# data[].attributes.body
Show their communication and transparency to their consumers through social media

# data[].attributes.body
SAMSUNG did not make sure their suppliers met acceptable quality

# data[].attributes.body
Make light of the situation and use this when marketing to show consumers that they have nothing to worry about and that they accept their mistakes

# data[].attributes.body
Re-brand the note, change the name.

# data[].attributes.body
- Implement quality assurance
- Extreme condition testing
- Transparency with suppliers
- Have CSR to first improve brand image

# data[].attributes.body
Increase CSR, fund tech clubs at schools, used/damaged electronics drive

Cradle to cradle, recycling

# data[].attributes.headline
People bought samsung for the prestige, but if the company image/ brand image goes down, then their prestige also goes down

# data[].attributes.subject
People bought samsung for the prestige, but if the company image/ brand image goes down, then their prestige also goes down

# data[].attributes.body
Apologize, send some compensation packages to families who complained

# data[].attributes.headline
Tried gaining competitive advantage, makes customers lose interest in company

# data[].attributes.subject
Tried gaining competitive advantage, makes customers lose interest in company

# data[].attributes.headline
- speed that they responded to consumers

# data[].attributes.subject
- speed that they responded to consumers

# data[].attributes.body
( because SAMSUNG rushed production in order to release products before Apple just to get competitive adv. and to increase profitability, but they did not consider value of customers, causing the customer's phone to explode )

# data[].attributes.headline
- customers will stay cautious of the company ( for future products) 

# data[].attributes.subject
- customers will stay cautious of the company ( for future products) 