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SM utilizes mass marketing as highlighted in their tag line, “we’ve got it all for you”.

- Avy Salvador

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McDonald’s general menu has specials for kids (I.e kids meals aka happy meal) and budget buyers (i.e value meals)

- Avy Salvador

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Pet express targets the pet industry and the niche market of pet owners.

- Avy Salvador

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Among the health-conscious eaters niche, Quorn has particular products for vegans and vegetarians respectively. For context, both vegetarians and vegans do not consume animal meat, but vegetarians’ diet still consists of some animal products like dairy and eggs while vegans completely veer away from all animal products .

- Avy Salvador

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NextPay targets MSMEs, freelancers, corporations, and social sellers.

- Ceej Atienza

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This text editor ignores whether you code in a different language because it caters to every language.

- Basty Vergara

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This haircare brand practices individual marketing, as it allows buyers to customize their own shampoo and conditioner bottles according to their specific needs. Their site allows customers to name certain factors such as hair type and scalp moisture, as well as preferences such as scent and overall hair goals. The products even come in personalized bottles with the customer's name printed on it.

- Una Garcia

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SMDC employs Niche marketing towards their efforts to sell condo units in university areas. They sell to students who are looking for options to live closer to their universities (Blue and Green Residences).

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Nike caters to people that play varying sports, with varying skill levels and age and gender demographics.

- Luis Maslog

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Courtside markets the industry of Trading Card Games. Their niche market are people who play these card games and a more specific market are the competitive players because they are also officially partnered with the card companies for official tournaments.

-JC Mendoza

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Asus's brand, ROG, is made for gamers with products that caters all kinds of PC gamers, and mobile gamers as well as hardware that is designed in different ways so that people of varying levels of income can afford it.

-JC Mendoza