# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- Fast responses to trends
- low production costs
-

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
-Quick response to trends
-High variety
-Flexibility

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- quality: close communication loop
- speed: stick to a rhythm across SC
- cost: capital assets use to increase SC flexibility

# data[].attributes.headline
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Manufacturing stage :

- just in Time production
- in house production: only smaller part is outsourced
- more complex products are managed in house, simple items are outsourced
- design, production, logistics, warehousing, distribution handled in house

H&M approach to the Manufacturing stage:

- largely sourcing production via sub-contractor networks in Asia, most recently in Bangladesh

- does not own factories
- fewer designers (60 per cent fewer than Zara

- Average supply lead times vary from three weeks up to six months

What are the similarities?

- follow trends
- seasonal

# data[].attributes.headline
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does Zara want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- price: low prices (price conscious)
- speed: short lean time
- efficient distribution

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
- affordable prices
- short lead times
-

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.body
-Low prices
-Quality
-Variability

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.subject
What does H&M want to achieve with its supply chain? What are key performance objectives?

# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

- Modify designs to fit trends identified in store
- majority in house production
-
-

H&M approach to the design stage:

- Buy large volumes
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

- Managers collect information about trends
- Collect information from stores themselves
- Around 300 designers
- Adaptable traditional designs

H&M approach to the design stage:

- Has fewer designers
- Designs focus on low costs
- Balance between fashion, price, and quality
- It takes longer to design and get the product to the stores

What are the similarities?

- Seasonless cycles are designed
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Design stage' of the supply chain?

# data[].attributes.body
Zara's approach to the design stage :

-
-
-
-

H&M approach to the design stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

-
-
-
-

H&M approach to the Distribution stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

-
-
-
-

H&M approach to the Distribution stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Distribution Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Distribution stage :

-
-
-
-

H&M approach to the Distribution stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Manufacturing Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the Manufacturing stage :

-
-
-
-

H&M approach to the Manufacturing stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the retail stage :

-
-
-
-

H&M approach to the retail stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.subject
How do they differ in terms of their approach to the 'Retail Stage' of the supply chain?

# data[].attributes.body
Zara's approach to the retail stage :

-
-
-
-

H&M approach to the retail stage:

-
-
-
-

What are the similarities?

-
-

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.body
- Zara can respond more quickly to changes in trends.
-
-
-

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.headline
How would you summarise the general differences between the companies in terms of their supply chain management?

# data[].attributes.subject
How would you summarise the general differences between the companies in terms of their supply chain management?