategies are proactive, not reactive. By scanning the horizon for potential threats and developing contingency plans, you can respond swiftly and decisively when challenges arise.

Another powerful tool is scenario planning. By envisioning different future scenarios based on different combinations of threats, you can stress-test your strategies and build resilience. What if a key competitor merges with a tech giant? What if a pandemic reshapes consumer behaviour? By gaming out these scenarios, you can identify vulnerabilities and opportunities ahead of time.

Ultimately, the key to navigating threats is a combination of vigilance, agility, and adaptability. Monitor your environment, categorize threats, develop proactive strategies, and be ready to pivot as conditions change. No business can eliminate threats entirely, but by incorporating threat analysis into your SWOT and strategic planning processes, you can build the resilience to weather any storm.

As you take on more strategic responsibilities in your career, you'll need tools to help you make smart, informed decisions. And one of the most useful frameworks is the SWOT analysis . But what exactly is it, and how can it benefit you? Read on to discover more, and find some SWOT analysis templates you can put to use.

What is a SWOT analysis?

A SWOT analysis is a strategic planning technique that helps organizations identify their Strengths, Weaknesses, Opportunities, and T hreats. (That's what SWOT analysis stands for!) By examining these four elements, you gain valuable insights into your company's current position - and future potential.

Think of it as a health check-up for an organisation. And like any health check-up, it can reveal important factors that inform your decision-making going forward. It's not a strategy in and of itself, but it provides a shared understanding that can serve as a foundation for your future plans.

The origins of SWOT analysis can be traced back to the 1960s, when management consultants at the Stanford Research Institute developed it as a tool for corporate planning. Since then, it has become a staple in business schools and boardrooms around the world.

So, how do you conduct a SWOT analysis? It's all about asking the right questions.

The components of a SWOT analysis

The classic SWOT analysis template has four sections, illustrated in a matrix diagram:

Laid out in this format, you can see that the strengths and weaknesses on the top level, are both 'internal factors' within the organisation, while below, opportunities and threats represent 'external factors' that can influence the future. Similarly, 'strengths' and 'opportunities' are both in the positive left hemisphere, while 'weaknesses' and 'threats' represent the negative forces at play. Next, let's take a quick look at the four quadrants.

Strengths

What does your company do better than anyone else? What unique resources or capabilities do you have? This could be a strong brand, proprietary technology, or a talented team. It might be experience you've built up over the years. (Conversely, for disruptive challengers, being unencumbered with overheads, lacking a hard-to-change brand perception, and having 'nothing to lose' can all be genuine strengths!)

Weaknesses

Where does your company struggle? What areas need improvement? Be honest with yourself. Maybe you have high employee turnover, or outdated systems holding you back. As you'll see later, these aren't all necessary 'fatal flaws' - they might be a natural part of how your do business. But candour is important while you're taking stock.

Opportunities

What external factors could help your company grow? Is there an untapped market segment or emerging technology you could leverage? Here, you might want to keep an eye on industry trends and consumer behavior.

Threats

What external factors could harm your company? Is there new competition entering the market or regulatory changes on the horizon? Don't stick your head in the sand - face these threats head-on.

How to do a SWOT analysis

A SWOT analysis is a powerful tool for uncovering the key factors that influence your business. At its simplest, it could simply be a brainstorming exercise: gather a few key team members in a room, and collectively fill out the four quadrants of the SWOT matrix, as you understand it.

But you might not want to stop there. The real value of a SWOT analysis will depend entirely in the depth and rigor of your research - and your willingness to take an unsparing self-inventory of where you're really at.

Take the "Strengths" quadrant, for example. You might be tempted to jot down "strong brand recognition" and "high customer satisfaction" based on your general sense of the business. But have you really dug into the data?

A more thorough approach could involve analyzing customer surveys, interviewing clients, and carrying out research. You might discover that while customers do recognize your brand, they associate it more with 'affordability' than quality. Or that while satisfaction remains high, customer retention rates are slowly eroding.

Or perhaps a previously 'unthreatening' challenger is starting to eat into your share of voice.

The point is, the more effort you put into your SWOT analysis, the more valuable the insights you'll glean. Of course, the depth will depend on your available time and resources. But even a small business with limited means stands to benefit from moving beyond surface-level observations, to taking a deeper look at what's really going on.

So, how do you actually conduct a robust SWOT analysis? Here's a step-by-step guide:

Step 1: Assemble your team

SWOT analysis is a collaborative process.

Bring together a cross-functional team with representatives from different departments and levels of your organization. This diversity of perspectives will help you paint a comprehensive picture. Don't forget to have people feed in from all levels - often, people at the front line will have valuable early insights into emerging patterns.

Step 2: Define your scope

Are you conducting a SWOT analysis for your entire organization, a specific department, or a particular product line? Clarity on your scope will keep your analysis focused and manageable.

Step 3: Brainstorm strengths

Ask your team: What do we do well? What resources or capabilities give us an edge? Consider your brand reputation, intellectual property, employee skills, and unique offerings. Be specific and honest.

Step 4: Identify weaknesses

Now, take a hard look in the mirror. Where do you struggle? What do customers complain about? Are there skills or resources you lack? Again, specificity is key. "Weak marketing" is less helpful than "Lack of social media engagement", which is in turn still less tangible than "Our social media engagement is in the bottom-quartile for our competitor set."

Step 5: Spot opportunities

Turn your gaze outward. What trends or changes in your market could you leverage? Are there new customer segments, geographic markets, or partnership opportunities to explore? Brainstorm freely, then prioritize based on potential impact and feasibility.

Step 6: Pinpoint threats

What external factors could derail your plans?

Consider everything from technological disruption to regulatory changes to shifting consumer preferences. Rank threats based on likelihood and potential impact.

Step 7: Synthesize and strategize

Now that you've filled out your SWOT matrix, it's time to connect the dots.

How can you use your strengths to seize opportunities and counter threats? How can you shore up weaknesses or turn them into strengths? Look for patterns and priorities.

Step 8: Communicate and implement

A SWOT analysis is only valuable if it's acted upon. Share your findings with your wider organization and use them to inform your strategic planning. Assign owners to key actions and set timelines for implementation.

Step 9: Rinse and repeat

Markets change, competitors emerge, and your own capabilities evolve. Treat your SWOT analysis as a living document. Revisit and update it regularly - quarterly or annually - to ensure your strategy stays relevant.

Tips for an effective SWOT analysis

Be realistic: It's tempting to gloss over weaknesses or exaggerate strengths. Resist this urge. An honest assessment is essential.

Be specific: Vague statements like "good customer service" or "tough competition" are less useful than specific observations like "24/7 customer support" or "Competitor X's new product launch."

Involve multiple stakeholders: Don't rely solely on the leadership team's perspective. Solicit input from frontline employees, customers, and even external partners for a 360-degree view.

Prioritize: Not all strengths, weaknesses, opportunities, and threats are created equal. Focus on the most impactful and urgent items.

Pair with other tools: SWOT analysis pairs well with other strategic frameworks like PESTEL analysis, Porter's Five Forces, or the Business Model Canvas. Use them together for a robust strategy toolkit.

Move towards action: SWOT analysis is just that - an analysis. You need to take the momentum from this process and develop a coherent strategy that plays to your strengths, motivates others, and provides a clear vision for the future - even if it means taking some dificult decisions.

Remember, a SWOT analysis is not an end in itself - it's a means to an end. The real value lies in the strategic decisions and actions it informs. So roll up your sleeves, gather your team, and get SWOTting! Your future self (and bottom line) will thank you.

SWOT analysis example

Imagine a small video production company that specialises in creating content for SMEs. Their senior team might get together and fill out a SWOT analysis matrix like this:

Strengths

Weaknesses

Agile team that can quickly adapt to client needs

Strong portfolio of work in the SME niche

We're also getting very good at creating funny scripts and concepts (i.e: full creative not 'just production')

Limited budget for marketing and business development

Heavily reliant on a small number of key clients

We struggle to serve clients that want a lot of content over time (vs. big one-off shoots)

Opportunities

Threats

Growing demand for video content across industries - Reels and TikTok still growing fast

Potential partnerships with marketing agencies

Expansion into new geographic markets - developing freelance shooter network in N.Am, Aus/NZ

Increasing competition from freelancers and larger agencies

Bigger clients are bringing video production in-house

Smaller clients are more confident in self-shooting for social

Non-zero chance that TikTok is banned outright

Armed with this analysis, the leadership can start to craft a strategy that plays to their strengths (niche expertise, agility), addresses their weaknesses (diversifying client base, investing in marketing), seizes opportunities (partnerships, new markets), and mitigates threats (differentiating from competition, offering value-add services).

Of course, a SWOT analysis is not a silver bullet.

It has its limitations and disadvantages.

Some argue that it oversimplifies complex issues or encourages a formulaic approach to strategy, while others point out that it's a static snapshot in time that may quickly become outdated.

But despite these drawbacks, a SWOT analysis remains a fundamental concept in the strategic thinking arsenal - after all, it's difficult to get to grips with strategy without understanding one's own strengths and so on. When used in conjunction with other frameworks like PESTEL analysis or Porter's Five Forces, it can provide a comprehensive understanding of your business environment.

So next time you're tasked with developing a strategy, don't overlook the humble SWOT analysis. It might just be the key to unlocking your company's full potential.

This related framework helps you turn your SWOT analysis (of 'where you are') into strategy ('where you'll go next.')

SWOT analysis templates

There's no right or wrong way to put together a SWOT analysis. For a major organisation, the full analysis could run to the size of a seriously-sized novel!

But here are a few example templates to get you started.

SWOT analysis template: PowerPoint / PPT

In this SWOT analysis template, we feature the classic 2x2 matrix early in the deck. Then, we devote slides to each section, as well as 'spotlight' slides that illustrate key factors (such as priority threats or consumer trends) to provoke further discussion. Download it as a Powerpoint .ppt file.

SWOT analysis template: Miro

The collaborative decision-making tool Miro offers a great pre-built SWOT analysis tempate, great for both real-time brainstorming as well as visual decision-making and asynchrous collaboration for remote workers. Check it out.

SWOT analysis template: spreadsheet for Excel or Google Sheets

Dealing with weaknesses in a SWOT analysis

You've identified your company's 'weaknesses' through your SWOT analysis. Now what? It's tempting to sweep them under the rug and hope no one notices. But that's a recipe for stagnation, not success.

At the same time, thougth, it's not always the case that your weaknesses need to be 'fixed.' Sometimes, it's all about crafting a strategy that makes them less relevant - or even turns them into strengths!

A few perspectives on dealing with weaknesses are:

Fix them: The most direct approach is to meet your weaknesses head-on and work to correct them. Is your weakness a lack of social media presence? Hire a social media manager or upskill your marketing team. Struggling with slow product development? Invest in agile methodologies and streamline your processes. This approach requires honest self-reflection, resources, and commitment to change. It's not easy, but it's necessary for growth.

Delegate them: Sometimes, the best way to address a weakness is to acknowledge that others can do it better. If your weakness is a lack of IT expertise, consider outsourcing to a specialist firm rather than trying to build that capability in-house. If you struggle with distribution, look for a logistics partner with an established network. By leveraging others' strengths, you can focus on what you do best.

Reframe them: Your weaknesses are only weaknesses in certain contexts. Can you reframe them as strengths in a different light? For example, if your weakness is a narrow product line, you could reframe it as specialization and use it to differentiate yourself as the go-to expert in your niche. If your small size makes you less competitive on price, emphasize your agility and personalized service instead. By changing the narrative, you can turn perceived weaknesses into unique selling points.

Make them irrelevant: Sometimes, a weakness is a sign that you're playing the wrong game. If your weakness is a lack of brick-and-mortar stores in an increasingly online world, it might be time to pivot your strategy towards e-commerce. If your manual processes can't keep up with demand, it's a signal to adapt and automate. By being willing to pivot and adapt your strategy, you can turn weaknesses into catalysts for transformation.

Compensate with strengths: Every weakness is an opportunity to lean into your strengths. If your weakness is limited brand recognition, double down on your strength in customer service to generate word-of-mouth buzz. If you struggle with cash flow, leverage your strong relationships with suppliers to negotiate better payment terms. By playing to your strengths, you can often compensate for or overshadow your weaknesses.

Accept them: Some weaknesses are inherent to your business model or industry. A luxury brand will always struggle with affordability; a highly regulated industry will always face compliance burdens. In these cases, the best approach is often acceptance and mitigation. Accept that these weaknesses `are merely the flip-side to your strengths, then focus on mitigating their impact. A luxury brand can offer financing options; a regulated company can invest in compliance automation. By accepting and mitigating inevitable weaknesses, you can minimize their drag on your success.

Remember, weaknesses are not permanent states. They are temporary challenges to be met with strategy, creativity, and resilience. By confronting them, reframing them, or using them as springboards for change, you can turn your SWOT weaknesses into sources of strength and opportunity.

Confronting the threats in your SWOT analysis

From aggressive competitors to economic downturns to disruptive technologies, the landscape is fraught with potential perils. But as the old saying goes, "forewarned is forearmed." By identifying and categorizing the threats revealed by your SWOT analysis, you can develop strategies to navigate, mitigate, or even transform them.

Understanding the nature of a threat is the first step in addressing it effectively. Consider this framework of threat-areas and potential responses in your strategy:

Remember, the most effective threat mitigation strategies are proactive, not reactive. By scanning the horizon for potential threats and developing contingency plans, you can respond swiftly and decisively when challenges arise.

Another powerful tool is scenario planning. By envisioning different future scenarios based on different combinations of threats, you can stress-test your strategies and build resilience. What if a key competitor merges with a tech giant? What if a pandemic reshapes consumer behaviour? By gaming out these scenarios, you can identify vulnerabilities and opportunities ahead of time.

Ultimately, the key to navigating threats is a combination of vigilance, agility, and adaptability. Monitor your environment, categorize threats, develop proactive strategies, and be ready to pivot as conditions change. No business can eliminate threats entirely, but by incorporating threat analysis into your SWOT and strategic planning processes, you can build the resilience to weather any storm.

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How to do a SWOT analysis [with examples & templates] - BiteSize Learning

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Use a SWOT analysis to define your strengths + weaknesses, and identify opportunities and threats. Plus, see examples and get free templates to help you implement this classic strategic planning framework.

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E ovaa mnogu mi se svigja periodov :)

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Keane - Somewhere Only We Know (Official Music Video)

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Sufjan Stevens - Mystery of Love (From "Call Me By Your Name" Soundtrack)

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ENHYPEN (엔하이픈) 'Drunk-Dazed' Official MV (Choreography ver.)

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https://www.mindtools.com/au7v71d/the-johari-window

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MindOnMap | Онлајн бесплатен создавач на умствени мапи за лесно да го организирате вашиот живот

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Џејд Моралес

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Што е PESTEL анализа [Примери, фактори и шаблон]

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Имајте шанса да дознаете за PESTEL анализата. Ќе ја научите неговата дефиниција, фактори, примери и шаблон. Исто така, ќе знаете како да направите анализа на PESTEL.

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Check explanation u komentari - na početok negde ima eden dadeno objasnuvanje za prikaznata za Generalot i Princezata :) /od nekoj fan/... beautiful love story...

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Jackson Wang - 100 Ways (Official Music Video)

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Der Voghormia (Traditional Armenian Song)

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Scooter - Bora! Bora! Bora! (Official Video HD)

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Модул 1 - Истражување

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Модул 1 - Истражување

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orm-25 - М1 - Kalendar za praktična rabota.docx

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doc: MOOC Capacity Boost / Modul 6: Research 

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doc: MOOC Capacity Boost / Modul 6: Research 

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2024.09 - MOOC Capacity Boost - Module 6 - Research DMt

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ППТ - Истражување - Научен метод

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ППТ - Истражување - Научен метод

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Prezentacija - Istražuvanje - Naučen metod

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Модул 1 - ФОЛДЕР за практична работа 

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Модул 1 - ФОЛДЕР за практична работа 

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Мониторинг ЗМУМП 2023

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Мониторинг ЗМУМП 2023

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Мониторинг ЗМУМП 2024

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Мониторинг ЗМУМП 2024

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ДАЈТЕ МУЗИКА :) или било какви прашања или теми кои не сте ги поставиле за дискусија, а ви „стојат на памет“

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ДАЈТЕ МУЗИКА :) или било какви прашања или теми кои не сте ги поставиле за дискусија, а ви „стојат на памет“

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СПОДЕЛУВАЈТЕ дигитални алатки што може да бидат корисни за младинските работници 

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СПОДЕЛУВАЈТЕ дигитални алатки што може да бидат корисни за младинските работници 

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Моменталниот предлог-з

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Моменталниот предлог-закон за измена и дополнување на ЗМУМП кој беше продукт на работата на трите мрежи и сега е во постапка

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Addictive Japanese Trap & Bass: Samurai Beats💀KABUKI PHONK21

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Dark Clubbing / Exotic Bass House / Phonk House Mix 'YAKUZA'

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Forest Cafe Jazz Music | Morning Tranquill Jazz with Nature Therapy for Stress Relief, Study & Work

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ППТ за ЗМУМП :)

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ППТ за ЗМУМП :)

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ППТ - Младинско учество, Активизам, Волонтерство

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ППТ - Младинско учество, Активизам, Волонтерство

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2025.04.24 - Aktivizam, Uchestvo, Volonterstvo 2

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група 1-закон за МУМП

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група 1-закон за МУМП

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https://acrobat.adobe.com/id/urn:aaid:sc:EU:18118b99-c398-46b8-b217-c705ad065317

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Младинската работ

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Младинската работа е организиран процес кој помага на младите да го развијат својот личен, социјален и општествен потенцијал. Иако добива поголемо признавање, сè уште не е целосно регулирана како професија.
Клучни точки:
🔹 Формално признавање: Донесување закони и промоција на младинската работа.
🔹 Квалитетен систем: Дефинирање национални стандарди и следење на квалитетот.
🔹 Пристапност и релевантност: Финансиска поддршка, истражувања, дигитализација и инклузија.
🔹 Професија младински работник: Образование, сертификација, отворање работни места.
Оваа област е клучна за младинскиот развој и придонесува кон европските младински цели, како родова еднаквост и инклузивно општество.

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МЛАДИНСКА РАБОТА - НАЈВАЖНО

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МЛАДИНСКА РАБОТА - НАЈВАЖНО

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Младинска работа – најважно:

Формално и политички да се признае младинската работа.

Да се регулира со закони и подзаконски акти.

Да се промовира младинската работа и волонтирањето.

Да се признаат вештини од неформално учење.

Да се поттикне локална соработка меѓу сите чинители.

Да се едуцираат професионалци што работат со млади.

Да се следат и споделуваат успешни примери.

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The Ladder of Participation: Trying to be honest! - Living Democracy

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The sociologist Roger Hart wrote a book called Children’s Participation: The Theory And Practice Of Involving Young Citizens In Community Development And Environmental Care for UNICEF in 1997. This approach put the work of young people and adult allies around the world in the context of a global movement for participation....Read More…

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1. Како алатка ја издвоивме ментиметар: https://www.mentimeter.com/

- Причината поради која ја одбравме е нејзината широка примена бидејќи има опција за најразлични интерактивни активности (квизови, анкети, отворени прашања и слично). Интерактивноста на истата поттикнува и поголема вклученост на самите учесници. -Дополнително, како алатка е доста корисна бидејќи овозможува учесниците анонимно да споделуваат искрени мислења на различни теми.

- Може да се користи во најразлични ситуации, како за ice-breakers активности, претставување на учесници, анонимно споделување на мислења на одредени теми, евалуација на самите активности.

- дополнително има можност за добивање на резултатите веднаш и истите да се симнат во форма на репорт што може да служи како доказ за спроведена активност, но и да се испрати до учесниците како потсетување на тоа што се работело

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публикација: Digital Tools for Youth Workers

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публикација: Digital Tools for Youth Workers

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Придонес од групата 1 со Маријана.

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Digital Youth Work е младинска работа што вклучува користење на дигитални технологии како алатки или содржина во активностите со млади, без да ја губи суштината на младинската работа.

Тоа не значи само онлајн работа – туку и комбинирање на дигитални средства со традиционални активности со цел да се подобри пристапноста, креативноста и ангажманот на младите.

ПРИМЕРИ:

Користење на онлајн алатки за интеракција (Mentimeter, Padlet, Kahoot)

Креирање на видеа, подкасти, блогови со млади

Играње игри со едукативна цел (Minecraft Education, storytelling игри)

Користење на социјални медиуми за едукација, информирање, кампањи

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ВЕЖБА во групи<

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ВЕЖБА во групи

1.     Продискутирајте и изберете една дигитална алатка/апликација/платфома што ја имате користено во работа со млади (или други, а сметате дека може да биде корисна во работа со млади)

Прашања:

Линк и кратко објаснување - што е оваа алатка?

Како може да се користи во младинска работа?

Зошто мислите дека е корисна?

Секоја група ќе одговори во посебен пост овде.

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doc: Правилник за стандарди за квалитет на младинските центри

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doc: Правилник за стандарди за квалитет на младинските центри

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doc: 11 Indicators of a (National) Youth Policy

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doc: 11 Indicators of a (National) Youth Policy

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WELCOME ABOARD!

The European Youth Portal offers young people information on opportunities in Europe and beyond.

Explore initiatives to learn, work and volunteer.

Find ways to make your voice heard as a European citizen.

Read more about the Portal

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European Youth Portal | European Youth Portal

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The European Youth Portal offers young people information on opportunities in Europe and beyond. Explore initiatives to learn, work and volunteer. Find ways to make your voice heard as a European citizen. Read more about the Portal

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Youth work policy - Youth Partnership - pjp-eu.coe.int

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What is considered youth work varies considerably between countries. In some countries ‘youth work’ is a relatively well-defined, distinct practice. In other countries (especially in southern European countries), the term is less known and there is no identifiable overall concept of youth work. The Council of Europe Recommendation CM/Rec(2017)4 of the Committee of Ministers to member States on youth work defines it as;

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Публикација: EYF / A Toolkit on Quality Standards for Youth Policy

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Публикација: EYF / A Toolkit on Quality Standards for Youth Policy

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A Toolkit on Quality Standards for Youth Policy | European Youth Forum

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The European Youth Forum is the platform of youth organisations in Europe. We represent over 100 youth organisations, which bring together tens of millions of young people from all over Europe.

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Youth Policy - Youth Partnership - pjp-eu.coe.int

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The Youth Partnership supports knowledge-based participatory youth policy development by offering research, knowledge and information to relevant stakeholders and building capacity of youth policy actors.

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Публикација: T-Kit 6/ Training Essentials

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Публикација: T-Kit 6/ Training Essentials

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The training of youth workers is one of the main priorities of both the European Commission and the Council of Europe, and of their partnership in the field of youth. Youth work is in the spotlight for both institutions and youth workers are essential for the quality of its provision.

This revised T-Kit aims to equip youth workers and youth trainers with the essentials of non-formal education training. It is a practical tool for them to develop training competences and learn more about educational theory, concepts, tools, practices, resources, as well as hands-on tips, as this handbook is written by trainers for trainers and youth workers in the European youth field.

Whereas other T-Kits focus on one specific area of youth work training, this one emerges from the broader European youth work context and enables trainers and youth workers to reflect on their daily practice, as this publication follows the logic of an entire training cycle, from beginning to the end, of any youth training programme with an international dimension.

The European youth training field has undergone massive changes since this T-Kit was first published in 2002. Especially when it comes to digitalisation, the focus on trainer competences and competence development, training standards and quality criteria for training, recognition of non-formal education, accessibility and diverse ability dimensions. Topics such as access, gender, environment and sustainability, or the focus on learning environments, emotional management and well-being of the trainer have greatly changed non-formal education settings. This T-Kit offers information, links and resources on how to work with young people in non-formal education training settings today and make a difference in their personal lives, as well as their peer groups and communities beyond.
Download T-kit 6: Training Essentials (3,25 Mb) >> Download T-kit 6: Training Essentials (Previous Edition) >>

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T-Kit 6: Training Essentials - Youth Partnership - pjp-eu.coe.int

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The training of youth workers is one of the main priorities of both the European Commission and the Council of Europe, and of their partnership in the field of youth. Youth work is in the spotlight for both institutions and youth workers are essential for the quality of its provision.

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Публикација: Manual for Facilitators in Non-Formal Education

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Публикација: Manual for Facilitators in Non-Formal Education

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We have collected all experience, knowledge and values of the project consortium and other partners, we have collected and "digested" all the relevant resources and put this great mix of things in logical order thus creating this Handbook. We sincerely hope that it will be useful, educational and fun for you to read it!

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We have collected all experience, knowledge and values of the project consortium and other partners, we have collected and "digested" all the relevant resources and put this great mix of things in logical order thus creating this Handbook. We sincerely hope that it will be useful, educational and fun for you to read it!

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web: European Youth Information and Counselling Agency 

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web: European Youth Information and Counselling Agency 

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What is ERYICA?
The European Youth Information and Counselling Agency is an independent organisation composed of national and regional youth information coordinating bodies and networks.
Our work upholds the right of young people to complete and reliable information, helping them in making life decisions, and promoting their ability to think critically and to become active participants in society.

ERYICA aims to intensify European and international cooperation in the field of youth information work and services, by giving visibility to initiatives at a local, national and international level, and by providing its members with opportunities for professional development, exchange and innovation.

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What is ERYICA? The European Youth Information and Counselling Agency is an independent organisation composed of national and regional youth information coordinating bodies and networks. Our work upholds the right of young people to complete and reliable information, helping them in making life decisions, and promoting their ability to think critically and to become active participants in society.

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Публикација: Youth Information Starter Kit

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Публикација: Youth Information Starter Kit

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web: mladi.mk (платформа за младинско информирање)

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web: mladi.mk (платформа за младинско информирање)

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ИНФОРМИРАЈ СЕ, ЕДУЦИРАЈ СЕ, АКТИВИРАЈ СЕ! Волонтерство Повици Настани Образование Практиканство За платформата mladi.mk е платформа за младинско информирање, креирана во 2016 година од страна на Националниот младински совет на Македонија (НМСМ) со цел да ги донесе сите важни информации и можности за младите најблиску до нив.

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doc: Етички кодекс на младински работници

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doc: Етички кодекс на младински работници

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doc: Национална стратегија за млади 2023-2027

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doc: Национална стратегија за млади 2023-2027

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Закон за младинско учество и младински политики

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Закон за младинско учество и младински политики

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од он-лajn MOOC Essentials of Youth Policy