# data[].attributes.body
1. confirm the problem: How can a product's packaging be optimized to achieve maximum appeal?

2. Analyse three causes.

1. Sustainability and Environmental Responsibility

2. Functional Considerations

3. Brand Identity (Positioning)

3. Analyse three effects

1. Environmental friendly

2. Supply Chain Efficiency

3. Consumer preference

4. search three references out

According those :
1. Introduction

2. Methodology

3. Results

4. Discussion

5. Conclusion

5. figure out a solution regarding preferences

# data[].attributes.body
Optimizing brand loyalty through user-centric product package

design: A study of user experience in dairy industry.

link: https://doi.org/10.1016/j.heliyon.2024.e25484

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Brand Stereotypes: On the relationships with gendered brand personality and agentic and communal values in fostering Consumer–Brand identification.

link:

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The full package of package-free retail environments: A mixed methods study on multiple stakeholder perspectives of package-free shopping

# data[].attributes.body
The purpose of this presentation is to analyse product's packaging and evaluate to optimize brand loyalty.

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