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keeping an organization on track and anticipating events that might occur.

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In controlling, managers monitor and evaluate:

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In controlling, managers monitor and evaluate:

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a. Whether their organization’s strategy and structure are working as intended.
b. How they could be improved.
c. How they might be changed if they are not working.

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In planning and organizing, managers develop the organizational strategy and
structure that allow the organization to use resources most effectively.

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The Importance of Organizational Control.

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The Importance of Organizational Control.

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Managers must be able to accurately measure how many units of inputs are being used to produce a unit of output.

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The Importance of Organizational Control.

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The Importance of Organizational Control.

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Organizational control is important in determining the quality of goods and services because it gives managers feedback on product quality.

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The Importance of Organizational Control.

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The Importance of Organizational Control.

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Managers can also make their organizations more responsive to customers if they develop a control system to evaluate how well customer-contact employees are performing their jobs.

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The Importance of Organizational Control.

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The Importance of Organizational Control.

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Controlling can raise the level of innovation in an organization.

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Deciding on the appropriate control systems to encourage risk taking is an important management challenge.