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Joel:
By understanding how certain people behave, think or react, we can make use of such information to filter and market to the different groups of people. That way, they can also position their brand and give their image to consumers and to the general public

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whenever we buy things, we would have a thinking process before actually purchasing it  would be interesting to find out what consumers thought processes are and also i think it will allow me to have better purchasing decisions

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I will be able to understand the way that most of our consumer markets, which dominate today, work and how they function. How consumer behaviour impacts the way in which companies market their products and how they use the pcyhe to their advantage.

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Applying consumer psychology to marketing will significantly increase sales and experiences because we will learn about the consumer's likes and dislikes and differentiate them according to their preferences.

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Through consumer psychology, we will be able to understand the feelings and the decision-making process on why we buy and relate to goods and services. So we will be able to motivate shoppers to buy the certain products.

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You are able to understand the processes involved when people select, purchase products or services to satisfy consumer's needs and wants which will benefit you by being able to cater to their needs.

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It will help me to understand the way consumer's mind work and thus help achieve their needs and wants better.

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Studying consumer's behaviour helps us to understand their perspective and thoughts when buying things. It helps identify their needs and desire.

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Understand the perception, needs and wants of the consumers, to further enhance the effectiveness and impact of marketing force. Marketers have to not only accommodate to the needs of consumers, but also predict what may be an additional attraction or certain specialty for getting loyal customers or to beat competitions or extra sales

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I feel that I can increase my understanding in terms of about how customers use and dispose of products as well as how they make decisions to purchase products.

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Psychology has a powerful impact on the world today.
Studying consumer psychology is useful and helpful in many areas. It can be applied to many different places. Specifically in Marketing, if we learn Psychology, it is a powerful tool that will actually help marketers to better understand their consumers and deliver a more personalised experience to cater to different types of people.

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Studying consumer psychology is useful as it can give marketers a better judgement on how consumers make the decision to purchase a certain product by understanding the consumer's thoughts, beliefs and perceptions . This will allow marketers to better market their products in the future

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It allows us to understand more of what drives consumers to buy, their needs, and wants to better cater to them with our products.

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it allows me to know what techniques used will be able to influence consumer's thinking and help to boost the sales of a product.

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allows me to understand how consumers feel and choose on a product, which may be useful for me in the future

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so that we will be able to understand from the customers pov and help to successfully market products in the future. With the knowledge of the module when we become marketers we will know what do and cater to customers needs/wants

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Studying consumer psychology can help you understand the beliefs and perceptions of consumers which will allow us to know how to best market our products or services

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It helps us to understand the consumers thoughts, actions and behaviours which then helps us cater to them better and increase sales of a certain product thru marketing.
It also helps us to predict the trends