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1.      Stand out!

2.     Music connects us all.

3.     Environmentally friendly guitars

4.     Animal cruelty

5.     Hidden in plain sight.

6.     The world is rude.

7.     Drop-in care centre.

8.     Metal mayhem

9.     Speake up

10.   Pride is forever!

11.    Were still here

12.   The station Murry bridge

13.   Music for the youth

14.   Instruments for kids

15.   My album

16.   kindness in people

17.    How films and the arts effect humanity

18.    Glamorising alcoholism

19.    Glamorising depresion

20.   Chair for guitar players

21.    A club for metal fans and musicians

22.   A guitar amp that can be heard in space

23.   A VR book where you can watch the book come too life

24.   A mechanical device that lets fish walk on land

25.   Horror themed cookies

26.   A club/class for stop motion lovers

27.   Down with the patriarchy

28.   A pair of sunglasses with built in headphones

29.   Silence is violence

30.   A godzilla themed cafe

31.    Shoes that have a built in gps and can tell you direction

32.   A rocket ship that is powered by cheese

33.   A new car that is fueled by tomato sauce and salt

34.   A heavy metal themed brand of instant noodles

35.   A clothing brand that exclusively make pants/ dresses with pockets for women

36.    A karaoke bar that plays exclusively famous songs from movies

37.    A robot spider that climbs on any surface too clean the walls and ceiling

38.    A new kind of bed that is made of a material that can read your mind and adjust itself for maximum comfort at all times

39.    A guitar that can be any shape you want it to be

40.    There are people being imprisoned for religion in north korea.

41.    An ebay like service that uses teleportation too deliver packages

42.   A new submarine that anyone can use and is almost an underwater car.

43.   A new species of dog that doesn't bark,lick or drool

44.   A new material that is like wool but is waterproof and very soft

45.   A new line of clothing that is waterproof

46.   A kind of wood that can be used for fire but doesn't burn away and can be reused

47.    A pair of headphones that can be bluetooth or use a cable and are waterproof

48.    An electric wheelchair that is affordable and great quality and smaller than most electric wheelchairs.

49.    A line of makeup that is also bulletproof

50.    Makeup that is fireproof

51.     A new water bottle that can also be a phone holder

52.    An umbrella that also works as a kite

53.    Save our oceans

54.    An aquarium you can swim though

55.    A breed of cat that also works as a phone charger

56.    A new movie theatre that uses vr/ar to improve the experience

57.    A robot fish that cleans pipes like a plumber

58.    A new phone that is solar powered

59.    A car that has a third wheel in the back too help with parallel parking

60.    A rocket ship that anyone can use too visit the moon

61.     A flying chair

62.    Sea shepherd

63.    A godzilla themed music festival

64.    A lego themed car company

65.    A steering wheel that turns when you indicate

66.    A car made of tree bark

67.    Marshmallow car

68.    Trans rights

69.    A species of bird that help you diet by stealing your food

70.   Emotional support/ service bear

71.    A breed of miniature tiger too keep as a pet

72.    Stop deforestation

73.    Suicide soda

74.    Nanotechnology that lets you shapeshift

75.    A device that can sort circuit machinery like elevators too give you a break

76.    A built in air rifle in a car too shootout bright headlights

77.    A dimmer switch for the sun

78.    Robot eyes that toast by looking at it

79.    De toaster, un toasts your bread

80.    How generational trauma ruined the world

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I'm feeling excited and a little overwhelmed about this first assignment, however i have a very good idea of what i want to do and create for it and the message id like to discus. how ever executing this may be difficult but i think it is possible to do so, but ill have too plan it very carefully and be sure it will work.

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In recent times the divide between humanity seems to be growing, i feel that through music we can begin close that gap, even just a little bit and start the process of healing our society.

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Suttie, J 2016, ‘How music bonds us together’,
Greater good magazine, 28 June, viewed 10 March 2023,
<https://greatergood.berkeley.edu/article/item/how_music_bonds_us_together>.

This article provides a very interesting look into how through singing and music we can suconronise out minds. We also learn about how our brains are wired for music and how the mind responds to music. Its very in-depth and discusses multiple studies and tests. how ever there is very little discussion of topics such as genera of music. How ever this is very useful information for when i am directing the scenes and getting the actors synced up to shoot the scene.

Singleton, H 2021, ‘How music connects us to each other’,
R: Ed, 19 March, viewed 10 March 2023,
<https://rightforeducation.org/2021/03/19/music-connects-us-to-each-other/#:~:text=Music%20creates%20a%20group%20identity&text=The%20scientists%20believe%20that%20listening,we%20work%20in%20a%20group.>.

This article provides some great incite into the many different ways humanity has used music throughout history and how it has been used to join us. It provides its information in nice short paragraphs that are easy to understand and provides nice titles to give you an idea of what's to come. However there isn't a lot of in-depth knowledge on display so i feel like there is more information available then what is shown here. The history of music is useful information as it allows me to create the video knowing that music has always connected us. and in the add itself you could consider it a trip through time as each genre shown in the video is older than the last. Starting with pop/ rave and ending with country.

Barrett, B & Bond, N 2016, ‘Connecting through music: The contribution of a music programme to fostering positive youth development’,Sage journals , 15 June, viewed 10 March 2023, <https://journals.sagepub.com/doi/abs/10.1177/1321103X14560320?journalCode=rsma>.

This is a very in-depth study of the use of music for the development of youth in school. It is a very good study of how music can be used in ways outside of just enjoyment and dancing. How ever this is slightly unrelated to my video i felt it was important to really look into the way music can be used for better development and connection.

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At GGSC's recent awe conference, Melanie DeMore led the audience in a group sing as part of the day's activities. Judging from participant responses, it was clear that something magical happened: We all felt closer and more connected because of that experience of singing together.

Why is singing such a powerful social glue? Most of us hear music from the moment we are born, often via lullabies, and through many of the most important occasions in our lives, from graduations to weddings to funerals. There is something about music that seems to bring us closer to each other and help us come together as a community.

There's little question that humans are wired for music. Researchers recently discovered that we have a dedicated part of our brain for processing music, supporting the theory that it has a special, important function in our lives.

Listening to music and singing together has been shown in several studies to directly impact neuro-chemicals in the brain, many of which play a role in closeness and connection.

Now new research suggests that playing music or singing together may be particularly potent in bringing about social closeness through the release of endorphins.

In one study, researchers found that performing music-through singing, drumming, and dancing-all resulted in participants having higher pain thresholds (a proxy measure for increased endorphin release in the brain) in comparison to listening to music alone. In addition, the performance of music resulted in greater positive emotion, suggesting one pathway through which people feel closer to one another when playing music together is through endorphin release.

In another study, researchers compared the effects of singing together in a small choir (20-80 people) versus a larger choir (232 people) on measures of closeness and on pain thresholds. The researchers found that both choir groups increased their pain threshold levels after singing; however, the larger group experienced bigger changes in social closeness after singing than the smaller group. This suggested to the researchers that endorphins produced in singing can act to draw large groups together quickly.

Music has also been linked to dopamine release, involved in regulating mood and craving behavior, which seems to predict music's ability to bring us pleasure. Coupled with the effects on endorphins, music seems to make us feel good and connect with others, perhaps particularly when we make music ourselves.

But music is more than just a common pleasure. New studies reveal how it can work to create a sense of group identity.

In a series of ingenious studies, researchers Chris Loerch and Nathan Arbuckle studied how musical reactivity-how much one is affected by listening to music-is tied to group processes, such as one's sense of belonging to a group, positive associations with ingroup members, bias toward outgroup members, and responses to group threat in various populations.

The researchers found that "musical reactivity is causally related to...basic social motivations" and that "reactivity to music is related to markers of successful group living." In other words, music makes us affiliate with groups.

But how does music do this? Some researchers believe that it's the rhythm in music that helps us to synch up our brains and coordinate our body movements with others, and that's how the effects can be translated to a whole group. Research supports this thesis, by showing how coordinating movement through music increases our sense of community and prosocial behavior. Indeed, one study found two year olds synchronized their body movements to a drumbeat-more accurately to a human they could see than to a drum machine.

This tendency to synchronize seems to become only more important as we grow. In another study, adults listened to one of three types of music-rhythmic music, non-rhythmic music, or "white noise"-and then engaged in a task that involved cooperating and coordinating their movements. Those who listened to rhythmic music finished the tasks more efficiently than those who listened to the other types of sound, suggesting that rhythm in music promotes behaviors that are linked to social cohesion.

In another study, people seated side by side and asked to rock at a comfortable rate tended to coordinate better without music, but felt closer to one another when they did synchronize while listening to music. In a study by Scott Wiltermuth and Chip Heath of Stanford University, those who listened to music and coordinated their movements to the music were able to cooperate better and act more generously toward others when participating in economic games together (even in situations requiring personal loss for the good of the group, such as in the Public Goods Game).

All of this evidence helps confirm music's place in augmenting our social relationships. Perhaps that's why, when you want people to bond, music is a natural resource for making that happen. Whether at concerts, social events, or awe conferences, music can help us connect, cooperate, and care for each other. This suggests that, if we want to have a more harmonious society, we would do well to continue to include music in our-and our children's-lives.

Greater Good wants to know: Do you think this article will influence your opinions or behavior?

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According to new research, music helps synchronize our bodies and our brains.

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What do i need too show im my video too make my audience take action?

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What do i need too show im my video too make my audience take action?

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Once my promotion video is finished i want the audience too thin about its message and for them to go to the website and investigate further into this idea and really think about it and try and spread the message forward in their daily life.

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Kennett, R, Go A Moe's with OTR, youtube, 15 nov 2022, 14 march 2023, <https://www.youtube.com/watch?v=Kt5zcd2t5KI>.

McGill, E, 2009, From little things, big things grow, youtube, 27 Nov 2020, 25 march 2023 <https://www.youtube.com/watch?v=ZxD5mqUXnn8>.

Wieden + Kennedy, 13 August 2015, who cleans the cleaner, youtube, 7 Oct 2015, 14 march 2023, <https://www.youtube.com/watch?v=PuJNKCy5GmM>.

All these ads make use of unique music and camera choices which id like to use in my own video. Along with sharing a similar tone to what i want mine to have. How ever they are all very different to how i imagine my final video to look and feel. All these advertisements however aren't exactly the tone i am looking for and don't perfectly reflect the visuals and style i want.

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my message appeals to people who  are in the age group of 25-30 as it appeals to a wide range of people. it especially appeals to people who love music of all genres and love participating in musical events and groups. it is aimed at people who are political and the aim is to unite them under their love of music. In terms of platforms my video can be shown on it is very universal however i feel it would work best on platforms such as facebook and instagram as they have the most users possible and can target the add to people using their algorithms.

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White hat
. Everyone likes music of all different kinds and feels very strongly about them.
. How different groups feel about different music.
. What can be changed? How can these different genres be connected?
. Through researching the topic and going out and speaking to people.

Red hat
. I'm passionate about music.
. I want the world to be a better place.
. I doubt the world can be fixed but hope this may help.

Black hat
. The message may not be effective.
. Getting the audience to actually engage and participate may be difficult.
. There could be flaws in the presentation of the video and there may be flaws with the website.
. People may be dismissive and ignore it.

Yellow hat
. This advertisement/ website preaches the values of togetherness and coming together to bond over a similar subject.
. Challenging the viewers thoughts on the people around them and the world as a whole.

Green hat
. There are many ways to convey this message using not only visuals but also audio and writing.
. Visually showing people of different backgrounds enjoying music in their own ways shows how we all have that in common.

blue hat
. Planning the video and website out must be done carefully as if there are noticeable tone shifts between the two or some continuity or logical flaws then it will be less effective.

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Attention
beginning with white text on a black screen is an attention grabbing and the sound of music slowly fading in adds to grab an audience's attention

interest
The audience's interest will be sustained and more text is revealed and the songs change building a mystery.

desire
simply using visuals and audio the emotion behind this message can be felt by the audience and can be carried forward.

action
by the end of the ad there will be a call for the watcher to go to the website and learn more about my chosen topic and how to use it in their daily lives. hopefully making the audience change something about the way the behave or act.

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We see a black screen with the text "what do we all share?" as we hear the sounds of dance music fading in and we see a group of teenagesr partying and having fun as the music fades out and a new song fades in and the screen goes black. We then see the text "it is universal from generation to generation" as the sound of an extreme heavy metal song and we see a band on stage playing to an audience and they are jumping and moshing to the song and the screen goes black again.

A new set of text appears reading "in a time where we are more divided than ever" now the sound of a low energy country song begins to fade in and we witness a family sitting around a campfire at night enjoying eachothers company and listening to the song. The music fades out and the screen goes black one last time as we see the text "music connects us", on this image there is a link to a website and more text saying "go to out website for more information"

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This is the colour scheme for the video. 

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This is my colour wheel for the colours i want to primarily use for my video production. each section of the video will feature these colours in a big way. the video will begin using green highlighting lights to emphasises its modern nature and youthful energy. the next section will future a lot of red to match the angry energetic feeling metal is built on. finally the last section will be a comfortable yellow to match up with the comfort of the campfire used in the scene. the blue element will be used in conjuction with black in between these section to help the audience relax their eyes and not become overwhelming.

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I created this mind map using bubble.us. i colour coded it to make it easy for the eye to follow along the path my mind went on. After finishing this mind map i feel that my chosen topic is what i will use and i have no need to re work it. I have a very clear image i my mind of what i want the video to be and how my message can be portrayed.

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This is the music for the opening dance section of the video. it was made entirely in the bandlab app and im very happy with the final result. this song was made for an album i released and is inspired by dance and rave tracks.

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For the video i will be writing some original songs using a mix of an app called band lab and recording using audacity.

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This is the song for the heavy metal part of the video. This track was also made using band lab however i will be re recording it using audacity to get a better guitar sound. this song is inspired by classic 80s thrash metal like Metallica.

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For my video i want the tone to be very relatable and energetic with nice colours and fun visuals. but i also want there to be a calm emotional moment at the end of the video to make the audience really feel and connect with the message of the ad.

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paragraph fonts:
Kanit, Designed by Cadson Demak
Roboto, Designed by Christian Robertson
Oswald, Designed by Vernon Adams, Kalapi Gajjar, Cyreal

Large text fonts:
Josefin Sans, Designed by Santiago Orozco
Oswald, Designed by Vernon Adams, Kalapi Gajjar, Cyreal
Alkatra, Designed by Suman Bhandary

I chose these fonts for their unique nes and how well they fit with the themes of the video. I also wanted to be sure they were very readable, especially as I have dyslexia so readability is very important. And for the large text i wanted something bold and attention grabbing. I like all of these fonts but after critically looking at them i have chosen the two i will use. All these fonts come from google fonts and are available for use by anyone for anything.

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I like this logo however i feel it has to much going on and a more streamlined version of something like this would be much better to look at.

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Titles and heder font:
Josefin Sans

paragraph font:
Roboto

After looking over all the options i had, i decided that these two font works the best for my project. they are legible and would work with what i'm trying to create. I especially like how sharp and powerful the Josefin Sans font looks. The Roboto font is also very clean and east to read.

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I created these logos in photoshop. I wanted to use some of the colours from my colour wheel to add more dynamics. The theme behind them all was the idea of connection and love through music. I combined the images of love and music to put that idea into the audiences mind.

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I like this logo a lot how wvwe if looked at from the wrong angle it does look like they are both hanging by their necks so that needs to be changed.

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I like how this logo looks and it reflects my idea for my video and i like how the colours blend together. It's also very easy on the eyes and flows nicely. the idea behind the two brains being different colours was to represent that people who are very different can still connect with music.