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STEVE  JOBS talkes about MANAGING PEOPLE 

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STEVE  JOBS talkes about MANAGING PEOPLE 

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Group Name : Blizzard
The Apple company is an incredibly collaborative company.
It is very organized like a start - up company.
- each person have respective duties to perform such as iPhone software,  mac software, worldwide marketing and many more.
They even have a meeting for 3 hours once a week to discuss about everything .
Teamwork is dependent on trusting other employees.
Figuring out how to divide things thus it makes a great teams.
They have a great participate management and empowerme

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Group name : MG

One of keys to Apple is Apple, an incredibly collaborative company, with zero committees.
They are organized like a start-up, with one person incharged of :-
-IPhone OS software,
-Mac hardware,
-IPhone hardware engineering,
-Worldwide marketing,
-Operations
They all meet for the three hours once a week to talk about everything they doing for whole business.
There is also tremendous teamwork at the top of company which filters down to tremendous teamwork throughout the company.
"Teamwork is dependent on trusting the other folks to come through with their part without watching them all the time"
"If you want to hire great people and have them to stay working for you, you have to let them make a lot of decisions and you have to be run by ideas not hierarchy, and the best ideas have to win or otherwise good people don't stay"
By Steve Jobs

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Life at Google. Inside Google's lair - How google employee work

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Life at Google. Inside Google's lair - How google employee work

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Group name : MG
Google strategies to provides a productive working among their employees :-
a)Free gourmet meal and shuttle rides, but for the free meals, it is not just a meals it was a detailed experiment to collect result and analyzed them to provide a healthy and appetizing menu for their workers
b)Most of their employees have a clear and same goal which make their work became more productive.
c) They provide a best work place or space based on research and also their employees' personality because they even done the psychological profiles over the years.

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Spotlight - Interview with Sales & Marketing Vice President of Mercedes-Benz Cars

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Spotlight - Interview with Sales & Marketing Vice President of Mercedes-Benz Cars

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Group name : MG

1. Mark Raine is the Vice President of Mercedes-Benz in Malaysia
2. Mercedes-Benz is the premium market leader in the automotive segment, leading the pack clearly bucking the trend having a very successful 2016.
This is because they provide : -
a) Premium service
b) Premium automobile
To the distinguished Malaysian customer.
3. Financial help to customers is agility financing. Agility financing is a financing solution which provides extra security and peace of mind for their customer.
- End of the contract , 90% financing can be settle continue and extend or exchange your vehicle for new one providing maximum flexibility.
4. A authorized certified pre-owned program by Mercedes-Benz in Malaysia. The benefits are :-
a) The quality assurance
b) A 12 month warranty extension providing a premium service to their customers.

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Group name : Green Fairies

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Group name: Green Fairies

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Group Name : COOL KIDZ

1. According to Steve Jobs, Apple has 0 committees
2. Apple will be, and are composed like a start-up, one individual's accountable for iPhone OS programming, one individual responsible for Mac equipment, one individual responsible for iPhone equipment building someone else accountable for overall promoting someone else accountable for tasks.
3. The Apple company composed like a start-up like the greatest start up on the planet as a whole would meet for three hours once per week and discuss all that the workers are doing, the entire business, and there's gigantic cooperation at the highest point of the organization which channels down huge collaboration all through the organization.
4. Also, cooperation is reliant on confiding in alternate people to come through with their part without watching them constantly, yet assuming that they will come through with their parts and that is our main event, and we're extraordinary at making sense of how to separate things up into these incredible groups that we have and all work on a similar thing, get in contact much of the time and unite everything into an item we do that extremely well. According to Steve Jobs, he usually meets with groups of individuals and work on thoughts and take care of issues to make new items to make new advertising programs whatever it is.
5. He also said that on the off chance that you need to procure awesome individuals and have them remain working for you, you need to give them a chance to settle on a great deal of choices and you need to, you must be controlled by thoughts not chain of command, the best thoughts need to win.
6. Lastly, Steve Jobs contribute ideas to the Apple projects

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LIFE AT GOOGLE. INSIDE GOOGLE'S LAIR - HOW GOOGLE EMPLOYEES WORK

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LIFE AT GOOGLE. INSIDE GOOGLE'S LAIR - HOW GOOGLE EMPLOYEES WORK

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Group Name : COOL KIDZ

1. Google employees work productively in order to create a positive image to users to be healthy and happy
2. At the point when the Google initially began, they just had 2 workers yet then as their organization begin and wind up fruitful, they having approximately 32000 representatives and the number is as yet expanding.
3.    The work environment is extremely special and not the common workplace. The reason is to make the workers think inventive and diminish the tension. The representatives additionally need to take personality test for the better change of the laborers 's identity. Google need to ensure that their representatives are not pressured and appreciate nature of the working environment.

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SPOTLIGHT - INTERVIEW WITH SALES & MARKETING VICE PRESIDENT OF MERCEDES-BENZ Car

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SPOTLIGHT - INTERVIEW WITH SALES & MARKETING VICE PRESIDENT OF MERCEDES-BENZ Car

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Group Name : COOL KIDZ

1. Mercedes Benz is considered as the world’s oldest manufacturer of luxury carmaker and the reputation is unlikely to go away in the future. This marketing mix looks at the company’s marketing and advertising strategies it has implemented over the years to establish itself as a leader in the fiercely competitive automobile industry.
2. The product is the strongest product in the marketing mix of Mercedes Benz.
3. Agility financing is a financing arrangement that gives a future incentive to their buy which is the auto. It gives clients additional security, peace and furthermore is without hazard.
4. They have a Mercedes-Benz affirmed program known as Proven Exclusivity
5. Toward finishing the contract with the organisation the client is given the decision to settle their agreement, proceed and broaden the agreement or trade their present vehicle to another one. This gives clients greatest adaptability and peace of the item.

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Group Name : COOL KIDZ

1.  McDonalds division, focusing on and situating is one of the essential parts of its advertising procedure. Division includes partitioning populace into bunches as indicated by specific attributes, though focusing on infers picking particular gatherings recognized because of division to offer items. Situating alludes to the determination of the advertising blend the most reasonable for the objective client portion. McDonald's uses versatile kind of item situating and likewise, the organization is occupied with periodical re-situating of items and administrations as indicated by changes in the section.
2. For instance, majority of products in the supermarkets are classified into brands like Lays and Doritos
3. The main guiding principle for McDonald’s marketing management to deal with Product, Place, Price, Promotion, Process, People and physical evidence elements of the marketing mix.
4. McDonald's dependably gathers current data about each fragment of the market for advertising and to ensure the customers comprehend the item well.

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Group Name: Cool Kidz

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GROUP NAME : BLIZZARD

1 : They work in a productive manners. They will figure it what's is the best  the users.

2 : When the  GOOGLE  first started they only had 2 employees but then as their company start to grow and become successful ,they having 32000 employees and the number is still increasing .

3 : Google does not subscribe to the HR procedures.They have their own canteen which provides scrumptious food for the employees .It will make them working more happily. Thus, the workers will work proactively .

4 : The workplace is very unique and not the typical workplace.The reason is to make the workers think creative and reduce the tension.The employees also have to take the
psychology personality test for the better improvement of the workers 's personality. Google want to make sure that their employees are not stress and enjoy the environment of the workplace.

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GROUP NAME : MG

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SUBMISSION of BUSINESS PROJECT

Group Name : BLIZZARD

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Group Name:
Designated Drinkers

PART 4

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Group Name:
Designated Drinkers

PART 3

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Group Name:
Designated Drinkers

PART 2

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Group Name:
Designated Drinkers

PART 1

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENT

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENT

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Group Name: Cool Kidz

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Dear students,
The answers for the PYQ that you have completed are as attached. tq

regards
MS CHERYL

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JOLENE ANNE SHALINI
(1171101512)

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PAST YEAR QUESTION         (SUPPLEMENTARY)

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PAST YEAR QUESTION         (SUPPLEMENTARY)

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THARANI KANDASAMY
1171100678

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Dear students,
Attached are the questions to be done and submitted this Friday (24/8/18). The submission will be treated as attendance for 22/8/18 class. tq

regards
MS CHERYL

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENTT

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENTT

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GROUP NAME : MG
-YAP JIN YAN   (1161104383)
-NURUL ZULAIKA BINTI SHAHRIM
(1171101134)
-SHARON LEONG YOONG SER   (1161104299)
-SEE QI YANG   (1171102684)
-ONG YI TING   (1171100820)

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SUBMISSION OF PRESENTATION SLIDES - CSR ASSIGNMENT

GROUP NAME : BLIZZARD
NAMES:
Vaelery Vijayalaxmi Savarimuthu
1171100505
Hemavathi Nganaseelan 1171102284
Naveen Kumar
1171101450
Tharani Kandasamy
1171100678

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENT 

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SUBMISSION OF PRESENTATION SLIDES: CSR ASSIGNMENT 

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Group Name: Designated Drinkers

Names:
Leandra Abigail De Costa 1171100731
Navina Suppiah
1171100594
Hari Haran Sundra Murtti
1171100189
Lo Wey Han
1171201042
Jason Davin Raj
1171100996

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Spotlight : Interview with Sales & Marketing Vice President of Mercedes-Benz Cars
Group name: Designated Drinkers
Based on the video, our group has observed many things from Mercedes-Benz Cars marketing management in marketing mix.
1.The video featured Mark Raine the Vice President of Sales and Marketing Mercedes-Benz Malaysia.
2.Mercedes-Benz leads the premium market of automobile 2016. This is because they provide their customers with premium service and premium automobile.
3. One of their finance solution is agility financing
4.Agility financing is a financing solution that gives a future value to their purchase which is the car. It gives customers extra security, peace and also is risk free.
5. At the end of the five year contract with the company the customer is given the choice to settle their contract, continue and extend the contract or exchange their current vehicle to a new one.  This gives customers maximum flexibility and peace of the product.
6. Another marketing management advantage of Mercedes-Benz is that they have a Mercedes-Benz certified program known as Proven Exclusivity
7.This allows the customers to believe that there is quality assurance by a 215 point checklist and the quality is also certified by technicians. The company can also maintain quality promise through all official dealer network.
8.There is also a 12 month warranty extension. This gives the customers in general a premium service for trusting Mercedes-Benz Malaysia.

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MARKETING MANAGEMENT MARKETING MIX           Group name: Blizzard

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MARKETING MANAGEMENT MARKETING MIX           Group name: Blizzard

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From the video, we have watched about the interview with and explanations by the Vice President of Mercedes Benz , he explained that Mercedes Benz offers a finance solution called agility financing. This increases the future value of the Mercedes Benz products, added extra security, providing a peace of mind to the customers and a risk free financing for the vehicle itself.

At the end of the contract , you can either settle the contract, continue and extend or exchange the vehicle with a new brand new one. This provides maximum flexibility and also a peace of mind to premium customer of Mercedes Benz.

Mercedes Benz also offers Proven Exclusivity, which is an authorized and certified pre-owned program by Mercedes Benz in Malaysia. This also provides quality assurance throughout 215 point checklist which is followed through by their certified technicians. Ensuring that they can withhold the quality promise. Mercedes Benz also offers a 12 month warranty extension providing a premium service.

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ACCOUNTING INFORMATION & MARKETING MIX (KAHOOT)

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ACCOUNTING INFORMATION & MARKETING MIX (KAHOOT)

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Dear students,
Attached are the Q&A for the chapter Accounting Information that we have done through Kahoot.

regards
MS CHERYL

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REVISION FOR ACCOUNTING INFO & marketing mix (KAHOOT)

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McDonald's Segmentation, Targeting, and Positioning 

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McDonald's Segmentation, Targeting, and Positioning 

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Group name : MG
McDonald's are having the segments managers which come from variety of people, for examples, a director of young adult, women, mom, African American consumer, and Hispanic consumer.
So because of that, McDonald's are really maximizes the targeting marketing efforts by constantly updates their consumer behavior. Then, they make use of the information to appeal towards the advertisement of their products. For example, the Southwest chicken salad.
Target marketing has proven to be very successful for McDonald's by understanding the various of consumer segments and positioning their products to appeal to each segment, McDonald's has been able to increase overall sales

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Group Name: Blizzard

From the video, we have watched a couple of data on McDonald's segmentation, targeting and positioning.

1.      McDonald's had conquered the market with their effective segmentation, targeting and positioning model, and they have set up an example for the significance of a superior STP procedure in any business so as to turn it in a worldwide mammoth.

2.      McDonalds use to make items for the general population of various ages and different price lines having low and high earnings also.

3.      McDonald's use to have a few changes in their menu while having an establishment with another nation. They dissect the social and religious environment of the nation at first and change themselves accordingly.

4.      In most markets, McDonald's offers servings of mixed greens and veggie lover things, wraps and other confined passage. On a regular premise, McDonald's offers the Mexican Chicken Burger. Some guess the regularity of the Mexican Chicken Burger adds to its allure. Different nations, particularly in Asia, are currently serving soup.

5.      The positioning strategy of McDonald’s was outstanding since the initial stage. They had developed a unique image in the mind of consumers, they use to develop alternate positioning strategy for the different target markets in comparison to other competitors.

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MC DONALD'S SEGMENTATION, TARGETING AND POSITIONING

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MC DONALD'S SEGMENTATION, TARGETING AND POSITIONING

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Group name : Designated Drinkers
Based on the video, our group has observed many things from McDonald's segmentation, targeting and positioning.
1.McDonald's uses target marketing. One of their strategies is by market segmentation.
2. For example, based on the video, most companies does brand segmentation like Lays and Doritos.
3. McDonald's market segmentation is based on gender and race which is more accurate to the market.
4.McDonald's always collects current information about each segment of the market for marketing and to make sure the consumers understand the product well.
5.For example, based on the video McDonald's advertise their food based on the lifestyle and culture of the consumer.
6.Example: McDonald's Salad
- African American community : a hearty and meaty meal
-Asian community : variety of ingredients
-Latin American community : ingredients based on their culture
7. McDonald's tend to do a lot of research about their consumers needs and also on ways to attract their consumers.
8.The company segment consumers then target a specific group and position a specific director to manage each marketing segment.

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GENTING CORPORATE SOCIAL RESPONSIBILITY 2016

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GENTING CORPORATE SOCIAL RESPONSIBILITY 2016

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Group name : Designated Drinkers
Based on the video, our group have observed many things from Genting's business ethics and social responsibility.
1. They have helped people in our society in many ways. Based on their concept it's through Social,Environment and Governance.
2. As a leading and profitable corporation the Genting Corporation have decided to give back to society. This shows that the company is well aware of their social responsibility. They share governance to society.
3.For example, the Genting corporation have donated an ambulance to the Monfront Boys Town for medical needs on the highway.This has helped many unfortunate souls to get medical attention immediately.
4.Another aid by Genting Corporation is through sustainability. They funded the disabled athletes association. This gives the athletes motivation and also feeling of being wanted. On top of that, they also made generous donations to the old peoples home in order to ensure they receive good nursing care and also all the medical facilities.
5. Genting corporation in general is very good in carrying out their social responsibilities and business ethics for many years with many needy organisations.

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After watching the video of Genting Corporate Social Responsibility 2016 , our group has concluded that:
1) Genting Malaysia Berhad is one of the most leading company in South East Asia and are using their capabilities to help the society to have a comfortable lifestyle. They have provided the best for those who are tend to be forgotten by the society as they care for the less fortunate and the challenged and intend to be a helping hand for a better tomorrow by providing so many opportunities.
2) Genting Malaysia Corporate also provides sustainability socially. Community Care is an example displayed in the video and plays the role of supporting the underprivileged communities. Moreover, they strive to support the development and promotion of sports so as to promote a healthy lifestyle.
3) The group looks to adjust its corporate social obligation with the long haul interests of partners . The gathering is centered around its commitments towards financial advancement, natural care and representative welfare. The gathering ceaselessly looks to upgrade its corporate qualities and receive moral business practices.

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KINDLY INCLUDE YOUR GROUP NAME WHEN YOU DO THE SUMMARY.

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Group name : MG
From the video that we watched, we get some good information about CSR, especially for Genting company
1. They already help a lot of people around them those who needed as their charity work. For example, helping the deaf athletes to get better facilities and coaches.
2. Everyone can help in charity work even though you do not have time you also can give some clothes you that do not want or buy some food to them . Even a small move from us for them maybe is a very great help.
3. Each of us have our own responsibility to help each other.

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GENTING CORPORATE SOCIAL RESPONSIBILITY 2016

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GENTING CORPORATE SOCIAL RESPONSIBILITY 2016

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GROUP NAME : BLIZZARD
Based on this video Genting CSR has taken the burden to help the pitiful people.
*They have bring hope and confidence to those who are weak and struggle.
* Donated an ambulance to ST John Ambulance .This shows the caring towards the people.
* Provides medical facilities to the needy.
*Provides free vacation and fulfill their desires.
They also conserve the environment .
*They embraced into a better community

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-Genting CSR open up various opportunity and bringing hopes to unfortunate and disabled people by providing facilities and supplies.

- provides home and sport facilities
-providing best products for customer and services
-Preserve the environments
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Dear students,
Attached are the links to the videos that you have to watch and summarise.