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Put like a huge ass weighing machine (fake one of course) in middle of the CBD with a bag on top of it. Then like have mysterious people add on into the bag throughout the day and like end up with the average weight of food wastage in singapore at the end of the week. And then have like a banner in front of it which states like 'This is how much food goes to waste in Singapore. Did you contribute to this?'

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influencers to endorse on the issue and give their support on the  issue.
- posting them on their social media accounts.

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When ordering food, people are encourage to say the appropriate
food sizes they want to the vendors

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FLOOR & SHELVE STICKERS @ SUPERMARKETS
> "do you really need this?" at strategic locations

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Racks and shelfs to have stickers to encourage target audience to think on food wastage.

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Playing on guilt too, too encourge target audience to think twice before wasting their food.
Exmple : Think. Have you order too much?

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foodcourts/hawkers to implement charges if certain amount of food is wasted 

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foodcourts/hawkers to implement charges if certain amount of food is wasted 

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Host like a huge ass eating competition in a place somewhere in the CBD, and then like have a lifting competition of the remaining bags of food to emphasise how much food we waste. And then drop some food wastage facts on them.

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Having outdoor ads to allow the general public. Playing on guilt would be the most efficient way to do so.

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by putting flyers that have QR codes, we can have the interctive game integrated as outdoor ads.

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Demos on digital kiosks (self-service kiosks)
Get through the various stages and win freebies

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- dumb ways to waste food game
- tips on how to prevent food waste at home and outside
- recipes to cook up a meal with leftovers
- plan using calendar & notepad, how much u need to buy at the supermarket?

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-School talks.
To share more information on what could be done to prevent it.  Give out useful souvenirs as well.

-Introducing "Dumb ways to waste food".
A game for smartphones, that requires us to carry out the right ways/actions to manage leftovers or simply prevent food wastage as fast as possible.

-Supermarket demos of the game.
Getting kids to play the games.

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Having to collaborate with NEA and HPB to better emphasis on the credibily of the issue

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Smartphone App
Event?
Floor/Table Stickers

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https://www.todayonline.com/singapore/more-half-food-thrown-away-households-can-be-avoided-nea-study
collaborate with NEA, support from ministry of environment and water resources

CREATE APP that helps people manage food consumption/expenditure
>plan meals, advises portions per pax (on a calendar)
>tips on how to reduce food wastage at home & outside

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1) Only order to your own capacity.
2) don’t cook for single portioned meals.
3) don’t order more than you can finish.
4) pay attention to the correct ways different food items should be stored so as to keep them fresh for longer.