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Content:
- Education content (give-away)
- Tik tok (simulation of work in business case competition)
- Daily story (poll to raise awareness abt content and coming event -> share results as another content )
- Benefits of joining IOCC, FAQs, Intro to categories
- Introduce IOCC
- Q&A IG live/compilations of members answering FAQs
- Which category will fit you the best quiz
Format:
- Story highlight -> Cover (Recruitment, Executive board, Booth, Abt IOCC, Case Competition tips)
- Link in bio
- Reel: Viral music, high quality video, sync content with music
- Hashtag
Design:
- Isometric, vector
- Gif
- Cyberpunk
Other:
- Staff sharing content
- Engage with other case competition org
- Find out best time to post

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Don't mind the sound, instead pay attention to the design.

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Don't mind the sound, instead pay attention to the design.

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Apa itu Genre "Cyberpunk"? | Perkenalan seputar CYBERPUNK

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- According to what I got on my reserach the design that is really suit to IOCC is isometric, vector, and flat design which simple but modernistic. Isometric (https://duckduckgo.com/?q=isometric+design+business+png&iar=images&iax=images&ia=images), Vector (https://undraw.co/illustrations) and flat (https://lukaszadam.com/illustrations)
- We could also use a gif (https://www.pixeltrue.com/free-packs/error-state)
- We could take the refrence from cyberpunk theme for our PPT or post to reveling the modernistic of asia.

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30 Illustrations
"Oops!...I Did It Again " - Britney Spears. Jokes aside, this is a great pack for error empty states!
‍

This is an awesome animated pack perfect for putting an empty state screens.

‍

You can easily change illustration scenes to match your brand or products with just a few clicks in Sketch or Figma. Each pack will include exciting scenes that are adaptable to all types of businesses with new illustration scenes being continually added.

‍

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Error Empty State Illustrations & Animations

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30 Illustrations "Oops!...I Did It Again " - Britney Spears. Jokes aside, this is a great pack for error empty states! ‍ This is an awesome animated pack perfect for putting an empty state screens. ‍ You can easily change illustration scenes to match your brand or products with just a few clicks in Sketch or Figma.

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- create educational content such as advice steps or preparation tips for beginners and general audiences in solving the business cases, intro to business case101, etc.
- give-away contents: freely distribute useful resources about the business cases and related to followers to gain target audience (they need to follow us and share posts to their story to get the resources)

Suggestions:
>> making story highlights to categorize important posts would be really useful and easier for new audiences to look at and explore: e.g., a highlight of what exactly is IOCC, preparation tips, what a business case is, benefits in joining IOCC, what makes us different, etc.
>> as of now, when posting important content, staff can help add posts or reels to their personal story accounts to gain visibility of IOCC.
>> adding a link to the Instagram bio account for the audience to click and explore more about IOCC: Linktree, the link that can collect all other links in one

- about Reels:
>> as someone mentioned, the songs we're gonna use should better be the viral and up-to-date ones, if possible.
>> the video quality when posting reel is really important since the video quality would be drop when posting: it should be clear and not blurry (Tips: adjusting the sharpness of the video before converting the final video).
>> making the video content to be synced to the songs would be great and helpful.

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- regular interactive stories: easy to answer questions with various poll features. for the 'questions' feature, the results can be shown on the next story as another content. also, prepare story templates for consistency.
- regular posts: mainly to introduce iocc to the audience in detail (what we do? what are the categories? who are the target participants? benefits? etc.)
- reels: uses up-to-date + viral sounds.
- relevant hashtags.
- q&a IG live? or maybe a video compilation of members answering FAQs.

(+) not sure whether this is relevant, but we can try collaborating (webinars, workshops, IG live, etc.) with other global youth organizations that mainly focus on education related matters for more exposure

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Im not sure is this really a marketing or not but this idea just came up to me😅
“Which business topics would suit you the best?” Since IOCC gives participants an opportunity to choose out of 8 categories, it might be hard for beginners to select as they don’t know that which area they are good at. Providing them several questions related to 8 categories and the result will tell them which topic is suitable for them. This can be a rough guide for them to choose the topic🤔

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Tiktok acting simulates the pressure and work structure during the business case competition within the time limitation so they can actually know how to work as a team and time management.

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- Post story with poll function, question like "do you know when our next info session is?" or "what categories does iocc cover?" -> creates awareness of next event and iocc content
- Engage with other case compatition orgs (comments, likes, the such) through IG or FB
- Hashtags...?

Extra - find out best times to post on stories, feed posts, reels, e.g. more important posts for weekends cuz more ppl will be online.

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- interactive stories (making use of instagram features: polls, question boxes) to boost engagement from audience
- content idea: benefits of joining iocc, QnA/ FAQs, tips and tricks/ advice, introduction to the categories

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- Focus on the content post and also use reels, reels tend to have more engagement toward the general audience who are interested in the case
- Content post should be able to cover the topics discussed (more of like highlighting a case/problem needed for better engagement)
- the Instagram story should be posted like at least everyday for better engagement (includes poll or miscellaneous stuffs)