# data[].attributes.body
Marketing

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# data[].attributes.body
Some companies spend a lot of money to create a buzz. They face a difficult challanges to make their ads funny and interesting. They try to connect the product with something that people see regularly. There are many ways to great a buzz, such as use famous people in the ads.

# data[].attributes.body
Marketing

Many companies create innovative ads to generate buzz. For example, Red Bull organized an event where a person jumped from 35 kilometers in space. Some companies use surprising elements, like Blendtec, which made videos showing their blenders mixing unusual items like smartphones and rakes. Other companies, like Doritos, involve their customers in the ad creation process, while some connect their products with things we see often. Each company has its own unique approach to advertising, but the goal is always the same: to capture attention.