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HMW we create a basic version of a product idea? 

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HMW we create a basic version of a product idea? 

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HMW present a simple product idea to an audience for some feedback?

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HMW present a simple product idea to an audience for some feedback?

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How me we discover if we have a good product idea?

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How me we discover if we have a good product idea?

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A hunch.  Imagine a family or a couple who had booked their summer holiday to go to Tuscany, only to find out that they just won’t be able to go this year.

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HMW prevent to get lost in what we are actually selling?

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HMW prevent to get lost in what we are actually selling?

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HMW discover if people would like to engage in an immersive virtual language learning experience?

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HMW discover if people would like to engage in an immersive virtual language learning experience?

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How might we define a blue ocean approach to language learning?

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How might we define a blue ocean approach to language learning?

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HMW setup a business model that has longevity even when people have the ability to travel again

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HMW setup a business model that has longevity even when people have the ability to travel again

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HMW not let me go down a rabbit hole????

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HMW not let me go down a rabbit hole????

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HMW leverage 'learning on the move' ideas

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HMW leverage 'learning on the move' ideas

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HMW make the business model easy to execute while it can really enhance the experience?

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HMW make the business model easy to execute while it can really enhance the experience?

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HMW decide what will really work to make this a different kind of experience that people will love

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HMW decide what will really work to make this a different kind of experience that people will love

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HMW create an audio sting for the training - creating excitement and anticipation?

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HMW create an audio sting for the training - creating excitement and anticipation?

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HMW set up videos and have experiences created by business owners who want to promote their Winery

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HMW set up videos and have experiences created by business owners who want to promote their Winery

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HMW find the right businesses to work with?

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HMW find the right businesses to work with?

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HMW give the opportunity to buy italian products shown on the video?

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HMW give the opportunity to buy italian products shown on the video?

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HMW promote the experience to the right Travel Agent?

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HMW promote the experience to the right Travel Agent?

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HMW select the producers that  supply for the subscription box

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HMW select the producers that  supply for the subscription box

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HMW build this journey and deliver the training?

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HMW build this journey and deliver the training?

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HMW make a subscription box  easy to execute so that it can really enhance the experience?

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HMW make a subscription box  easy to execute so that it can really enhance the experience?

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HMW give people access to places that can’t visit in real life?

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HMW give people access to places that can’t visit in real life?

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HMW define a clear audience / customer base that would love this experience

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HMW define a clear audience / customer base that would love this experience

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HMW secure that all video’s follow the same style?

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HMW secure that all video’s follow the same style?

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HMW demonstrate that the experience is about enjoying learning together with family and friends.

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HMW demonstrate that the experience is about enjoying learning together with family and friends.

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How might we choose a market sector that loves going to Tuscany?

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How might we choose a market sector that loves going to Tuscany?

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HMW build an avatar - to match the price or is it the experience that defines it? 

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HMW build an avatar - to match the price or is it the experience that defines it? 

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How might we  entice wealthy older people who cannot travel?

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How might we  entice wealthy older people who cannot travel?

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HMW find our preferred ideal target group?

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HMW find our preferred ideal target group?

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How might we make the brand clean and visible

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How might we make the brand clean and visible

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HMW make learning a language virtually more interesting?

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HMW make learning a language virtually more interesting?

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HMW understand what kind of experience people want?

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HMW understand what kind of experience people want?

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HMW make a step by step to introduce the idea slowly?

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HMW make a step by step to introduce the idea slowly?

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HMW use tools to help build a customer journey?

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HMW use tools to help build a customer journey?

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How Might we ensure consistent quality of video?

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How Might we ensure consistent quality of video?

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How might we arrange a visual presentation of our idea?

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How might we arrange a visual presentation of our idea?

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HMW find a language school who are open to a new way of working?

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HMW find a language school who are open to a new way of working?

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HMW secure (give value to) the complete Customer Journey?

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HMW secure (give value to) the complete Customer Journey?

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HMW select and place products to be purchased in the video?

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HMW select and place products to be purchased in the video?