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1992: UN Earth Summit (Rio de Janeiro): This major event brought global attention to environmental issues and led to the creation of the Agenda 21 program, which set a framework for sustainable development.

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1997: Kyoto Protocol: This international treaty aimed to reduce greenhouse gas emissions and was a key moment in global sustainability efforts.

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1990s: Green Building Movement: In the 1990s, the green building movement gained momentum, leading to innovations in sustainable architecture, energy efficiency, and eco-friendly construction materials.

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1993: Patagonia’s Recycled Polyester: Patagonia became one of the first companies to use recycled polyester in their products, making a significant step towards sustainability in fashion.

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1994: Stella McCartney's Fashion Debut: While McCartney's focus on cruelty-free and sustainable fashion grew over time, her entry into the fashion world in the '90s set the stage for more eco-conscious luxury fashion.

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1999: Eco-Fashion Movement Gains Traction: Various designers in the '90s, including Donna Karan and Katharine Hamnett, began incorporating sustainable materials and ethical production practices into their lines, starting to shift the fashion industry's attitude toward sustainability.

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Background: Sustainability in the 1990s

The 1990s saw a surge in global environmental awareness. Key events like the 1992 Earth Summit and the rise of the Green Building movement pushed sustainability into the spotlight. In fashion, brands like Patagonia and designers such as Stella McCartney began adopting eco-friendly practices. This decade laid the foundation for the continued growth of sustainability in the following years.