# data[].attributes.body
1. 10 mins - In groups of 4-5, find an example (ad, video, poster) for each of the Korean Wave categories.

2. 10 mins - Look through all your classmates posts and answer the questions.

# data[].attributes.body
1) 15 mins - In groups of 4-5, choose one of the countries listed, and find 2-3 advertisements (posters, tv ads, online ads) for American Fast Food chains in that country. Upload the link.

2) 10 mins - View the ads uploaded by all groups from the different countries and write down your observations.

3) 10 mins - Discuss in your groups, what adaptations did you observe?

4) 10 mins - Discuss 'How has the fast food culture impacted Singapore?' (coursebook page 71)

5) 15 - 20min -- Where else can you see the influence of American popular and consumer culture? Give a suggestion.

# data[].attributes.attachment_link.title
Japanese McDonalds Ad (Full Anime Ads) #japanesecommercials #blux #viral Anime

# data[].attributes.attachment_link.title
Burger King Brazil Rolls Out Commercial With Blind Protagonist

# data[].attributes.attachment_link.title
McDonald's - Site Oficial do McDonald's Brasil | McDonald's

# data[].attributes.attachment_link.description
Bem-vindo ao site oficial do McDonald's Brasil! Temos muitas ofertas, informações sobre nossos produtos e restaurantes - descubra tudo!

# data[].attributes.body
most advertisements are bright coloured, the food looks very appetising and very juicy. they usually have promotions and discounts

# data[].attributes.body
https://youtu.be/GUNbSycXJlk?si=tsBggHXF02iAR026

# data[].attributes.attachment_link.title
Happy end at McDrive® - new campaign for McDonald's Germany

# data[].attributes.body
https://youtu.be/VMI-Y8B_xLc?si=MsuRMVuTQ5WY-cAg

# data[].attributes.attachment_link.title
You heard it right 😉  KFC Value Burgers starting @69 - ekdum jhakaass!!!

# data[].attributes.body
the ads are advertising different kinds of foods in different fast food chains they promote their food in a very lively manner promote in their own different languages collabs with celebs who are popular in their own particular country

# data[].attributes.body
they are keeping up with the trends. for example using words like ‘shiok’ to attract the attention from customers

# data[].attributes.body
https://youtu.be/ICHE2MDOt4s?feature=shared

# data[].attributes.body
very striking

food looks great

used locals to model for the food instead of the foreign talents

# data[].attributes.body
They used anime characters and things that resonate with the Japanese to attract them

# data[].attributes.body
SO CUTE 100/10 wld buy

design is very neat and eye catching

# data[].attributes.body
https://youtu.be/P_XqDEJaMkg?si=jK-zB00BrH7dRK9B

# data[].attributes.body
it has emotionally connected people with the food and the location ‘mcdonald’ provided. this can be seen from “ the nostalgic ‘Mcdonalds’ outlet at King Albert Park is where i spend many days studying for my A levels and hanging out after tiring choir practice sessions, slurping a large coke with fries” this tells me that, mcdonalds is very convenient and affordable as students can get a quick meal while also completing their assignments. this makes it very accessible and attractive for students, hence it will be reasonable for the generation who grew up studying at mcdonalds to feel attached and connected.

# data[].attributes.body
1. guy enjoying his burger

2. macdonald's website - everything is the same as Singapore except the language

4. 3 burger specialty including a milkshake

(3)they use promo to induce buyers (2 for 15R)

(4)good memories - large coke with fries; studying at macs collectables - hello kitty merch

(5)zara, forever 21 -- brand outlets

# data[].attributes.body
As because of advertisements and reviews by people has attracted people to hop on to the trend

For e.g social media platforms like Instagram and tiktok

# data[].attributes.body
fast food chains like mcd serve as gathering places for members of the community, providing a casual and familiar environment for people to socialize, relax, and connect with others. These establishments can become integral parts of local neighborhoods, fostering a sense of belonging and camaraderie among patrons.

# data[].attributes.body
used local models instead

advertisement is in their main language

# data[].attributes.body
They promote their products through using singlish to make it more relatable towards Singaporeans

# data[].attributes.body
catchy music

shows a man enjoying his burger

bright colours

burgers were more colourful and stood out from the dull background

# data[].attributes.body
Black Friday shopping sales started in America, many countries are having Black Friday sales now

# data[].attributes.body
All the food in the advertisements look very appetising and uses cheap pricing to attract more people

# data[].attributes.body
They use singlish to make it more relatable towards Singaporeans and twist singapoean dishes to burgers

# data[].attributes.body
Different countries use different languages to incorporate the country’s culture to make the advertisement relatable and more appealing to attract customers

# data[].attributes.headline
Influence of American popular and consumer culture

# data[].attributes.subject
Influence of American popular and consumer culture

# data[].attributes.body
on social media

on television

advertisements around the world

# data[].attributes.body
singapore. for example the famous american brands such as ‘prime’ and ‘feastables’ are increasingly popular as it is done by famous youtube creators who are watched by many especially kids. hence, they are influenced by the american culture.

# data[].attributes.body
Many Singaporeans have many positive memories at fast food restaurants and have impacted their lives in some way or another.

# data[].attributes.headline
How has the fast food culture impacted Singapore

# data[].attributes.subject
How has the fast food culture impacted Singapore

# data[].attributes.body
it has made a memorable impact on others who have spent alot of time there

# data[].attributes.body
advertisements use bright colours and incorporate the use of technology to make ads that capture peoples attention. They also use catchy tunes to attract peoples attention.

# data[].attributes.body
Many youtubers eat/promote fast food on their channels on youtube which can influence others to buy it too. When people see that a certain food is popular, they will feel interested to try it.

# data[].attributes.body
more and more Singaporeans have been buying fast food as a way of a convienet meal as singaporean are more and more busy

# data[].attributes.body
Many big globalised companies come from America. The advancement of technology also allows for knowledge to be spread, so these companies are able to advertise their product more through different social media platforms, gathering more customers from all around the world.

# data[].attributes.body
all the food advertisments have bright colours and attractive deals

# data[].attributes.body
globalisation

# data[].attributes.body
youtubers promote different american brands by filimg themselves trying and rating them and then posting them online which allows people from other countries to view these videos

# data[].attributes.body
1. Developments in transportation

2. Developments in digital technology

3. Growth of MNCs