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Brand image is very colorful and vibrant maybe suggesting his personality and music

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More of an understanding about his music along with his personality

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31, 000 subscribers and includes links to his other social media platforms

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Another method of advertising Zak Abel uses would be through his YouTube channel. It's a great way of promoting his music videos and also learning a bit more about the artist himself through small interviews and unknown facts about him. Along with this it's a great way of promoting his brand image and artistic style towards his audience.

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Zak Abel most common way of advertising his music along with himself would most likely be social media from Instagram to Facebook. On his Instagram account he has a variety of photos that promote his new album 'Only When We're Naked', He's also added a link in his bio to buy tickets for his touring dates. Reinforcing how social media has a massive influence on artists profile and enticement, as Instagram and Facebook cater more towards his demographic audience and resulting in an increase in popularity for his music.

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Artists within this modern age approach marketing differently compared to how it was usually carried out in previous years. Methods now consist of huge social media platforms such as Instagram, Snapchat, Twitter and Facebook only being the most consistent and simple methods for a consumer society.
Methods include:
- Interviews
- Gigs/ small events
- Social media adverts
- Posters
- Magazines