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Expand direct-to-consumer sales by investing more in e-commerce through their website and partnering with exclusive delivery services to offer subscription-based ice cream delivery.

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Increase partnerships with local shops by collaborating with independent local grocery stores and specialty food shops, especially in underserved areas or smaller towns.

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Use electric or low-emission vehicles for delivery and transportation to reduce the carbon footprint across the supply chain in sustainability-driven distribution.

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Allow customers to customize ice cream orders with personalized packaging or flavor combinations through their website.

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Reintroduce or expand ice cream truck fleets in urban and suburban areas for direct delivery and a nostalgic consumer experience.

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Partner with amusement parks, airports, train stations, and other high-foot-traffic areas where Ben & Jerry’s may not have a strong presence.

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Promote healthier or dairy-free ice cream options in health food chains like Whole Foods or Trader Joe’s to attract health-conscious consumers.

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Open pop-up stores at festivals, fairs, and special events to create buzz and introduce new flavors in temporary locations.

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Invest in better refrigeration technology to improve cold chain logistics and ensure that ice cream maintains optimal quality and consistency during transport and storage.

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Place smart vending machines with Ben & Jerry’s products in universities, office buildings, and malls, offering an easy, contactless buying experience.

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Implement loyalty or incentive programs for grocery and convenience stores that sell higher volumes of Ben & Jerry's, encouraging them to stock more.

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Focus on entering more international markets through partnerships with local distributors to adapt to cultural tastes and preferences.

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Collaborate with companies like Blue Apron or HelloFresh to include Ben & Jerry's products in their dessert offerings.

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Launch a Ben & Jerry’s mobile app where customers can locate nearby retailers or Scoop Shops, order ice cream, and receive special discounts.

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Partner with other brands, such as movie theaters or fashion retailers, for collaborative promotions, bundling Ben & Jerry’s with their products for cross-industry exposure.