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The amount of profit and success will be determined by the amount of products sold in 6 months which will let the company know whether to keep the product in line or move on to the next big thing.

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Once the decision has been made of the most popular idea, then the business can get to work on creating the new product and determining the correct price for it before placing it to the market. Also the company can also start by having free samples at the local grocery stores and also get feedback from customers there.

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After having at least a month with the survey open for the customers to fill out, the team will determine the best idea by looking at which product got the most votes from the customers.

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Having the research team brainstorm new products and deciding as a company the top three products to put down in an electronic survey which customers can fill out for a dollar off their next purchase of 2 bottles of grape juice, which will encourage customers to fill out the survey online and provide the company with feedback on the best product for the company's line

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In order to know what product will come with the greatest profit our research team needs to know the demographics, annual income and the physcographics of the surrounding area of their business location.

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The family owned business of grape juice needs to grow, and in order for that to happen their needs to be a new product for the business, which will define success for the company.