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ALEXACHUNGs makeup artist Georgia Graham aimed to create Hyper-real, otherworldly flawless skin, using Suqqus Blooming Glow Primer all over the skin and concentrated Suqqus Illuminated Highlight Stick to the temples, cheekbones, bridge of nose and cupid bow to give a high shine, almost 'too pretty to be real' skin.

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SUQQU --BASE MAKEUP--BLOOMING GLOW PRIMER

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The exquisite, bluish pink colour softly tints away dull-looking problem patches, while its three plant-based beautifying essences prevent dryness.

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For SS18 the designer took inspiration from The Streets' debut album Original Pirate Material, a huge influence on the UK garage scene. This was represented through 60s and 70s style pieces featuring a wide range of silhouettes and layered pieces, highlighting the diversity of Hollands designs.

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House of Hollands makeup artist Val Garland and Pablo Rodriquez kept previous seasons trends of perfect skin however have made way to embrace experimentation by using a white graphic eyeliner on the models below, the angles of the fluid lines have a lifting effect on the face making them look otherworldly; this in addition to the flawless dewy skin make them look ethereal. Due to the range of colours and textures used in the clothing I feel the makeup was kept simple as to not interfere or take away attention from the look.

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House of Holland used sunset hues of pink, purples and oranges while layering looks to create an explosive collage of colour.

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Responsible for Ashley Williams' hair and makeup were the BLEACH London hair team and lead MAC makeup artist Thomas de Kluvyer. Thomas left the skin dewy and bare, as to not create a mask and utilise the natural pink, raw fleshy tones which complimented the hair; BLEACH London dyed in shades of candyfloss pinks, bright red, lemon and champagne blonde, as well as making the punky, haphazard eyes pop. To do this Thomas used Retro Matte Liquid Lipcolour in shade caviar as eyeliner.

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Retro Matte Liquid Lipcolour | MAC Cosmetics - Official Site

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For those who prefer timeless glamour to all-out flash, matte reigns supreme. M∙A∙C introduces a twist on this classic texture with robustly saturated shades of Retro Matte Liquid Lipcolour. Whichever shade you choose, all promise one thing: a splash of colour in a liquid-suede finish that is impossible to forget.

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Halperns makeup artist Isamaya Ffrench followed the trend of perfect, natural skin with semi matte lips swiped with a small amount of balm and like other artists, made the eyes the main focus. For this look she used MACs Pro Longwear Fluidline Gel Liner in Blacktrack, over the crease and almost to the temple where she created a bold, hollow wing. She used eyelash glue over the lid and filled the empty wing with either yellow, green gold or red glitter before covering the glitter with MAC Lipglass to add extra dimension and drama.

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The ALEXACHUNG collection embodies their principle of making great clothes for great women with a diverse range of day-wear, evening-wear, shoes and accessories. Her collection this season embodies stylish practicality in a range of nudes, and monotone pieces while still bending long established rules of silhouettes, proportion and design.

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Isamaya Ffrench used MAC Lipglass to make the glitter pop and create a glass like finish