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-       Discount / Economy Market:

o   Billabong

o   Rusty

o   Tigerlily

-       Mass Market:

o   The Iconic AUS

o   ASOS

o   SEED

-       Luxury Market:

o   Zimmerman

o   Christopher Esber

o   DION LEE

o   Matteau

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Business of Fashion - Subscription that provides a more in-depth look at the business details of the fashion industry.

WGSN - after being introduced to WGSN during my Business session (in IFS) I started reading a lot more of the reports and articles they offer.

Highsnobiety - This is a great source for new collaborations and projects in the fashion industry.

Diet Prada - A great source for current issues in the Fashion industry, remaining current with the pressing issues is very interesting for me.

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2 PRIMARY COLLABORATIONS - BRAND BOARDS 

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2 PRIMARY COLLABORATIONS - BRAND BOARDS 

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Please can you turn on the comments buttton for your page so that i can add feedback?
You appear to have made some progress thinking about the product range. Ensure that mood boards feel really aspirational and the images chosen reflect the theme and ideas in the product direction. Whilst you have made a good start, the current board feels 'current' rather then a reflection on what the future fashion direction will look like. i would also like you to add to the fabric, trims, colour and silhouette development.

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SDS 2 - Brand Collaboration Aims and Objectives 

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SDS 2 - Brand Collaboration Aims and Objectives 

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You have made a good start with the project work if you could turn the comments section on in padlet then i can leave feedback against individual posts.

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good aims and objectives that consider different aspects of the business and what it may want to achieve with this collaboration - good

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SDS - Shop Reports on Primary Competitors 

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SDS - Shop Reports on Primary Competitors 

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Rough/Potential Colour Themes

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Outline of Fabric Uses and PANGAIA Technology

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Lots of good development starting to form. Consider pushing the fashion ability of some of the shapes within the range plan.  Good branding which is clear and 'onbrand' for both businesses involved.  Social media is reflecting the vibrancy of the brand.
Use the research you have completed to inform what you will do with this collaborations product and communications.   Keep adding to your padlet page to show development, process and experimentation with different ideas.  The padlet will count towards part of the assessment.

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FIRST PREFERENCE - FASHION MANAGMENT SECOND PREFERENCE - FASHION MARKETING 

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FIRST PREFERENCE - FASHION MANAGMENT SECOND PREFERENCE - FASHION MARKETING 