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Notes:
¹ Offers typically are routed to the brokers. Houzeo's Offers Platform allows your broker to present the offer to you instantly
² Houzeo Offers Platform allows sellers to Counter an Offer and Request Highest & Best Offers online
³ Houzeo Showings is available both on Houzeo's website and on the Houzeo mobile app ( learn more)
⁴ Available only on weekdays up to 1 pm, and only in select MLS'. After you've purchased the Gold or Platinum plans, email support@houzeo.com with the subject line "Expedited Listing Request: ". Service is free for Gold and Platinum plans customers

For Sale By Owner Websites are Changing the Game

For Sale By Owner sales are up. According to Redfin, 20% of homeowners sold their homes without hiring a full-service agent in 2019. In 2021, this number has gone up significantly and is even more pronounced for homes valued at $1 million and above, where 37% of owners opted to sell their homes themselves or use a limited-service agent. And according to Stanford University and Northwestern University studies, these For Sale By Owners (FSBOs) likely got the same price or higher for their homes, than if they would have hired a full-service agent.

In this article, we're going to review all the different For Sale By Owner websites and assess them on what matters most to a home seller.

Reviews of For Sale By Owner Websites:

Houzeo

Houzeo is the most technologically advanced For Sale By Owner website. That means easy listing, fast changes, no delays, offers online, and easy showing management online too! It is available nationwide, and offers cost-effective $299 and $399 packages. The $399 GOLD package is loaded with tech features, and includes seller disclosures for most states.

Houzeo provides home sellers with maximum MLS exposure that an agent can provide, for a flat-fee. Houzeo technology is superb, beating out any of the other competitors. The entire process is 100% online and automated, so listing and changes are easy. Houzeo also offers an advanced Offers Platform which helps you review, compare, or counter all offers. The Offers Platform also allows you to easily request highest & best in a multiple offer situation. Finally, Houzeo Showings allow easy scheduling of your property showings.

💡 Learn more: Check out more in-depth Houzeo reviews.

Pros and Cons

✅ 100% online

✅ IntelliList Listing Management System makes listings & changes fast!

✅ Near-nationwide coverage

✅ Listings get syndicated to Zillow, Realtor.com, Trulia, Redfin, and 100s of other sites

✅ 5-star customer service

✅ Mobile app

Susan Saved $40,000 via Houzeo!
Susan Bish Denver, NC
Start Your FREE Listing NOW!
Houzeo Reviews

Most customers are happy with Houzeo

FSBO.com

FSBO.com is available nationwide, and offers cost-effective $99 and $399 packages. We do not recommend the $99 package, because it provides little to no exposure, with only a FSBO.com listing. The $399 package includes an MLS listing, and is good value.

The technology on FSBO.com is outdated, and most processes are manual. You'll be referred to a broker who covers your state to be listed on the MLS. Because FSBO brokers are not on the platform (everything is offline), you won't have control over your selling experience. You'll constantly be dealing with printing, signing, and scanning PDFs for your change requests.

Additionally, you won't know the broker being assigned to you in advance, so you may be assigned a broker who doesn't have good reviews. There's no mobile app, social media sharing, or any advanced features of any kind. It can take 2-4 days to get listed, and when you're listed, offers will be sent to your broker, not to you directly.

FSBO claims to be "The Premier For Sale By Owner Real Estate Website." Let's review it's pros and cons.

Pros and Cons

✅ Similar to Houzeo.com, FSBO also gives you access to the MLS

✅ You'll be referred to a broker who covers your state. That broker may have additional options that aren't advertised on FSBO.com

⛔ Because FSBO brokers are not on the platform (everything is offline), you won't have control over your selling experience. You'll constantly be dealing with printing, signing, and scanning PDFs for your change requests.

⛔ You may be assigned a broker who doesn't have good reviews

⛔ There's no mobile app, social media sharing, or any advanced features of any kind

⛔ Listings can take 4 business days to go live. Additionally, since listing updates are manual, they take longer. For example, scheduling an open house will need to be done a week in advance.

⛔ Finally, offers will be sent to your broker, who can't forward them instantly

FSBO.com Reviews

Know the real-time customer experience with these reviews for FSBO.com

Pro: Buyers within your reach

Con: The Partner Package isn't worth your time and money

Fizber

Fizber claims to offer the most advanced online marketing system, providing a comprehensive Marketing Portal that provides reports and statistics to help analyze your listing activity. Let's review this for sale by owner website on each of it's merits.

Fizber.com is available nationwide, and offers cost-effective MLS packages. The technology on Fizber.com is outdated, and most processes are manual. You'll be referred to a broker who covers your state to be listed on the MLS. Because brokers are not on the platform (everything is offline), you won't have control over your selling experience. You'll constantly be dealing with printing, signing, and scanning PDFs for your change requests. Additionally, you won't know the broker being assigned to you in advance, so you may be assigned a broker who doesn't have good reviews. There's no mobile app, social media sharing, or any advanced features of any kind. It can take 2-4 days to get listed, and when you're listed, offers will be sent to your broker, not to you directly.

Pros and Cons

✅ Similar to Houzeo.com, Fizber also gives you access to the MLS

✅ You'll be referred to a broker who covers your states. That broker may have additional options to help you upgrade

⛔ Because Fizber brokers are not on the platform (everything is offline), you won't have control over your selling experience

⛔ You may be assigned a broker who doesn't have good reviews

⛔ There's no mobile app, social media sharing, or any advanced features of any kind

⛔ Listings can take 4 business days to go live. Additionally, since listing updates are manual, they take longer. For example, scheduling an open house will need to be done a week in advance

⛔ Finally, offers will be sent to your broker, who can't really forward them instantly

Fizber Reviews

Danalynn found Fizber a plethora of knowledge and her experience was incredible

Linda felt exposed to unwanted calls from interested parties, wondering if her information was truly secure?

Zillow & Trulia

Zillow is by far the biggest real estate platform in the U.S. Pair that with Trulia, and it provides critical exposure. FSBO listings on Zillow though have a very poor success rate, and that's for 2 reasons. Zillow's FSBO listings provide limited exposure because Zillow now categorizes them under "Other Listings". Problem is that this new "Other Listings" category is hidden. By default, Zillow only displays agent listings. So most buyers don't see the FSBO listings. Additionally, Zillow makes money by selling buyer leads, so by posting FSBO on Zillow, you're practically locking in a Buyer Agent Commission. You'll also get hundreds of calls a week from full-service agents wanting your listing.

As a Zillow For Sale By Owner, you will also not be on the MLS. That means, you lose out on critical exposure to buyer agents who are involved in almost 90% of US real estate transactions. This may translate to you not getting top dollar for your property.

Pros and Cons

✅ Most number of visitors on any platform outside the MLS

✅ Open houses to your MLS listing with an extra fee

⛔ Zillow hides FSBO listings in the "Other Listings" category, so most buyers will never see your listing

⛔ You'll get a ton of solicitation calls from agents wanting to list your home

⛔ Without access to the MLS, you can't market to buyer agents, so you're unlikely to get top dollar for your property

⛔ Weak customer service as evidenced by Zillow.com's 1.7 out of 5 Rating on popular review sites like TrustPilot.

Zillow Reviews

We believe customers who have experienced Zillow & Trulia's services are highly reliable.

David loves his Zillow app because it has all details in one place

Kirsten's experience with Zillow's customer service was unpleasant

For Sale By Owner

ForSaleByOwner.com used to be the biggest For Sale By Owner website in America. It has since been acquired by Rocket Homes, and is now a lead generation engine for Rocket's brokerage and lending businesses. A FSBO listing on ForSaleByOwner.com is only viewable to the site's visitors, so your access is severely limited. You'll also get hundreds of calls a week from full-service agents wanting your listing.

In 2022, ForSaleByOwner.com is literally the worst option for you, if you're looking to sell your home by owner.

Pros and Cons

✅ Nationwide coverage

✅ Similar to Houzeo.com, ForSaleByOwner.com has great search features for its buyers

⛔ No MLS access, so your exposure is minimal

⛔ Weak technology

⛔ Listings are displayed only on ForSaleByOwner.com. And relatively, its traffic is minimal compared to Zillow, Redfin, and Realtor.com

⛔ You'll get a ton of solicitation calls from agents wanting to list your home

⛔ With no access to the MLS, you can't market to buyer agents, so you're unlikely to get top dollar for your property

For Sale By Owner Reviews

Along with the pros and cons, these reviews from real-time customers will help you understand how this FSBO website works.

Deb found For Sale By Owner's interface for the listing process user-friendly and reasonably priced

Billy was a victim of condescending customer service and regrets trying For Sale By Owner

Craigslist

With a whopping 50 million website visits every month, Craigslist is a big classifieds website

Pros and Cons

✅ There's no charge to post an FSBO listing on Craigslist

✅ Exorbitant traffic on the website makes them one of the most visited websites in America

⛔ The map search feature is very rudimentary. If you know real estate, you know this feature drives buyer interest

⛔ With many people constantly listing on Craigslist, the chances of your listing getting buried are high

⛔ Despite a high volume of audience, this platform attracts deal seekers and people looking to buy low-budget houses

Craigslist Reviews

These real-time customer reviews will help you make smarter decisions and give a larger idea of how Craigslist functions.

Moses found Craigslist simple and easy and enjoyed the large audience exposure

Paul hassled amidst scammers on Craigslist

Facebook Marketplace

While Facebook Marketplace is globally accepted and reliable, it comes with some pros and cons. We're here to measure them and help you make a better decision as an FSBO seller.

Pros and Cons

✅ A plethora of eyeballs on your listing, although they may not be home buyers

✅ Pay no listing fees to post your ad

⛔ There's no map search feature - one of the most important features for property sites

⛔ Similar to Craigslist, the audience or buyer persona here is budget-conscious too

⛔ The chance of every inquiry turning into a definite sale is relatively low

Facebook Marketplace Reviews

While some love how Facebook Marketplace connects buyers and sellers, there are some users who may have a contradictory opinion.

Mezzanin's experience selling on Facebook Marketplace was tough, but worth it

Karen warns about fake buyers on Facebook Marketplace

HomeFinder

While HomeFinder offers you its services for low-cost, saving you thousands of dollars, is it really worth your time and money? We measured the pros and cons of listing your home with this real estate website to help you make better decisions as an FSBO seller.

Pros and Cons

✅ Low-cost option with only $39 as listing fees

✅ Gives you a nation-wide coverage

⛔ No MLS listing option

⛔ Less traffic as compared to other FSBO websites

⛔ Lack of inventory in certain regions

Homefinder Reviews

These real-time customer experiences will help you decide whether to go ahead with HomeFinder or look for alternatives

Sheterra found a reliable real estate agent via Homefinder

John complained about Homefinder's unfriendly customer service

Beycome

While you might be enticed with its extra features, we've measured the pros and cons for this for sale by owner website.

Pros and Cons

✅ Low-cost and flexible MLS listing plans

✅ Offers additional features

⛔ Beycome is available only in California and a handful of other states

⛔ Beycome's Concierge Plan is a waste of time and money since it assigns you a real estate agent, which also charges you an additional 1% as the commission fees

Beycome Reviews

We found some real-time customer reviews that will tell you more about Beycome's services

Claudia sold her house by listing it for $300 via Beycome

Another Beycome user found the customer service terrible and recommends everyone to stay away
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Frequently Asked Questions

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9 Best For Sale By Owner Websites (2022 Rankings) - Houzeo Blog

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Notes: 1 Offers typically are routed to the brokers. Houzeo's Offers Platform allows your broker to present the offer to you instantly 2 Houzeo Offers Platform allows sellers to Counter an Offer and Request Highest & Best Offers online 3 Houzeo Showings is available both on Houzeo's website and on the Houzeo mobile app ( learn more) 4 Available only on weekdays up to 1 pm, and only in select MLS'.