# data[].attributes.headline
HARPREET- WEEK1 CHOOSING A RESEARCH TOPIC.

# data[].attributes.subject
HARPREET- WEEK1 CHOOSING A RESEARCH TOPIC.

# data[].attributes.body
REFLECTING ON THE TOPIC DISCUSSED IN CLASS.

FIRST, OPEN THE BROWER.

THEN, SEARCH PADLET.COM

AFTER, SIGN UP BY OUTLOOK UNIVERSITY MAIL

FIRSTLY, SELECT A RESEARCH TOPIC OF INTERSET

ENSURE THAT OUR WORK IS WELL DEVELOPED

LASTLY, MAKE A RESEARCH TOPIC AND SEND IT.

TOPIC. STRATEGIC ANALYSIS OF AMAZON

IN STRATEGIC ANALYSIS I DISCUSS ABOUT MODELS AND CHANLLEGES AS WELL AS TECHNOLOGICAL INNOVATION.

# data[].attributes.body
Amazon.com.Strategic Analysis Essay The aim of this essay is to carry out a strategic analysis of amazon.com. The essay will also entail an examination of the strategic decision-making and the factors that contribute to the failure or success of the company. The marketplace of Amazon allows numerous smaller organizations to have access to a vast number of shoppers. It began with Jeff Bezos, selling 120m of items , ranging from different items Amazon.com is an e-commerce platform dealing with integrated products and services offered to a variety of customers available in the online market. The e-commerce market is whereby products are being manufactured and sold to the customers available in the online and international market. The essay includes a business model of Amazon which includes technological innovations, approaches to consumer-centric, corporate governance practices, and the partnerships. Furthermore, the essay explains any factors that can influence the strategic direction of Amazon.com. The factor that contributed to the success of the company is explained more in the discussion. Finally, the essay also explains the strategic direction of Amazon.com on how it has lead to the sustainability of the e-commerce industry. Thesis statement The business model of Amazon.com affects the overall operation of the company and enables it to make progress. Discussion Overview of Amazon Amazon Inc. is a digital retailer engaged in purchasing firms. The organisation does business in various businesses including Amazon web services, international plus North America . The North American segment is composed of the retail sales of as well as customer products through North American websites www.amazon.com . The International section produces retail sales of customer goods and subscriptions via globally concentrated sites . The web services of Amazon entail databases, storage, and sales of the compute abroad. Bezos established the organisation in 7/5/1994, and it is positioned in Seattle.

The partners of Amazon include developers, subsidiaries, sellers, and developers. An integrated conceptualisation of global business leverage allowed Amazon to be the initial distributor as well as retailer of the e-commerce platform . The organization used its key partners to offer sustainable services and products. The key activities of Amazon.com are helping the customers gain enough services and products in the e-commerce market. Amazon.com Inc. is controlling digital sales via mobile applications and websites. The key resources for Amazon.com Inc. are IT infrastructure to direct both cloud computing and e-commerce services. Amazon.com operates and owns a broad network of fulfilment centres as well as warehouses . Key resources are implementing consumer insights as well as data to identify consumer opinion and behaviour. The value propositions are that the company plans to offer competitive price on a broad range of products and services. A consumer can check for their merchandise and book their order from the websites of Amazon . The websites for Amazon acts as the primary channel for selling services and products using online platform. The other numerous digital channel that can be used by Amazon.com are Facebook, Instagram, and Twitter to innovate consumers buying products from online platform . The costs mostly engaged are developing and expanding the IT infrastructure of Amazon.com. The cost is devoted to the promotional activities of Amazon.com to attract potential customers. The revenues of their services are generated from their sales of services and products via the marketplace of Amazon.

# data[].attributes.headline
Week 3- Literature Review: Unveiling Amazon's Strategic Arsenal

# data[].attributes.subject
Week 3- Literature Review: Unveiling Amazon's Strategic Arsenal

# data[].attributes.body
Unveiling Amazon’s Strategic Arsenal Charles and Uford provide a literature review paper, which discusses the aspects that driv consider mazon’s incredible success. Amaz ing expansion strategies. Th dynamic expan sion of the platform is seen by various rese ts, who describe the firm as offering anything from industrial supply to household good s: the firm has pursu ed a di sion pol cy across multi only sectors including its native e-commerce. Amazon a delivery logistics s, and has even been diversify- ing in video content prouction (Charles and Uford 95). They also argu e that the firm has gone t o the three essential business activities as the repre-i taion of the drunk unicorn metaphor. Amazon’s future is said `o lie in the d structure and the professor’s iron was the cofounder (Edition 88) of the many distribu- ion; as the author argues, the ce -s location and its filling is essential; include. however, such a strategy has led i to a dominant market share for its online market ti s. Amazon recorded US$190.7 million in revenue in 2021 and 37.8% of the U.S. e-commerce mar- ket share (Charles a-d nford 95). Fur ion in the years of 2024, New Castle, Delaware, opened the Amazon distri. center on the East Coast strategically to deliver for the comp t competitive advantage for liqueur and deli Became as . man Amazon’. Edition further con- . apple customer-driven moves ens even mentions the called Amazon describes technology and proficiently CEO’s CRM platf S, the modern 2019 work by Sastry, Katvi, and To , processing ice played a sig, offers white. The growing trend in th. petroleum, and business lies in the importance of cloud computing . The effid and fulfilling customers’ satisfact process ation and social media, both of which an +eci option according to the auth.

The review also confirms Amazon’s persistent commitment to technological innovation. The company employs numerous technologies in promoting products and services, analyzing customer data, personalizing recommendations, and optimizing pricing mechanisms. As O’Flaherty writes, Amazon’s ability to process personal data is a significant contributing factor to its profits. This instance illustrates the power of data usage in the modern digital age. Moreover, O’Flaherty highlights a significant point on a potential regulatory issue regarding Amazon’s use of data. Considering the data privacy fine, the EU imposed on Amazon, every company should embrace a responsible data management approach in the digital realm. Baboolal-Frank also acknowledges Amazon’s unique approach to customer satisfaction, which defines Amazon’s strategy. This author argues that Jeff Bezos built Amazon hoping to be “Earth’s most customer-centric company”; the author also claims such an intense focus on customers itself becomes the strategy. It allows Amazon to adjust services and products to their customers’ needs and preferences. The co-opetition strategy aspect of Amazon was also reviewed as proposed by Tiwari . The Amazon seller websites were explained by this author as the instruments of co-opetition because many sellers are inclined to compete and invest in co-opetition at the same time. The author in visual materials showed that the competition was much more intense than co-opetition due to the small size of many circles, which suggests that many agents could not benefit even from this form of b-c relationship. This review demonstrates that Amazon’s business savviness lies at the crossroads of persistent expansion, cutting-edge technology utilization, and responding to customer needs. Nonetheless, O’Flaherty’s and Baboolal-Frank’s concerns over ethical data use and potential regulatory or business risks require more investigation. A potential direction here could focus on how Amazon manages these challenges without losing their business edge.

# data[].attributes.headline
WEEK 4 Analysis of Amazon’s partnerships

# data[].attributes.subject
WEEK 4 Analysis of Amazon’s partnerships

# data[].attributes.body
Amazon’s partnerships analysis Amazon.com has active vendors and suppliers’ partnerships . The vendors receive the customers’ orders through mobile apps. Moreover, the vendors send products to various customers in the market. Amazon is known for many of its forward-thinking. However, when it comes to sustainability, it has actively lagged huge times . With the help of its partner, Amazon.com has reached many customers in the e-commerce market. Amazon.com sends products that are urgently needed by many people in the online and offline markets. This has made the organization rely on its innovation in sending products to customers in the online market . Amazon.com has prominent investors that have enabled the company to popularize its products to many consumers. The organization outsources profits through business that the company prefers in the current market.

# data[].attributes.headline
WEEK 5 Analysis of Amazon’s corporate governance practices

# data[].attributes.subject
WEEK 5 Analysis of Amazon’s corporate governance practices

# data[].attributes.body
In September, 2019, Amazon.com released a carbon footprint analysis. It has been an effort that was requested by three different shareholder resolutions during 2010, and has been impossible to make in the given time frame . On the other hand, as employees mention, the organisation is going to be back on its strong business in the next year . Amazon.com Inc. follows the principles of corporate governance to do sustainable business in the market. The organisation is used corporate governance for the welfare of its people and business in the market . The organisation is used the innovative practices in providing the products that the consumer requires. The organisation is using the governance principles in managing the business on the US market. The organisation requires using the governance principles to do sustainable business by managing the innovative practices in the organisation. The organisation is required to follow the governance principles based on the necessities of the consumer.

# data[].attributes.headline
WEEK 6 Influence of different factors on Amazon's strategic direction

# data[].attributes.subject
WEEK 6 Influence of different factors on Amazon's strategic direction

# data[].attributes.body
Various factors influencing Amazon’s strategic direction. Amazon.com has achieved its merits doing controversial and innovative business by selling its books via the internet from 1995 to 2020 and earned $400 billion of revenue, as well as 1.3 million workers and a market value of around $1.5 trillion . On the other hand, in the market, there are factors such as consumer behaviour and preferences that the organisation must use to do business. Amazon.com plc uses consumer behaviour and preferences to influence the proposition of its strategic direction. If the products are delivered to the customers quickly, they can be fulfilled with the services of Amazon.com plc. In addition to this, there also exists another factor which is applied to establish the process of analysing competitors as well as the performance of the market. Amazon.com plc determines market trends and the competitive environment and dynamics to establish the threats as well as the opportunities . It also includes monitoring business rivals in the modern-day markets doing business. Over the past five years, the customer accounts of the organisation have jumped from 180,000 to 17 million. The sales of the organisation have improved from $511,000 in the form of money to about $1.6bn . In three months, the sales of Amazon were $53bn, and it ended in June, having a record of $2.5bg . Moreover, Amazon.com is controlling its offerings using online platforms to customers existing in the online platform. The two strategies offer a recommendation to the organisation Amazon.com Inc. to improve its revenue and make its business sector favourable. Amazon enters the private label sector, listing several items under the private label brand of labels that it owns in that particular platform . The organisation can use technological innovation while putting intensity in services to leverage the same to make a favourable business environment.

# data[].attributes.headline
WEEK 7 Contribution of factors on company success

# data[].attributes.subject
WEEK 7 Contribution of factors on company success

# data[].attributes.body
Factors in contribution to company success

The emerging network of the United States warehouses guided in extending what can the organisation offer. That made the organisation reach an unimaginable level of popularity across all consumers. Ten years later, Amazon had turned into becoming “the most comprehensive digital seller in this nation” while also becoming “the most extensive digital seller on earth” . In response, the organisation monitored what the customer wants was and how that quickly changed. Monitoring is supposed to help the organisation understand what the consumers need in the targeted e-commerce business. Significant investments were key for the organisation’s success. Similarly, monitoring of the change in market competition and trends was important to the organisation’s success. By 2018, the corporation turned into the second most valuable company in the market that was worth $1 trillion after Apple. Valuation only after Microsoft and Apple would also rise to $900. After twenty years, it boasts 270 m accounts . The organisation has been in a move of properly acquiring innovative practices needed to develop a successful business in the market. The organisation is required to build a successful business by serving millions of customers available in the online market. In recent years, the success factors revolve around the personality of the workers. Therefore, it is assumed to be the only factor that influences self-management as the leading source of success factors since it influences stress management . The success also emanates from the firm’s technological innovation that can help the firm communicate with individuals in the online market.