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By utilizing an individual that would be considered an "expert" or experienced in the topic being delivered.

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By utilizing an individual that would be considered an "expert" or experienced in the topic being delivered.

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allowing the message to be logical given the tone. 

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allowing the message to be logical given the tone. 

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Having convincing data that relates to and explains the argument

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By playing on the emotion tendencies of the audience. Childhood experiences for example

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By playing on the emotion tendencies of the audience. Childhood experiences for example

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Including humor to make people smile and laugh

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Using colour, sounds, tone, etc. to convey the emotion of the message

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By using an understanding tone that makes the audience feel at ease.

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By using an understanding tone that makes the audience feel at ease.

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The Data are from Processional and Trustable sites or research papers.

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Providing evidences with statistical proof (tested by reliable organizations)

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Reiterating a persons expertise or knowledge on a subject and how they can be considered credible or reliable

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Making a "pathway" of logic to allow people to follow

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Making a "pathway" of logic to allow people to follow

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Using emotion to convince/persuade their audience through memories, nostalgia or a shared experience

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Using nostalgia and shared experiences to appeal to the audience

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Relating to the audiences personal experiences

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Using facts to show that the speaker knows what they are talking about.

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By speaking to an audience that has an understanding or interest in ones field of expertise.

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By speaking to an audience that has an understanding or interest in ones field of expertise.

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Persuasive technique that appeals to the audience through credibility

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Using emotional words to trigger certain memories that are attached to emotions such as hurt, pain, struggle, etc.

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Using a highly recognized/credible public figure to be a brand representative or promote the product/brand/idea