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Notts TV was founded in 2004 as a local TV in Nottinghamshire and after 14 years of improvement and transformation, which already become a quality local television and necessity for Nottingham residents. This TV program includes sports, local news, lifestyle and so on and the channel already join online service TVplayer at the end of 2017, if this channel increase more content, there are also exist potential opportunity to attract more online audiences from other city  in the future.
This article tends to innovation something new on the original program, such as: add a green lifestyle platform on the lifestyle program, which will adopt a sequel mode to keep viewer and make them pay attention on their health problem and keep a health lifestyle.
A study of 2,000 people found watch live football at the pub in the Britain’s favorite thing top 35 (Dailymail, 2014), the UK also has a well developed culture of sports betting and more and more people play bets on phones and tables(Gambling commission, 2018), thus a new game names: LUCKY C will be created in this program and which will bring benefit and more audience for Notts TV.
Charities can change the lives of people in every day even the smallest of donations also make a huge impact for the people in need (Yooukilis, n.d.). Therefore, Notts TV also can be a charitable organization to initiate positive actives to help someone in need. Citizen can provide their old clothes to the Nottingham Trent University, the students who from art and design school can help them redesign the cloth and Notts TV can engage the LIVE broadcast this activity to invite more members of society to participate in charity.
Through this activity, believes that an increasing number of people will know Notts TV and the television rating might soar.