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Ken Ijima, a designer, owner of a Japanese  clothing brand VUJA DE. His Youtube channel is what we inspired by. The video is all about showing clothes, lifestyle and fashion knowledge.

We want to take the advantage and create this in our own version. Not a lot of youtubers in Thailand doing this video style. So it could be a good opportunity to start doing here.

We also interested in fashion, so this could be a good start and it can be develop into a fashion brand if there is a viewer for our channel.

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Using D&AD:Do The Green Thing as the Guideline

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Using D&AD:Do The Green Thing as the Guideline

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Things to think about

Change the system with creativity

Do the Green thing are passionate about
the possibilities creative work can achieve to change the system. They’re looking for ideas that are brave and surprising, so be bold with your approach.

How to encourage action

Awareness is hugely important, but it can only go so far in changing people’s habits. How can you ensure your idea calls people to arms to actively take on your solution? What is the incentive?

Make it engrained

One of the toughest challenges is how you can make sure your behaviour change is deeply ingrained across all parts of the industry. For example, social media is a huge driver in promoting and glamorising fast fashion, but this behaviour also still lives in the real world. How can you create a solution that tackles both online and

offline behaviours?

Stay green

Remember, this idea is all about tackling climate change, so you must ensure your idea does not negatively affect the planet in any way, and ideally be climate positive.

Things to avoid

You should avoid focusing only on the act of buying from fast-fashion retailers. All types of fashion contribute to pollution, so how can you instead put the focus on changing the system and the mindset?

You should also consider the wider implications of changing the fashion industry. This isn’t about stopping it in its tracks. Fashion is a major employer around the globe (especially for women in developing countries), so can your response also offer
a way to make fashion more planet-friendly without sending millions of people
into poverty?

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In the 80's people usually dress in a slim jeans.

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This is the outcome of the work that we did, now it have 3 ep's. This reflects the culture that we have here. We took the audience a tour on how we live, where to shop here, styling, try on clothes and the culture such as food and people here.

The University of Youth is the channel name that we took.

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Fanny Pack was a thing in the 80's

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A classic 80s look is acid-washed jeans paired with effortless grunge or punk tops, such as tie-dye tees, graphic t-shirts, or baggy sweaters. Design an intense and edgy 80s look with popular ripped denim jeans that you can find anywhere, from fast-fashion retailers to high-end designers.

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We trying to focus on the making of our product as much as sustainable to reduce the concept of fast fashion by taking used clothing and reuse it as our material.

Reference:
https://goodonyou.eco/is-shopping-second-hand-sustainable/

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We choose this location because of the price and the varieties of clothes that are imported from Japan.
Also you can find brand name such as Calvin Klein, BEAMS (Japanese Brand)and designer clothing for less than $10.

A good spot for someone who are in budget and need good quality clothes for cheap.

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Only 39 baht per gram

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This is what we going to work on the custom shirt. By combinding 2 flannels into one.

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https://www.youtube.com/watch?v=t5k7feqZUD0

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10 SEAMLESS Camera TRANSITIONS in 150 SECONDS!

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https://www.youtube.com/watch?v=rSq3gD-

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5 MOBILE VIDEO TRANSITIONS + editing tutorial

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https://vt.tiktok.com/ZSectUqcY/

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Inspired by Needles 7 Cut Flannel.

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We did deconstructed the flannels into 4-5 pieces for each shirt. then reconstruct into one piece.

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Adaptation: While we were making the product we felt that both side bottom of the flannel was too short so we used the bottom front half of the blue shirt to fill in the missing part.

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https://www.vogue.com/fashion-shows/spring-2020-menswear/rick-owens/slideshow/collection

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Rick Owens SS14 Vicious Dick Flap T-Shirt

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Rick Owens SS14 Vicious Dick Flap T-Shirt

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https://www.grailed.com/listings/13521500-rick-owens-ss14-vicious-dick-flap-t-shirt

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Reflect Intro: The Intro need reshot because the product was not fully shown. Does not attract the viewers visual intrigue enough(Retake will be full body showing the viewers what type of fit it is) may add some transition into the intro.
Reflect Skating: Might reshot at skate park as it is more street and show that it could be worn in daily bases

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Art therapy is a distinct discipline that incorporates creative methods of expression through visual art media. Art therapy, as a creative arts therapy profession, originated in the fields of art and psychotherapy and may vary in definition. There are three main ways that art therapy is employed.

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Wannaha Klinpun-Rudnick or Oh is an art therapist, working from 8-4 in New York City at Maimonides Medical Center. She graduated from New York University.

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Village Green Studio connect commercial projects with compelling visual ideas that deliver breadth and impact.

This workshop they talks collaboration between Nike , 032c and more.

How they communicate graphic design with the audience and connect art with commercials.

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https://www.researchgate.net/post/Can-we-consider-the-purchase-of-second-hand-clothes-as-a-sustainable-or-eco-friendly-fashion-practice

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032c Magazine

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To show the differentiate between the past and future. Sustainable is always in style is to reflect that the 80's fashion and the past is the same. We all have different style that there is no need to follow the trend. To reuse clothes is the good example of being sustainable. This film will show that 1 t-shirt can style in past and now. Engaging the fast fashion consumer to explore second hand clothing.

Showing the value of a band t-shirt that it has it own story for each one.

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Videography, Art Direction, Graphic Design

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Fast fashion consumer who are into fast fashion brand
Vintage consumer who look more into value than subject

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Inspired by myself. I'm interested in fashion and many of the people around me don't reuse clothes. For fast fashion consumers and those who are interested in fashion, I would like to appeal to those who know clothes that can be worn by any generation. Take your dad's old T-shirt and style it to today's trends. This can help consumers not consume fast fashion brands and support local thrift shops. Alternatively, you can go to your parents and take their clothes for reuse.

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NIKE FOOTBALL BRIEFED VILLAGE GREEN TO CONCEPT AND EXECUTE THE CREATIVE FOR THE 2021/22 CHAMPIONS LEAGUE THIRD KITS CAMPAIGN.

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VIDEO REFERENCES :1987 A DAY IN THE LIFE

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VIDEO REFERENCES :1987 A DAY IN THE LIFE

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I was inspired to create similar look for the 80's scene. This scene was took in 1987 when a teenager was riding a bike around town and take a video of themselves showing a day in the life.

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Bedroom usually consist of their favourites band.

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I have tested the camera angle for the video shoot. And this what the outcome would look. For this scene, i will put poster and some vinyl so it will look like the character is in love with The Smiths..

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The camera angle will be recorded by using facetime

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Reference for the 80's style that the main character will wear

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The Smiths last concert was performed on 12th December 1986. The Smiths performed a show at London’s Brixton Academy

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The Queen Is Dead, came packaged in a suitably regal gatefold sleeve, with an image of prominent French actor Alain Delon, from the 1964 noir thriller L’Insoumis (The Unvanquished), taking centre stage.

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The Smiths’ hotly-anticipated self-titled debut album arrived bearing an enigmatic image of late-60s heartthrob Joe Dallesandro. An Andy Warhol protégé, Dallesandro played a street hustler working on the streets of New York City in Warhol’s third film, Flesh (1968), directed by Paul Morrissey, and a heavily cropped still of the actor – taken from the film – graces The Smiths’ artwork.

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Later i was advice by David to better do the first since that is not like a surveillance camera. Do something teenager do in the 80's to get the authenticity of it.

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The story is based on John. Who just went back to his Dad's apartment in the UK and found what his Dad's left for him.

The 80's (1986)
The story will be a about a teenager who are into The Smiths and went to The Smiths last concert ever in 1986. After he got back to his apartment. His friend recorded him and ask how it's going, how was the concert.

The NOW
The future will be about a guy who came to London to travel and stay at his Dad's apartment in London. And he found a video tape that was recorded in 1986 since his Dad's came here to study in the 80's.

All scene will be the same main actors. This was inspired by a loop movies such as Russian Doll, Project Almanac. The concept is the main character will be the same but different time.

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The outcome of this video is going to be a short film that is less than 2 minutes