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1.  Click on the white "+" in the red circle (bottom right corner) to create a padlet post for your team.  In the Title, put the social media name --> One post per team only.

2. In the body, enter ALL members of your team and roles:
Researcher(s): First and Last name
Writer(s): First and Last name
Presenter(s): First and Last name

Research on your social media:

3.  Name of the founder(s) and year the platform was created
4.  Number of users (most up to date)
5.  Revenue generated in 2022
6.  Tell us 3 things that your social media is best at
7.  Tell us 3 things that your social media is NOT so great at
8.  Search for 3 great examples of how people are using this social media to promote recreation and leisure services and why
9. Take a photo of all members of your group and attach it to the post. The only purpose of this is to prove that you attended class and participated. :)

NOTE:  be careful not to delete your own post or another group's post. Padlet is realtime so you can't undo a delete!!!

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Naomi Williamson: Writer
Robyn Kramer: Presenter
Shawna Kyak: Researcher

#1: Creator is Zhang Yiming September of the year of 2016
#2: Over 1 billion users on Tik Tok (according to google)
#3: 11.04 billion dollars in revenue in 2022
#4: 3 Things Tik Tok is best at:
- One of the best sources of memes and funny content
- Tik Tok has content available for all different age groups
- Best for creating, watching, and sharing quick and easy videos from different creators around the world
#5: 3 Things Tik Tok is NOT good for:
- Addiction! Never ending amount of videos
- Not good at Censoring inaaporitate content. (Needs to improve guidelines)
- The more you watch its content the more it will affect your attention span
#6:
- Lots of verified sports accounts sharing content with a large amount of target audience
- Increase in promoting fitness, activities, and body positivity to others
- Tutorials on how perform safe workouts and activities to reduce risk of injury. (safety).

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Caleb Awashish, Jacob Wong, Maddy Cook and Maro Haynes

3. LinkedIn was founded in May 5th 2003 by Reid Hoffamn and Eric Ly.

4. According to the LinkedIn website they have over 875 million members across 200 countries.

5. In 2022, their revenue was roughly 13.8 billion US dollars.

6. 1. Gain exposure to Hiring Managers and Recruiters
2. Use LinkedIn as a research tool for companies, interviewers, recruiters, and hiring managers
3. LinkedIn has a great job board. There may be jobs not existing on traditional job boards. You can directly apply for roles using LinkedIn apply, save job searches.

7.
1. too many rules/too structured
2.premium is too expensive
3. difficult to connect with others

8. Reach potential instructors. Like Facebook, LinkedIn offers targeted advertising opportunities, which can help you find instructors, coaches, referees, and other professionals. Without the need to spend significant ad dollars, you can target professionals in your community based on their interests, ages, hobbies, etc. For example, target active adults between 18 and 65 with ads for your adult, community soccer league.

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Writer: Waiss Wacays
Researcher: Hunter McPhail
Presenter: Chelsea Boushel

Name of the founders: Kevin Systrom and Mike Krieger founded on October 6, 2010

Number of users: 1.4 billion users in 2022

Revenue generated in 2022: 33.3 billion in revenue generated in 2022

3 things Instagram is best at: photo sharing and staying connected, creating brands, keeping up with news around the world

3 things Instagram is NOT so great at: fake news spread out, cyberbullying towards others, bring down your self esteem

3 Examples of how people are using Instagram to promote recreation and leisure services: community posts to update others to keep the community updated for events happening, encourages tourism around the community with videos and ads on there social media, contests that people enter to win prizes that can get others engaged more

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Research: Joe
Writer: Lacey
Present: Sam

FaceBook was founded on February 4th, 2004 by Mark Zuckerburg.

There was 2.93 billion useres in 2022.

The revenue was 119 billion dollars.

Three things FaceBook is best at are you can keep in touch with family and friends, making new friends, and there is FaceBook Marketplace.

Three things Facebook is not so good at is cyberbullying, people can easily access your information, and it can be addicting.

Three examples of how people use Facebook to promote recreation and leisure services are promoting events, tournaments, fundraisers, etc. livestreaming sports and promoting volunteering.

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Researchers: Aziz Abdi Diriye, Lucy Ng Writer: Manroop Sidhu Presenter: Lisa Hartill

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Youtube - Lisa Hartill, Lucy Ng, Aziz Abdi Diriye, Manroop Sidhu

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Youtube - Lisa Hartill, Lucy Ng, Aziz Abdi Diriye, Manroop Sidhu

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3. It was released on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim

4. Number of users: 2.56 Billion

5. YouTube's worldwide advertising revenues amounted to 7.07 billion U.S. dollars in the third quarter of 2022.

6. You can acsess YouTube on any device. You're able to get your message across. There's helpful information on videos that are easy to understand and it can be more entertaining than reading off Google.

7. Predictive algorithm. Random videos could show up. Promote unhealthy and dangerous video content. Sometimes the advertisements can also get quite annoying when they play every 10 seconds.

8. Boy's and girls, City of Ottawa, Sports Recreation

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Snapchat

Founder- Evan Spiegel, Bobby Murphy, Reggie Brown
Created- Sep 16th 2011
revenue- 1.1 billion US Dollars
3 good things
- Sharing videos and photos
-being creative/ advertising
-connecting people near and far
3 bad things
-privacy
-underage usage
-unsafe/ bad security
3 examples rec & Leisure
-gym advertisement
-advertising travel/ different parts of the world
-making friends/ being interactive